A compelling vision. Bold leadership. Decisive action.Unfortunately, these prerequisites of success are almost always theingredients of failure, too. In fact, most managers seeking tomaximize their chances for glory are often unwittingly settingthemselves up for ruin. The sad truth is that most companies haveleft their futures almost entirely to chance, and don’t evenrealize it. The reason? Managers feel they must make choices withfar-reaching consequences today, but must base those choices onassumptions about a future they cannot predict. It is thiscollision between commitment and uncertainty that creates THESTRATEGY PARADOX. This paradox sets up a ubiquitous but little-understood tradeoff.Because managers feel they must base their strategies onassumptions about an unknown future, the more ambitious of themhope their guesses will be right – or that they can somehow adaptto the turbulence that will arise. In fact, only a small number oflucky daredevils prosper, while many more unfortunate, bu

Named one of the Best Business Books of 1997 by BusinessWeek , Inside Intel is the gripping business saga of acompany that rose to dominance through technological innovation,and maintained its leadership against competitors throughaggressive marketing, tough business tactics, and liberal use oflegal firepower. In his in-depth portrait of Intel, the firsthistory/expose of the company, Financial Times columnist Tim Jackson reveals that: * Intel's corporate culture isdeterminedly secretive and authoritarian. * The company retains itsown force of private investigators to prevent its employees fromgoing astray. * Intel routinely uses the threat of lawsuits againstworkers and rivals. At the center of this story is AndyGrove , Intel's high-profile CEO and chairman, once a pennilessimmigrant who waited tables to put himself through college. It isGrove who has made the unpopular decisions which have kept Intel atthe top of the chip market. Exhaustively researched from courtrecords, unpublished documents,

From one of America's foremost economic and political thinkerscomes a vital analysis of our new hypercompetitive andturbo-charged global economy and the effect it is having onAmerican democracy. With his customary wit and insight, Reich showshow widening inequality of income and wealth, heightened jobinsecurity, and corporate corruption are merely the logical resultsof a system in which politicians are more beholden to the influenceof business lobbyists than to the voters who elected them. Powerful andthought-provoking, Supercapitalism argues that a clearseparation of politics and capitalism will foster an enviroment inwhich both business and government thrive, by putting capitalism inthe service of democracy, and not the other way around.

Knowledge has become the most important factor in economiclife. It is the chief ingredient of what we buy and sell, the rawmaterial with which we work. Intellectual capital--not naturalresources, machinery, or even financial capital--has become the oneindispensable asset of corporations. Intellectual Capital is a groundbreaking book, visionaryin scope and practical in applications, that offers powerful newways of looking at what companies do and how to lead them. It isthe first book to show how to turn the untapped, unmapped knowledgeof an organization into its greatest competitive weapon. Intellectual Capital cuts through the vague rhetoric of"paradigm shifts" to show how the Information Age economy reallyworks--and how to make it work for you and your business. Readerswill learn how to discover and map the human, structural, andcustomer capital that embody the knowledge assets of a corporation;how successful companies manage their intellectual capital toimprove performance; how intellectual capital

Book De*ion A new 21st century individualism is overtaking“corporation-as-king” capitalism, transforming the way we work andlive. Today, real power rests in the hands of creative individualslike Bill Gates, Warren Buffett, Oprah Winfrey, and StevenSpielberg, who are changing the world one great idea at a time. InTHE 80/20 INDIVIDUAL, Richard Koch reveals the secret of theirsuccess: they discovered what they do better than anyone else androde it for all its worth. In this inspiring sequel to his classic bestseller THE 80/20PRINCIPLE, Koch shows how to maximize success in your career andlife by using the proven principle that 80 percent of changes inthe world result from the most powerful 20 percent of actions andideas. He’ll show how to use your own powerful “20 percent spike” –your most creative ideas and unique skills – to measure the amountof value you bring to your employer, clients or customers. For mostpeople, there is a huge disparity between their intrinsic value andth

In Shift, Carlos Ghosn, the brilliant, audacious, and widelyadmired CEO of Nissan, recounts how he took the reins of the nearlybankrupt Japanese automotive company and achieved one of the mostremarkable turnarounds in automotive—and corporate—history. When Carlos Ghosn (pronounced like “phone”) was named COO ofNissan in 1999, the company was running out of gas and careeningtoward bankruptcy. Eighteen short months later, Nissan was back inthe black, and within several more years it had become the mostprofitable large automobile company in the world. In Shift, Ghosndescribes how he went about accomplishing the seemingly impossible,transforming Nissan once again into a powerful global automotivemanufacturer. The Brazilian-born, French-educated son of Lebanese parents,Ghosn first learned the management principles and practices thatwould shape his decisions at Nissan while rising through the ranksat Michelin and Renault. Upon his arrival at Nissan, Ghosn beganhis new position by embarkin

