Like the sayings of the ancient Chinese philosopher Lao-tzu inthe Tao Te Ching, Warren Buffett's worldly wisdom is deceptivelysimple and enormously powerful in application. In The Tao of WarrenBuffett, Mary Buffett joins noted Buffetologist and internationallecturer David Clark to bring you Warren Buffett's smartest,funniest and most memorable sayings, with an eye towards revealingthe life philosophies and the investment strategies that have madehim the world's most successful investor -- and the world's richestman. From serious investors to chronic over-spenders, this book canteach everyone some secrets of success.

When Guerrilla Marketing was first published in 1983, JayLevinson revolutionized marketing strategies for the small-businessowner with his take-no-prisoners approach to finding clients. Basedon hundreds of solid ideas that really work, Levinson's philosophyhas given birth to a new way of learning about market share and howto gain it. In this completely updated and expanded fourth edition,Levinson offers a new arsenal of weaponry for small-businesssuccess including * strategies for marketing on the Internet(explaining when and precisely how to use it) * tips for using newtechnology, such as podcasting and automated marketing * programsfor targeting prospects and cultivating repeat and referralbusiness * management lessons in the age of telecommuting andfreelance employees Guerrilla Marketing is the entrepreneur'smarketing bible -- and the book every small-business owner shouldhave on his or her shelf.

Unravel the Mysteries of the Financial Markets—the Language,the Players, and the Strategies for Success Understanding money and investing has never been more importantthan it is today, as many of us are called upon to manage our ownretirement planning, college savings funds, and health-care costs.Up-to-date and expertly written, The Wall Street Journal CompleteMoney and Investing Guidebook provides investors with a simple—butnot simplistic—grounding in the world of finance. It breaks downthe basics of how money and investing work, explaining: ? What must-have information you need to invest in stocks, bonds,and mutual funds ? How to see through the inscrutable theories and arcane jargonof financial insiders and advisers ? What market players, investing strategies, and money andinvesting history you should know ? Why individual investors should pay attention to theeconomy Written in a clear, engaging style by Dave Kansas, one ofAmerica’s top business journalist

When it comes to investing in the stock market, investors have plenty of options: 1. They can do it themselves. Trillions of dollars areinvested this way. (Of course, the only problem here is that most people have no ideahow to analyze and choose individual stocks. Well, not reallythe only problem. Most investors have no idea how toconstruct a stock portfolio, most have no idea when to buy andsell, and most have no idea how much to invest in the firstplace.) 2. They can give it to professionals to invest. Trillions of dollars are invested this way. (Unfortunately most professionals actually underperform the market averages over time. In fact,it may be even harderto pick good professional managers than it is to pick goodindividual stocks.) 3. They can invest in traditional index funds. Trillions of dollars are also invested this way.(The problem isthat investing this way is seriously flawed--and almost a guaranteeof subpar investment returns over time.) 4. They can read The Big Secret for the

“Beware of geeks bearing formulas.” --Warren Buffett In March of 2006, the world’s richest men sipped champagne in anopulent New York hotel. They were preparing to compete in apoker tournament with million-dollar stakes, but those numbersmeant nothing to them. They were accustomed to riskingbillions. At the card table that night was Peter Muller, an eccentric,whip-smart whiz kid who’d studied theoretical mathematics atPrinceton and now managed a fabulously successful hedge fund calledPDT…when he wasn’t playing his keyboard for morning commuters onthe New York subway. With him was Ken Griffin, who as anundergraduate trading convertible bonds out of his Harvard dormroom had outsmarted the Wall Street pros and made money in one ofthe worst bear markets of all time. Now he was thetough-as-nails head of Citadel Investment Group, one of the mostpowerful money machines on earth. There too were Cliff Asness, thesharp-tongued, mercurial founder of the hedge fund AQR, a man asf

Many investors, including some with substantial portfolios, have only the sketchiest idea of how the stock market works. The reason, say Lynch and Rothchild, is that the basics of investing -- the fundamentals of our economic system and what they have to do with the stock market -- aren't taught in school. At a time when individuals have to make important decisions about saving for college and 401(k) retirement funds, this failure to provide a basic education in investing can have tragic consequences. For those who know what to look for, investment opportunities are everywhere. The average high-school student is familiar with Nike, Reebok, McDonald's, the Gap, and the Body Shop. Nearly every teenager in America drinks Coke or Pepsi, but only a very few own shares in either company or even understand how to buy them. Every student studies American history, but few realize that our country was settled by European colonists financed by public companies in England and Holland -- and the basic principles behi

