XENOPHON the Athenian was born 431 B.C. He was a pupil of Socrates. He marched with the Spartans, and was exiled from Athens. Sparta gave him land and property in Scillus, where he lived for many years before having to move once more, to settle in Corinth. He died in 354 B.C. THE ECONOMIST records Socrates and Critobulus in a talk about profitable estate management, and a lengthy recollection by Socrates of Ischomachus' discussion of the same topic.
B2B presents the first definitive blueprint for creating a profitable business-to-business e-commerce strategy. Showcasing successful initiatives designed by industry leaders such as Cisco Systems and Dell Computer, as well as lesser-known trailblazers such as VerticalNet and eCredit.com, Michael Cunningham clearly identifies the key issues in assessing opportunities, building technological and organizational capabilities, and designing a successful business-to-business strategy using the full power of the Internet.
This boastful, boyishly disarming, thoroughly engaging personal history offers an inside look at aspects of financing, development and construction in big-time New York real estate. "I don't do it for the money," maintains Trump, the son of a Queens realtor who, at age 27, bought and transfigured the colossal Hotel Commodore at Grand Central Terminal. Now 40, he has built, among other projects, and owns outright, Fifth Avenue's retail and residential Trump Tower (where he occupies a double-triplex suite); owns and operates Trump's Castle, a casino in Atlantic City; is arguably the most visible young man on Manhattan's celebrity circuit ("Governor Cuomo calls. . . . dinner at St. Patrick's Cathedral. . . . I call back Judith Krantz"); and is currently developing a controversial 100-acre West Side "Television City" project that is planned to include the world's tallest building. For those who would do likewise, Trump articulates his secrets for success: imagination, persistence, skill at "juggling provisional c
What is that makes urban myths so persistent but many everydaytruths so eminently forgettable? How do newspapers set aboutensuring that their headlines make you want to read on? And why dowe remember complicated stories but not complicated facts? In thecourse of over ten years of study, Chip and Dan Heath haveestablished what it is that determines whether particular ideas orstories stick in our minds or not, and "Made to Stick" is thefascinating outcome of their painstaking research.Packed full ofcase histories and thought-provoking anecdotes, it shows, amongother things, how one Australian scientist convinced the world he'ddiscovered the cause of stomach ulcers by drinking a glass filledwith bacteria, how a gifted sports reporter got people to watch afootball match by showing them the outside of the stadium, and howhigh-concept pitches such as 'Jaws on a spaceship' ("Alien") and'Die Hard on a bus' ("Speed") convince movie executives to investvast sums of money in a project on the basis of almost noinformati
Book De*ion In this parable for a modern age, motivational speaker Sanbornrecounts the true story of Fred, the mail carrier who passionatelyloves his work and who genuinely cares about the people he serves.Sanborn illuminates the simple steps each person can to transformtheir lives from the ordinary to the extraordinary.
An essential resource for coping with the taxing ordeal ofbeing audited. The Pocket Idiot's Guide(tm) to Surviving an Audit presents allof the information a taxpayer needs to get through an audit in onepiece, including: ?What is an audit? ?The summons ?The interview ?Rights as a taxpayer ?What to bring and how to prepare your presentation ?What the auditor will bring and how he or she will prepare ?Finding a tax pro
Choosing and getting into the right school is crucial to getting the most out of your law school years -- and your career as a lawyer. Kaplan has assembled an invaluable collection of expert advice in this practical guide to getting into law school. This excellent resource includes: Advice from admissions officers on writing persuasive personal statements, obtaining the best recommendations, preparing your application, and more. Expert guidance on choosing the best options for financing law school, including tips for financing law school, including tips on financial aid borrowing, and managing expenses. Specialized information for every student, information for every student, including minorities, women, gays and lesbians, the disabled, and others. Kaplan has helped more the 3 million people achieve their educational and career goals, With 185 centers and more the 1200 classroom locations throughout the United States and abroad, Kaplan provides a full range of services, including test pre
Now in paperback: The New York Times bestselling author andstar of A E’s reality series Big Spender, Larry Winget, cleansup America’s personal finance crisis More than 40 percent of families today are feeling financialpressure: spending more than they earn, and worrying about retiringand being dependent on the government, family, or charity. LarryWinget knows. He grew up poor, then made and lost a fortune when abusiness in which he’d invested went bankrupt. But he worked hisway back from rock bottom to become a multimillionaire. In You’re Broke Because You Want to Be, Winget expands on theideas that have made his popular television show Big Spender a hitand offers straightforward talk about coming to grips with yourfinances, such as: ? Feel bad. Have remorse. You need to feel deep emotion to takeaction. So start crying and take responsibility. ? Figure out who you owe and how much you owe. It’ll be a scarynumber to face, but you need to know where you are and what youh
Zig Ziglar This may be a landmark business book. Through his personal failures and outrageous successes, Steve Scott reveals surefire principles and strategies that are timeless and right on target. Steve is living proof that failure is an event, not a person. Donald Trump Steve Scott's uncanny insights and strategies am so specific and easily applied, I believe they can empower any reader, whether a collie student, small business owner, or the CEO of a Fortune 500 company, to achieve levels of success they haven't yet dreamed of. Dennis Waitley Author, Empires of the Mind A totally new, innovative breakthrough in helping common people achieve uncommon success. Steve Scott's notebook is the 21st century guidebook for all of us. Laser accurate, reality, based, time.tested and incredibly insightful.
