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筛选:
    • Guerrilla Marketing, 4th edition(ISBN=9780618785919)
    •   ( 7 条评论 )
    • Amy Levinson 著 /2011-12-01/ Houghton Mifflin Harcourt
    • When Guerrilla Marketing was first published in 1983, JayLevinson revolutionized marketing strategies for the small-businessowner with his take-no-prisoners approach to finding clients. Basedon hundreds of solid ideas that really work, Levinson's philosophyhas given birth to a new way of learning about market share and howto gain it. In this completely updated and expanded fourth edition,Levinson offers a new arsenal of weaponry for small-businesssuccess including * strategies for marketing on the Internet(explaining when and precisely how to use it) * tips for using newtechnology, such as podcasting and automated marketing * programsfor targeting prospects and cultivating repeat and referralbusiness * management lessons in the age of telecommuting andfreelance employees Guerrilla Marketing is the entrepreneur'smarketing bible -- and the book every small-business owner shouldhave on his or her shelf.

    • ¥58.1 折扣:4.5折
    • YOU'RE FIFTY--NOW WHAT?(ISBN=9780609808702) 英文原版
    •   ( 19 条评论 )
    • Charles R. Schwab 著 /2002-01-01/ Random House US
    • If you are a baby boomer nearing fifty and you haven't saved adime, don't panic. Charles Schwab, one of America's most trustedand respected names in financial services will help you takecontrol of your financial life.In You're Fifty -- Now What? hewalks even the most inexperienced person through the process ofinvesting money to prepare for tomorrow, while offering solidanswers to tough questions. He helps you figure out exactly whatyou'll need for your retirement, how to maximize the best earningand investing years of your life, and how to work out your wisestbalance of asset allocation by offering straightforward advice thatenables you to put your affairs in order and your mind at ease.

    • ¥45.5 折扣:3.5折
    • LITTLE BOOK OF BIG SAVINGS(ISBN=9780307458612) 英文原版
    •   ( 9 条评论 )
    • Ellie Kay 著 /2011-11-01/ Random House US
    • Every month you spend money in twelve majorcategories. And at the end of each month, you scratch your head andwonder, Where did it all go? In The Little Book of Big Savings, America’sFinancial Expert, Ellie Kay, will help you uncover theextra cash just waiting to be found in every area of your life. Notonly will you never again wonder where your cash went, you willhave extra to save–and even to share. Don’t mindlessly let hundreds of dollars slipout of your ATM every month. Ellie’s practical advice will showyou: ?How one phone call could save you $500 a yearor more ?How your kids can get a great education withoutbreaking the bank ?Three ways your water heater can save youmoney ?Why giving away money is one of the best waysto save it ?How to save up to 50% on your onlinepurchases Plus hundreds of other tips that will loosenyour budget without sacrificing your lifestyle. Soon you’ll findwhat you want the most when it comes to your finances: peace ofmind.

    • ¥30.3 折扣:3.5折
    • The Real Cost of Living(ISBN=9780399536441) 英文原版
    •   ( 12 条评论 )
    • Carmen Wong Ulrich 编 /2012-01-01/ Penguin
    • Every decision, from buying a home to grabbing a daily latte,has costs and benefits-personal as well as financial. The Real Costof Living helps you make better decisions, both big and small-decisions that involve money, but aren't all about money.Well-known personal finance expert Carmen Ulrich makespersonal finance personal and takes into account that we all havemotivations that go way beyond number crunching. From marriage andfamily to career, investing, and more, Carmen examines the "realcost" of the choices we all make every day. * Is deciding whether to go back to work full-time after you havea child really all about money? Should it be? * Is prepaying a mortgage a smart-money move, or is it reallyabout craving security and stability-and which means more toyou? * How much do your bad habits really cost you? And is savingthousands of dollars enough of a motivation to get you tostop? * Are college degrees really worthwhile? And if so, how can youmaximize the odds of gaining

    • ¥49.3 折扣:3.9折
    • Index Investing For Dummies(ISBN=9780470294062)
    •   ( 2 条评论 )
    • Russell Wild 著 /2008-11-01/ Wiley
    • Recommended by finance experts and used extensively byinstitutional investors, index funds and exchange-traded funds(ETFs) provide unmanaged, diversified exposure to a variety ofasset classes. Index Investing For Dummies shows activeinvestors how to add index investments to their portfolios and makethe most of their money, while protecting their assets. It featuresplain-English information on the different types of index funds andtheir advantage over other funds, getting started in indexinvesting, using index funds for asset allocation, understandingreturns and risk, diversifying among fund holdings, and applyingwinning strategies for maximum profit.

    • ¥105.8 折扣:4.9折
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