#1 NEW YORK TIMES BESTSELLER If you want to build a better future, you must believe in secrets. The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One , legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things. Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself. Doing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system.
本书探索研究并解释了80余个世界上*重要的、有关贸易、商业和管理的理论和伟大构思，并提供一个极具吸引力的视角，用以洞察过去和当下的商业世界。 作为对商业主题下基本原理的完美导读，《商业手册》分析了历史↑部分*重要的商界里程碑的发展和从亨利 福特到史蒂夫 乔布斯等大师和业内领军智囊所使用的关键商业策略。 在书中，每一个有影响力的商业构思都通过时尚雅致的信息图表对其作出清晰简单的解释。本书中简单易懂的解释，逐步分解的思维导图，让下至学生和商业从业者，上至准企业家们的所有人都能理解贸易和商业世界。本书同时描述了一系列具有启发意义的商业构思和超过100句值得铭记的名言警句。 Exploring and explaining more than 80 of the world's most important theories and big ideas about trade, commerce, and management, this book offers a fascinating
In this breakthrough book based on her company s #WomenWhoWork initiative, Ivanka Trump wife, mother, real estate developer, entrepreneur, and founder of her eponymous fashion brand and IvankaTrump.com disrupts the existing narrative of women and work to present a new worldview that celebrates how women work in all aspects of their lives. Through highly tactical, solution-oriented content, Trump empowers readers with the insight and tools to define success on their own terms and create the lives they want to live. Fifty percent of the world s workforce is made up of women, yet the term working women is still used as if they re an anomaly. Thanks in part to the generations of women who came before and fought hard to earn a seat at the table, today s working women among them, tens of millions of millennials are able to do things differently. Disappearing are the days of face time for the sake of face time, 9-to-5 hours, and perfectly mapped career paths. Today's generation of women is the first to
One of the most popular and respected style guides ever written,this handbook by a seasoned writer with more than forty years ofexperience offers ten principles and seven axioms that professionalwriters use to express their thoughts clearly and effectively. Thislatest edition is expanded to include an extensive glossary ofAmerican idiomatic expressions, developed to assist users fromother backgrounds and cultures; new chapters with tips onlittle-known facts of usage, such as compound words, hyphenation,numeration, and capitalization; and explanations of technicalproblems encountered in writing and editing with tips and exercisesto help solve them. For anyone faced with the challenges of writtenEnglish, Writing with Precision can help readers write moreclearly, more effectively, and more precisely than they everhave. Previous editions of Writing with Precision have beenselected by the Writer's Digest , McMillan , Fortune , and Reader's Digest book clubs.
A playbook for entrepreneurs, with assessments and storiesfrom highly renowned entrepreneurs, this book will help the readeridentify, create and realize their own entrepreneurialopportunities perspective and approach that builds positiveinterest, kinship, and engagement based on difference. What are thedefining traits of great entrepreneurs? Do you have what it takesto build a great business? In "Heart, Smarts, Guts, and Luck",three entrepreneurs and advisors-turned-venture capitalistsdelineate the traits in the title ("HSGL") as absolutely critical.From their work with hundreds of executives and business buildersacross the globe, the authors found that every one of theirsubjects-from young founder to sea-soned CEO-possesses theseattributes in some combination. For you, figuring out which traitdrives you can lead to a greater awareness in your entrepreneurialprofile and help you, and your organization, achieve the successyou want. In the book, the authors uncover the fact that no singlearchetype for en
Get the secrets of success in this great bestseller (over nine months on the "New York Times" bestseller list) that can change your life for the better. Claiming that the world is a giant negotiating table, renowned negotiator Cohen teaches the art of negotiation with dozens of concrete examples.
Does free information mean free people? At the start of thetwenty-first century we were promised that the internet wouldliberate the world. We could come together as never before, andfrom Iran's 'twitter revolution' to Facebook 'activism',technological innovation would spread democracy to oppressedpeoples everywhere. We couldn't have been more wrong. In "The NetDelusion" Evgeny Morozov destroys this myth, arguing that 'internetfreedom' is an illusion, and that technology has failed to helpprotect people's rights. Not only that - in many cases the internetis actually helping authoritarian regimes. From China to Russia toIran, oppressive governments are using cyberspace to stifledissent: planting clandestine propaganda, employing sophisticateddigital censorship and using online surveillance. We are all beingmanipulated in more subtle ways too - becoming pacified by the net,instead of truly engaging. This book is a wake-up call. It shows ushow our misplaced faith in cyber-utopia means the West risksmissin
Rosabeth Moss Kanter on the answer to the global crisis ofbusiness and American-style capitalism. Out of the ashes of conventional business models arises a set ofcompanies using their power not only for profits and sustainablegrowth but also social good. If you think business corporations are doomed to be lumbering,bloated, and corrupt, think again. Based on an extraordinary three-year investigation, interviewingmore than 350 key people at major companies around the world,Rosabeth Moss Kanter provides encouraging and astounding evidencethat this assumption is completely outdated. The businesses thatare agile, keeping ahead of the curve in terms of market changesand customer needs, are the businesses that are also progressive,socially responsible human communities. Take IBM. When the tsunami and earthquake struck Asia, IBM didn’tjust cut a check for relief funds and call it a day. The companyused its technological expertise and skilled people to create whatgovernment and relief agencies could not: infor
In his bestselling first book, Getting Things Done ,veteran coach and management consultant David Allen presented hisbreakthrough methods to increase efficiency. Now "the personalproductivity guru" ( Fast Company ) shows readers how toincrease their ability to work better, not harder—every day. Basedon Allen’s highly popular e-newsletter, Ready for Anything offers readers 52 ways to immediately clear your head forcreativity, focus your attention, create structures that work, andtake action to get things moving. With wit, inspiration, and know-how, Allen shows readers how tomake things happen—with less effort and stress, and lots moreenergy, creativity, and effectiveness. Ready for Anything isthe perfect book for anyone wanting to work and live at his or hervery best.
