筛选:
    • CHASING GOLDMAN SACHS(ISBN=9780307460110) 英文原版
    •   ( 13 条评论 )
    • nne McGee 著 /2011-12-01/ Random House US
    • You know what happened during the financial crisis … now it istime to understand why the financial system came so close tofalling over the edge of the abyss and why it could happen again.Wall Street has been saved, but it hasn’t been reformed. What isthe problem? Suzanne McGee provides a penetrating look at the forces thattransformed Wall Street from its traditional role as acapital-generating and economy-boosting engine into a behemothoperating with only its own short-term interests in mind and withreckless disregard for the broader financial system and those whorelied on that system for their well being and prosperity. Primary among these influences was “Goldman Sachs envy”: theself-delusion on the part of Richard Fuld of Lehman Brothers,Stanley O’Neil of Merrill Lynch, and other power brokers (egged onby their shareholders) that taking more risk would enable theircompanies to make even more money than Goldman Sachs. Thathubris—and that narrow-minded focus on maximizing their

    • ¥139.8 折扣:6折
    • Guerrilla Marketing, 4th edition(ISBN=9780618785919)
    •   ( 7 条评论 )
    • Amy Levinson 著 /2011-12-01/ Houghton Mifflin Harcourt
    • When Guerrilla Marketing was first published in 1983, JayLevinson revolutionized marketing strategies for the small-businessowner with his take-no-prisoners approach to finding clients. Basedon hundreds of solid ideas that really work, Levinson's philosophyhas given birth to a new way of learning about market share and howto gain it. In this completely updated and expanded fourth edition,Levinson offers a new arsenal of weaponry for small-businesssuccess including * strategies for marketing on the Internet(explaining when and precisely how to use it) * tips for using newtechnology, such as podcasting and automated marketing * programsfor targeting prospects and cultivating repeat and referralbusiness * management lessons in the age of telecommuting andfreelance employees Guerrilla Marketing is the entrepreneur'smarketing bible -- and the book every small-business owner shouldhave on his or her shelf.

    • ¥58.1 折扣:4.5折
    • Index Investing For Dummies(ISBN=9780470294062)
    •   ( 2 条评论 )
    • Russell Wild 著 /2008-11-01/ Wiley
    • Recommended by finance experts and used extensively byinstitutional investors, index funds and exchange-traded funds(ETFs) provide unmanaged, diversified exposure to a variety ofasset classes. Index Investing For Dummies shows activeinvestors how to add index investments to their portfolios and makethe most of their money, while protecting their assets. It featuresplain-English information on the different types of index funds andtheir advantage over other funds, getting started in indexinvesting, using index funds for asset allocation, understandingreturns and risk, diversifying among fund holdings, and applyingwinning strategies for maximum profit.

    • ¥105.8 折扣:4.9折
    • INVESTING IN THE SECOND LOST DECADE: A SURVIVAL GUIDE FOR KE
    •   ( 4 条评论 )
    • Martin J. Pring 著 /2012-05-01/ McGraw-Hill
    • Are You Prepared for Another Lost Decade? "[Pring] seesanother 'lost decade,' but also ways to make it a winner". ("TheNew York Times"). Don't let the secular bear eat you. Prepare toearn steady profits in another decade of volatile and disappointingmarket returns. For more than four decades, Martin Pring has been aleading innovator and practitioner of financial and business cycleanalysis. In "Investing in the Second Lost Decade", Pring - alongwith seasoned portfolio managers Joe Turner and Tom Kopas - offersconclusive proof that we're only near the midway point of acontinued secular cycle of flat returns and deeply cyclicaleconomic conditions. To guide you through these uncertain times,Pring, Turner, and Kopas deliver a proven action plan for masteringthe realities facing today's investors. Using proprietary analysis,the authors explore the characteristics of long-term bear marketsalong with the looming dual threats of inflation and risinginterest rates - and outline positive steps you can take to cre

    • ¥177.3 折扣:6.9折
    • The Buyout of America: How Private Equity Is Destroying Jobs
    •   ( 13 条评论 )
    • Josh Kosman 著 /2012-01-01/ Penguin
    • Marquee private equity firms such as Blackstone Group, CarlyleGroup, and Kohlberg Kravis Roberts have grown bigger and morepowerful than ever. They have also become the nation's largestemployers through the businesses they own. Journalist Josh Kosmanexplores private equity's explosive growth and shows how its baronswring profits at the expense of the long-term health of theircompanies. He argues that excessive debt and mismanagement willlikely trigger another economic meltdown within the next fiveyears, wiping out up to two million jobs. He also explores the links between the private equity elite andWashington power players, who have helped them escape governmentscrutiny. The result is a timely book with an important warning forus all.

