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    • 【中图原版现货】英伟达之路:黄仁勋与科技巨头的崛起 The Nvidia Way: Jensen Huang and t
    •   ( 2 条评论 )
    • /2024-12-10/ WW Norton
    • 英伟达之路:黄仁勋与科技巨头的崛起 科技公司人物传记 英文原版 The Nvidia Way: Jensen Huang and the Making of a Tech Giant 书籍简介 深入报道了芯片设计公司英伟达的商业历史 从 1993 年成立到 最 近成为全球有价值的公司之一 解释了该公司在联合创始人兼 首 席执行官黄仁勋的监督下的企业文化如何推动了其令人难以置信的成功 Nvidia 是人工智能时代的宠儿:它的芯片正在推动生成式人工智能革命,需求是无止境的。然而,尽管目前人们对 Nvidia 的兴趣和关注度很高,但它并不属于我们这个时代。该公司成立于三十多年前,在加州的一家小餐馆里,多年来主要在当时的电脑游戏领域闻名。事实上,该公司身着皮夹克的领导人黄仁勋是这个几乎不断动荡和失败的行业中任职时间颇长的 首 席执行官。 在《英伟达之道》一书中,知名科技作家 Tae Ki

    • ¥238 ¥305 折扣:7.8折
    • The Venturesome Economy, How Innovation Sustains Prosperity
    •   ( 2 条评论 )
    • Amar Bhide 著 /2008-09-01/ Princeton University Press
    • Many warn that the next stage of globalization--the offshoring of research and development to China and India--threatens the foundations of Western prosperity. But in The Venturesome Economy, acclaimed business and economics scholar Amar Bhidé shows how wrong the doomsayers are. Using extensive field studies on venture-capital-backed businesses to examine how technology really advances in modern economies, Bhidé explains why know-how developed abroad enhances--not diminishes--prosperity at home, and why trying to maintain the U.S. lead by subsidizing more research or training more scientists will do more harm than good. When breakthrough ideas have no borders, a nation's capacity to exploit cutting-edge research regardless of where it originates is crucial: "venturesome consumption"--the willingness and ability of businesses and consumers to effectively use products and technologies derived from scientific research--is far more important than having a share of such research. In fact, a ven

    • ¥224.7 折扣:7.9折
    • Misadventures of the Most Favored Nations: Clashing Egos, In
    •   ( 1 条评论 )
    • Paul Blustein 著 /2009-09-01/ PGW
    • As a linchpin of global capitalism, the World Trade Organization is both revered and reviled. In this book, financial journalist Paul Blustein tells the surprisingly entertaining and compelling story of how the WTO is sliding into dysfunctionality—which poses a new and grave menace to globalization itself. In more than seven years of global talks the WTO has struggled and failed to resolve contentious differences between rich and developing nations. Now, with a worldwide recession underway, the WTO’s failure is contributing to a rise in protectionism—a sign that the world may not be so flat after all. Misadventures of the Most Favored Nations recounts, in vivid detail, how the highstakes negotiations went awry. At risk, Blustein argues, is the fate of the system that for six decades has opened the global economy and kept it from splintering.

    • ¥179.4 折扣:7.9折
    • Building a Successful Plant in China
    •   ( 0 条评论 )
    • China Knowledge Press Pte Ltd, China Knowledge Press Pte Ltd 著 /2004-08-01/
    • This is a groundbreaking guide that helps investors navigate through the web of industrial parks, economic and technological development zones, hi-tech parks, Free Trade Zones, and export-processing zones etc. Filling the void of information concerning industrial parks and development zones, Building a Successful Plant in China is the culmination of three years' of intensive research and site visits to the various types of industrial parks. Tailored for would-be investors trying to decide on the most suitable industrial park for their investments, Building a Successful Plant offers the most up-to-date information on more than 200 industrial parks in China. The Guide offers a unique rating system for industrial parks, enabling investors to pick the industrial park that best suits their business needs.

    • ¥596.3 折扣:7.5折
    • Bayesian Econometric Methods(ISBN=9780521671736)
    •   ( 2 条评论 )
    • Adobe eBook 著 /2012-01-01/ Cambridge University Press
    • A new book in the Econometric Exercises series, this volumecontains questions and answers to provide students with usefulpractice, as they attempt to master Bayesian econometrics. Inaddition to many theoretical exercises, this book containsexercises designed to develop the computational tools used inmodern Bayesian econometrics. The latter half of the book containsexercises that show how these theoretical and computational skillsare combined in practice, to carry out Bayesian inference in a widevariety of models commonly used by econometricians. Aimed primarilyat advanced undergraduate and graduate students studyingeconometrics, this book may also be useful for students studyingfinance, marketing, agricultural economics, business economics or,more generally, any field which uses statistics. The book alsocomes equipped with a supporting website containing all therelevant data sets and MATLAB computer programs for solving thecomputational exercises.

