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Professor Varian’s lucid prose guides students through thefundamentals of microeconomic analysis while emphasizing real-worldeconomic problems and incorporating coverage of the most innovativesubjects in the discipline. The Seventh Edition has been carefullyupdated and revised, adding a wealth of new applications andexamples that analyze the important lessons offered by eBay,Google, Verizon, IBM, Microsoft, Bank of America, drug companies,the Yellow Pages, and more.
