Why trying to be the best … competing like crazy … makes youmediocre Every few years a book—through a combination of the author’sunique voice, storytelling ability, wit, and insight—simply breaksthe mold. Bill Bryson’s A Walk in the Woods is one example. RichardFeynman’s “Surely You’re Joking, Mr. Feynman!” is another. Now comes Youngme Moon’s Different, a book for “people who don’tread business books.” Actually, it’s more like a personalconversation with a friend who has thought deeply about how theworld works … and who gets you to see that world in a completelynew light. If there is one strain of conventional wisdom pervading everycompany in every industry, it’s the absolute importance of“competing like crazy.” Youngme Moon’s message is simply “Get offthis treadmill that’s taking you nowhere. Going tit for tat andadding features, augmentations, and gimmicks to beat thecompetition has the perverse result of making you lik

From Wall Street to the West Coast, from blue-collarbillionaires to blue-blood fortunes, from the Google guys tohedge-fund honchos, All the Money in the World gives us the lowdownon today richest Americans. Veteran journalists Peter W. Bernsteinand Annalyn Swan delve into who made and lost the most money in thepast twenty-five years, the fields and industries that haveproduced the greatest wealth, the biggest risk takers, the mostcompetitive players, the most wasteful family feuds, the trophywives, the most conspicuous consumers, the biggest art collectors,and the most and least generous philanthropists. Incorporating exclusive, never-before-published data from Forbesmagazine, All the Money in the World is a vastly entertaining,behind-the-scenes look at today's Big Rich.

Exploding growth. Soaring investment. Incoming talent waves.India's top companies are scoring remarkable successes on thesefronts - and more. How? Instead of adopting management practices that dominate Westernbusinesses, they're applying fresh practices of their owninstrategy, leadership, talent, and organizational culture. In The India Way, the Wharton School India Team unveils thesecompanies' secrets. Drawing on interviews with leaders of India'slargest firms - including Mukesh Ambani of Reliance Industries,Narayana Murthy of Infosys Technologies, and Vineet Nayar of HCLTechnologies - the authors identify what Indian managers dodifferently, including: Looking beyond stockholders' interests to public mission andnational purpose Drawing on improvisation, adaptation, and resilience to overcomeendless hurdles Identifying products and services of compelling value tocustomers Investing in talent and building a stirring culture The authors explain how these innovations work within Indiancompanies, identifyi

Will the sun set on the greatest currency in the history ofthe world? For decades the dollar has been the undisputed champ. It’s not onlythe currency of America but much of the world as well, the fuel ofglobal prosperity. As the superengine of the world’s onlysuperpower, it’s accepted everywhere. When an Asian company tradeswith South America, those transactions are done in dollars, thecurrency of international business. But for how much longer? Economists fear America is digging a holewith an economy based on massive borrowing and huge deficits thatcloud the dollar’s future. Will the buck be eclipsed by the euro oreven China’s renminbi? Should Americans worry when the value of themighty U.S. dollar sinks to par with the Canadian “loonie”? Craig Karmin’s in-depth “biography” of the dollar explores theseissues. It also examines the green-back’s history, allure, andunique role as a catalyst for globalization, and how the Americanbuck became so almighty that $ became perhaps the most po

Free to succeed . . . Whether in troubled economic times or during years of prosperity,there is a proven way for companies to boost productivity, profits,and growth. Remarkably, it costs nothing––whether cost is measuredin terms of monetary resources or time– –and is simply based on thebelief that, if only people can be free to act in the bestinterests of their company, the results will be tremendous.Freedom, Inc. presents the evidence that this is not thePollyannaish wish of a few dreamers, but a reality built bybottom-line-focused leaders. . . . The culture of freedom works–and Freedom, Inc. reveals thesecrets of a successful business paradigm based on a trusting,nonhierarchical, liberated environment. The visionary leaders profiled here performed near-miracles indriving their companies to unheard-of levels of success, often fromunlikely or disheartening beginnings. Businesses as diverse asinsurance company USAA, winemaker Sea Smoke Cellars, Gore Associates,

