Did you ever wonder why cheap wine tastes better in fancyglasses? Why sales of Macintosh computers soared when Appleintroduced the colorful iMac? New research on emotion and cognitionhas shown that attractive things really do work better, as DonaldNorman amply demonstrates in this fascinating book, which hasgarnered acclaim everywhere from "Scientific American" to "The NewYorker.""Emotional Design" articulates the profound influence ofthe feelings that objects evoke, from our willingness to spendthousands of dollars on Gucci bags and Rolex watches, to the impactof emotion on the everyday objects of tomorrow.Norman draws on awealth of examples and the latest scientific insights to present abold exploration of the objects in our everyday world. "EmotionalDesign" will appeal not only to designers and manufacturers butalso to managers, psychologists, and general readers who love tothink about their stuff.
A world-renowned child psychiatrist takes us inside hispioneering work with trauma victims to offer a groundbreaking newperspective on how stress and violence affect children'sbrains--and how they can be helped to heal. Child psychiatrist Bruce Perry has treated children faced withunimaginable horror: genocide survivors, witnesses, children raisedin closets and cages, and victims of family violence. Here he tellstheir stories of trauma and transformation.
In the last few decades many psychologists have encouraged theview that constantly analysing and expressing our emotions is agood thing. Dr Susan Nolen-Hoeksema challenges this assumption inher breakthrough new book on conquering negative thinking.Encouraged by a fast-paced, self analytical culture, women oftenspend countless hours dwelling on negative ideas, feelings andexperiences. Dr Nolen-Hoeksema calls this 'overthinking' and hergroundbreaking research shows that an increasing number of womenare doing this too much and too often, hindering their ability toeffectively deal with problems and lead a satisfying life.Discover: * What 'overthinking' is and what causes it * Why womenare particularly prone to negative thinking * Techniques forovercoming overthinking and finding real solutions to problems *Problem areas which cause us to think negatively - and what to doabout them Clearly and engagingly written, and packed with casestudies and examples, Women Who Think Too Much will change livesand is dest
这本书已经由德语翻译成20多种语言，是2012年德国畅销的非小说类图书。本书意在指导人们在面对抉择时，该如何清楚地做出正确合理的决定。TheArt of ThinkingClearly没有大段的专业心理学理论，但包含了很多来自于日常生活的案例，使得这本书更适合普通读者阅读。而且Hodder版本价格很好，适合销售。 THE SECRETS OF PERFECT DECISION-MAKING Have you ever... Invested time in something that, with hindsight, just wasn'tworth it? Overpayed in an Ebay auction? Continued doing something you knew was bad for you? Sold stocks too late, or too early? Taken credit for success, but blamed failure on externalcircumstances? Backed the wrong horse? These are examples of cognitive biases, simple errors we allmake in our day-to-day thinking. But by knowing what they are andhow to spot them, we can avoid them and make better choices -whether dealing with a personal prob
Daniel Amen, M.D., one of the world's foremost authorities onthe brain, has news for you: your brain is involved in everythingyou do--learn to care for it properly, and you will be smarter,healthier, and happier in as little as 15 days You probably run,lift weights, or do yoga to keep your body in great shape; you puton sunscreen and lotions to protect your skin; but chances are yousimply ignore your brain and trust it to do its job. Peopleunknowingly endanger or injure their brains, stress them by workingat a frenzied pace and not getting enough sleep, pollute them withcaffeine, alcohol, and drugs, and deprive them of proper nutrients.Brain dysfunction is the number one reason people fail at school,work, and relationships. The brain is the organ of learning,working, and loving--the supercomputer that runs our lives. It'svery simple: when our brains work right, we work right--and whenour brains have trouble, we have trouble in our lives. Luckily,it's never too late: the brain is capable of change, and
Ever wondered why bad musicians always win the Eurovision Song Contest, or how incompetent politicians get elected? You need some Quirkology in your life. While other scientists beaver away on obvious problems, Richard Wiseman has been busy uncovering the secret ingredients of charisma, exploring how our personalities are shaped by when we are born and examining why people usually miss the obvious signs of their partner's infidelity. Using scientific methods to investigate offbeat topics that interest the general public as well as the scientific community, "Quirkology" brings a new understanding to the backwaters of the human mind and takes us to places where mainstream scientists fear to tread.It is comparable to "Freakonomics", but British, far more populist, and a lot funnier. Findings include: How does your surname influence your life? What does the way you walk reveal about your personality? Why should women have men write their personal ads? What is the funniest joke in the world?
Energy Psychology presents a comprehensive approach to healingthat combines leading-edge Western bodymind psychological methodswith a broad system of ancient, sacred traditions. IncorporatingDr. Mayer's integral approach called Bodymind HealingPsychotherapy, Energy Psychology draws on Chinese medicineapproaches, including Qigong and acupressure self-touch; kabalisticprocesses; methods drawn from ancient traditions of meditation andpostural initiation; and psycho-mythological storytellingtechniques.Drawing on thirty years of training in Tai Chi andQigong, Dr. Michael Mayer shows how integrating the essences ofthese traditions and methods can restore vitality and give theaverage person self-healing tools for physical and mental health.Unlike the quick-fix books on energy restoration, this book usestimetested, age-old practices from sacred traditions in combinationwith well-established clinical approaches. Dr. Mayer teachesreaders bodymind healing methods to treat anxiety, chronic pain,addictions, hyperte
