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    • 资产负债表的衰退:日本和未知经济的斗争及对世界的含义(BALANCE SHEET RECESSION)
    •   ( 0 条评论 )
    • Richard C. Koo 著 /2003-12-01/ John Wiley & Sons
    • In this groundbreaking book, leading international economist, Richard Koo argues that far from being the sick man of Asia, Japan is suffering from a temporary but highly unusual economic aberration. Economists and business commentators have always assumed that the majority of companies in any economy are forward looking and are trying to maximize profits. They never considered the possibility that a vast majority of companies may be placing their highest priorities on minimizing debt in order to repair their balance sheets. But that remote possibility has been the reality in Japan for the past decade, and more recently in many other countries including at least a part of the US. Balance Sheet Recession argues that contrary to popular belief, it is this massive shift in corporate behavior, instead of structural problems, that is the root cause of both the deflation and the non-performing loan problems that have troubled Japan for so long. It argues that when the causality runs from the corporate bala

    • ¥238.3 折扣:8.8折
    • Visual Meetings: How Graphics, Sticky Notes & Idea Mapping C
    •   ( 5 条评论 )
    • David Sibbet 著 /2010-08-01/ Wiley
    • Use eye-popping visual tools to energize your people! Just as social networking has reclaimed the Internet for humaninteractivity and co-creation, the visual meetings movement isreclaiming creativity, productivity, and playful exchange forserious work in groups. Visual Meetings explains how anyone can implementpowerful visual tools, and how these tools are being used inSilicon Valley and elsewhere to facilitate both face-to-face andvirtual group work. This dynamic and richly illustrated resourcegives meeting leaders, presenters, and consultants a slew ofexciting tricks and tools, including Graphic recording, visual planning, story boarding, graphictemplates, idea mapping, etc. Creative ways to energize team building, sales presentations,staff meetings, strategy sessions, brainstorming, and more Getting beyond paper and whiteboards to engage new mediaplatforms Understanding emerging visual language for leading groups Unlocking formerly untapped creative resources for businesssuccess, Visual Mee

    • ¥178.7 折扣:6.9折
    • The Great Depression Ahead:How to Prosper in the Crash Follo
    •   ( 1 条评论 )
    • Harry S. Dent 著 /2009-12-01/ Simon & Schuster
    • The first and last economic depression that you will experience in your lifetime is just ahead. The year 2009 will be the beginning of the next long-term winter season and the initial end of prosperity in almost every market, ushering in a downturn like most of us have not experienced before. Are you aware that we have seen long-term peaks in our stock market and economy very close to every 40 years due to generational spending trends: as in 1929, 1968, and next around 2009? Are you aware that oil and commodity prices have peaked nearly every 30 years, as in 1920, 1951, 1980 -- and next likely around late 2009 to mid-2010? The three massive bubbles that have been booming for the last few decades -- stocks, real estate, and commodities -- have all reached their peak and are deflating simultaneously. Bestselling author and renowned economic forecaster Harry S. Dent, Jr., has observed these trends for decades. As he first demonstrated in his bestselling The Great Boom Ahead, he has developed analytical technique

    • ¥112.6 折扣:7.9折
    • Planning And Urban Design Standards 9780471475811
    •   ( 0 条评论 )
    • American Planning Association 编 /2006-02-01/ HarperCollins UK
    • From the publishers of Architectural Graphic Standards, thisbook, created under the auspices of The American PlanningAssociation, is the most comprehensive reference book on urbanplanning, design, and development available today. Contributionsfrom more than two hundred renowned professionals provide rules ofthumb and best practices for mitigating such environmental impactsas noise, traffic, aesthetics, preservation of green space andwildlife, water quality, and more. You get in-depth information onthe tools and techniques used to achieve planning and designoutcomes, including economic analysis, mapping, visualization,legal foundations, and real estate developments. Thousands ofillustrations, examples of custom work by today?s leading planners,and insider information make this work the new standard in thefield. Order your copy today.

