[英文原版]The Economic NaturalistbyRobertH.Frank 牛奶可乐经济学 牛奶可乐经济学-基本信息 书名:The EconomicNaturalist(牛奶可乐经济学) 出版日期：2008-04-03 ISBN：9780753513385 页码：256 装帧：平装 牛奶可乐经济学-内容提要 This book helps you discoverthesecrets behind hundreds of everyday enigmas. Why is there alightin your fridge but not in your freezer? Why do 24-hour shopsbotherhaving locks on their doors? Why did Kamikaze pilots wearhelmets?The answer is simple: economics. Economics doesn't justhappen inclassrooms or international banks. It is everywhere andinfluenceseverything we do and see, from the cinema screen to thestreets. Itcan even explain some of life's most intriguing enigmas.For years,economist Robert Frank has been encouraging his studentsto useeconomics to explain the strange situations they encounterineveryday life, from peculiar product design to the vagaries ofsexappeal. Now he shares

编辑推荐 ★引导读者大胆搞乱，放肆涂写，突破局限，让每个人内在的创意真正获得完全解放。 ★一本帮你抒解压力、悲伤，发泄怒气的书 ★长踞美国、英国、加拿大、西班牙、法国、德国等国畅销排行榜 ★网络书店创意类冠军；教育类第二名；励志类第四名 挪威畅销排行榜，一上市即破万本 ★9-101岁都适用的创意书！ ★适用于个人，也可以团体、学校、亲子共享，甚至可以跟宠物共享 ★网络书店读者五颗星一致叫好！！ ★跳出既有框架、彻底让创意解放！！ 媒体推荐 这本书真的太太太有趣了！它让我完全脱离舒适圈，使一个内向的人变得外向。 ──美国读者Erica 我是一个癌症病人，这本书有洗涤心灵的作用，它让我可以把对生病这件事的愤恨、怒气、恐惧、失望，还有所有可怕的情绪通通发泄出来。 ──美国

Why cutting up your credit cards won't make you rich Apopular TV personality often says, "Take out your credit cards andcut them into pieces." While that is sound advice for people whoare not financially responsible, it is inadequate advice for anyonewho wants to become rich or financially free. In other words, justcutting up your credit cards will not make you rich. What does makeyou rich is financial education...unfortunately a type of educationwe do not receive in school. If a person has a solid financialeducation, they would know that there are two kinds of debt...gooddebt and bad debt. A person with a sound financial education wouldknow how to use good debt to make them richer faster...much fasterthan a person who only saves money and has no debt. Rich Dad'sGuide to Becoming Rich * Are you in credit card debt? * Is jobsecurity dead? * Is your financial security threatened? * Is ahigh-paying job the answer? * Is your money working for you? * Doyou have good debt or bad debt? We all need more financ

When I was a boy, my father often pulled me aside to convey lessons intended to build what we generally refer to as 'character'. Often his advice was very simple -- work hard, think for yourself, do right by others -- but I believe those lessons provided the foundation for everything that has followed in my life. Now that I'm a dad myself, I wanted to put them down in one place, with examples of my own experiences, as a guide to life, adventure, and investing, both for my young daughters and for anyone seeking success in his or her chosen field. I hope that parents will be inspired to give this book to their children, and vice versa, as many of the lessons that I have learned apply not just to young people but to all adults -- for example, question everything, never follow the crowd, and beware of boys -- A Gift to My Children .

This book will change the way you retire-no matter whatthe state of the economy. B Follow the advice in The Smartest Retirement Book You'll EverRead and you will: ? Find simple strategies to maximize your retirement nestegg. ? Steer clear of scams that rob you of your hard-earnedsavings. ? Ensure that your money lasts longer than you do. ? Avoid the common mistakes that can leave your spouseimpoverished. ? Discover financial lifelines no matter how desperate theeconomy. "If you want a handy guide that provides information in smallchunks, Solin's book is it." - NewarkStar-Ledger

This story reflects the trends and attitudes that were popular at the time, but its theme are eternal and universal. As in all romance fiction, the plot revolves around star-crossed lovers. There are moments of passion, anguish, and tenderness-all integral facets of falling in love.

