This groundbreaking book, by three world-renownedpsychologists, reveals how professionals succeed in carrying outwork that is both expert and socially responsible in relentlesslymarket-driven times. What does it mean to carry out "good work"?What strategies allow people to maintain moral and ethicalstandards at a time when market forces wield unprecedented powerand work life is being radically altered by technologicalinnovation? These are the questions at the heart of this importantcollaboration by three leaders in psychology. Enlivened withstories of real people facing hard decisions, Good Work offerspowerful insight into one of the most important issues of our timeand, indeed, into the future course of science, technology, andcommunication.