    • ¥66.3 折扣:6.5折
    • LITTLE BOOK OF BIG SAVINGS(ISBN=9780307458612) 英文原版
    •   ( 9 条评论 )
    • Ellie Kay 著 /2011-11-01/ Random House US
    • Every month you spend money in twelve majorcategories. And at the end of each month, you scratch your head andwonder, Where did it all go? In The Little Book of Big Savings, America’sFinancial Expert, Ellie Kay, will help you uncover theextra cash just waiting to be found in every area of your life. Notonly will you never again wonder where your cash went, you willhave extra to save–and even to share. Don’t mindlessly let hundreds of dollars slipout of your ATM every month. Ellie’s practical advice will showyou: ?How one phone call could save you $500 a yearor more ?How your kids can get a great education withoutbreaking the bank ?Three ways your water heater can save youmoney ?Why giving away money is one of the best waysto save it ?How to save up to 50% on your onlinepurchases Plus hundreds of other tips that will loosenyour budget without sacrificing your lifestyle. Soon you’ll findwhat you want the most when it comes to your finances: peace ofmind.

    • ¥30.3 折扣:3.5折
    • The Five Rules For Successful Stock Investing: Morningstar'S
    •   ( 3 条评论 )
    • Pat Dorsey 著 /2004-12-01/
    • Book De*ion The Five Rules for Successful Stock Investing "By resisting both the popular tendency to use gimmicks thatoversimplify securities analysis and the academic tendency to usejargon that obfuscates common sense, Pat Dorsey has written asubstantial and useful book. His methodology is sound, his examplesclear, and his approach timeless." —Christopher C. Davis Portfolio Manager andChairman, Davis Advisors Over the years, people from around the world have turned toMorningstar for strong, independent, and reliable advice. The FiveRules for Successful Stock Investing provides the kind of savvyfinancial guidance only a company like Morningstar could offer.Based on the philosophy that "investing should be fun, but not agame," this comprehensive guide will put even the most cautiousinvestors back on the right track by helping them pick the rightstocks, find great companies, and understand the driving forcesbehind different industries—w

    • ¥118.7 折扣:6.9折
    • BENJAMIN GRAHAM AND THE POWER OF GROWTH(ISBN=9780071753890)
    •   ( 7 条评论 )
    • : Frederick K. MartinNick HansenScott Link,Rob Nicoski 著 /2011-11-01/ McGraw-Hill
    • Use a master’s lost secret to pick growth companies bound forsuccess In 1948, legendary Columbia University professor BenjaminGraham bought a major stake in the Government Employees InsuranceCorporation. In a time when no one trusted the stock market, hechampioned value investing and helped introduce the world tointrinsic value. He had a powerful valuation formula. Now, in thisgroundbreaking book, long-term investing expert Fred Martin showsyou how to use value-investing principles to analyze and pickwinning growth-stock companies—just like Graham did when heacquired GEICO. Benjamin Graham and the Power of Growth Stocks isan advanced, hands-on guide for investors and executives who wantto find the best growth stocks, develop a solid portfolio strategy,and execute trades for maximum profitability and limited risk.Through conversational explanations, real-world case studies, andpragmatic formulas, it shows you step-by-step how this enlightenedtrading philosophy is successful. The secret lies in Graham’sv

    • ¥236.7 折扣:6.9折
    • BIG SECRET FOR THE SMALL INVES(ISBN=9780385525077)
    •   ( 9 条评论 )
    • Joel Greenblatt 著 /2011-04-01/ Random House US
    • When it comes to investing in the stock market, investors have plenty of options: 1. They can do it themselves. Trillions of dollars areinvested this way. (Of course, the only problem here is that most people have no ideahow to analyze and choose individual stocks. Well, not reallythe only problem. Most investors have no idea how toconstruct a stock portfolio, most have no idea when to buy andsell, and most have no idea how much to invest in the firstplace.) 2. They can give it to professionals to invest. Trillions of dollars are invested this way. (Unfortunately most professionals actually underperform the market averages over time. In fact,it may be even harderto pick good professional managers than it is to pick goodindividual stocks.) 3. They can invest in traditional index funds. Trillions of dollars are also invested this way.(The problem isthat investing this way is seriously flawed--and almost a guaranteeof subpar investment returns over time.) 4. They can read The Big Secret for the

    • ¥86.5 折扣:5折
    • Rich Dad Poor Dad for Teens(ISBN=9781612680309)
    •   ( 29 条评论 )
    • Robert T. Kiyosaki 著 /2012-06-01/ Plata Publishing
    • This special just-for-teens edition based on the Rich Dad PoorDad series, builds a foundation of self-confidence from whichreaders can realise their dreams of financial security in anincreasingly challenging and unreliable job market. Teen-friendlyadvice, examples, sidebars, and straight talk will supplement allof Rich Dad's core advice: Work to learn, not to earn. Don't say,'I can't afford it?' And, don't work for money - make money workfor you! No matter how confident or 'good in school' readersconsider themselves to be, this book makes financial intelligenceavailable to all young people with its streamlined structure, cleandesign, and accessible voice. Here's a book that teaches teens whatthey don't learn in school - and what many of their parents haveyet to learn.