At a moment of ecological and financial crisis, bestsellingauthor and economist Juliet B. Schor presents a revolutionarystrategy for transitioning toward a richer, more balancedlife. In Plenitude economist and bestselling author Juliet B. Schoroffers a groundbreaking intellectual statement about the economicsand sociology of ecological decline, suggesting a radical change inhow we think about consumer goods, value, and ways to live. Humans are degrading the planet far faster than they areregenerating it. As we travel along this shutdown path, food,energy, transport, and consumer goods are becoming increasinglyexpensive. The economic downturn that has accompanied theecological crisis has led to another type of scarcity: incomes,jobs, and credit are also in short supply. Our usual way back togrowth-a debt-financed consumer boom- is no longer an option ourhouseholds, or planet, can afford. Responding to our current moment, Plenitude puts sustainabilityat its core, but it is not a paradig

Tired of worrying about your financial situation butaren’t sure what to do or where to start? Stop stressing! Nomatter how much you earn (or how much you owe) you can take controlof your money—and it won’t be nearly as hard as you think. Millions of people already benefit from the expert advice LauraD. Adams dispenses in her weekly Money Girl podcast and knowfirsthand that little changes can lead to big rewards. Lauradoesn’t tell you what you can and can not buy with your ownhard-earned money; instead, she gives you guidance, tips, andtricks you need to make the most of it by finding out howto: - Assess your current financial situation and set achievable,realistic goals - Get out of debt faster—and stay out for good - Manage your 401(k) or Roth IRA like a pro - Take advantage of every available tax deduction to owe less andsave more - Choose smarter investments so you can watch your moneygrow - Use the most up-to-date technology to make managing

In late January, 2009, Robert Kiyosaki launched CONSPIRACY OF THE RICH - a free online book which was written in serial basis to help people understand how the current recession came about, and what they need to learn on how to survive through the coming rough years. An unprecedented publishing event for Kiyosaki and The Rich Dad Company, CONSPIRACY OF THE RICH is an interactive, "Wiki-style" project in which Kiyosaki has invited feedback, commentary, and questions from readers across the globe. The response so far has been totally fantastic. Millions and millions of readers have flocked to the website (www.conspiracyoftherich.com) to read what Robert has to say about the recession, and the readers have posted thousands of comments. Some of those reader comments will even be included in the final tradepaper version.

OVER FOUR MILLION COPIES OF OG MANDINO'S INSPIRATIONAL BESTSELLERS SOLD! One of the world's most influential writers shares one of the world's greatest secrets for your personal and financial success... in his dynamic sequel to TIlE GREATEST SALESMAN IN THE WORLD Og Mandino's Spellbinding Bestseller 作者简介： OG MANDINO is the most widely read inspirational and self-help author in the world today. His fourteen books have sold more than twenty-five million copies in eighteen languages. Thousands of people from all walks of life have openly credited Og Mandino with turning their lives around and for the miracle they have found in his words. His books of wisdom, inspiration, and love include A Better Way to Live; The Choice; The Christ Commission; The Gift of Acabar; The Greatest Miracle in the World; The Greatest Salesman in the World; The Greatest Salesman in the World, Part H: The End of the Story; The Greatest Secret in the World; The Greatest Success in the WorM; Mission: Success!; Og

A step-by-step guide to securing a solid future-no matter thefinancial climate. Interactive CD-ROM included. This step-by-step workbook from a Certified Financial Plannergives readers a clear path for organizing their personal finances.From investing, debt management, and college financing toretirement, savings, and household expenses, content is writtenwith easy-to-understand language and terms, this bookincludes: *A detailed financial-profile overview *An evaluation of priorities about spending, investment, and lifegoals *A practical and prudent approach to income *Advice on spending habits and savings initiatives *A CD-ROM of basic worksheet forms, checklists andquestionnaires

In "Start Late", Finish Rich, David Bach provides much-needed advice for all those who've asked themselves 'Why didn't I start saving when I was younger?' Whether you're in your thirties, forties, fifties or sixties you still have the opportunity to put your life on the right track and stop worrying about the future. Using the Finish Rich wisdom that has already inspired millions of people, David Bach shows how you really can transform your finances with the right attitude and clear, step-by-step guidance. This positive, practical book is packed with a wealth of information on how to get out of debt, save more, earn more, and most importantly live more! You've spent long enough working for money; now it's time to make your money work for you.