XENOPHON the Athenian was born 431 B.C. He was a pupil of Socrates. He marched with the Spartans, and was exiled from Athens. Sparta gave him land and property in Scillus, where he lived for many years before having to move once more, to settle in Corinth. He died in 354 B.C. THE ECONOMIST records Socrates and Critobulus in a talk about profitable estate management, and a lengthy recollection by Socrates of Ischomachus' discussion of the same topic.
Lord Robert Dudley, Queen Elizabeth I's lover, and Sir William Cecil, her chief political adviser, were the most powerful men in the country. As their rivalry intensified, they competed by creating ever more fabulous gardens for their queen. Dudley's aim was to woo her; Cecil's, to stop Dudley in his tracks. Dudley set out an intoxicatingly romantic garden, and threw spectacular outdoor parties for his queen; Cecil countered by building a sumptuous palace with amazing gardens overseen by the most famous gardener in the country, John Gerard. This is the beguiling story of a lifelong duel. For Elizabeth, these gardens were places for love and intrigue, power play and spectacular design.
In this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of ''outliers'' the best and the brightest, the most famous and the most successful. He asks the question: what makes high-achievers different? His answer is that we pay too much attention to what successful people are like, and too little attention to where they are from: that is, their culture, their family, their generation, and the idiosyncratic experiences of their upbringing. De*ion in Spanish: Que diferencia a quienes hacen algo especial en la vida de quienes no lo hacen? Fueras de serie explora las curiosas historias de los grandes jugadores de futbol; bucea en la peculiar infancia de Bill Gates; busca que convirtio a los Beatles en el mejor grupo de rock; y se pregunta que distingue a los pilotos que estrellan aviones de los que no. A traves de su viaje por el mundo de los ''fueras de serie'', los mejores, los mas brillantes y famosos, nos convence de que nuestro modo de pensar en el exito es erroneo. Pr
This boastful, boyishly disarming, thoroughly engaging personal history offers an inside look at aspects of financing, development and construction in big-time New York real estate. "I don't do it for the money," maintains Trump, the son of a Queens realtor who, at age 27, bought and transfigured the colossal Hotel Commodore at Grand Central Terminal. Now 40, he has built, among other projects, and owns outright, Fifth Avenue's retail and residential Trump Tower (where he occupies a double-triplex suite); owns and operates Trump's Castle, a casino in Atlantic City; is arguably the most visible young man on Manhattan's celebrity circuit ("Governor Cuomo calls. . . . dinner at St. Patrick's Cathedral. . . . I call back Judith Krantz"); and is currently developing a controversial 100-acre West Side "Television City" project that is planned to include the world's tallest building. For those who would do likewise, Trump articulates his secrets for success: imagination, persistence, skill at "juggling provisional c
A good Martini when I'm planning a scene helps the mind fi)cus and the body Max, and then the scene just hangs into place .. ; Elia Kazan Some might argue the art o~ mixing cocktailsrequires as much skill as a fine performance. Eachrequires tile perf~-ct basic ingredients, fine tunedto perfection at exactly thc right tcmpcraturc. This is a brand new collection of- the best classiccocktail recipes, with a twist. Drawing on wit andinspiration lqToln Hollywood classics, it bringstogethcr some of the greats of the silver screenwith those olc the silver shaker. Perfect ~t anevening, cocktail hour, part}; breakfhst or brunch,the recipes are stylish yet simple to make. Takingits cue fi+om some of+ the starriest sippers in moviehistor}; from Bette Davis, Laurcn Bacall andMarilyn Monroe to Clark Gable, Alec Guinncssand Richard Burton, from champagne cocktailsm Casal, lanca to vodka martinis in My Man Godfirv,the recipes contained here arc stars in themselves.