    • ¥418 折扣:8.8折
    • 泛珠三角与香港互动发展
    •   ( 0 条评论 )
    • 杨汝万沈建法 编 /2005-12-01/ 香港中文大学香港亚太研究所
    • 二零零四年六月一至三日,首届[泛珠三角区域合作与发展论坛]在香港、澳门和广州举行,并签署《泛珠三角区域合作框架协议》。[9+2]泛珠三角区域合作框架正式诞生。这一区域合作发展的新趋势势将对[9+2]地区乃至中国的未来发展产生深远影响。 香港亚太研究所与香港特别行政区政府中央政策组为凝聚专家和学者的智慧,充分探讨和交流[9+2]泛珠三角区域合作与发展的现状与未来走向,于二零零四年十二月在香港举办[泛珠三角 发展论坛]。 本书收录了在该论坛上宣读并经讨论和修订的十三篇论文,从各个省区以及泛珠三角的角度,对各地参与泛珠三角区域合作发展的基础、机遇、条件、定位与政策,以及各省区与香港的经贸关系及未来发展,进行综合评估与深入分析。

    • ¥79.6 折扣:8.8折
    • PETER F.DRUCKER:POST-CAPITALIST SOCIEIY
    •   ( 0 条评论 )
    • 彼得·德鲁克 (Peter Drucker) 著 /1994-04-01/ 人民出版社
    • Business guru and author Peter Drucker provides an incisiveanalysis of the major world transformation taking place, from theAge of Capitalism to the Knowledge Society, and examines theradical effects it will have on society, politics, and business nowand in the coming years. 50,000 copies already sold inhardcover.

    • ¥107.4 折扣:7.9折
    • Life Insurance in Asia: Winning in the Next Decade 亚洲的人寿保险:赢
    •   ( 0 条评论 )
    • Stephan BinderJoseph Luc Ngai 著 /2009-04-01/
    • The Asian life insurance industry is truly entering an inflection point. Coming off massive growth from the past several years, the industry has suffered greatly, along with the rest of the financial industry, in the 2008 financial crisis. Most life insurers across Asia have lost tremendous value in the wake of the crisis; a few are in significant distress. It is important not to lose sight of the longer-term outlook though: fueled by macroeconomic factors such as the emergence of the middle class, high savings rates, and the growing need to save and invest for retirement, Asia's life insurance market is expected to grow at double the rate of the US and European market over the next decade. The time now is ripe for insurers to establish regional partnerships to access these markets. This authoritative book analyses the life insurance landscape in Asia, including traditional life insurance, bancassurance, etc. It comprehensively overviews the Asian insurance industry, based on extensive research provided by th

    • ¥271.9 折扣:8.8折
    • FALLEN GIANT(巨人倒下:Hank Greenberg 传奇与AIG的历史)
    •   ( 1 条评论 )
    • Ron Shelp 著 /2006-10-01/ Oversea Publishing House
    • Over its eighty-seven-year history,American International Group,better known as AIG,has achieved unparalleled success by adjusting to changing economic trends,regulatory rules,and political situations.While founder Cornelius Vander Starr—who led this Shanghai start-up for fifty years—built an extraordinary insurance franchise,it was his hand-picked successor,Maurice "Hank" Greenberg,who would turn that franchise into one of the world's most profitable and powerful financial services companies. Now,in Fallen Giant,author Ron Shelp—who worked alongside Greenberg and within the AIG organization for more than a decade—sheds light on AIG,the company,and Hank Greenberg,the man.Through in-depth research,candid interviews,and firsthand experiences,Shelp provides a detailed look at how AIG was originally created and reveals the trouble that Greenberg and company eventually ran into when New York State Attorney General Eliot Spitzer turned his sights on them. Entertaining and informative,Fallen Gian

    • ¥192 折扣:8.8折
    • FLYING HIGH JetBlue 创建者及其CEO如何迎接挑战
    •   ( 0 条评论 )
    • James Wynbrandt 著 /2004-06-01/ 吉林长白山
    • Flying High traces the incredible career of the founder and chairman of JetBlue, David Neeleman, from his teenage ventures and beginnings in the travel industry., to his short stint at Southwest Airlines and the ultimate launch of JetBlue. In a series of interviews with Neeleman's friends, associates, and high-ranking officials in both business and aviation, this books tells the store of Neeleman and explores the rules of success he both lives and builds his companies by.

