[英文原版]The Economic NaturalistbyRobertH.Frank 牛奶可乐经济学 牛奶可乐经济学-基本信息 书名:The EconomicNaturalist(牛奶可乐经济学) 出版日期：2008-04-03 ISBN：9780753513385 页码：256 装帧：平装 牛奶可乐经济学-内容提要 This book helps you discoverthesecrets behind hundreds of everyday enigmas. Why is there alightin your fridge but not in your freezer? Why do 24-hour shopsbotherhaving locks on their doors? Why did Kamikaze pilots wearhelmets?The answer is simple: economics. Economics doesn't justhappen inclassrooms or international banks. It is everywhere andinfluenceseverything we do and see, from the cinema screen to thestreets. Itcan even explain some of life's most intriguing enigmas.For years,economist Robert Frank has been encouraging his studentsto useeconomics to explain the strange situations they encounterineveryday life, from peculiar product design to the vagaries ofsexappeal. Now he shares

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Life after work no longer conjures up images of couples wandering the malls, playing golf, and taking endless Caribbean cruises. As baby boomers reach their 50s and 60s, they are redefining what it means to retire. Many of them are still choosing to work or create a whole new life entirely. What they crave is vitality, joy, and meaning in their lives. Author David Borchard has been helping adults reju ve nate their careers and lives for 30 years. In The Joy of Retirement, he shows readers over 50 how to reinvent themselves and achieve the kind of fulfillment and mean ing in their lives they have always dreamed of. Now, readers can start crafting their future and discovering their passions with advice on topics such as: finding new interests that make the most of their unique talents * planning their lifestyle at 50+ * assessing what transitions they are ready and willing to make * defining priorities and goals * establishing their criteria for success * mastering the seven steps to maintaining vitality Reveal

Superannuation is now tax-free for people over 60 and many Australians are demanding a better deal from their super funds managers and advisers. Super Rich teaches readers how to pool their money and assets into the right super structure for a lifelong tax-free income, while retaining control over their wealth and their investing decisions. Readers will learn how to get better deals from financial planners on fees, discover the advantages of self managed super funds and wraps, fi nd out how baby boomers can protect their estates upon death and divorce, and ensure they don't outlive their money.

Part of Robert Kiyosaki's Rich Dad's Advisor Series, this program offers high-quality sales and personal development strategies. Singer has a can-do approach that doesn't wait for help from bosses or other authority figures. He teaches unflappable salesmanship that is relentlessly positive, 100% committed, and totally focused on serving your customers. His insights about sales relationships are priceless, and he is articulate when dismissing sales approaches that are too aggressive, too general, or too short on passion and honesty. By leveraging your strengths, which Singer categorizes into five "breeds" of sales dogs, you can move past your competition in any product line or service. An intuitive lesson on how to be a high-quality sales professional. T.W. AudioFile 2003, Portland, Maine-- Copyright AudioFile, Portland, Maine --This text refers to the Audio CD edition. By knowing the five basic breeds of peoplethe Pit Bull, the Golden Retriever, the Poodle, the Chihuahua, and the Basset Houndread

THIS BOOK IS the latest and most current how-to book on how toget the best mortgage and the lowest interest rate out there.....The book is short, around 200 pages, so there is no room for fluffor filler. It is easy to read, set up in chapters and short essayson specific topics. A how-to book on real estate written by anattorney, 20 year veteran in the mortgage industry AND a collegelevel professor. The material is a combination of her classroomformat, her every day knowledge and expertise combined with reallife experiences to bring the point home. This works and you willlove it! A few interesting and favorite topics covered in 300 words orless: * What are the new guidelines for FICO scores and loan tovalues and how do they affect mortgage rates? * What is RapidRescore Response and can it really improve your credit score in 48hours? * How to get money from your 401k without a penalty * Whencan a loan from my father-in-law be called a gift? * Why is now soimportant to show as much money in reserves as you can

The E-Code brings together the combined wisdom of 33 Internet marketing superstars to reveal how they make money online-using nothing but the power of e-mail. Each succinct chapter presents one moneymaking strategy or concept and offers step-by-step guidance on implementing it for maximum profits. If you have a product or service to sell, the Internet gurus in this book will show you how to sell it-no matter what it is. And even if you don't have your own original product idea, don't worry. Inside you'll find a wealth of quick and effective ideas for creating something that other people will definitely pay for. Using tactics like viral product marketing and online auctions, anyone can make extra money online-and you can too. This is not a get-rich-quick scheme; it's a make-money-quick scheme. It could be a little, or it could be a lot, but you will definitely profit when you learn how to: Develop and sell a product online Target your customers Promote your product Market to niche audience

This story reflects the trends and attitudes that were popular at the time, but its theme are eternal and universal. As in all romance fiction, the plot revolves around star-crossed lovers. There are moments of passion, anguish, and tenderness-all integral facets of falling in love.

Being good with money is about geeing into good habitsand understanding the choices you can make．Written in plain English，this book gives you the confidence to plot where you r money goes，to know your limits，and to choose the right financial products for a wealthier futu re．Once you’ve sorted out your finances you’II get much more pleasu re from the money you spend and the money you save．

Half a million family trusts have already been set up in Australia-and the number is growing.Increasingly share and property investors and owners of small businesses are seeking to capitalise on the significant tax bensfits and other advantages family trusts can offer. In this fully revised second edittion of Leam More About Family Trusts Nick Renton analses all aspects of family trusts and other legal structures in his trademark plain english witing style he discusses: ownership of assets by individuals partnerships tursts and companies. the factors that will influence structre selection. holding assets in a superannuation fund and the costs of do-it-yourseolf super. planning for retirement including writing a will and granting power of attomey.