THE ESSENTIAL GALBRAITH includes key selections from the mostimportant works of John Kenneth Galbraith, one of the mostdistinguished writers of our time - from THE AFFLUENT SOCIETY, thegroundbreaking book in which he conined the tern "conventionalwisdom," to THE GREAT CRASH, an unsurpassed account of the eventsthat triggered America's worst economic crisis. Galbraith's newintroductions place the works in their historical moment and makeclear their enduring relevance for the new century. THE ESSENTIALGALBRAITH will delight old admirers and introduce one of our mostbeloved writers to a new generation of readers. It is also anindispensable resource for scholars and students of economics,history, and politics, offering unparalleled access to the seminalwritings of an extraordinary thinker.

Moneyball is a quest for the secret of success in baseball.Following the low-budget Oakland Athletics, their larger-than-lifegeneral manger, Billy Beane, and the strange brotherhood of amateurbaseball enthusiasts, Michael Lewis has written not only "thesingle most influential baseball book ever" (Rob Neyer, Slate) butalso what "may be the best book ever written on business" (WeeklyStandard). I wrote this book because I fell in love with a story.The story concerned a small group of undervalued professionalbaseball players and executives, many of whom had been rejected asunfit for the big leagues, who had turned themselves into one ofthe most successful franchises in Major League Baseball. But theidea for the book came well before I had good reason to writeit-before I had a story to fall in love with. It began, really,with an innocent question: how did one of the poorest teams inbaseball, the Oakland Athletics, win so many games? With thesewords Michael Lewis launches us into the funniest, smartest, andm

In 2006, hedge fund manager John Paulson realized something fewothers suspected--that the housing market and the value of subprimemortgages were grossly inflated and headed for a major fall. Paulson's background was in mergers and acquisitions, however, andhe knew little about real estate or how to wager againsthousing. He had spent a career as an also-ran on Wall Street.But Paulson was convinced this was his chance to make his mark. Hejust wasn't sure how to do it. Colleagues at investment banksscoffed at him and investors dismissed him. Even prosskeptical about housing shied away from the complicated derivativeinvestments that Paulson was just learning about. But Paulsonand a handful of renegade investors such as Jeffrey Greene andMichael Burry began to bet heavily against risky mortgages andprecarious financial companies. Timing is everything, though.Initially, Paulson and the others lost tens of millions of dollarsas real estate and stocks continued to soar. Rather than back down,however, Paulson red

Perino recounts in riveting detail the 1933 hearings that putWall Street on trial for the Great Crash. Never before in Americanhistory had so many financial titans been called to account beforethe public, and they had come within a few weeks of emergingunscathed.

For investors at all levels. Completely updated, this practical guide has the informationinvestors need to keep up in the complex, fast-paced, and highlyprofitable world of options and futures, where everything is inplay—from oil to diamonds, poultry to vaccines, franchises tocoffee. ? Provides cutting edge information on energy futures andoptions ? Tools for creating flexible strategies that can move with thetimes ? New information on the solid standbys like livestock, preciousmetals, and equities ? Keyed to the new realities of the global economy, making thisbook vital for investors at all levels ? Highly respected expert author

As soon as the financial crisis erupted, the finger-pointingbegan. Should the blame fall on greedy traders, lazy regulators, orclueless home buyers? According to Bethany McLean, author of thebestselling Enron book "The Smartest Guys in the Room", and JoeNocera, the star "New York Times" columnist, the real answer is allof the above. Many devils helped bring hell to the economy. Yetdespite all the analysis of the crash, no one has put all thepieces together and named those responsible. Until now.