    • ¥78 折扣:6.5折
    • Capital Utilization(ISBN=9780521070287)
    •   ( 3 条评论 )
    • Roger R. Betancourt 等著 /2008-06-01/ Cambridge University Press
    • This book presents the theory of capital utilization, adiscussion of the econometrics of capital utilization, andeconometric tests of the theory using international data. Capitalutilization, defined as the proportion of time that capital isworking productively, is mainly affected by shift-working. Capitalutilization is an important economic variable that has receivedserious attention from economists only since the mid-1960s In thefirst part, the authors provide a synthesis of current knowledge,combining a consistent statement of existing theory with some majorextensions. In the second part, they turn to the econometrics,first discussing the appropriate methodology and then testing thetheory on data from several countries. This empirical work isconsiderably more sophisticated than previous studies on thistopic. Having established the theory and tested it, they move on toconsider policy, the relationship between capital utilization andeconomic growth, and the place of shift-work in the dualeconomy.

    • ¥164.5 折扣:5折
    • Moneyball (Movie Tie-in Edition)(ISBN=9780393338393)
    •   ( 65 条评论 )
    • Michael Lewis 著 /2012-01-01/
    • Moneyball is a quest for the secret of success in baseball.Following the low-budget Oakland Athletics, their larger-than-lifegeneral manger, Billy Beane, and the strange brotherhood of amateurbaseball enthusiasts, Michael Lewis has written not only "thesingle most influential baseball book ever" (Rob Neyer, Slate) butalso what "may be the best book ever written on business" (WeeklyStandard). I wrote this book because I fell in love with a story.The story concerned a small group of undervalued professionalbaseball players and executives, many of whom had been rejected asunfit for the big leagues, who had turned themselves into one ofthe most successful franchises in Major League Baseball. But theidea for the book came well before I had good reason to writeit-before I had a story to fall in love with. It began, really,with an innocent question: how did one of the poorest teams inbaseball, the Oakland Athletics, win so many games? With thesewords Michael Lewis launches us into the funniest, smartest, andm

    • ¥80.8 折扣:5.6折
    • GIRL'S GUIDE TO BEING A BOSS W(ISBN=9780767922852) 英文原版
    •   ( 9 条评论 )
    • Caitlin FriedmanKimberly Yorio 著 /2007-05-01/ Random House US
    • Forget what you’ve heard. Nice girls can get the corneroffice. As women, we haven’t always had the best role models at work. We’veeither worked for men or we’ve had female bosses who are, well, bigbitches. Woman still don’t have much of a road map right now whenit comes to taking charge at the office, so the team who broughtyou the national bestseller The Girl’s Guide to Starting YourOwn Business is drawing one for us. Caitlin Friedman andKimberly Yorio will teach you to be powerful without beingpossessive, to be opinionated without being brassy, and to have astrong voice without micromanaging. You’ll learn just how to ownthe role of queen bee in a positive way so that you can be morementor than manager, one who leads, inspires, and motivates. So, you finally got that promotion. You’re the boss now. Thesupervisor. The manager. The captain. The taskmaster. Those days oftaking orders, running errands, and clock-watching are over. Asexciting as all this might seem, once the rush of the pro

    • ¥60.5 折扣:5折
    • One Up On Wall Street : How To Use What You Already Know To
    •   ( 28 条评论 )
    • Peter Lynch 著 /2007-12-01/ Simon & Schuster
    • This book was written to offer encouragement and basicinformation to the individual investor. Who knew it would gothrough thirty printings and sell more than one million copies? Asthis latest edition appears eleven years beyond the first, I'mconvinced that the same principles that helped me perform well atthe Fidelity Magellan Fund still apply to investing in stockstoday. It's been a remarkable stretch since One Up on Wall Street hit thebookstores in 1989. I left Magellan in May, 1990, and pundits saidit was a brilliant move. They congratulated me for getting out atthe right time -- just before the collapse of the great bullmarket. For the moment, the pessimists looked smart. The country'smajor banks flirted with insolvency, and a few went belly up. Byearly fall, war was brewing in Iraq. Stocks suffered one of theirworst declines in recent memory. But then the war was won, thebanking system survived, and stocks rebounded. Some rebound! The Dow is up more than fourfold since October, 1990,from the 2,400 lev

