This liberating book refutes the myth that creativity is agift limited to a select few. Ray and Myers provide simpleguidelines for unlocking the creative essence in all of us. 25drawings.

Did you know that the gratifying smell that accompanies the purchase of a new automobile actually comes from a factory-installed aerosol can containing "new car" aroma? Or that Kellogg's trademarked "crunch" is generated in sound laboratories? Or that the distinctive click of a just-opened jar of Nescafé freeze-dried coffee, as well as the aroma of the crystals, has been developed in factories over the past decades? Or that many adolescents recognize a pair of Abercrombie & Fitch jeans not by their look or cut but by their fragrance?

"A major contribution." Washington Post The authoritative single-volume biography of Thomas Jefferson,perhaps the most significant figure in American history. He was acomplex and compelling man: a fervent advocate of democracy whoenjoyed the life of a southern aristocrat and owned slaves, arevolutionary who became president, a believer in states' rightswho did much to further the power of the federal government.Drawing on the recent explosion of Jeffersonian scholarship andfresh readings of original sources, IN PURSUIT OF REASON is amonument to Jefferson that will endure for generations.

This is the beginner's guide to low-risk entrepreneurship. Youwant to start your own business, but 'risk' isn't your middle name.You're not alone. Many successful entrepreneurs are averse to risk- but they have learned the tricks to working around it. And nowyou can too, with School for Startups. This practical guide showsyou how to build a business the smart way - without risking majorassets such as your house, savings account, or health insurance.You'll learn how to increase your chance of success by: fundingyour venture without investors; entering international markets;taking full advantage of tools on the Web; marketing your productor service for little or no cost; deploying a third party topackage and ship products; and, taking control of an existingbusiness or franchise. The authors present hundreds of the bestideas for new businesses, along with case studies proving theeffectiveness of their approach. Also included with the book is acode you can use to register for The Entrepreneur School, where youca

Not one to mince his words people either love him, or hate himbut it's hard to dispute that Sir Philip Green is a multi-talentedentrepreneur. Sir Philip fell into retail almost by accident butit's made him a fortune. Some go so far as to argue he's the finestretailer of his generation and one of the best business brains inthe UK. A middle class, Croydon-born Jewish boy, who left school at16 without a single qualification, he's now number 6 on the latestSunday Times Rich list - up from 9th last year despite therecession. After leaving school, Philip Green worked for the familyfirm, one of the first shoe importers to bring products in fromChina and Hong Kong. Experience of international trade taught himabout finance, credit, importing and product. After four falsestarts he made his first million at 33, with Jean Jeannie. It was astruggling fashion chain when he bought it for 65,000 in themid-1980s. He sold it six months later for 3m. Many such dealslater, he owns the Arcadia group - running about an eigh

If you ever feel: cluttered, scattered, distracted, unfocused, disorganized, preoccupied, overwhelmed, out of control, out of your mind... you can change your life! ConZentrate shows you how to master the art of paying attention, in thirty-five clear, practical, simple ways. Whether it's how to focus on a tedious task when the office is buzzing around you, or how to stop procrastinating, or how to keep your home from being a place of overwhelming clutter-- or ever how to tackle the challenges of A.D.D.-- Sam Horn's user-friendly book will inspire you to learn how to conzentrate, and discover the key to peak performance. 作者简介：Sam Horn, president of Action Seminars, has presented her real-life workshops to more than 400,000 people since 1981. Her impressive client list includes Young Presidents Organization, National Governors Association, Hewlett-Packard, Four Seasons Resort, the Fortune 500 Forum, the US Navy, and the IRS. She was the top rated speaker at both the 1996 and 1998 Internationa

Why should I do business with you… and not yourcompetitor? Whether you are a retailer,manufacturer, distributor, or service provider – if you cannotanswer this question, you are surely losing customers, clients andmarket share. This eye-opening book reveals how identifying yourcompetitive advantages (and trumpeting them to the marketplace) isthe most surefire way to close deals, retain clients, and staymiles ahead of the competition. The five fatal flaws of most companies: ? They don’t have a competitive advantage but think they do ? They have a competitive advantage but don’t know what it is—sothey lower prices instead ? They know what their competitive advantage is but neglect to tellclients about it ? They mistake “strengths” for competitive advantages ? They don’t concentrate on competitive advantages when makingstrategic and operational decisions The good news is that you can overcome these costly mistakes– by identifying your competitive advantages and creating new ones.Consult

David Allen, 'the guru of personal productivity' (Fast CompanyMagazine) and author of the business bestseller GETTING THINGSDONE, inspires us to work better, not harder, in his new book,READY FOR ANYTHING. Offering over 50 productivity principles tohelp you clear your head and focus, READY FOR ANYTHING enables youto identify what drives you, what holds you back and how to beready for anything. With motivational insights and inspirationalquotes, READY FOR ANYTHING shows readers how to make things happenwith less effort, stress and inefficiency, and lots more energy,creativity and clarity. This is the perfect inspirational andmotivational book for anyone wanting to work and live at their verybest.

"Life After College" is an essential manual for everygraduating student and young professional. It features practical,actionable advice that helps people focus on the BIG picture oftheir lives, not just the details. "Life After College" will leaveyou feeling inspired, confident and ready to take action towardcreating the life you really want. In "Life After College" Twitter meets "What Color is YourParachute" for 20-somethings. Written by popular blogger and lifecoach Jenny Blake, "Life After College" provides tips,inspirational quotes and coaching exercises for every area of lifeincluding: Work, Money, Home, Organization, Friends Family,Dating Relationships, Health, Fun Relaxation, andPersonal Growth. The book is like having a portable life coach byyour side -- it is a "one stop shop" that is part journal, partmotivator, and part guidebook. "Life After College" is a powerfullife-planning tool that no twenty-something will want to bewithout!