Book De*ion Fascinating notes from astreet-smart executive. McCormack shows how to read people, createthe right impression, take the leading edge, sell successfully, andmore. From AudioFile Before he died last year, the founder of the premier sportsmanagement firm in the world gave us many superb audios onmanaging, communication, and practical leadership. In his 1985breakthrough work, he summarized the principles that formalbusiness education overlooks or obliterates. This abridged editionis really a primer--an introduction to a caliber of thinking andteaching that has few equals in the audio repertoire. Thelimitations of a one-hour version of this outstanding work arepartially overcome by introductory questions read by an uncreditedspeaker. For the full lesson from a great man and authenticbusiness teacher, get the unabridged edition of the sequel--WHATTHEY STILL DON'T TEACH YOU AT HARVARD BUSINESS SCHOOL. T.W. Book Dimension : length: (cm)23.2 width:(cm)15.4

The legitimate use of force is generally presumed to be therealm of the state. However, the flourishing role of the privatesector in security over the last twenty years has brought this intoquestion. In this book Deborah Avant examines the privatization ofsecurity and its impact on the control of force. She describes thegrowth of private security companies, explains how the industryworks, and describes its range of customers – including states,non-government organisations and commercial transnationalcorporations. She charts the inevitable trade-offs that the marketfor force imposes on the states, firms and people wishing tocontrol it, suggests a new way to think about the control of force,and offers a model of institutional analysis that draws on botheconomic and sociological reasoning. The book contains case studiesdrawn from the US and Europe as well as Africa and the MiddleEast.

The bestselling author of Emotional Intelligence and Primal Leadership now brings us EcologicalIntelligence —revealing the hidden environmental consequences ofwhat we make and buy, and how with that knowledge we can drive theessential changes we all must make to save our planet andourselves. We buy “herbal” shampoos that contain industrial chemicals thatcan threaten our health or contaminate the environment. We divedown to see coral reefs, not realizing that an ingredient in oursunscreen feeds a virus that kills the reef. We wear organic cottont-shirts, but don’t know that its dyes may put factory workers atrisk for leukemia. In Ecological Intelligence , DanielGoleman reveals why so many of the products that are labeled greenare a “mirage,” and illuminates our wild inconsistencies inresponse to the ecological crisis. Drawing on cutting-edge research, Goleman explains why we asshoppers are in the dark over the hidden impacts of the goods andservices we make and consume, vict

A black swan is a highly improbable event with three principalcharacteristics: It is unpredictable; it carries a massive impact;and, after the fact, we concoct an explanation that makes it appearless random, and more predictable, than it was. The astonishingsuccess of Google was a black swan; so was 9/11. For NassimNicholas Taleb, black swans underlie almost everything about ourworld, from the rise of religions to events in our own personallives. Why do we not acknowledge the phenomenon of black swans untilafter they occur? Part of the answer, according to Taleb, is thathumans are hardwired to learn specifics when they should be focusedon generalities. We concentrate on things we already know and timeand time again fail to take into consideration what we don’t know.We are, therefore, unable to truly estimate opportunities, toovulnerable to the impulse to simplify, narrate, and categorize, andnot open enough to rewarding those who can imagine the“impossible.” For years, Taleb has studi

In this updated paperback edition of a "rich, readable, andauthoritative" Fortune) book, Wall Street Journal reporterPetzinger tells the dramatic story of how a dozen men, includingRobert Crandall of American Airlines, Frank Borman of Eastern, andRichard Ferris of United, battled for control of the world'sairlines Radio drive-time pubilcity.

American capitalism is in dire straits, caught in a perilouspattern of increasing volatility, decreasing investor returns, andongoing bad behavior by executives. And it's getting worse. Sincethe turn of the twenty-first century, we've seen two massivevalue-destroying market meltdowns and a string of ethics breaches,including accounting scandals, options-backdating schemes, and thesubprime mortgage debacle. Just what is going on here? Is it theinevitable decline of the American economy? Is it the new normal ina technology-enabled global marketplace? Or is it possible that thevery theories we've embraced to underpin our capital markets areactually producing these crises? In "Fixing the Game", Roger Martinreveals the culprit behind the sorry state of American capitalism:our deep and abiding commitment to the idea that the purpose of thefirm is to maximize shareholder value. This theory has led to amassive growth in stock-based compensation for executives and,through this, to a naive and wrongheaded linkin

“I’ve got the name for our publishing operation. We justsaid we were going to publish a few books on the side at random.Let’s call it Random House.” So recounts Bennett Cerf in thiswonderfully amusing memoir of the making of a great publishinghouse. An incomparable raconteur, possessed of an irrepressible witand an abiding love of books and authors, Cerf brilliantly evokesthe heady days of Random House’s first decades. Part of the vanguard of young New York publishers whorevolutionized the book business in the 1920s and ’30s, Cerf helpedusher in publishing’s golden age. Cerf was a true personality,whose other pursuits (columnist, anthologist, author, lecturer,radio host, collector of jokes and anecdotes, perennial judge ofthe Miss America pageant, and panelist on What’s My Line? )helped shape his reputation as a man of boundless energy andenthusiasm and brought unprecedented attention to his company andto his authors. At once a rare behind-the-scenes account of bookpublishing and