    • ¥71.5 折扣:5折
    • RULE #1(ISBN=9780307336132) 英文原版
    •   ( 6 条评论 )
    • Phil Town 著 /2006-03-01/ Random House US
    • Before I became “Phil Town, teacher of investing principles tomore than 500,000 people a year,” I was a lot like you: someone whoviewed individual stock investing as way too hard to dosuccessfully. As a guy who barely made a living as a river guide, Iconsidered the whole process pretty impenetrable, and I wasconvinced that to do it right you had to make it a full-time job.Me, I was more interested in having full-time fun. So I was tempted to do what you’re probably doing right now:letting some mutual fund manager worry about growing your nest egg.Let me tell you why that decision could one day make you absolutelymiserable.

    • ¥108 折扣:5折
    • Liar's Poker 说谎者的扑克牌:华尔街的投资游戏 讲述所罗门兄弟公司的前世和终结 当当5星级英文学习产品 (I
    •   ( 72 条评论 )
    • Michael Lewis 著 /2010-03-01/ W. W. Norton & Company
    • The time was the1980s. The place was Wall Street. The game was called Liar’sPoker. Michael Lewis wasfresh out of Princeton and the London School of Economics when helanded a job at Salomon Brothers, one of Wall Street’s premierinvestment firms. During the next three years, Lewis rose fromcallow trainee to bond salesman, raking in millions for the firmand cashing in on a modern-day gold rush. Liar’s Poker is theculmination of those heady, frenzied years—a behind-the-scenes lookat a unique and turbulent time in American business. From thefrat-boy camaraderie of the forty-first-floor trading room to thekiller instinct that made ambitious young men gamble everything ona high-stakes game of bluffing and deception, here is MichaelLewis’s knowing and hilarious insider’s account of an unprecedentedera of greed, gluttony, and outrageous fortune.

    • ¥91.8 折扣:6折
    • AUTOMATIC MILLIONAIRE HOMEOWNE(ISBN=9780767921213)
    •   ( 3 条评论 )
    • David Bach 著 /2008-03-01/ Random House US
    • Owning a home has always been the American Dream, and in The Automatic Millionaire Homeowner , David Bach shows thatbuying a home and investment properties is not only possible, it isstill the surest way to reach your seven-figure dreams on anordinary income. Whether you are a renter or already own a home,Bach’s book offers a lifelong strategy for real estate based ontimeless wisdom that is tried and true—in any market. He includeseverything you need to know, with step-by-step instructions,including phone numbers and web sites, so you can get started rightaway. As long as you’re alive, you have to live somewhere. Why notlet where you live make you financially secure and ultimately rich?David Bach will show you how.

    • ¥56 折扣:5折
    • Devil Take the Hindmost: A History of Financial Speculation(
    •   ( 7 条评论 )
    • Edward Chancellor 著 /2000-06-01/ Penguin
    • Is your investment in that new Internet stock a sign of stockmarket savvy or an act of peculiarly American speculative folly?How has the psychology of investing changed--and not changed--overthe last five hundred years? Edward Chancellor examines the natureof speculation--from medieval Europe to the Tulip mania of the1630s to today's Internet stock craze. A contributing writer to The Financial Times and The Economist , Chancellorlooks at both the psychological and economic forces that drivepeople to "bet" their money in markets; how markets are made,unmade, and manipulated; and who wins when speculation runsrampant. Drawing colorfully on the words of such speculators as SirIsaac Newton, Daniel Defoe, Ivan Boesky, and Hillary RodhamClinton, Devil Take the Hindmost is part history, partsocial science, and purely illuminating: an erudite and hugelyentertaining book that is more timely today than ever before.

    • ¥70.9 折扣:6.5折
    • SMART COUPLES FINISH RICH(ISBN=9780767904841) 英文原版
    •   ( 19 条评论 )
    • David Bach 著 /2002-01-01/ Random House US
    • From first-time newlyweds to people on their second or thirdmarriage, couples face an overwhelming task when it comes to moneymanagement. Nationally renowned financial advisor and bestsellingauthor David Bach knows that it doesn’t have to be this way. InSmart Couples Finish Rich, he provides couples with easy-to-usetools that cover everything from credit card management, toinvestment advice, to long-term care. You and your partner willlearn how to work together as a team to identify your core valuesand dreams, creating a financial plan that will allow you toachieve security, provide for your family’s future financial needs,and increase your income. Together, you’ll learn why couples thatplan their finances together, stay together!