    • ¥1430.4 折扣:6.9折
    • Bayesian Statistics and Marketing 贝氏统计学与营销
    •   ( 0 条评论 )
    • Peter E. Rossi 著 /2006-01-01/
    • The past decade has seen a dramatic increase in the use of Bayesian methods in marketing due, in part, to computational and modelling breakthroughs, making its implementation ideal for many marketing problems. Bayesian analyses can now be conducted over a wide range of marketing problems, from new product introduction to pricing, and with a wide variety of different data sources. Bayesian Statistics and Marketing describes the basic advantages of the Bayesian approach, detailing the nature of the computational revolution. Examples contained include household and consumer panel data on product purchases and survey data, demand models based on micro-economic theory and random effect models used to pool data among respondents. The book also discusses the theory and practical use of MCMC methods. Written by the leading experts in the field, this unique book: Presents a unified treatment of Bayesian methods in marketing, with common notation and algorithms for estimating the models. Provi

    • ¥716.3 折扣:8.8折
    • The Great Divergence, China, Europe, and the Making of the M
    •   ( 1 条评论 )
    • Kenneth Pomeranz 著 /2001-12-01/ Princeton University Press
    • Pomeranz is a history professor at the University of California^-Irvine and the author of The Making of a Hinterland: State, Society, and Economy in Inland North China, 1853^-1937 (1993), an academic study that investigated the role of steam-powered transportation (among other developments) in the growth of China's Shantung Province. He is also the coauthor of the more popularly accessible The World That Trade Created (1999). Now he looks at the question of why sustained industrial growth began in northwestern Europe but not East Asia. To even ask the question can bring charges of Eurocentrism, but Pomeranz acknowledges the role of colonialism in Europe's growth. He emphasizes, though, Europe's access to America's resources as one of two contributing factors to industrial growth, the second being the widespread availability within Europe of coal as a fuel. After challenging the convention that Europe held an edge before 1800, he traces with scholarly diligence the diverging patterns of growth between Europe a

    • ¥171.8 折扣:6.9折
    • 中国经商指南 INSIDE CHINESE BUSINESS,SC
    •   ( 0 条评论 )
    • Ming-Jer Chen 著 /2003-06-01/ Harvard Business School Press
    • Ming-Jer Chen takes readers Inside Chinese Business to reveal the social and cultural values that underpin Chinese business practices and influence day-to-day corporate decisions. Drawing from his intimate knowledge of Chinese culture and history and from his extensive managerial work and international experience, Chen provides an unrivaled insider's perspective on how to work, compete, and cooperate successfully with Chinese companies around the globe. Ming-Jer Chen is the Bigelow Research Professor of Business Administration at the Darden School of the University of Virginia. He is also Senior Fellow at the Chinese University of Hong Kong, and Visiting Professor of Management at the Imperial College of Science, Technology, and Medicine, England. Dr. Chen was formerly Founder/Director of the Wharton School's Global Chinese Business Initiative.

    • ¥162.8 折扣:8.8折
    • Theory of valuation价值论,第2版
    •   ( 0 条评论 )
    • Sudipto Bhattacharya 著 /2005-07-01/
    • The first edition of Theory of Valuation is a collection of important papers in the field of theoretical financial economics published from 1973 to 1986, and original accompanying essays contributed by eminent researchers including Robert C Merton, Edward C Prescott, Stephen A Ross, and Joseph E Stiglitz. Since then, with the perspective of major theoretical strides in the field, the book has more than fulfilled its original expectations. The realization that it remains today a compendium of classic articles and a must-read for any serious student in theoretical financial economics, has prompted the publication of a new edition. This second edition presents a summary statement of significant research in theoretical financial economics for both the specialist and non-specialist financial economist. It also provides material for PhD-level courses covering valuation theory, and elective reading for advanced Master’s and undergraduate courses. In addition to reproducing the original contributions, this edition

    • ¥755 折扣:8.8折
    • Essays on the Great Depression 有关大萧条的论文
    •   ( 0 条评论 )
    • Ben S. Bernanke 著 /2004-01-01/ Princeton University Press
    • Few periods in history compare to the Great Depression. Stock market crashes, bread lines, bank runs, and wild currency speculation were worldwide phenomena--all occurring with war looming in the background. This period has provided economists with a marvelous laboratory for studying the links between economic policies and institutions and economic performance. Here, Ben Bernanke has gathered together his essays on why the Great Depression was so devastating. This broad view shows us that while the Great Depression was an unparalleled disaster, some economies pulled up faster than others, and some made an opportunity out of it. By comparing and contrasting the economic strategies and statistics of the world's nations as they struggled to survive economically, the fundamental lessons of macroeconomics stand out in bold relief against a background of immense human suffering. The essays in this volume present a uniquely coherent view of the economic causes and worldwide propagation of the depression.