Watts Wacker and Jim Taylor refuse to paint asimplistic picture of the future; instead, they show where to look for the insightneeded to compete and grow in the years ahead. Authors of the prophetic The500 Year Delta, they now proclaim the Age of the Individual-a world where life has never been more difficult, because it has never been easier. Today, individuals have far more power to claim their own futures than ever before, which means they have to follow four major rules to chart their courses:Know who you are。
This fully revised edition contatios over7000kdy terms on all aspects of markting including market research advertising packaging and publictiy.
best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Building his case with scenes from a marriage, heart attack triage, speed dating, choking on the golf course, selling cars, and military maneuvers, he persuades readers to think small and focus on the meaning of "thin slices" of behavior. The key is to rely on our "adaptive unconscious"--a 24/7 mental valet--that provides us with instant and sophisticated information to warn of danger, read a stranger, or react to a new idea. Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us "mind blind," focusing on the wrong cue leaves us vulnerable to "the Warren Harding Effect" (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the "dark side of blink," he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in
Have you ever seen a man dressed entirely in playing cards? Or a girl wearing a lollipop dress? Take a stroll through a most unusual market in this twenty–fifth anniversary edition of a Caldecott Honor Book. "In a delightful and unusual book, a boy trots down Market Street buying presents for a friend, each one starting with a letter of the alphabet. Every letter is illustrated by a figure ingeniously composed of, for instance, apples or wigs or quilts. The notion is original, and the sum total enjoyable and unique." ––Horn Book.
The most finite resource any manager has is time. Thishandbook teaches readers how to save and preserve their time byfirst understanding its limitations, and then showing them how toguard it. Practical guidance includes ways of limiting interactionwith subordinates ("Don't sit down if you are followed into youroffice." "Place your chair out of view if your door is open."), thebenefits of keeping a time log, and how to chose the best timeplanner. The book also takes full advantage of modern technology byexplaining how to maximize e-mail, voicemail and other toolsavailable to save precious time. The Essential Manager have soldmore than 1.9 million copies worldwide! Experienced and novicemanagers alike can benefit from these compact guides that slipeasily into a briefcase or a portfolio. The topics are relevant toevery work environment, from large corporations to smallbusinesses. Concise treatments of dozens of business techniques,skills, methods, and problems are presented with hundreds ofphotos, charts,
ONE OF AMERLCA'S most respected personal finance experts tells the inspiring,hisarous ,and sometimes perilous tale of how he amassed dizzying (well,to him)wealth.with the same mix of wit and wisdom that distin-guishes The Only Investment Guide Yon'll Ever Need,he details the investments that paid off handsomely,the real estate deals that threatened to sink him,and more (oil in ?a musical about muns?).Then he describes how he's put his vast fortune to work-battling Ralph Nader over auto insurance in California ,waging a national canpaing against smoking in Russia,and tilting at all manner of windmills. More than just one man's route tofinancialsuccess,Tobias's advetues along the road from not-quite rags to not -quite vast riches will help you to invest wisely,live smartly,and have a good time while building a vast fotuneof your own.
In this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of ''outliers'' the best and the brightest, the most famous and the most successful. He asks the question: what makes high-achievers different? His answer is that we pay too much attention to what successful people are like, and too little attention to where they are from: that is, their culture, their family, their generation, and the idiosyncratic experiences of their upbringing. De*ion in Spanish: Que diferencia a quienes hacen algo especial en la vida de quienes no lo hacen? Fueras de serie explora las curiosas historias de los grandes jugadores de futbol; bucea en la peculiar infancia de Bill Gates; busca que convirtio a los Beatles en el mejor grupo de rock; y se pregunta que distingue a los pilotos que estrellan aviones de los que no. A traves de su viaje por el mundo de los ''fueras de serie'', los mejores, los mas brillantes y famosos, nos convence de que nuestro modo de pensar en el exito es erroneo. Pr
The Business is a nearly omnipotent and infinitely discreet transglobal organization whose origins predate the Christian Church, if not the Roman Empire (which the Business actually owned for sixty-six days). Financially transparent, internally democratic, and morally dispassionate, the actual business of the Business seems-even to Kate Telman, a senior executive-to be vague to the point of invisibility. Counted among its vast riches are a book of Leonardo cartoons, dozens of Michelangelo's pornographic paintings, and several sets of Crown Jewels. All it lacks is a certain clout in politics, an arena that the Business has avoided for centuries but that has suddenly become of vital importance. No longer satisfied with its permanent base in Antarctica and its fortified Swiss headquarters, the Business is angling to buy its own nation in order to take a seat at the United Nations. Kate is the perfect candidate to help the Business realize its most ambitious goal: She was plucked at age eight from a bleak urban s
The internet can be the greatest tool ever invented for the enrichment of investors--or the fastest way to be misled, cheated, and relieved of your hardearned dollars. It all depends on where you go on the net and who you listen to. For mutual fund investors, the path to safe and successful online investing is now clear: The Sage Guide to Mutual Funds gives you everything you need to research, choose, buy, and sell mutual funds--and it puts the vast resources of the internet at your fingertips. Written by Alan Cohn and Stephen Cohn, the savvy founders of Sage Online, America's largest and most dynamic online mutual fund forum, The Sage Guide offers fresh and trustworthy information for newbie and experienced investors alike. Inside, you'll find everything you'll need to Find the investment style and fund categories that fit your goats Screen for and select winning funds-using Sage's recommended websites Construct the ideal personal fund portfolio Track your funds online Determine the best times to
How Full Is Your Bucket? reveals how even the briefestinteractions affect your relationships, productivity, health andlongevity. Organized around a simple metaphor of a dipper and abucket , and grounded in 50 years of research, this book will showyou how to greatly increase the positive moments in your work andyour life - while reducing the negative. Filled with powerfulstrategies and engaging stories, How Full Is Your Bucket? is sureto inspire lasting changes and has all th emakings of a timelessclassic.