The time was the1980s. The place was Wall Street. The game was called Liar’sPoker. Michael Lewis wasfresh out of Princeton and the London School of Economics when helanded a job at Salomon Brothers, one of Wall Street’s premierinvestment firms. During the next three years, Lewis rose fromcallow trainee to bond salesman, raking in millions for the firmand cashing in on a modern-day gold rush. Liar’s Poker is theculmination of those heady, frenzied years—a behind-the-scenes lookat a unique and turbulent time in American business. From thefrat-boy camaraderie of the forty-first-floor trading room to thekiller instinct that made ambitious young men gamble everything ona high-stakes game of bluffing and deception, here is MichaelLewis’s knowing and hilarious insider’s account of an unprecedentedera of greed, gluttony, and outrageous fortune.

Michael Moe was one of the first research analysts to identifyStarbucks as a huge opportunity following its IPO in 1992. And formore than fifteen years, he has made great calls on many otherstocks, earning a reputation as one of today’s most insightfulmarket experts. Now he shows how winners like Dell, eBay, and Home Depot couldhave been spotted in their start-up phase, and how you can findWall Street’s future giants. He forecasts the sectors with thegreatest potential for growth, and explains his four Ps of futuresuperstars: great people, leading product, huge potential, andpredictability. Moe also includes interviews with some of the biggest names inbusiness—like Howard Schultz, Bill Campbell, and Michael Milken—whoreveal their own insights into how they discover the stars oftomorrow.

This book was written to offer encouragement and basicinformation to the individual investor. Who knew it would gothrough thirty printings and sell more than one million copies? Asthis latest edition appears eleven years beyond the first, I'mconvinced that the same principles that helped me perform well atthe Fidelity Magellan Fund still apply to investing in stockstoday. It's been a remarkable stretch since One Up on Wall Street hit thebookstores in 1989. I left Magellan in May, 1990, and pundits saidit was a brilliant move. They congratulated me for getting out atthe right time -- just before the collapse of the great bullmarket. For the moment, the pessimists looked smart. The country'smajor banks flirted with insolvency, and a few went belly up. Byearly fall, war was brewing in Iraq. Stocks suffered one of theirworst declines in recent memory. But then the war was won, thebanking system survived, and stocks rebounded. Some rebound! The Dow is up more than fourfold since October, 1990,from the 2,400 lev

The international bestseller on the extent to which personalfreedom has been eroded by government regulations and agencieswhile personal prosperity has been undermined by governmentspending and economic controls. New Foreword by the Authors;Index.

Updated for paperback publication, Aftershock is a brilliantreading of the causes of our current economic crisis, with a planfor dealing with its challenging aftermath. When the nation’s economy foundered in 2008, blame was directedalmost universally at Wall Street bankers. But Robert B. Reich, oneof our most experienced and trusted voices on public policy,suggests another reason for the meltdown. Our real problem, heargues, lies in the increasing concentration of wealth in the handsof the richest Americans, while stagnant wages and rising costshave forced the middle class to go deep into debt. Reich’sthoughtful and detailed account of where we are headed over thenext decades—and how we can fix our economic system—is a practical,humane, and much-needed blueprint for restoring America’s economyand rebuilding our society.

Legendary investor Jim Rogers gives us his view of the worldon a twenty-two-month, fifty-two-country motorcycle odyssey in hisbestselling business/adventure book, Investment Biker, which hasalready sold more than 200,000 copies. Before you invest another dollar anywhere in the world(including the United States), read this book by the man Timemagazine calls “the Indiana Jones of finance.” Jim Rogers became a Wall Street legend when he co-founded theQuantum Fund. Investment Biker is the fascinating story of Rogers’sglobal motorcycle journey/investing trip, with hardheaded advice onthe current state and future direction of international economiesthat will guide and inspire investors interested in foreignmarkets.

The definitive guide to buying and selling … The Pocket Idiot’s Guide to Investing in Stocks coverseverything readers need to know to take advantage of the long- andshort-term opportunities in the equities market, including howstocks stack up against other forms of investing, a tour of themajor U.S. exchanges, choosing an investment style, and much more.In addition, the book covers the investment strategies andphilosophies of some of Wall Street’s most successful investors. Anappendix contains the contact information for all the majorfull-service and discount brokers.

Investing is governed by unofficial rules, passed to investors through brokers, the financial press, and even fellow investors. For more than a decade, in two previous editions, Stock Market Rules has helped investors separate the most valuable of these maxims from the meaningless and even potentially harmful. But with recent market turbulence and scandals blindsiding millions of investors, the time has come for a new, updated edition.