    • ¥115.1 折扣:8.8折
    • Essays on the Great Depression 有关大萧条的论文
    •   ( 0 条评论 )
    • Ben S. Bernanke 著 /2004-01-01/ Princeton University Press
    • Few periods in history compare to the Great Depression. Stock market crashes, bread lines, bank runs, and wild currency speculation were worldwide phenomena--all occurring with war looming in the background. This period has provided economists with a marvelous laboratory for studying the links between economic policies and institutions and economic performance. Here, Ben Bernanke has gathered together his essays on why the Great Depression was so devastating. This broad view shows us that while the Great Depression was an unparalleled disaster, some economies pulled up faster than others, and some made an opportunity out of it. By comparing and contrasting the economic strategies and statistics of the world's nations as they struggled to survive economically, the fundamental lessons of macroeconomics stand out in bold relief against a background of immense human suffering. The essays in this volume present a uniquely coherent view of the economic causes and worldwide propagation of the depression.

    • ¥192.3 折扣:7.9折
    • I.O.U.: Why Everyone Owes Everyone and No One Can Pay 我欠你:为什
    •   ( 3 条评论 )
    • John Lanchester 著 /2010-05-01/ Simon & Schuster
    • Part economic primer, part fiscal and historical analysis, New Yorker and London Review of Books contributor John Lanchester offers his brilliantly witty, succinct overview of the current financial crisis. For most people, the reasons for the sudden collapse of our economy remain obscure. I.O.U. is the story of how we came to experience such a complete and devastating financial implosion, and how the decisions and actions of a select group of individuals had profound consequences for America, Europe, and the global economy overall. John Lanchester begins with "The ATM Moment," that seemingly magical proliferation of cheap credit that led to an explosion of lending, and then deftly outlines the global and local landscapes of banking and finance. Viewing the crisis through the lens of politics, culture, and contemporary history -- from the invention and widespread misuse of financial instruments to the culpability of subprime mortgages -- Lanchester draws perceptive conclusions on the limitations of financial

    • ¥175.8 折扣:7.9折
    • THE DEMISE OF THE DOLLAR... 大规模美元投资的终结
    •   ( 0 条评论 )
    • Addison Wiggin 著 /2005-08-01/ 吉林长白山
    • As the dollar continues to weaken against other currencies, it is increasingly clear that this event will have a significant impact on investors and consumers around the world. Never before has the "reserve currency of the world" been so burdened by debt or suffered from such serious structural imbalances. The Demise of the Dollar . . . And Why It’s Great for Your Investments examines the reasons for the dollar’s current slide and offers an up-close look at the Federal Reserve’s attempts to "manage" the dollar’s value. Filled with in-depth insights, wry wit, and sound advice, this intriguing text offers an inside glimpse of the reality of today’s dollar and its impact on the world’s economies as well as readers’ personal portfolios.

    • ¥130.5 折扣:8.8折
    • 如何发现优秀员工 FINDING&KEEPING GREAT EMPLOYEES
    •   ( 0 条评论 )
    • JIM HARRIS, Ph.D. 著 /2004-12-01/ 上海蓝泉外文图书有限公司
    • What makes an employee great? According to Harris and Brannick, great employees are those who match the culture of the company they work for and whose personal values align with the organization’s core purpose. Finding & Keeping Great Employees identifies four basic organizational purposes—operational excellence, customer service, unleashing technology, and spirit. By focusing on one of these as their core purpose and using it to drive their selection and retention strategies, organizations will gain a long-term competitive advantage and create a workplace full of self-motivated employees who are highly purpose driven. Based on research into best practices at more than 250 companies, this breakthrough book shares how some of today’s most progressive organizations are doing just that—and shutting down the revolving door—by leveraging their core purpose and corporate culture to attract and retain great employees. Written in a crisp, reader-friendly style, with numerous examples and case st

    • ¥55.4 折扣:8.8折
    • 如何激励每一位员工/MHPE: HOW TO MOTIVATE EVERY EMPLOYEE
    •   ( 0 条评论 )
    • Anne Bruce 著 /2002-11-01/ Oversea Publishing House
    • Think about the managers who most influenced your career. They were successful because they infused employees--and organizations--with passion for work and motivation to achieve. 24 Ways to Motivate Every Employee provides two dozen creative and ready-to-use tools and techniques for ensuring that same enthusiasm, energy, and employee morale. 作者简介: Anne Bruce,is a nationally recognized speaker and workshop leader. She has written a number of books, including Building a High Morale Workplace,Motivating Employees, and others.

