Capital 资本论1-3套装 卡尔 马克思 马克思倾其毕生心血写成的一部科学著作 被奉为工人阶级革命的 圣经 被誉为人类思想史上不朽的理论丰碑 《资本论》创造了一个崭新的思想体系。其研究世界的方法源于德国哲学、早期社会主义理论和政治经济学。马克思像黑格尔一样，相信能够用一个辩证法公式概括人类的进化历程。他认为，所有哲学家所做的一切都在于致力于解释世界，但他同时认为，问题的关键在于如何改变世界。 马克思在黑格尔辩证法的基础之上，颠覆了传统的 形而上学 ，建立了一个现实中得以实践的*的思想体系，一个影响到地球50%以上人口的学说体系。 《资本论》以唯物史观的基本思想为指导，通过深刻分析资本主义生产方式，揭示了资本主义社会发展的规律，同时也使唯物史观得到了科学的验证和进一步的丰

[英文原版]The Economic NaturalistbyRobertH.Frank 牛奶可乐经济学 牛奶可乐经济学-基本信息 书名:The EconomicNaturalist(牛奶可乐经济学) 出版日期：2008-04-03 ISBN：9780753513385 页码：256 装帧：平装 牛奶可乐经济学-内容提要 This book helps you discoverthesecrets behind hundreds of everyday enigmas. Why is there alightin your fridge but not in your freezer? Why do 24-hour shopsbotherhaving locks on their doors? Why did Kamikaze pilots wearhelmets?The answer is simple: economics. Economics doesn't justhappen inclassrooms or international banks. It is everywhere andinfluenceseverything we do and see, from the cinema screen to thestreets. Itcan even explain some of life's most intriguing enigmas.For years,economist Robert Frank has been encouraging his studentsto useeconomics to explain the strange situations they encounterineveryday life, from peculiar product design to the vagaries ofsexappeal. Now he shares

In Loyalty Myths, the authors have assembled 53 of the most common beliefs about customer loyalty – all of them wrong or misconceived! Each of the beliefs in this book is debunked with real-world examples. While other books speak in platitudes; this book is the only one to validate each proposition with real data. Granted unprecedented access to customer records from a variety of multi-national corporations. Through these records, Ipsos Loyalty was able to precisely track the impact of this customer-centric construct on actual purchasing behavior. The authors’ findings and conclusions will stun business leaders around the world. The lessons learned from these provide a true guide for the proper use of customer loyalty.

What happens when advances in technologg allow mang things to be produced for more or less nothing? And what happens when those things are then made available to us for free? In his groundbreaking new book, The Long Tail author Chris Anderson considers a brave new world where the old economic certainties are being undermined by a growing flood of free goods - newspapers, DVDs, T-shirts, phones, even holiday flights. He explains why this has become possible - why fast-evolvingtechnologies, particularly the Internet, have caused production and distribution costs in many sectors to plummet to levels unthinkable even a decade ago. He shows how the flexibility provided by the online world allows producers to trade ever more creatively, offering items for free to make real or perceived gains elsewhere. He pinpoints the winners and losers in the Free universe. And he demonstrates the wags in which, as an increasing number of things become available for free, our decisions to make use of them will be determined by tw

A lively, fact-packed account of China's spectacular, 30-year transformation from economic shambles following Mao's Cultural Revolution to burgeoning market superpower, this book offers a torrent of statistics, case studies and anecdotes to tell a by now familiar but still worrisome story succinctly. Paid an average of 25 cents an hour, China's workers are not the world's cheapest, but no nation can match this "docile and capable industrial workforce, groomed by generations of government-enforced discipline," as veteran business reporter (and Chicago Mercantile trading firm founder) Fishman characterizes it. Since Mexican wages were (at the time) four times those of China, NAFTA's impact has been dwarfed by China's explosive growth (about 9.5% a year), and corporations and entrepreneurs operating in China have few worries about minimum wages, pensions, benefits, unions, antipollution laws or worker safety regulations. For the U.S., Fishman predicts more of what we're already seeing: deficits, declining wages

Business 2.0 magazine publishes an annual cover story called"The 101 Dumbest Moments in Business." Featuring 101 hilariousitems about the year’s most unbelievably stupid business blunders,it’s hugely popular with its more than half a million printsubscribers—and with the two million people who read it on the Webthis year. In The Dumbest Moments in Business History, the editorsof Business 2.0 have compiled the best of their first four annualissues plus great (or not so great, if you happen to beresponsible) moments from the past. From New Coke to the Edsel, from Rosie magazine to Burger King’s"Herb the Nerd," the book’s highlights include: ? a Romanian car plant whose workers banded together to eliminatethe company’s debt by donating sperm and giving the proceeds totheir employer ? the Heidelberg Electric Belt, a sort of low-voltage jockstrapsold in 1900 to cure impotence, kidney disorders, insomnia, andmany other complaints ? the time Beech-Nut sold "100% pure apple

Six new chapters have been added to this sixth edition, which include cutting edge material

In this inspiring and encouraging book,author and trader Eva Diaz reveals the life and experiences of some of Australia's profitable contracts for difference(CFD)and foreign exchange(FX)traders-ordinary people who have put their own money on the line,pitted themselves against the markets and been successful.It tells the stories of their profits,explains the secrets to their success and reveals what it is actually like to trade these instruments in a practical sense.