    • ¥192.3 折扣:7.9折
    • I.O.U.: Why Everyone Owes Everyone and No One Can Pay 我欠你:为什
    •   ( 3 条评论 )
    • John Lanchester 著 /2010-05-01/ Simon & Schuster
    • Part economic primer, part fiscal and historical analysis, New Yorker and London Review of Books contributor John Lanchester offers his brilliantly witty, succinct overview of the current financial crisis. For most people, the reasons for the sudden collapse of our economy remain obscure. I.O.U. is the story of how we came to experience such a complete and devastating financial implosion, and how the decisions and actions of a select group of individuals had profound consequences for America, Europe, and the global economy overall. John Lanchester begins with "The ATM Moment," that seemingly magical proliferation of cheap credit that led to an explosion of lending, and then deftly outlines the global and local landscapes of banking and finance. Viewing the crisis through the lens of politics, culture, and contemporary history -- from the invention and widespread misuse of financial instruments to the culpability of subprime mortgages -- Lanchester draws perceptive conclusions on the limitations of financial

    • ¥175.8 折扣:7.9折
    • one nation under debt负债累累的国家
    •   ( 1 条评论 )
    • Robert E. Wright 著 /2008-02-01/
    • Like its current citizens, the United States was born in debt-a debt so deep that it threatened to destroy the young nation. Thomas Jefferson considered the national debt a monstrous fraud on posterity, while Alexander Hamilton believed debt would help America prosper. Both, as it turns out, were right. One Nation Under Debt explores the untold history of America's first national debt, which arose from the immense sums needed to conduct the American Revolution. Noted economic historian Robert Wright, Ph.D. tells in riveting narrative how a subjugated but enlightened people cast off a great tyrant-“but their liberty, won with promises as well as with the blood of patriots, came at a high price.” He brings to life the key events that shaped the U.S. financial system and explains how the actions of our forefathers laid the groundwork for the debt we still carry today. As an economically tenuous nation by Revolution's end, America's people struggled to get on their feet. Wright outlines how the fo

    • ¥235.8 折扣:8.8折
    • Dear Undercover Economist 亲爱的卧底经济家
    •   ( 2 条评论 )
    • Tim Harford 著 /2011-01-01/ Harper Collins
    • Are there tangible benefits in flossing? Is it wrong to fake orgasms? What does the perfect online dating ad look like? Should we bother doing the ironing? Is it really impossible to buy the perfect Christmas gift? (Other than this book, of course.) Economists might not be the first people you would think of to give you advice on such diverse areas as parenting, the intricacies of etiquette or the dark arts of seduction. But for years bestselling author Tim Harford has been doing just that: answering the most challenging questions in his brilliant column, where he uses the tools of economics to give practical advice about everyday dilemmas, conundrums and concerns. From family rows and the stock market to buying socks or speed dating, you'll find within these pages a witty - and of course rational - explanation for almost everything you ever wanted to know about life.

    • ¥70.4 折扣:8.8折
    • Generation Debt: How Our Future Was Sold Out for Student Loa
    •   ( 2 条评论 )
    • Anya Kamenetz 著 /2006-12-01/ Penguin
    • Generation Debt offers a truly gripping account ofhow young Americans are being ground down by low wages, high taxes,huge student loans, sky-high housing prices, not to mention theimpending retirement of their baby boomer parents.Twenty-four-year-old Anya Kamenetz examines this issue from everyangle and provides a riveting, rousing manifesto that will inspireeveryone to take care of their financial future.

    • ¥66.3 折扣:6.5折
    • 崛起的力量:中国和印度如何改变世界商业格局 CHINDIA: HOW CHINA AND INDIA ARE
    •   ( 1 条评论 )
    • Peter Edited by Engardio 著 /2006-10-01/
    • The economic rise of China and India has changed the way the world does business-and today's companies need to step up their game. This in-depth report, edited by a senior writer at BusinessWeek, goes behind the headlines of the new “megamarkets” to explore how your company can stay competitive. With a diverse array of viewpoints, ideas, and forward-thinking strategies, Chindia discusses new avenues businesses can use to embrace change and encourage growth. Brings together reporting and analysis on China's and India's emerging markets, from the reporters of the world's most widely read business magazine Provides need-to-know information for you to plan for the future of your business Features an introduction from Engardio, as well as chapter introductions explaining how the stories fit together and concluding summaries of major points for each chapter

