Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in coommon? Why do drug dealers still live with their mums? How much do parents really matter? These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He is a much-heralded scholar who studies the stuff and riddles of everyday life - from cheating and crime to sports and child rearing - and whose conclusions regularly turn the conventional wisdom on its head. He usually begins with a mountain of data and a simple, unasked question. Some of these questions concern life-and-death issues; others have an admittedly freakish quality. Thus the new field of study contained in this book:Freakonomics 作者简介 Steveb D. Levitt teaches economics at the University of Chicago. He recently received the John Bates Clark Medal, awarded every two years to the best American economist under forty. Stephen J. Dubner live

Since 1922, Harvard Business Review has been a leading source ofbreakthrough ideas in management practice. The Harvard BusinessReview Classics series now offers you the opportunity to make theseseminal pieces a part of your permanent management library. Eachhighly readable volume contains a groundbreaking idea thatcontinues to shape best practices and inspire countless managersaround the world. In this article, renowned management experts GaryHamel and C. K. Prahalad introduce their approach to strategicplanning in the face of tough competition. With advice on tailoringyour company's strategy and developing the will to win within yourfirm, this article helps you define a long-term strategy for yourorganization that captures employees' imaginations and creates aclear path to success.

The author of Think and Grow Rich presents motivational andinspirational passages from his earlier works that show readers howto live their own lives, use their personal magnetism, achievepeace of mind, and more. 50,000 first printing.

Let 2010 Set You on the Path to Wealth. Believe it or not, recessions make millionaires! Will you be one?In Start Over, Finish Rich, America's best-loved financial expert,David Bach, explains that 2010 will be the best opportunity forbuilding wealth we have seen in decades. And, as the economyrecovers, you must be set up to recover with it. Bach's easy,take-action plan will show you how. Start Over, Finish Rich supplies the ten crucial moves you mustmake in 2010 to get back on track and recapture your dreams of aricher future. Learn how to: * Get out of debt * Fix your credit * Rebuild your 401k plan * Improve your 529 Plan * Take smart risks * Reorganize your financial life for the high tech age * Update your real estate plan * Change your thinking about money * Recommit to wealth As Bach says, "A recession is a terrible thing to waste—so don'twaste this one! Use it instead to get rich." Read Start Over,Fini

You can go after the job you want...and get it! You can take the job you have...and improve it! You can take any situation you're in...and make it work for you! For over 50 years the rock-solid, time-tested advice in this book has carried thousands of now famous people up the ladder of success in their business and personal lives. Now this phenomenal book has been revised and updated to help readers achieve their maximum potential in the complex and competitive 90s! Learn: The six ways to make people like you The twelve ways to win people to your way of thinking The nine ways to change people without arousing resentment and much, much

Michael Corbett appears regularly on national TV and printmedia and travels the country lecturing to crowds of 25,000 sharinghis expertise, having made millions buying and selling housesduring his twenty-plus years in the business. With personal tips,cost-effective techniques, and real estate insider secrets, Ready,Set, Sold! will teach readers how to: ? Add $10,000 to the value of their home in a singleweekend ? Avoid the twelve costliest and most common mistakes ? Dress and stage their home to make buyers swoon and bid overthe asking price ? Pay no taxes on the sale—without breaking the law ? Complete no-cost makeovers that supercharge their sellingprice ? Take advantage of the home-selling secrets that only realestate agents know ? Save thousands in commissions and closing costs With before and after photos, checklists, charts, and worksheets,Ready, Set, Sold! is the book that every home seller MUST readbefore putting their house up for sale!

In this dot.com age, more and more people are striking out on their own to create the businesses they always dreamed of having. But starting a company can feel like an overwhelming amount of work: juggling multiple tasks, keeping track of expenditures, finding customers and keeping them happy. Now Ronni Eisenberg, a nationally recognized time management and organization expert and author of the enormously successful Organize! series, can help with an easy-to-follow plan that makes starting a business seem less like a venture, and more like an adventure. Organize Your Start-UP!will show you ·How to take an organized approach to financing and struturing a business ·The whys and wherefores of location ·What to do about money ·How to promote your business

This book helps you discover the secrets behind hundreds of everyday enigmas. Why is there a light in your fridge but not in your freezer? Why do 24-hour shops bother having locks on their doors? Why did Kamikaze pilots wear helmets? The answer is simple: economics. Economics doesn't just happen in classrooms or international banks. It is everywhere and influences everything we do and see, from the cinema screen to the streets. It can even explain some of life's most intriguing enigmas. For years, economist Robert Frank has been encouraging his students to use economics to explain the strange situations they encounter in everyday life, from peculiar product design to the vagaries of sex appeal. Now he shares the most intriguing - and bizarre - questions and the economic principles that answer them to reveal why many of the most puzzling parts of everyday life actually make perfect (economic) sense.'Can be returned to again and again like one of those all-you-can-eat buffets' - "New York Times". Robert H. Fran

Nobel-Prize-winning economist Paul Krugman argues thatbusiness leaders need to understand the differences betweeneconomic policy on the national and international scale andbusiness strategy on the organizational scale. Economists deal withthe closed system of a national economy, whereas executives live inthe open-system world of business. Moreover, economists know thatan economy must be run on the basis of general principles, butbusinesspeople are forever in search of the particular brilliantstrategy. Krugman's article serves to elucidate the world ofeconomics for businesspeople who are so close to it and yet arecontinually frustrated by what they see.