Pack your cutlass and blunderbuss--it's time to go a-pirating "The Invisible Hook" takes readers inside the wily world of late seventeenth- and early eighteenth-century pirates. With swashbuckling irreverence and devilish wit, Peter Leeson uncovers the hidden economics behind pirates' notorious, entertaining, and sometimes downright shocking behavior. Why did pirates fly flags of Skull and Bones? Why did they create a "pirate code"? Were pirates really ferocious madmen? And what made them so successful? "The Invisible Hook" uses economics to examine these and other infamous aspects of piracy. Leeson argues that the pirate customs we know and love resulted from pirates responding rationally to prevailing economic conditions in the pursuit of profits."The Invisible Hook" looks at legendary pirate captains like Blackbeard, Black Bart Roberts, and Calico Jack Rackam, and shows how pirates' search for plunder led them to pioneer remarkable and forward-thinking practices. Pirates understood the advantages of consti

Bread, cash, dosh, dough, loot. Call it what you like, it matters now more than ever. In "The Ascent of Money", Niall Ferguson shows that finance is the foundation of all human progress and the lifeblood of history. From the cash injection that funded the Italian Renaissance to the stock market bubble that sparked the French Revolution, from the bonds that fueled Britain's war effort to the Wall Street Crash and today's meltdown, this is the story of boom and bust as it's never been told before. Whether you're scraping by or rolling in it, there's no better time to understand the ascent of money.

The New York Times bestseller-an investment book for thecoming age of high inflation. On the heels of the most recent economic crisis, America isheaded toward another: high inflation and dollar devaluation. Thesigns are clear: Federal debt is compounding while growth hasstalled, and America's foreign creditors are questioning thedollar's reserve currency status. Meanwhile, the "hidden" federaldebt, much larger than the official debt, makes things evenworse. But the good news, according to Charles Goyette, is that thosewho are prepared can protect themselves-and even profit-in this newera. Drawing on historical examples and a clear, down-to-earthanalysis, he explains the importance of gold, silver, and otheralternative investments when inflation takes off. He also givesreaders the investing tools to protect their savings and capitalizeon the opportunities ahead. Savvy readers don't have to be leftholding the bag after decades of government irresponsibility.

Now with a new epilogue that speaks directly to the currentenergy crisis, The Prize recounts the panoramic history ofthe world's most important resource: oil. Daniel Yergin's timelessbook chronicles the struggle for wealth and power that hassurrounded oil for decades and that continues to fuel globalrivalries, shake the world economy, and transform the destiny ofmen and nations. This updated edition categorically proves theunwavering significance of oil throughout the twentieth century andinto the twenty-first by tracing economic and political clashesover precious "black gold." With his far-reaching insight and in-depth research, Yergin isuniquely positioned to address the present battle over energy,which undoubtedly ranks as one of the most vital issues of ourtime. The canvas of his narrative history is enormous -- from thedrilling of the first well in Pennsylvania through two great worldwars to the Iraqi invasion of Kuwait, Operation Desert Storm, andnow both the Iraq War and climate change. The definit

John Perkins's sensational New York Times bestseller Confessions of an Economic Hit Man (more than 300,000 sold) revealed just the tip of the iceberg of the secret world of economic hit men and the web of global corruption. Now more economic hit men and investigators tell the whole shocking story. 作者简介： Steven Hiatt is an editor and writer who has worked for Apple Computer,Netscape, Progressive Asset Manage-ment, and Stanford Research institute. He is the editor(with Mike Davis)of Fire in the Hearth:The Radical Politics of Place in America and is president of Editcetera, a cooperative of publishing professionals.

Unrivaled in its unique combination of analytical rigor and accessibility, Intermediate Microeconomics: A Modern Approach has garnered one of the broadest adoption lists in the market. Now appearing in its Sixth Edition, Professor Varian's hallmark text is better than ever, featuring new treatments of game theory and competitive strategy, and a variety of new illustrative examples. Modern, authoritative, and above all crafted by an outstanding teacher and scholar, Intermediate Microeconomics, Sixth Edition will expand students' analytic powers and strengthen their understanding of microeconomics.