    • ¥154.9 折扣:8.8折
    • Frommer'S Jamaica Day By Day - 16 Smart Ways To See The Regi
    •   ( 1 条评论 )
    • Jo Cooke 著 /2010-12-01/ Wiley
    • Jamaica Day By Day is the perfect pocket guide book forindependent travellers with a practical, colourful format and easyto use maps and expertly designed tours. The guide highlights themust-see places and offers knowledgeable opinion on where to stay,eat and shop. Discover best spas, shopping, kid's activities, music,history, food, sport, romantic locations and communitytourism. How to find the best beaches and outdoor activities on landor sea, including golf, bird-watching and advice on getting off thebeaten track to explore Jamaica's stunning mountains, rivers andwaterfalls. The big resorts covered - read all you need to know aboutMontego Bay, Falmouth, Ocho Rios, Port Antonio, Negril, Lucea,Treasure Beach, Kingston and the Blue Mountains. Tips on getting around Jamaica. Tours dividing the must-see places to visit into a longweekend, one week and a fortnight. Discover exciting day trips from the main resorts. Helpful tips and all you need to know to make the most o

    • ¥102.7 折扣:7.9折
    • 1907年大恐慌:市场‘完美风暴’的教训The Panic of 1907: Lessons Learned from
    •   ( 0 条评论 )
    • Robert F. Bruner, Sean D. Carr 著 /2007-04-01/
    • "Before reading The Panic of 1907, the year 1907 seemed like a long time ago and a different world. The authors, however, bring this story alive in a fast-moving book, and the reader sees how events of that time are very relevant for today's financial world. In spite of all of our advances, including a stronger monetary system and modern tools for managing risk, Bruner and Carr help us understand that we are not immune to a future crisis." -Dwight B. Crane, Baker Foundation Professor, Harvard Business School "Bruner and Carr provide a thorough, masterly, and highly readable account of the 1907 crisis and its management by the great private banker J. P. Morgan. Congress heeded the lessons of 1907, launching the Federal Reserve System in 1913 to prevent banking panics and foster financial stability. We still have financial problems. But because of 1907 and Morgan, a century later we have a respected central bank as well as greater confidence in our money and our banks than our great-grandparents had

    • ¥223.5 折扣:8.8折
    • One Economics, Many Recipes, Globalization, Institutions, an
    •   ( 0 条评论 )
    • Dani Rodrik 著 /2007-09-01/ Princeton University Press
    • In One Economics, Many Recipes, leading economist Dani Rodrik argues that neither globalizers nor antiglobalizers have got it right. While economic globalization can be a boon for countries that are trying to dig out of poverty, success usually requires following policies that are tailored to local economic and political realities rather than obeying the dictates of the international globalization establishment. A definitive statement of Rodrik's original and influential perspective on economic growth and globalization, One Economics, Many Recipes shows how successful countries craft their own unique strategies--and what other countries can learn from them. To most proglobalizers, globalization is a source of economic salvation for developing nations, and to fully benefit from it nations must follow a universal set of rules designed by organizations such as the World Bank, the International Monetary Fund, and the World Trade Organization and enforced by international investors and capital markets. But to

    • ¥224.7 折扣:7.9折
    • Mathematical methods in risk theory风险理论上的数学方法
    •   ( 0 条评论 )
    • Hans Bühlmann 著 /1996-10-01/ 广东教育出版社
    • From the reviews: "The huge literature in risk theory has been carefully selected and supplemented by personal contributions of the author, many of which appear here for the first time. The result is a systematic and very readable book, which takes into account the most recent developments of the field. It will be of great interest to the actuary as well as to the statistician who wants to become familiar with the subject." Math. Reviews Vol. 43 "It is a book of fundamental importance for all interested in the application or teaching of the subject and a significant addition to the literature." Journal of the Royal Statistical Society (England) 1971 "This latest addition to the literature of risk theory is a masterful work.." Transactions, Soc of Actuaries meetings 65