    • ¥53.7 折扣:7.9折
    • REAL TRADERS, REAL LIVES, REAL MONEY 现实贸易、现实生活、现金:学习普通澳大利亚人如
    •   ( 1 条评论 )
    • DIAZ 编著 /2006-04-01/
    • In this inspiring and encouraging book,author and trader Eva Diaz reveals the life and experiences of some of Australia's profitable contracts for difference(CFD)and foreign exchange(FX)traders-ordinary people who have put their own money on the line,pitted themselves against the markets and been successful.It tells the stories of their profits,explains the secrets to their success and reveals what it is actually like to trade these instruments in a practical sense.

    • ¥168.9 折扣:8.8折
    • Understanding the digital economy数字经济知识:数据、工具与研究
    •   ( 0 条评论 )
    • Erik BrynjolfssonBrian Kahin 著 /2002-02-01/
    • The rapid growth of electronic commerce, along with changes in information, computing, and communications, is having a profound effect on the United States economy. President Clinton recently directed the National Economic Council, in consultation with executive branch agencies, to analyze the economic implications of the Internet and electronic commerce domestically and internationally, and to consider new types of data collection and research that could be undertaken by public and private organizations. This book contains work presented at a conference held by executive branch agencies in May 1999 at the Department of Commerce. The goals of the conference were to assess current research on the digital economy, to engage the private sector in developing the research that informs investment and policy decisions, and to promote better understanding of the growth and socioeconomic implications of information technology and electronic commerce. Aspects of the digital economy addressed include macroeconomic

    • ¥238.5 折扣:8.8折
    • The Liquidity Theory of Asset Prices资产价值的流动性理论
    •   ( 0 条评论 )
    • Gordon Pepper 著 /2006-06-01/
    • Professional investors are bombarded on a day to day basis with assertions about the role liquidity is playing and will play in determining prices in the financial markets. Few, if any, of the providers or recipients of such advice can truly claim to understand the well–springs of such liquidity and the transmission mechanisms through which it impacts asset prices. This groundbreaking new book explores the belief that at the core of liquidity there is a force which exerts individuals to effect a financial transaction when they would not otherwise do so. Understanding this force of compulsion is a key to understanding a financial market when it appears to be behaving irrationally. This book will enable new and seasoned investors to develop an understanding of the factors, so that costly mistakes can be avoided without the lesson of experience.

    • ¥636.2 折扣:8.8折
    • Made in China: Secrets of China’s Dynamic Entrepreneurs中国制造:
    •   ( 0 条评论 )
    • Winter Nie,Katherine Xin 著 /2009-03-01/
    • Insight and analysis on the strategies that have led to China's rapid economic expansion China's rapid economic growth has made it a vital market for the biggest multinational corporations, most of which have invested heavily in China. Yet those corporations face their toughest competition not from other multinationals, but from China's own homegrown businesses. China's entrepreneur class has grown and their businesses are succeeding primarily due to their knowledge of the domestic market, quick adaptation to market changes, and their resourcefulness. To paraphrase Sun Tzu, it is best to know one's enemy. Made in China gives executives at multinationals the inside insight they need to compete with China's homegrown businesses before they lose out. Winter Nie (Lausanne, Switzerland) is a professor in the Operations and Service Management programs at IMD. Katherine Xin (Shanghai, China) is a professor at IMD with extensive teaching, research, and consulting experience at universities and companies arou

    • ¥169.8 折扣:8.8折
    • Advances in Health Economics医疗卫生经济学进展
    •   ( 0 条评论 )
    • Anthony Scott 著 /2003-02-01/
    • In celebration of the 25th anniversary of the Health Economics Research Unit (HERU)this book brings together contributions from existing and foFiner HERU staff which draw on their specialist interests and work records.The chapters reflect the‘state of the art’methodologies in which HERU has played,and still plays,a leading developmental role.Themes covered include:methodologies,performance and behaviour,and equity in health care.HERU was established at the University Of Aberdeen in 1977 to develop new methods within health economics and to encourage the use of the techniques of economic appraisal within the health service.As such、it was the first research unit in Europe focussing solely 011 Health Economics.The importance of the Unit’Swork cannot be underestimated and all health economists as well as those working within the health service and the field of health policy will benefit from reading this text and appreciating HERU’S contribution to the field.Advances in Health Econ

