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    • Plugged 英文原版
    •   ( 0 条评论 )
    • Dan Barr 等著 /2010-04-01/ Perseus
    • Part business book, part golf novel, Plugged resonates long afterwards and provides real world lessons thatapply to the home, the office or the golf course. Chet McGill, thededicated vice president of sales at AlphaMax Manufacturing, isunder fire — Trident, their biggest client, is being pursued,aggressively, by a new competitor. At the same time, Chet isfeeling off-balance as he preps for a golf tournament in which he’spartnered with Reggie Ward, Trident’s vice president of operations.Faced with big problems and with all eyes on him, Chet learns toget back to what's important to his company, his clients, andhimself. Plugged teaches readers to "shoot for PAR," asimple, proven method to achieve success in just three useful steps— prioritize, adapt, and be responsible. In the spirit of WhoMoved My Cheese? , Krissi and Dan Barr offer a simple parablethat is engaging, engrossing and empowering.

    • ¥80.9 折扣:4.7折
    • Discover Your Inner Economist(ISBN=9780452289635)
    •   ( 5 条评论 )
    • Tyler Cowen 著 /2008-05-01/ Penguin
    • Freakonomics revealed much about our society. Now, one ofAmerica’s most respected economists reveals how individuals canturn economic reasoning to their advantage in their daily life—athome, at work, even on vacation. Tyler Cowen explains howunderstanding the incentives that work best with each individual isthe key to successful and satisfactory daily interactions—fromgetting the kids to do the dishes to having a productive businessmeeting, attracting a mate to finding a good guide in a foreigncountry. Discovering your inner economist, Cowen suggests, can leadto a happier, more satisfying life. What better carrot could youask for?

    • ¥61.8 折扣:6.5折
    • Freakonomics (New Edition) 魔鬼经济学(新版) ISBN9780061956270
    •   ( 34 条评论 )
    • Steven D. Levitt Stephen J. Dubner 著 /2010-01-01/ HarperCollins
    • In the summer of 2003, the New York Times Magazine sent Stephen J. Dubner, an author and journalist, to write a profile of Steven D. Levitt, a heralded young economist at the University of Chicago. Levitt was not remotely interested in the things that interest most economists. More... Instead, he studied the riddles of everyday lifefrom cheating to crime to child-rearingand his conclusions turned the conventional wisdom on its head. For instance, he argued that one of the main causes of the crime drop of the 1990s was the legalization of abortion twenty years earlier. (Unwanted children have a greater likelihood of becoming criminals; with so many unwanted children being aborted in the 1970s, the pool of potential criminals had significantly shrunk by the 1990s.) The Times article yielded an unprecedented response, a deluge of interest from thousands of curious, inspired, and occasionally distraught readers. Levitt and Dubner collaborated on a book that gives full play to Levitts most compelling ideas.

    • ¥57.9 折扣:9.3折
    • Grundrisse: Foundations of the Critique of Political Economy
    •   ( 4 条评论 )
    • Karl MarxMartin Nicolaus 编译 /1993-11-01/ Penguin
    • Written during the winter of 1857-8, the "Grundrisse" wasconsidered by Marx to be the first scientific elaboration ofcommunist theory. A collection of seven notebooks on capital andmoney, it both develops the arguments outlined in the CommunistManifesto (1848) and explores the themes and theses that were todominate his great later work "Capital". Here, for the first time,Marx set out his own version of Hegel's dialectics and developedhis mature views on labour, surplus value and profit, offering manyfresh insights into alienation, automation and the dangers ofcapitalist society. Yet while the theories in "Grundrisse" make ita vital precursor to "Capital", it also provides invaluablede*ions of Marx's wider-ranging philosophy, making it a uniqueinsight into his beliefs and hopes for the foundation of acommunist state.

    • ¥83.2 折扣:6.5折
    • Creating a World Without Poverty: Social Business and the Fu
    •   ( 12 条评论 )
    • Muhammad Yunus 著 /2009-01-01/ PGW
    • In the last two decades, free markets have swept the globe. But traditional capitalism has been unable to solve problems like inequality and poverty. In Muhammad Yunus’ groundbreaking sequel to Banker to the Poor, he outlines the concept of social business—business where the creative vision of the entrepreneur is applied to today’s most serious problems: feeding the poor, housing the homeless, healing the sick, and protecting the planet. Creating a World Without Poverty reveals the next phase in a hopeful economic and social revolution that is already underway.

    • ¥69 折扣:5折
    • 回归的自然经济THE RETURN OF THE ECONOMIC NATURELIS
    •   ( 0 条评论 )
    • Robert H. Frank 著 /1970-01-01/ Hachette
    • The Economic Naturalist is back with a whole batch of intriguing new questions and answers, drawn from his "New York Times" columns, that reveal how we really behave when confronted with economic choices. Do tax cuts for business owners really stimulate employment? Why shouldn't we just leave everything to the market? And why do we all save so little? Discover the answers to these and many more questions. With his trademark plain-speaking wit and insight, Robert Frank shows through dozens of examples how our personal choices about everything from paying for food and housing to large-scale policy decisions about taxation and the regulation of markets all boil down to the same simple economic principles, often resulting in the same wasteful mistakes. He shows that while our desires may be boundless, the resources necessary to satisfy them remain limited and argues that choices are always best made pragmatically - by carefully weighing the costs and benefits of competing options. This is a fascinating, en