    • ¥64.5 折扣:5折
    • Beating the Street战胜华尔街
    •   ( 11 条评论 )
    • Peter Lynch (Author) ,John Rothchild (Contributor) 著 /1994-05-01/ Simon & Schuster
    • Lynch is the master stock picker who led Magellan (until May 1990) to its position as America's biggest mutual fund. In One Up on Wall Street (Simon & Schuster, 1989), also written with Rothchild, he described his winning methods. Here, he provides a few more elaborations and 21 "Peter's principles." Some are overly clever, e.g., being first in line is a great idea except on the edge of a cliff. Lynch takes three chapters to explain how he "done it good" at Magellan. One valuable chapter details methods for picking a mutual fund from the thousands available, but most of the book is devoted to demonstrating his research into picking the 21 stocks he recommended in the January 1992 Barron's roundtable. Still, since the average investor will not get to talk to the CEO or visit the company in person, maybe we should all just buy Lynch's recommendations each year. A tossup. Previewed in Prepub Alert, LJ 11/1/92. - Alex Wenner, Indiana Univ. Libs., Bloomington

    • ¥92.3 折扣:6.5折
    • HOW TO GET OUT OF DEBT (RKPG)(ISBN=9780553382020) 英文原版
    •   ( 8 条评论 )
    • Jerrold Mundis 编 /2003-01-01/ Random House US
    • With up-to-the-minute information . . . And an all-newpreface by the author! Out of the red . . . ? Do this month’s bills pile up before you’ve paid lastmonth’s? ? Do you regularly receive past-due notices? ? Do you get letters threatening legal action if immediate paymentis not made? ? Do the total amounts of your revolving charge accounts keeprising? Into the black . . . Whether you are currently in debt or fear you’re fallinginto debt, you are not alone. Sixty million Americans--from doctorsto secretaries, from executives to the unemployed--face the sameproblem and live under the same daily stress. Based on the proventechniques of the national Debtors Anonymous program, here is thefirst complete, step-by-step guide to getting out of debt once andfor all. You’ll learn: ? How to recognize the warning signs of serious debt ? How to negotiate with angry creditors, collection agencies, andthe IRS ? How to design a realistic and painless pay-back schedule ? How to identify your spending blind

    • ¥64.5 折扣:5折
    • The How to Make Money in Stocks Complete Investing System: Y
    •   ( 55 条评论 )
    • 本社 编 /2011-05-01/ McGraw-Hill
    • Through every type of market, William J. O'Neil's nationalbestseller, How to Make Money inStocks, has shown over 2 millioninvestors the secrets to successful investing. O'Neil'spowerful CANSLIM~ Investing Systemma proven seven-step process for minimizingriskand maximizing gains--has influenced generations ofinvestors.Based on a major study of all the greatest stock marketwinners from 1880 to 2009, thisexpanded edition gives you:

    • ¥165.6 折扣:6折
    • Unfair Advantage(ISBN=9781612680101)
    •   ( 27 条评论 )
    • Robert T. Kiyosaki 编 /2011-05-01/ Plata Publishing
    • Why do the rich get richer even in a financial crisis? In hisnew book the bestselling author of "Rich Dad, Poor Dad" confirmshis message and challenges readers to change their context and actin a new way. In this timely new book, Robert Kiyosaki takes a newand hard-hitting look at the factors that impact people from allwalks of life as they struggle to cope with change and challengesthat impact their financial world. In "An Unfair Advantage: ThePower of Financial Education", Robert underscores his messages andchallenges readers to change their context and act in a new way.Readers are advised to stop blindly accepting that they are"disadvantaged" people with limited options and challenge thepreconception that they will struggle financially all of theirlives. Robert's fresh approach to his time-tested messages includesclear, actionable steps that any individual or family can take,starting with education. Education becomes applied knowledge, apowerful tactic with measurable results. In true "Rich Dad" sty

    • ¥89.1 折扣:6.5折
    • HOME ECONS(ISBN=9781594744617) 英文原版
    •   ( 20 条评论 )
    • Jennifer McKnight-Trontz 著 /2010-07-01/ Random House US
    • "Home Economics" reintroduces readers to all Grandma's thriftytips, down-home know-how, honest-to-goodness advice, and deliciousrecipes. Modeled on and compiled from vintage home-ec textbooks,this adorable guide contains everything needed to whip up and keepup a happy, healthy, and - most important - economical homelife.

    • ¥64.5 折扣:5折
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