This is a book about a handful of men with a curious claim to fame. By all the rules of schoolboy history books, they were nonentities: they commanded no armies, sent no men to their deaths, ruled no empires, took little part in history-making decisions. A few of them achieved renown, but none was ever a national hero; a few were roundly abused, but none was ever quite a national villain. Yet what they did was more decisive for history than many acts of statesmen who basked in brighter glory, often more profoundly disturbing than the shuttling of armies back and forth across frontiers, more powerful for good and bad than the edicts of kings and legislatures. It was this: they shaped and swayed men's minds. And because he who enlists a man's mind wields a power even greater than the sword or the scepter, these men shaped and swayed the world. Few of them ever lifted a finger in action; they worked, in the main, as scholars -- quietly, inconspicuously, and without much regard for what the world had to say abou

This unique text uses Microsoft Excel workbooks toinstruct students. In addition to explaining fundamental conceptsin microeconomic theory, readers acquire a great deal ofsophisticated Excel skills and gain the practical mathematicsneeded to succeed in advanced courses. In addition to theinnovative pedagogical approach, the book features explicitlyrepeated use of a single central methodology, the economicapproach. Students learn how economists think and how to think likean economist. With concrete, numerical examples and novel, engagingapplications, interest for readers remains high as live graphs anddata respond to manipulation by the user. Finally, clear writingand active learning are features sure to appeal to modernpractitioners and their students. The website accompanying the textis found at www.depauw.edu/learn/microexcel .

Translated into more than twenty languages and named one ofthe best business books of the year by reviewers around the world, Wikinomics has become essential reading for business peopleeverywhere. It explains how mass collaboration is happening notjust at Web sites like Wikipedia and YouTube, but at traditionalcompanies that have embraced technology to breathe new life intotheir enterprises. This national bestseller reveals the nuances that drivewikinomics, and share fascinating stories of how masses of people(both paid and volunteer) are now creating TV news stories,sequencing the human gnome, remixing their favorite music,designing software, finding cures for diseases, editing schooltexts, inventing new cosmetics, and even buildingmotorcycles.

"Economics is haunted by more fallacies than any other studyknown to man." -- Henry Hazlitt, Economics in One Lesson(1946) Every day economic claims are used by the media or inconversation to support social and political positions. Those onthe left tend to distrust economists, seeing them as friends of theright. There is something to this, since professional economistsare almost all keen supporters of the free market. Yet whilefactions on the right naturally embrace economists, they also tendto overestimate the effect of their support on free-marketpolicies. The result is widespread confusion. In fact, virtuallyall commonly held beliefs about economics--whether espoused bypolitical activists, politicians, journalists or taxpayers--arejust plain wrong. Professor Joseph Heath wants to raise our economic literacyand empower us with new ideas. In Economics WithoutIllusions , he draws on everyday examples to skewer the sixfavourite economic fallacies of the right, followed by impaling thesix

In The Great Shame, Thomas Keneally--the bestselling, BookerPrize-winning author of Schindler's List--combines the authority ofa brilliant historian and the narrative grace of a great novelistto present a gripping account of the Irish diaspora. The nineteenth century saw Ireland lose half of its population tofamine, emigration, or deportation to penal colonies inAustralia--often for infractions as common as stealing food. Amongthe victims of this tragedy were Thomas Keneally's own forebearers,and they were his inspiration to tell the story of the Irish whostruggled and ultimately triumphed in Australia and North America.Relying on rare primary sources--including personal letters, courttran*s, ship manifests, and military documents--Keneallyoffers new and important insights into the impact of the Irish inexile. The result is a vivid saga of heroes and villains, fromGreat Famine protesters to American Civil War generals to greatorators and politicians.

Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in coommon? Why do drug dealers still live with their mums? How much do parents really matter? These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He is a much-heralded scholar who studies the stuff and riddles of everyday life - from cheating and crime to sports and child rearing - and whose conclusions regularly turn the conventional wisdom on its head. He usually begins with a mountain of data and a simple, unasked question. Some of these questions concern life-and-death issues; others have an admittedly freakish quality. Thus the new field of study contained in this book:Freakonomics 作者简介 Steveb D. Levitt teaches economics at the University of Chicago. He recently received the John Bates Clark Medal, awarded every two years to the best American economist under forty. Stephen J. Dubner lives in N

In the last two decades, free markets have swept the globe. But traditional capitalism has been unable to solve problems like inequality and poverty. In Muhammad Yunus’ groundbreaking sequel to Banker to the Poor, he outlines the concept of social business—business where the creative vision of the entrepreneur is applied to today’s most serious problems: feeding the poor, housing the homeless, healing the sick, and protecting the planet. Creating a World Without Poverty reveals the next phase in a hopeful economic and social revolution that is already underway.

In this short, powerful book, multimillionaire and bestsellingauthor Steven K. Scott reveals King Solomon’s breakthroughstrategies to achieve a life of financial success and personalfulfillment. Steve Scott flunked out of every job he held in his first six yearsafter college. He couldn’t succeed no matter how hard he tried.Then Dr. Gary Smalley challenged him to study the book of Proverbs,promising that in doing so he would achieve greater success andhappiness than he had ever known. That promise came true, makingScott a millionaire many times over. In The Richest Man Who Ever Lived, Scott reveals Solomon’s key forwinning every race, explains how to resolve conflicts and turnenemies into allies, and discloses the five qualities essential tobecoming a valued and admired person at work and in your personallife. Scott illustrates each of Solomon’s insights and strategieswith anecdotes about his personal successes and failures, as wellas those of such extraordinary people as Benjamin Franklin, ThomasEdis

A collection of Peter Ferdinand Drucker's legendary essays onbusiness, management, economics and society, written between 1972and 1980. They reflect an international viewpoint and are concernedwith what Drucker called "social ecology" and especiallyinstitutions - governments, organized science, business or schools.This hardcover release is being published as part of the HarvardBusiness Press Drucker Library.

A brilliant reconsideration of the Gilded Age in America, whenan oligarchy of wealth triumphed over democracy, when dreams offreedom and equality died of their impossibility. Jay Gould, the“Mephisto of Wall Street,” never runs for office, but he rules.This was his time (and John D. Rockefeller’s and AndrewCarnegie’s), and this was his country. At the end of the Civil War, with the rebellion put down andslavery ended, America belonged to Lincoln’s “plain people.” But“government of the people” and economic democracy were betrayed bypolitical parties that fanned memories of the war to distractAmericans from government of the corporation. Synthesizing the research of a new generation of scholars, JackBeatty gives us a fresh look at the “revolution from above” ofindustrialization that forged modern America. In Age of Betrayal,Supreme Court justices turn the Fourteenth Amendment’s promise of“equal protection of the laws” to the freed slave into the shieldof the corpora

Now in paperback, Joseph Nye's "indispensable" guide to reshaping America's role in the world (Publishers Weekly) Joseph Nye coined the term "soft power" to describe a nation's ability to attract and persuade. Whereas hard power-the ability to coerce-grows out of a country's military or economic might, soft power arises from the attractiveness of its culture, political ideals, and policies. Hard power remains crucial in a world of states trying to guard their independence and of non-state groups willing to turn to violence. But as a new administration-whether Republican or Democrat-maps out its foreign policy, Nye emphasizes the importance of husbanding our military power and nurturing our soft power. It is soft power that will help prevent terrorists from recruiting supporters from among the moderate majority. And it is soft power that will help the United States deal with critical global issues that require multilateral cooperation. America needs to move in a new direction. Isn't it time that we listene

Ask a dozen talking heads about the course of action we should take to right the economy and you’ll get thirteen different answers. But what if we possessed a handful of basic principles that could guide our decisions—both the personal ones about how to save and spend but also those national ones that have been capturing the headlines? Robert H. Frank has been illustrating these principles longer and more clearly than anyone else. In The Economic Naturalist’s Field Guide, he reveals how they play out in Washington, on Wall Street, and in our own lives, covering everything from healthcare to tax policy to everyday decisions about what we do with our money. In today’s uncertain economic climate, The Economic Naturalist’s Field Guide’s insights have more bearing than ever on our pocketbooks, policies, and personal happiness.