    • ¥764.7 折扣:8.8折
    • 丑陋的美国人:为巨额利润而操纵亚洲市场的艾维里格牛仔们Ugly Americans
    •   ( 0 条评论 )
    • Ben Mezrich 著 /2004-12-01/ 音像供货
    • Though the names have been changed to protect the not-so-innocent, this is a true story, containing all the ingredients of a great narrative—a main character the reader can relate to, an appealing love interest, money, danger, the need for acceptance, suspense and even the realization (in some form) of the American dream. Mezrich (Bringing Down the House) presents wanna-be financial star "John Malcolm," who accepts a nebulous job offer in Japan in the mid-1990s and leaves his middle-class New Jersey postcollege aimless existence for an adventure he might have dreamed of had he any idea of what the big boys' world of finance was really like. After hitting the ground at top speed from day one, John and his cohorts—all male, mostly Ivy League graduates—learn their way around the lucrative, fast-paced and legal-but-barely-palatable world of cowboy-style Asian market finance. In the process, they make millions (sometimes per trade) and pride themselves on knowing when to get in and how to spot their exit poi

    • ¥54.6 折扣:8.8折
    • EXP Wikinomics(ISBN=9781591842316)
    •   ( 66 条评论 )
    • 本社 编 /2008-01-01/ Penguin
    • The knowledge, resources, and computing power of billions ofpeople are self-organizing into a massive new collective force.Interconnected and orchestrated through blogs, wikis, chat rooms,peer-to-peer networks, and personal broadcasting, the Web is beingreinvented to provide the first global platform for collaborationin history. Encouraging consumers, employees, suppliers, partnersand competitors alike to share information and ideas, masscollaboration marks a profound change in the way business isconducted and radically alters the future of corporatearchitecture, strategy and management. WIKINOMICS is the definitiveinvestigation into how small businesses can achieve success byusing a dynamic ecosystem of partners to co-create and peer-producevalue in this newly-emerging, networked economy.

    • ¥81.6 折扣:6折
    • 国际经济:全球市场及国际竞争INTERNATIONAL ECONOMICS: GLOBAL MARKETS AND IN
    •   ( 0 条评论 )
    • Henry Thompson 著 /2001-12-01/ Aspen Publishers
    • Textbook describing and predicting production, trade and investment across countries, with a thorough de*ion of the foundations of international trade and investment. Features more than 200 boxed examples illustrating the theory presented and an interactive companion Web site with analyses of current events, data sources and international economics links. --This text refers to the Hardcover edition. 作者简介: HENRY THOMPSON is a Professor of Economics at Auburn University. He has taught international economics for over 20 years at the undergraduate and graduate levels. He has published widely in international economics as well as energy economics and economic theorv He has presented seminars on international economics from Athens to Hong Kong. Send e-mail to thomph l @auburn.edu. This textbook is based on extensive classroom use, and it works!

    • ¥239.4 折扣:7.9折
    • The Institutional Economics of Corruption and Reform: Theory
    •   ( 0 条评论 )
    • Johann Graf Lambsdorff 著 /2007-04-01/
    • Corruption has been a feature of public institutions for centuries, yet only relatively recently has it been made the subject of sustained scientific analysis. In an important contribution to this ongoing project, Johann Graf Lambsdorff shows how insights from institutional economics can be used to develop a better understanding of the institutions necessary to carry out corrupt transactions and those that are helpful in inhibiting them. He argues that, rather than being deterred by penalties, corrupt actors are more influenced by other factors such as the opportunism of their criminal counterparts and the danger of acquiring a reputation of unreliability. This suggests a novel strategy for fighting corruption-the "invisible foot" - whereby the unreliability of corrupt counterparts induces honesty and good governance even in the absence of good intentions.Combining interdisciplinary theoretical research with state-of-the-art empirical investigations, this book will be an invaluable resource for researchers an

    • ¥676.2 折扣:8.8折
    • FLYING HIGH JetBlue 创建者及其CEO如何迎接挑战
    •   ( 0 条评论 )
    • James Wynbrandt 著 /2004-06-01/ 吉林长白山
    • Flying High traces the incredible career of the founder and chairman of JetBlue, David Neeleman, from his teenage ventures and beginnings in the travel industry., to his short stint at Southwest Airlines and the ultimate launch of JetBlue. In a series of interviews with Neeleman's friends, associates, and high-ranking officials in both business and aviation, this books tells the store of Neeleman and explores the rules of success he both lives and builds his companies by.

    • ¥115.1 折扣:8.8折
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