An insider's look at security analysis and business valuation,as practiced by Wall Street, Corporate America, and internationalbusinesses Two major market crashes, numerous financial and accountingscandals, growth in private equity and hedge funds, Sarbanes Oxleyand related regulations, and international developments changedsecurity analysis and business valuation substantially over thelast fourteen years. These events necessitated a second edition ofthis modern classic, praised earlier by Barron's as a "welcomesuccessor to Graham and Dodd" and used in the global CFAexam. This authoritative book shows the rational, rigorous analysis isstill the most successful way to evaluate securities. It picks upwhere Graham and Dodd's bestselling Security Analysis - for decadesconsidered the definitive word on the subject - leaves off.Providing a practical viewpoint, Security Analysis on Wall Streetshows how the values of common stock are really determined intoday's marketplace. Incorporating dozens of

Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book. You'll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.

From Publishers Weekly This scattered collection of rambling rants lauding Google's abilities to harness the power of the Internet Age generally misses the mark. Blog impresario Jarvis uses the company's success to trace aspects of the new customer-driven, user-generated, niche-market-oriented, customized and collaborative world. While his insights are stimulating, Jarvis's tone is acerbic and condescending; equally off-putting is his pervasive name-dropping. The book picks up in a section on media, where the author finally launches a fascinating discussion of how businesses—especially media and entertainment industries—can continue to evolve and profit by using Google's strategies. Unfortunately, Jarvis may have lost the reader by that point as his attempt to cover too many topics reads more like a series of frenzied blog posts than a manifesto for the Internet age. (Jan.) Copyright Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. Jarvis, columnist and blogger ab

The greatest managers in the world seem to have little in common.They differ in sex, age and race. They employ vastly different styles and focus on different goals. Yet despite their differences, great managers share one common trait: they do not hesitate to break virtually every rule held sacred by conventional wisdom. They do not believe, that with enough training, a person can achieve anything he sets his mind to. They do not try to help people overcome their weaknesses. They consistently disregard the goldenrule. And, yes, they even play favourites. This amazing book explains why.

"The Big Short" tells a story of spectacular, epic folly. It has taken the world's greatest financial meltdown to bring Michael Lewis back to the subject that made him famous. His international bestseller "Liar's Poker" exposed the greed and carnage of the City and Wall Street in the 1980s; he wrote it as a cautionary tale, but people seem to have read it as a how-to guide. Now, he wants to settle accounts. In this visceral tour to the heart of the financial system, Michael Lewis takes us around the globe and back decades to trace the origins of the current crisis. He meets the people who saw it coming, the people who were asleep at the wheel and the people who were actively driving us all of cliff. How could we have all been so deluded for quite so long? Where did it all start? Was it systemic? Was it avoidable? And who the hell can we blame? Michael Lewis has the answers. No one is better qualified to get to the heart of this labyrinthine story. And no one can make it such an enjoyable ride along the way.

Most teams underperform. Yours can beat the odds. If you need the best practices and ideas for superior teambuilding--but don't have time to find them--this book is for you.Here are 10 inspiring and useful perspectives, all in oneplace. This collection of HBR articles will help you: - Boost team performance through mutual accountability - Motivate large, diverse groups to tackle complex projects - Increase groups' emotional intelligence - Reverse the fortunes of a struggling team - Prevent decision deadlock - Extract results from a bunch of touchy superstars - Fight constructively with top-management colleagues - Ensure productivity in far-flung teams

The systematic management of executive talent is a key strategic challenge for most large corporations. This is an emerging field and, consequently, there is a lack of consensus about what is involved and a variety of approaches have been adopted. In Developing Executive Talent Jonathan Smilansky, Ph.D. summarises the key activities and concerns of large businesses in the USA and Europe that are focused around the identification, development and effective utilisation of executive talent. In doing so, he provides even the most experienced Human Resource executive with a much broader array of inputs about what today's leading organizations are doing in this area. What quickly becomes clear is that even the best businesses are still developing their talent management processes. There are no 'right' answers and different organizations, with different levels of commitment, at different stages of development and in different environments produce different approaches. Developing Executive Talent is a ma

Alan S. Blinder offers the dual perspective of a leading academic macroeconomist who served a stint as Vice-Chairman of the Federal Reserve Board--one who practiced what he had long preached and then returned to academia to write about it. He tells central bankers how they might better incorporate academic knowledge and thinking into the conduct of monetary policy, and he tells scholars how they might reorient their research to be more attuned to reality and thus more useful to central bankers. Based on the 1996 Lionel Robbins Lectures, this readable book deals succinctly, in a nontechnical manner, with a wide variety of issues in monetary policy. The book also includes the author's suggested solution to an age-old problem in monetary theory: what it means for monetary policy to be "neutral." 作者简介： Alan S. Blinder is the Gordon S. Rentschler Memorial Professor of Economics at Princeton University and former Vice-Chairman of the Board of Governors of the Federal Reserve System.