《的战争:波音与空客的全球竞争内幕》内容简介：10000公里的航程足以覆盖世界上有人居住的所有地方，但是在民用航空领域，还没有一个飞行器拥有如此惊人的续航能力——无论是波音还是空客。尽管如此，在可以预计的未来，只要乘飞机旅行，你十有八九只能选择这两家公司的产品，但是，你知道那些带你飞翔的“大家伙”有怎样的出身与来历吗？ 越来越多的人需要飞往更遥远的地方，航空制造商需要回答，究竟是要承载更多的乘客，还是要飞得更远？这永远都是一个难以破解的悖论。可是，哪怕在这一问题上微小的进展也足以让竞争对手多一分忌惮。在这项全球为复杂的商战中，两家公司都竭尽全力企图将对手抛开，尽管事实是各自的市场份额越来越接近50%。 20年弹指一挥间，波音与空客的竞争刚刚上演了序曲。回顾短暂的过去，航空制造业的竞

The companion to the blockbuster bestseller, Getting Things Done . Since its publication in 2001, Getting ThingsDone has become, as Time magazine put it, "the definingself-help business book" of the decade. Having inspired millions ofreaders around the world, it clearly spoke to an urgent need in anincreasingly time-pressured society. Now, in the highly anticipatedsequel Making It All Work , Allen unlocks the full power ofhis methods across the entire span of life and work. WhileGetting Things Done functioned as an essential tool kit, Making It All Work is an invaluable road map, providing bothbearings to help you determine where you are in life and directionson how to get to where you want to go.

Tradition says there are three ways to grow a company’sprofits: Fire up the sales team with empty promises, cut costs anddownsize, or cook the books. But what if there’s a better way—a waythat nine amazingly profitable and well-run companies are alreadyembracing? Jason Jennings and his research team screened more than100,000 Amer?ican companies to find nine that rarely end up onmagazine covers, yet have increased revenues and profits by tenpercent or more for ten consecutive years. Then they interviewedthe leaders, workers, and customers of these quiet super?stars tofind the secrets of their astoundingly consistent and profitablegrowth. What they have in common is a culture—a community—based on ashockingly simple precept: Think big, but act small. It works forretailers like PETCO, Cabela’s, and O’Reilly Automotive,manufacturers like Medline Industries, service compa?nies likeSonic Drive-In, private educational companies like Strayer,industrial giants like Koch Enterprises, a

During Toyota’s highly publicized recalls of 2009 and 2010,the legendary carmaker’s 60-year-old reputation for operationalexcellence was put under the microscope. Business pundits wonderedout loud if Toyota’s quality levels had decreased dramatically,while the harshest critics predicted the end of the company as weknow it. For the most part, the government’s fi ndings absolvedToyota of serious defects and accidents, and Toyota recoveredrapidly—but mistakes were made, which showed that Toyota is notperfect. In fact, there is always opportunity for improvement inevery process. In his bestselling business management classic The ToyotaWay , Jeffrey Liker introduced the world to the foundationalprinciples that have made Toyota the envy of companies around theworld. Now, in The Toyota Way to Continuous Improvement ,Liker teams up with former Toyota production engineer James Franzto explain the underlying thinking behind continuous improvementand why any company needs a disciplined approach

Cathie Black is the wise, funny mentor that every woman dreamsof having. She was a pioneer in advertising sales at a time whenwomen didn’t sell; served as president and publisher of thefledgling USA Today ; and, in her current position as thepresident of Hearst Magazines, persuaded Oprah to launch amagazine. In 2006 she was named one of Fortune’s “50 Most PowerfulWomen in American Business” for the seventh consecutive year. Now,in the exuberant, down-to-earth voice that is her trademark, Cathieexplains how she achieved “the 360° life”—a blend of professionalaccomplishment and personal contentment—and how any woman can seizeopportunity in the workplace. No matter where you are in your career, Basic Black offersinvaluable lessons that will help you land the job, promotion, orproject you’re vying for. At the core of the book are Cathie’scandid, personal stories. She walks us through her decision to riskdropping a huge ad agency that handled the USA Today campaign in favor of a small bo

那些没有找到真正财富——存在的欢乐以及与它紧密联系在一起的深深的不可动摇的宁静——的人就是故事中的那个乞丐，即便已经拥有很多财富，但他们依然在四处找寻。他们不知道，自己不仅已经拥有了所有这些，还拥有了更为珍贵的东西，那就是——当下的力量。 阅读本书的过程是一个发现之旅。在作者这位心灵导师的引导下，你会惊讶地发现，自己一直都处在大脑或思维的控制之下，生活在对时间的永恒焦虑中。我们忘不掉过去，更担心未来。但实际上，我们只能活在当下，活在此时此刻，所有的一切都是在当下发生的，而过去和未来只是一个无意义的时间概念。通过向当下的臣服，我们才能找到真正的力量，找到获得平和与宁静的入口。 这不仅仅是一本书，在这本书中还有活生生的能量，当你读这本书时你可能会感受到这种能量。它有一种惊