The only book that looks at the business of concert promotion.Concerts are part art, part party--and a big part business. "ThisBusiness of Concert Promotion and Touring" is the first to focus onthat all-important business aspect, from creating a show, toselling a show, to organizing the show, to staging the show.Working with venues, personnel, booking, promoting, marketing,publicity, public relations, financial management, and much moreare covered in this indispensable one-volume resource. And theideas and techniques explained here can be used for every type ofconcert promotion, including college shows, artist showcases, clubgigs, as well as major events handled by local promoters,nationwide promoters, and worldwide promoters. Concert promotersand tour managers at every level need to know "This Business ofConcert Promotion and Touring"
With a new Afterword by the author and a new Foreword by MarkCuban In this commanding big-picture analysis of what went wrong incorporate America, Alex Berenson, a top financial investigativereporter for The New York Times, examines the common threadconnecting Enron, Worldcom, Halliburton, Computer Associates, Tyco,and other recent corporate scandals: the cult of the number. Every three months, 14,000 publicly traded companies report salesand profits to their shareholders. Nothing is more important inthese quarterly announcements than earnings per share, the lodestarthat investors—and these days, that’s most of us—use to judge thehealth of corporate America. earnings per share is the number forwhich all other numbers are sacrificed. It is the distilled truthof a company’s health. Too bad it’s often a lie. Alex Berenson’s The Number provides a comprehensiv, brutallyfactual overview of how Wall Street and corporate America losttheir way during the great bull market tha
From two leaders in executive education at Harvard BusinessSchool, here are the mental habits and proven strategies you needto achieve outstanding results in any negotiation. Whether you’ve “seen it all” or are just starting out,Negotiation Genius will dramatically improve your negotiatingskills and confidence. Drawing on decades of behavioral researchplus the experience of thousands of business clients, the authorstake the mystery out of preparing for and executingnegotiations—whether they involve multimillion-dollar deals orimproving your next salary offer. What sets negotiation geniuses apart? They are the men andwomen who know how to: ?Identify negotiation opportunities where others see noroom for discussion ?Discover the truth even when the other side wants toconceal it ?Negotiate successfully from a position of weakness ?Defuse threats, ultimatums, lies, and other hardballtactics ?Overcome resistance and “sell” proposals using proveninfluence tactics
Technological advances and the global marketplace are changingthe way we live and work. Doing the work you love is the critical factor to personal fulfillment and economic success. Noone understands this more than Laurence G. Boldt, whose Zen andthe Art of Making a Living helped many carve out new andrewarding career paths. But how do you find the courage to startthe search for a new career? And how do you tap into your own bestresources to discover what you want to do and what you’re good at?This remarkable guide offers simple yet profound strategies to helpyou answer those questions by focusing on four key elements to besought in any life’s work: Integrity, Service, Enjoyment, andExcellence. Boldt has reduced the quest for meaningful work to itsessence and will lead you to an understanding of what you could andshould be doing with your life.
om Peters has, for the past 12 years, been telling American business that the rules have changed. Now he goes farther in The Tom Peters Seminar , the first in an exciting new series aimed at helping everyone, Fortune 500 chairmen, middle managers trying to hold onto their place on the ladder (a mistake!), and hotel housekeepers, thrive in the brave new world of business in the 90s. He presents the provocative and sometimes scary analysis and advice that have led thousands from all over the globe to attend his trademark seminars. The bold new ideas vault business people beyond reengineering, beyond total quality management, beyond empowerment, and even beyond change, and toward nothing less than reinvention and revolution. The result is timely audio loaded with "how-tos" for mastering
What is that makes urban myths so persistent but many everydaytruths so eminently forgettable? How do newspapers set aboutensuring that their headlines make you want to read on? And why dowe remember complicated stories but not complicated facts? In thecourse of over ten years of study, Chip and Dan Heath haveestablished what it is that determines whether particular ideas orstories stick in our minds or not, and "Made to Stick" is thefascinating outcome of their painstaking research.Packed full ofcase histories and thought-provoking anecdotes, it shows, amongother things, how one Australian scientist convinced the world he'ddiscovered the cause of stomach ulcers by drinking a glass filledwith bacteria, how a gifted sports reporter got people to watch afootball match by showing them the outside of the stadium, and howhigh-concept pitches such as 'Jaws on a spaceship' ("Alien") and'Die Hard on a bus' ("Speed") convince movie executives to investvast sums of money in a project on the basis of almost noinformati