    • ¥1028.6 折扣:7.9折
    • REPOSITIONING ASIA: FROM BUBBLE TO SUSTAINABLE ECONOMY重置亚洲:从
    •   ( 0 条评论 )
    • Philip Kotler 著 /1970-01-01/ 吉林长白山
    • Repositioning Asia: From Bubble to Sustainable Economy brings together two leading strategists with a unique vision for the future of Asia. Drawing on their extensive experience of marketing strategy,Philip Kotler and Hermawan Kartajaya outline a blueprint for the sustained success of the region. From national to corporate level, RepositioningAsia provides guidelines for sustainable growth in an increasingly turbulent global environment. Filled with fascinating case studies and thought-provoking business models, RepositioningAsia is a vital book for the region as it confronts the exciting challenges of the New Economy. This important book will provide inspiration for policy makers and executives seeking to lay the foundations of a new Asia. 作者简介: Philip Kotler, widely considered to be the world's leading marketing guru, is the S.C. Johnson Distinguished Professor of Interna- tional Marketing at Kellogg Graduate School of Management at Northwestern University. He is the author and co-author

    • ¥269 折扣:8.8折
    • Bayesian Statistics and Marketing 贝氏统计学与营销
    •   ( 0 条评论 )
    • Peter E. Rossi 著 /2006-01-01/
    • The past decade has seen a dramatic increase in the use of Bayesian methods in marketing due, in part, to computational and modelling breakthroughs, making its implementation ideal for many marketing problems. Bayesian analyses can now be conducted over a wide range of marketing problems, from new product introduction to pricing, and with a wide variety of different data sources. Bayesian Statistics and Marketing describes the basic advantages of the Bayesian approach, detailing the nature of the computational revolution. Examples contained include household and consumer panel data on product purchases and survey data, demand models based on micro-economic theory and random effect models used to pool data among respondents. The book also discusses the theory and practical use of MCMC methods. Written by the leading experts in the field, this unique book: Presents a unified treatment of Bayesian methods in marketing, with common notation and algorithms for estimating the models. Provi

    • ¥716.3 折扣:8.8折
    • The War For Wealth财富之战
    •   ( 0 条评论 )
    • Gabor Steingart 著 /2008-04-01/
    • A LIBRARY JOURNAL 2008 BEST BUSINESS BOOK OF THE YEAR! Globalization. The Flat World. Outsourcing. Free Trade. Each of these phrases is a flashpoint in one of the most heated debates of our lifetime: Is globalization a force for good, or is it a policy that is sure to destroy the economic foundation of the United States and Europe while exporting our wealth and prosperity overseas? In The War for Wealth, leading intellectual and agenda-setting journalist Gabor Steingart examines how globalization has affected the state of the world's economy and returns with a bleak outlook for the West: our prosperity and wealth are disappearing faster than ever, and with it our political power and our long-held democratic ideals. But all is not lost; we can still stem the flow of capital and jobs and once again restore the West to its respected position of global leader in economics and politics. In this eye-opening and dramatic account, Steingart lays out the three potential scenarios the world faces -

    • ¥253.4 折扣:8.8折
    • 后资本主义社会Post-Capitalist Society
    •   ( 2 条评论 )
    • Peter F. Drucker 著 /1994-04-01/ Harvard Business School Press
    • Drucker's vision of a "post-capitalist society"--one in which knowledge is the basic resource and nation-states compete with transnational, regional and tribal structures--is hardly original. What is new in this invigorating essay is his far-reaching analysis of the economic crisis of militarized, wasteful "megastates" like the United States and the former Soviet Union, which have failed to bring about a meaningful redistribution of income. Improving American productivity, he writes, will require investment in human resources and infrastructure (as Japan, Germany, Korea and Taiwan have done) and a drastic restructuring of organizations, including the elimination of most management layers. The federal goverment, Drucker asserts, should contract out tasks in the social sphere, confining itself to the role of policymaker. Among his other provocative proposals: jettison military aid to other countries; create a public audit agency to eliminate pork-barrel deals and special-interest politics; and hold schools acco

    • ¥98.8 折扣:7.9折
    • 中国的私有化:股票市场和他们在公司重组中的角色 PRIVATIZING CHINA
    •   ( 0 条评论 )
    • Carl E.WalterFraser J.T.Howie 著 /2003-06-01/ Oversea Publishing House
    • Much is written about the various efforts aimed at reforming China’s state-owned enterprises. But in all this literature the Chinese government’s determined effort to use the equity capital markets as a tool of enterprise reform has been virtually ignored. The fact is that during the past decade this has been, and will continue to be, the principal thrust with regard to the reform of state-owned enterprises. On-again, off-again, noises about bankruptcy, M&A solutions and asset management companies are only sideshows in the process.

    • ¥269 折扣:8.8折
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