When you call a book The 22 Immutable Laws of Branding, you're pretty much ruling out Oprah's Book Club as potential buyers. (Not that Oprah herself isn't a terrific brand.) This is an audiobook for a narrow demographic: entrepreneurs, top managers, and public-relations directors. Coauthor Al Ries comes off like the eccentric genius that most of these managers keep in a basement office, only listening to when necessary. When he says, "The power of a brand is inversely proportional to its scope," and hectors managers with the idea that "customers want brands that are narrow in scope," you know he's right (he backs himself up with dozens of examples), and you know it's the last thing powerful, expansion-minded businesspeople want to hear. Coauthor Laura Ries, his daughter and marketing-firm partner, also reads sections. (Running time: 1.5 hours, one cassette) --Lou Schuler --This text refers to an out of print or unavailable edition of this title.

American capitalism is in dire straits, caught in a perilouspattern of increasing volatility, decreasing investor returns, andongoing bad behavior by executives. And it's getting worse. Sincethe turn of the twenty-first century, we've seen two massivevalue-destroying market meltdowns and a string of ethics breaches,including accounting scandals, options-backdating schemes, and thesubprime mortgage debacle. Just what is going on here? Is it theinevitable decline of the American economy? Is it the new normal ina technology-enabled global marketplace? Or is it possible that thevery theories we've embraced to underpin our capital markets areactually producing these crises? In "Fixing the Game", Roger Martinreveals the culprit behind the sorry state of American capitalism:our deep and abiding commitment to the idea that the purpose of thefirm is to maximize shareholder value. This theory has led to amassive growth in stock-based compensation for executives and,through this, to a naive and wrongheaded linkin

The first edition of "Performance Consulting" introduced a concept which has since become a cornerstone of the human resource, learning and organizational development fields: training and HR solutions must be tied to an organization's business goals. Performance consulting is a process in which a client and consultant partner to achieve business goals by optimizing workgroup performance. In this updated edition, Dana and Jim Robinson pre both a robust conceptual framework and improved tools and techniques to help the reader move from the traditional role to that of a Performance Consultant. They show readers how to work with management to identify the performance required to achieve business goals and assist management in taking actions needed for performance to change. This revised and updated edition features dozens of new tools, techniques and illustrative exercises, and two completely new chapters.

You have only an instant to connect with consumers. In a few heartbeats, your brand image must gain traction and begin the process of enticing and persuading your audience. Only the best images survive this process, so every advantage counts. Building Brands and Believers is designed to help you succeed in this hyper-demanding environment. It puts forward a simple but powerful idea: namely, that by understanding the subconscious workings of the mind, you can better motivate consumers. Kent Wertime, a veteran advertising and communications expert, explores the DNA of contemporary commercial images. He explains in clear, simple terms the source code of images and provides steps you can take to improve your chances for success. Read Building Brands and Believers to understand the dynamics of archetypes that: Underlie all commercial images Help in successful brand building in advertising, marketing and entertainment Work across borders and cultures to effectively enhance consumer beliefs Enab

The Harvard Business Review Paperback Series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. From the preeminent thinkers whose work has defined an entire field to the rising stars who will redefine the way we think about business, here are the leading minds and landmark ideas that have established the Harvard Business Review as required reading for ambitious businesspeople in organizations around the globe. The latest thinking in the field of leadership is collected in this volume. With all-new articles published in the last three years and two articles from leadership guru, Daniel Goleman, this collection is a must have for CEOs and top level managers. The volume also pays special attention to leadership succession issues.

Strong customer-focused companies have a clear, relevant promise which they obsessively deliver day-in, day-out. At the same time, they relentlessly drive the market by evolving the offer in the face of market developments and opportunities. Because they meet customer needs better than the competition, again and again, they are able to generate sustainable, profitable, market-leading organic growth. The problem the book addresses is how to achieve this. The authors identify five key steps using their framework for success: Offer a clear, relevant customer promise Build customer trust by reliably delivering that promise Continuously improve the promise, while still reliably delivering it Drive the market by innovating beyond the familiar Support all this with an open organization that promotes frank discussion based on clear facts and market feedback. Above all the book runs counter to the fashionable claim that the starting-point for business success should be to find a 'blue-sky', 'out-of-the-box' bre

A friend’s recommendation is more powerful than anyadvertisement. In the world of Facebook, Twitter, and beyond, thatrecommendation can travel farther—and faster—than ever before. LIkeable Social Media helps you harness the power ofword-of-mouth marketing to transform your business. Listen to yourcustomers and prospects. Deliver value, excitement, and surprise.And most important, learn how to truly engage your customers andhelp them spread the word

Is your company's top talent jumping ship as good replacementsbecome harder to get? If you need the best practices and ideas forwinning the race for talent but don't have time to find them thisbook is for you. Here are 11 inspiring and useful perspectives, allin one place. This collection of HBR articles will help you: lookfor good people in all the right places; interview moreeffectively; make and keep compelling promises to candidates andemployees; mitigate the risks of hiring stars from other companies;coach and mentor to shore up commitment; stretch promisingemployees' responsibilities; rotate high performers into a varietyof teams; and, reverse the female brain drain.