A budget is a financial action plan for an organization. "ThePocket Mentor Series" offers immediate solutions to the challengesmanagers face on the job every day. Each book in the series ispacked with handy tools, self tests, and real life examples to helpyou identify strengths and weaknesses and hone critical skills.Whether you're at your desk, in a meeting, or on the road, theseportable guides enable you to tackle the daily demands of your workwith greater speed, savvy, and effectiveness.

In this remarkable New York Times bestseller, Joel Osteenoffers unique insights and encouragement that will help readersovercome every obstacle in their lives.

Gather successful people from all walks of life-what wouldthey have in common? The way they think! Now you can think as theydo and revolutionize your work and life! A Wall Street Journal bestseller, HOW SUCCESSFUL PEOPLETHINKis the perfect, compact read for today's fast-paced world.America's leadership expert John C. Maxwell will teach you how tobe more creative and when to question popular thinking. You'lllearn how to capture the big picture while focusing your thinking.You'll find out how to tap into your creative potential, developshared ideas, and derive lessons from the past to better understandthe future. With these eleven keys to more effective thinking,you'll clearly see the path to personal success.

When a mysterious weather balloon crashes to earth in theSwiss Alps, the head of the NSA handpicks Robert Bellamy to trackdown and identify the ten known witnesses to the event. A man whoseobsession with his covert assignments has cost him the only womanhe can ever love, Bellamy now faces the impossible. But as hesearches for clues from Rome to Budapest to Texas, this missionblows up in his face -- and rips the lid off an incredibleconspiracy that stretches around the globe and even intospace... Alone and betrayed on every side, Bellamy must run for hislife -- holding an astonishing secret and the key to the planet'svery survival.

Every day on the job, you face common challenges. And you needimmediate solutions to those challenges. The Pocket Mentor Seriescan help. Each book in the series is packed with handy tools,self-tests, and real-life examples to help you identify yourstrengths and weaknesses and hone critical skills. Whether you'reat your desk, in a meeting, or on the road, these portable, conciseguides enable you to tackle the daily demands of your work withspeed, savvy, and effectiveness. The latest volume in the series: Executing Strategy That strategy you've defined for your group isbrilliant--promising better market share, higher profits, or someother impressive business result. But your strategy won't deliverthe expected outcomes if you and your group don't execute itthatis, if you don't put it into action by implementing the rightstrategic initiatives. This volume helps you master the challenging art of strategyexecution. You'll learn how to: -Craft action plans for the strategic initiatives

Now in paperback: The New York Times bestselling author andstar of A E’s reality series Big Spender, Larry Winget, cleansup America’s personal finance crisis More than 40 percent of families today are feeling financialpressure: spending more than they earn, and worrying about retiringand being dependent on the government, family, or charity. LarryWinget knows. He grew up poor, then made and lost a fortune when abusiness in which he’d invested went bankrupt. But he worked hisway back from rock bottom to become a multimillionaire. In You’re Broke Because You Want to Be, Winget expands on theideas that have made his popular television show Big Spender a hitand offers straightforward talk about coming to grips with yourfinances, such as: ? Feel bad. Have remorse. You need to feel deep emotion to takeaction. So start crying and take responsibility. ? Figure out who you owe and how much you owe. It’ll be a scarynumber to face, but you need to know where you are and what youh

So much to do, so little time, so best to start early. Full of things to make, achieve, learn (and some things you shouldn't learn) this is the perfect handbook for any child who wants to revel in being young and not-boring. Can you Make an origami crane? Lie convincingly? Operate as a spy? Parents may need these skills (not origami) to wrest their child's copy from them and indulge in all the fun they should have had.

Mega-bestselling author Ken Blanchard and celebrated businessleaders Don Hutson and Ethan Willis present an inspiring story thatreveals the secrets to becoming a successful entrepreneur. In THE ONE MINUTE ENTREPRENEUR, Ken Blanchard (coauthor of the #1bestselling business classic The One Minute Manager), Don Hutson,CEO of U.S. Learning, and Ethan Willis, CEO of Prosper Learning,tell the inspiring story of one man’s challenges in creating hisown business. Through a powerful and engaging narrative, weconfront many of the typical problems all entrepreneurs face instarting up their business, from finding new sources of revenue tosecuring the commitment of their people and the loyalty of theircustomers. More important, we learn the secrets to becoming asuccessful entrepreneur, including how to build a firm foundation,how to ensure a steady cash flow, and how to create legendaryservice. In addition, the book offers invaluable advice, deliveredthrough One Minute Insights, from such entrepreneurs and t

Every day on the job, you face common challenges. And you needimmediate solutions to those challenges. The Pocket Mentor Seriescan help. Each book in the series is packed with handy tools,self-tests, and real-life examples to help you identify yourstrengths and weaknesses and hone critical skills. Whether you'reat your desk, in a meeting, or on the road, these portable, conciseguides enable you to tackle the daily demands of your work withspeed, savvy, and effectiveness. The latest volume in the series: Setting Goals Setting goals is a key part of any manager's job. Through goalsetting, you define business outcomes that you and your team willaccomplish collectively and individually. Managed effectively, thegoal-setting process creates a long-term vision that motivates youand your employees to reach even the most challengingobjectives. Use this book to start setting goals more skillfully in yourgroup. You?ll find a wealth of suggestions to help you: -Define unit and individual go