Jean Chatzky of NBC's Today and Money magazine offers agroundbreaking approach to personal finance, asking "How much moneydo you need to be happy?" Her research shows that the happiestpeople in America, at all income levels, tend to use the moneystrategies that Chatzky calls the ten commandments of financialhappiness."The perfect book for these challenging times, as itoffers readers the gifts of both wealth andv meaning."QWayneDyer.
Are you a Mess Maven suffering from Paperosis Misplacea? Do you work with a Deadline Deadbeat or have Phone-o-phobic clients? Have you ever felt overwhelmed or overloaded? For anyone struggling with too many projects, too little time, and too much paper, organizing guru Harriet Schechter -- aka The Miracle Worker -- offers innovative methods for conquering the five types of workplace chaos: Time, Memory, Communication, Information, and Projects. And she shows you how to handle the real Chaos Creators: Are you a Mess Maven suffering from Paperosis Misplacea? Do you work with a Deadline Deadbeat or have Phone-o-phobic clients? Have you ever felt overwhelmed or overloaded? For anyone struggling with too many projects, too little time, and too much paper, organizing guru Harriet Schechter -- aka The Miracle Worker -- offers innovative methods for conquering the five types of workplace chaos: Time, Memory, Communication, Information, and Projects. And she shows you how to handle the real Chaos Creators: --
This is the only pocket-sized guide to the ever-changing, all-important world of copyrights. Written by attorneys who specialize in the field, this slim volume shows writers, composers, web masters, and other content creators what to do—and what not to do—in order to protect their work from plagiarism and theft. With sample documents and a helpful Internet and government resource guide, The Pocket Idiot’s Guide to Copyrights covers everything from the current copyright laws to the most effective way to file. Complex laws explained in layman’s language Complete Internet and government resource guide Sample government filing documents Expert, up-to-date advice from attorneys 作者简介: Robert J. Frohwein is an attorney and is president and co-founder of LAVA Group, an intellectual property consulting firm. Gregory Scott Smith is an attorney, an engineer, and chief officer of intellectual property at LAVA Group.
Closing individual sales, in most businesses, is not enoughfor success. Success depends on developing profitable lifetimerelationships with customers. But gaining customer loyalty requireshard work, care, and attentiveness. In this book, you'll learn toassess the lifetime value of a customer, and why it makes sense tobuild loyalty among your target customers. You'll also learnto: - Understand the service-profit chain - Leverage the interrelationships among customer satisfaction,customer loyalty, employee capability, and companyprofitability - Build and refine a process for delivering extraordinaryvalue to your customers
In this stunning new book, Malcolm Gladwell takes us on anintellectual journey through the world of ''outliers'' the best andthe brightest, the most famous and the most successful. He asks thequestion: what makes high-achievers different? His answer is thatwe pay too much attention to what successful people are like, andtoo little attention to where they are from: that is, theirculture, their family, their generation, and the idiosyncraticexperiences of their upbringing.
Book De*ion Here are money-making secets that can change your life. Inspiredby Andrew Carnegie's magic formula for success, this book willteach you the secrets that will bring you a fortune. It will showyou not only what to do but how to do it. Once you learn and applythe simple, basic techniques revealed here, you will have masteredthe secret of true and lasting success. And you may have whateveryou want in life.
