This volume captures the spirit of discovery that pervades"Great Groups". It describes the free-form organization of suchteams, more interested in their mission than their hierarchy. Theauthors discuss how "Great Groups" believe both that they'reunderdogs up against a powerful foe and that they're bound tosucceed. The book also illuminates the roles of a "Great Group"leader as a gatherer of talent, a source of inspiration and abridge to the outside world. Today, organizations require creativethinking from every member, not just a few. The world's complexityand pace mean that people can no longer rely on individual leadersand "Lone Rangers" to solve problems. Rather, people must learn towork together, to identify their own missions, to form their own"Great Groups". The stories and advice from the book show readershow. Warren Bennis is the author of "On Becoming a Leader","Leaders" and "Learning to Lead".

You never dreamed being the boss would be so hard. You're caught in a web of conflicting expectations from subordinates, your supervisor, peers, and customers. You're not alone. As Linda Hill and Kent Lineback reveal in Being the Boss, becoming an effective manager is a painful, difficult journey. It's trial and error, endless effort, and slowly acquired personal insight. Many managers never complete the journey. At best, they just learn to get by. At worst, they become terrible bosses. This new book explains how to avoid that fate, by mastering three imperatives: Manage yourself: Learn that management isn't about getting things done yourself. It's about accomplishing things through others. Manage a network: Understand how power and influence work in your organization and build a network of mutually beneficial relationships to navigate your company's complex political environment. Manage a team: Forge a high-performing "we" out of all the "I"s who report to you. Packed with comp

The little black book of marketing is here. Marketing guru Peter Fisk's inspirational manual of marketing shows you how to inject marketing genius into your business to stand out from the crowd and deliver exceptional results. Marketing Genius is about achieving genius in your business and its markets, through your everyday decisions and actions. It combines the deep intelligence and radical creativity required to make sense of, and stand out in today's markets. It applies the genius of Einstein and Picasso to the challenges of marketing, brands and innovation, to deliver exceptional impact in the market and on the bottom line. Marketers need new ways of thinking and more radical creativity. Here you will learn from some of the world's most innovative brands and marketers from Alessi to Zara, Jones Soda to Jet Blue, Google to Innocent. Peter Fisk is a highly experienced marketer. He spent many years working for the likes of British Airways and American Express, Coca Cola and Microsoft. He was the CEO of

No More Headaches, Hypertension, or Heartburn If your work involves projects, then this book is for you. It willshow every company owner and project manager--at businesses largeand small--how to run projects differently. You'll benefit ifyou've ever: - been over budget on a project - exceeded a timeline on a project - worked on a project that completely stalled as you neared thefinish line - lost money on a sure-thing project and had no idea why - noticed that scope and feature creep held you back - watched a project take three times as long as planned - felt too embarrassed to perform a review of your successes andfailures - wondered whether your project actually made any money By the time you finish the book, you'll be ready to implementProject Management for Profit in your own company--and be preparedto keep your projects on track and on budget.

Jack Welch knows how to win. During his forty-year career atGeneral Electric, he led the company to year-after-year successaround the globe, in multiple markets, against brutdl competition.His honest, be-the-best style of management b ame the goldstandard in business, with his relentless focus on people,teamwork, and profits. And now he has written a book that clearlylays out the answers to the most difficult questions people faceboth on and offthe job. Winning is destined to become the bible ofbusiness for generations to come. Anyone who has a passion for success will find Welch'soptimistic, no excuses, getqt-done mind-set riveting. Packed withpersonal anecdotes and written in Jack's distinctive no b.s. voice,Winning offers deep insights, original thinking, and solutions tonuts-and-bolts problems that will change forever the way peoplethink about work. "There is a lifetime of wisdom about business, and life, packedinto Jack Welch's Winning. It is unquestionably the best managementbook to come along in