To critics, Bill Gates's Microsoft Inc. is the apotheosis of brute-force ruthless marketing, but in this lively, independent-minded report, Stross (Steve Jobs and the Next Big Thing) finds a different explanation for Microsoft's success: Gates's strategy of hiring the smartest software developers, keeping their allegiance with lucrative stock options, fostering an egalitarian creative atmosphere and perpetuating the identity of small working groups. A business professor at San Jose State University in California, Stross had unfettered access to Gates, his employees and the company's internal files, making this a privileged, revealing window on Microsoft's inner workings. He charts the firm's long, rocky struggle to win broad consumer acceptance of CD-ROMs, as well as the saga of Microsoft's bestselling multimedia encyclopedia, Encarta. Microsoft was caught unprepared by the advent of the Internet, and its failed attempt to outdo a small but feisty rival, Intuit, in the personal finance software market, demons
In the tradition of best sellers such as The Goal and Fish, The System delivers not only a great read but also powerful and inspiring ideas that will help you and your business thrive in a world of intense competition. Set in the high-stakes world of global business, The System is a fast-paced thriller that takes readers on a roller-coaster ride of cutting-edge business developments, corporate espionage, and ruthless takeovers, where the last man standing may just be the one to get away with murder.Tim Hunt and David Atkinson are on the brink of a business breakthrough that promises to save David's lumbering old-economy behemoth, Quenetics-and put the company way ahead of its competitors by applying Tim's revolutionary (and top-secret) intelligent agent technology. But as rumors of their "killer app" begin to spread, they become the target of a cunning rival, who will stop at nothing to thwart their plans. As the pressure mounts to fend off an impending shareholder mutiny, Tim and David wonder who is behind t
In this stunning new book, Malcolm Gladwell takes us on anintellectual journey through the world of ''outliers'' the best andthe brightest, the most famous and the most successful. He asks thequestion: what makes high-achievers different? His answer is thatwe pay too much attention to what successful people are like, andtoo little attention to where they are from: that is, theirculture, their family, their generation, and the idiosyncraticexperiences of their upbringing.
These quick reads, based on McGraw-Hill bestsellers, aredesigned to meet the needs of busy people. Titles in the seriesfocus on each book's main themes and action ideas, reduced to amanageable page count for on-the-go readers. Specific strategies for understanding the 10 types of problempeople and influencing them to adopt positive behaviors.
“The tell-all register includes a wacky collection of … questions, to help you determine what you should be looking for。” “…you probably want to forget most of your dates。 But you’ll have more fun if you record the gory details…” They say you have to kiss a lot of frogs before you find your prince。 Here’s a saucy self-discovery dating journal for savvy “swingles” to help them have fun along the way。 Kissing Frogs is an interactive journal that will continue to entertain for years to come。 From the “Rate the Date” questionnaires to the “Hit the Road, Toad” checklist, this journal provides plenty of space to record what women have learned about themselves and what they’ve gleaned about men。 It leaves no rock unturned, and no frog unexamined!