本书探索研究并解释了80余个世界上*重要的、有关贸易、商业和管理的理论和伟大构思,并提供一个极具吸引力的视角,用以洞察过去和当下的商业世界。 作为对商业主题下基本原理的完美导读,《商业手册》分析了历史↑部分*重要的商界里程碑的发展和从亨利 福特到史蒂夫 乔布斯等大师和业内领军智囊所使用的关键商业策略。 在书中,每一个有影响力的商业构思都通过时尚雅致的信息图表对其作出清晰简单的解释。本书中简单易懂的解释,逐步分解的思维导图,让下至学生和商业从业者,上至准企业家们的所有人都能理解贸易和商业世界。本书同时描述了一系列具有启发意义的商业构思和超过100句值得铭记的名言警句。 Exploring and explaining more than 80 of the world's most important theories and big ideas about trade, commerce, and management, this book offers a fascinating
Practical ideas from the best brains in Business A sharp, jargon-free guide to the core curriculum of an MBAprogram, MBA in a Book shows how to master the big ideas ofbusiness and use them in a practical way to build and enhancecareer success. “In the world of business, ideas matter. . . . Some of the sharpestminds in the business world give perceptive looks into innovation,marketing, finance, strategy, and leadership, providingstimulating, useful perspectives on these core topics.” —Larry Bossidy, retired chairman and CEO of Honeywell Internationaland coauthor of Execution: The Discipline of Getting ThingsDone Great business thinkers such as Michael Porter, Rosabeth Kanter,and Bill George of Harvard Business School; Paul Argenti of theTuck School at Dartmouth; Jeffrey Sonnenfeld of Yale; Peter Sengeof MIT; the entrepreneur and inventor Dean Kamen; and the financialinnovator Michael Milken are just a few of the best brains inbusiness, providing the intellectual nourishment that will help youplay
From one of America's foremost economic and political thinkerscomes a vital analysis of our new hypercompetitive andturbo-charged global economy and the effect it is having onAmerican democracy. With his customary wit and insight, Reich showshow widening inequality of income and wealth, heightened jobinsecurity, and corporate corruption are merely the logical resultsof a system in which politicians are more beholden to the influenceof business lobbyists than to the voters who elected them. Powerful andthought-provoking, Supercapitalism argues that a clearseparation of politics and capitalism will foster an enviroment inwhich both business and government thrive, by putting capitalism inthe service of democracy, and not the other way around.
Two years in the cauldron of capitalism-"horrifying and veryfunny" (The Wall Street Journal) In this candid and entertaining insider's look at the mostinfluential school in global business, Philip Delves Broughtondraws on his crack reporting skills to describe his madcap years atHarvard Business School. Ahead of the Curve recounts the mostedifying and surprising lessons learned in the quest for an MBA,from the ingenious chicanery of leveraging and the unlikelypleasures of accounting, to the antics of the "booze luge" andother, less savory trappings of student culture. Published duringthe one hundredth anniversary of Harvard Business School, this isthe unflinching truth about life in the trenches of an iconicAmerican institution.
The companion to the blockbuster bestseller, Getting Things Done . Since its publication in 2001, Getting ThingsDone has become, as Time magazine put it, "the definingself-help business book" of the decade. Having inspired millions ofreaders around the world, it clearly spoke to an urgent need in anincreasingly time-pressured society. Now, in the highly anticipatedsequel Making It All Work , Allen unlocks the full power ofhis methods across the entire span of life and work. WhileGetting Things Done functioned as an essential tool kit, Making It All Work is an invaluable road map, providing bothbearings to help you determine where you are in life and directionson how to get to where you want to go.
The universal laws of business success . . . no matter whetheryou are selling fruit from a stand or running a Fortune 500company. Have you ever noticed that the business savvy of theworld's best CEOs seems like a kind of street smarts? They sensewhere the opportunities are and how to take advantage of them. Andtheir companies make money consistently, year after year. Howdifferent is it to run a big company than to sell fruit from a cartor run a small shop in a village? In essence, not very, accordingto Ram Charan. From his childhood in India, where he worked in hisfamily's shoe shop, to his education at Harvard Business School andhis daily work advising many of the world's best CEOs, Ramunderstands business as few can. The best CEOs have a knack forbringing the most complex business down to the fundamentals—thesame fundamentals of the family shoe shop. They have businessacumen—the ability to focus on the basics and make money for thecompany. What the CEO Wants You to Know captures these insights an
The international bestseller on the extent to which personalfreedom has been eroded by government regulations and agencieswhile personal prosperity has been undermined by governmentspending and economic controls. New Foreword by the Authors;Index.
Unrivaled in its unique combination of analytical rigor and accessibility, Intermediate Microeconomics: A Modern Approach has garnered one of the broadest adoption lists in the market. Now appearing in its Sixth Edition, Professor Varian's hallmark text is better than ever, featuring new treatments of game theory and competitive strategy, and a variety of new illustrative examples. Modern, authoritative, and above all crafted by an outstanding teacher and scholar, Intermediate Microeconomics, Sixth Edition will expand students' analytic powers and strengthen their understanding of microeconomics.