The Associate Professional Risk Manager (PRM) is a new PRMIAcertificate program intended for staff entering the risk managementprofession, or those who interface with risk management disciplineson a regular basis, such as auditing, accounting, legal, andsystems development personnel who want to understand fundamentalrisk management methods and practices. Designed to bemathematically and theoretically less detailed than theProfessional Risk Manager (PRM(tm)) certification, the new programwill cover the core concepts allowing non-specialists to interpretrisk management information and reports, make critical assessmentsand evaluate the implications and the limitations of suchresults.

In a world of stiffening competition, business strategy is morecrucial than ever. Yet most organizations struggle in thisarea--not with formulating strategy but with executing it, orputting their strategy into action. Owing to execution failures,companies realize just a fraction of the financial performancepromised in their strategic plans. It doesn't have to be that way, maintain Robert Kaplan and DavidNorton in The Execution Premium. Building on their breakthroughworks on strategy-focused organizations, the authors describe amultistage system that enables you to gain measurable benefits fromyour carefully formulated business strategy. This book shows youhow to: Develop an effective strategy--with tools such as SWOT analysis,vision formulation, and strategic change agendas Plan execution of the strategy--through portfolios of strategicinitiatives linked to strategy maps and Balanced Scorecards Put your strategy into action--by integrating operational toolssuch as process dashboards, rolling forecasts, and

The international bestseller The Toyota Way explained thecompany's success by introducing a revolutionary 4P model fororganizational excellence-Philosophy, People, Process, and ProblemSolving. Now, in Toyota Culture, preeminent Toyota authoritiesJeffrey Liker and Michael Hoseus reveal how Toyota selects,develops, and motivates its people to become committed to buildinghigh-quality products-and how you can do the same for yourcompany. Toyota Culture examines the ?human systems? that Toyota has putin place to instill its founding principles of trust, mutualprosperity, and excellence in its plants, dealerships, and officesaround the world. Beginning with a look at the evolution of theToyota culture and why its people are the heart and soul of theToyota Way, the authors explain the company's four-stage processfor building and keeping quality people: Attract, Develop, Engage,and Inspire. Drawing upon numerous examples from Liker's decades of researchas well as Hoseus' insider access as a Toyota

From angles to functions to identities - solve trig equationswith ease Got a grasp on the terms and concepts you need to know,but get lost halfway through a problem or worse yet, not know whereto begin? No fear - this hands-on-guide focuses on helping yousolve the many types of trigonometry equations you encounter in afocused, step-by-step manner. With just enough refresherexplanations before each set of problems, you'll sharpen yourskills and improve your performance. You'll see how to work withangles, circles, triangles, graphs, functions, the laws of sinesand cosines, and more 100s of Problems * Step-by-step answer setsclearly identify where you went wrong (or right) with a problem *Get the inside scoop on graphing trig functions * Know where tobegin and how to solve the most common equations * Use trig inpractical applications with confidence

The New Manager’s Guide and Mentor The Harvard Business Essentials series is designed to provide comprehensive advice, personal coaching, background information, and guidance on the most relevant topics in business. Whether you are a new manager seeking to expand your skills or a seasoned professional looking to broaden your knowledge base, these solution-oriented books put reliable answers at your fingertips. Decision making is a critical part of management, and bad choices can damage careers and the bottom line. This book offers the tools and advice managers need to avoid common biases and arrive at and implement decisions that are both sound and ethical.

He says that's his best offer. Is it? She says she agrees. Does she? The interview went great—or did it? He said he'd never do it again. But he did. Read this book and send your nonverbal intelligence soaring. Joe Navarro, a former FBI counterintelligence officer and a recognized expert on nonverbal behavior, explains how to "speed-read" people: decode sentiments and behaviors, avoid hidden pitfalls, and look for deceptive behaviors. You'll also learn how your body language can influence what your boss, family, friends, and strangers think of you. You will discover: The ancient survival instincts that drive body language Why the face is the least likely place to gauge a person's true feelings What thumbs, feet, and eyelids reveal about moods and motives The most powerful behaviors that reveal our confidence and true sentiments Simple nonverbals that instantly establish trust Simple nonverbals that instantly communicate authority Fi