Take the brakes off your business.From management spe-Cialist and author of the innov-ative national besteller 1001 WAYS TO REWARD EMPLOYEES comes a practical handbook chock full of ideas for increas-ing employee involvement and enthusiasm-the key to an organization's success.Weaving together case studies,exam-ples,suggestions,and quotes from hundreds of America's most energized businesses and business leaders,1001 WAYS TO ENERGIZE EMPLOYEES is a how-to for getting not just the most-but the best-from everyone in the organization.
The Handbook for Leaders 24 Lessons for Extraordinary Leadership "What makes a great leader?" Thousands of workers in both North America and Europe were asked that one simple question. Their top responses are compiled in "The Handbook for Leaders." This precise, no-nonsense rulebook lists the 24 competencies and guidelines identified time and again as essential for becoming an effective and extraordinary leader, including: Focus on results Cultivate interpersonal skills Lead organizational change Learn from mistakes Develop your people Be open to new ideas Take initiative Build strengths Fix fatal flaws Take a non-linear approach Be accountable The ability to lead is far more than just a natural gift. Study after study shows that leadership is a concrete and learnable skill, one that can be acquired and honed by studying and applying specific proficiencies, attitudes, and habits. Let "The Handbook for Leaders "introduce you to the requirements for effective leadership, then provide you with a systematic progr
Founder of the McNab's Energy Tabs brand as well as his own publishing house, Pantsula Press, Rupert McKerron knows, as few do, how small dreams can morph into a big life. Not only is he a living example of the kind of success he espouses, his book How to Have a Big Life outlines the keys to that success, in a tone as frank and open as McKerron himself. Filled with clever and inspiring illustrations, as well as the hard-won wisdom and techniques that the author has used, and continues to use, to achieve success, this gem of a book will help people follow their bliss and lead the life they truly deserve.
To succeed in today’s ever-accelerating world, speed is the nameof the game. Forget “slow and steady wins the race.” The key togetting ahead is not fighting or hiding from speed, but embracingspeed and using its power to your advantage. As Vince Poscentedemonstrates in this rewarding and, yes, fast-paced book, speed hasa unique ability to enrich your life. He empowers you to takecontrol of your time, your tasks, your priorities, and yourtalents, and start making life everything you want it to be. Twentynew tips–exclusive to this paperback edition–show you how to:?recognize the difference between repetitive chores and passionatepursuits, and assign the appropriate amount of time and energy toeach? mentally shatter the outdated idea that work, home, andleisure should be completely separate, and create a new,purpose-driven model of organizing your time? discover how tocontrol interruptions, including how and when to accept them–bylearning when to multitask and when to focusSpeed provides amazingbene
Based on a unique, customer-centric approach to selling, Howto Say It(r) to Sell It provides practical, real world strategiesproven to significantly increase sales results. Packed with powerwords, concrete examples, useable *s, and specificcommunicative steps, this book is the key to reaching salessuccess.
At age seven, Cameron Johnson sold tomatoes door-to-door fromhis family’s farm. Pete Amico quit his job on his first day becausehe didn’t feel like taking orders from his boss.Greg Herro built asuccessful business selling diamonds made from the carbon extractedfrom ashes. If any of these people remind you of yourself, you justmight have the kind of personality to take the small business worldby storm. In 8 Patterns of Highly Effective Entrepreneurs, BrentBowers reveals the eight patterns that highly successfulentrepreneurs share—and what we can learn from them. In coveringsmall business for decades at the Wall Street Journal and the NewYork Times, Bowers has chronicled the rise and fall of hundreds ofstart-ups. In this book, he draws on extensive interviews andresearch, as well as on the experiences and expertise of businessconsultants, venture capitalists, academia, and the entrepreneursthemselves, to describe the key characteristics shared by dozens ofsuccessful small-business owners and their
Three young doctors-their hopes, their dreams, theirunexpected desires... Dr. Paige Taylor: She swore it waseuthanasia, but when Paige inherited a million dollars from apatient, the D.A. called it murder. Dr. Kat Hunter: She vowed neverto let another man too close again-until she accepted the challengeof a deadly bet. Dr. Honey Taft: To make it in medicine, she knewshe'd need something more than the brains God gave her. Racing fromthe life-and-death decisions of a big major hospital to thetension-packed fireworks of a murder trial, Nothing Lasts Foreverlays bare the ambitions and fears of healers and killers, loversand betrayers. And proves once again that no reader can outguessSidney Sheldon, the master of the unexpected.