    • ¥77.4 折扣:8.8折
    • Soft Power: The Means To Success In World Politics 软实力
    •   ( 7 条评论 )
    • Joseph S. Nye Jr. 著 /2005-04-01/ PGW
    • Now in paperback, Joseph Nye's "indispensable" guide to reshaping America's role in the world (Publishers Weekly) Joseph Nye coined the term "soft power" to describe a nation's ability to attract and persuade. Whereas hard power-the ability to coerce-grows out of a country's military or economic might, soft power arises from the attractiveness of its culture, political ideals, and policies. Hard power remains crucial in a world of states trying to guard their independence and of non-state groups willing to turn to violence. But as a new administration-whether Republican or Democrat-maps out its foreign policy, Nye emphasizes the importance of husbanding our military power and nurturing our soft power. It is soft power that will help prevent terrorists from recruiting supporters from among the moderate majority. And it is soft power that will help the United States deal with critical global issues that require multilateral cooperation. America needs to move in a new direction. Isn't it time that we listene

    • ¥70 折扣:5折
    • Frommer'S Cancun & The Yucatan 2012(ISBN=9781118027387) 英文原版
    •   ( 3 条评论 )
    • Christine Delsol 等著 /2011-09-01/ Wiley
    • Full-color throughout Free full-color, foldout map Completely updated every year Insider tips to help you experience authentic Mexico, even inCancún—from the best palapa restaurants and food carts to thefinest Maya hammocks and pottery for sale Pointers on where to find the finest seafood straight from thesea, the hippest dance clubs right on the beach, and accommodationsto suit your taste and budget—whether in the lap of luxury, a beachhut without electricity, a restored hacienda, or a cozy colonialinn First-hand advice on the most dazzling, secluded, or liveliestbeaches to suit your taste; the richest dive spots and cenotes; thebusiest nesting grounds and flyways for birdwatchers; and the besttimes and seasons to fish for marlin, tuna, barracuda, and otherCaribbean species Useful Spanish glossary, Maya phrases, and a menu reader willhave you ordering cervezas in no time Insightful commentary on Maya architecture, from Tulum on thecoast to Chichén Itzá

    • ¥97.1 折扣:5.6折
    • Freakonomics(New Edition)魔鬼经济学(新版)
    •   ( 0 条评论 )
    • Steven D. Levitt Stephen J. Dubner 著 /2010-01-01/ 音像供货
    • In the summer of 2003, the New York Times Magazine sent Stephen J. Dubner, an author and journalist, to write a profile of Steven D. Levitt, a heralded young economist at the University of Chicago. Levitt was not remotely interested in the things that interest most economists. More... Instead, he studied the riddles of everyday lifefrom cheating to crime to child-rearingand his conclusions turned the conventional wisdom on its head. For instance, he argued that one of the main causes of the crime drop of the 1990s was the legalization of abortion twenty years earlier. (Unwanted children have a greater likelihood of becoming criminals; with so many unwanted children being aborted in the 1970s, the pool of potential criminals had significantly shrunk by the 1990s.) The Times article yielded an unprecedented response, a deluge of interest from thousands of curious, inspired, and occasionally distraught readers. Levitt and Dubner collaborated on a book that gives full play to Levitts most compelling ideas.

    • ¥56.3 折扣:8.8折
    • Return of Depression Economics 萧条经济学的回归
    •   ( 0 条评论 )
    • Paul Krugman 著 /2008-12-01/ 华文出版社
    • Winner of the Nobel Prize in Economics 但凡思考过20世纪30年代“大萧条”问题的经济学家,大都认为那是一场无妄之灾,而不是无法避免的悲剧。他们认为,假如当年赫伯特 胡佛没有在经济萧条迫在眉睫时还试图保持预算平衡,假如当年美联储没有以牺牲国内经济为代价来维护金本位,假如当年政府官员迅速向境况不妙的银行注资,以平复 1930~1931年间蔓延开来的银行恐慌,那么1929年的股市崩溃将只会引发一场普普通通的、很快被人遗忘的经济衰退。他们还认为,经济学家和决策者已经汲取了教训。真的是这样吗? 1929年股市大崩盘,拉开20世纪大萧条序幕;1982年债务危机,第三世界国家遭遇危机后的萧条;1991年日本经济泡沫破裂,至今仍在萧条中徘徊;1997年亚洲金融危机爆发,诸多经济体深陷衰退;2007年美国次贷风波愈演愈烈,经济萧条再度袭来;在诺贝尔经济学奖

    • ¥85 折扣:7.5折
    • New Ideas from Dead Economists: An Introduction to Modern Ec
    •   ( 9 条评论 )
    • Todd G. Buchholz 著 /2007-04-01/ Penguin
    • The classic introduction to economic thought, now updated intime for the publication of New Ideas from Dead CEOs This entertaining and accessible introduction to the greateconomic thinkers throughout history— Adam Smith, John Stuart Mill,Karl Marx, John Maynard Keynes, and more—shows how their ideasstill apply to our modern world. In this revised edition, renownedeconomist Todd Buchholz offers an insightful and informedperspective on key economic issues in the new millennium:increasing demand for energy, the rise of China, internationaltrade, aging populations, health care, and the effects of globalwarming. New Ideas from Dead Economists is a fascinating guide tounderstanding both the evolution of economic theory and our complexcontemporary economy.

    • ¥66.3 折扣:6.5折
    • Principles of Macroeconomics, Third Edition 宏观经济学原理
    •   ( 17 条评论 )
    • Joseph E. Stiglitz 著 /2002-05-01/ W W Norton & Co Ltd
    • For the Third Edition, 2001 Nobel laureate Joseph Stiglitz joins forces with new co-author Carl Walsh, who brings both economic expertise and teaching savvy to the project. Together, Stiglitz and Walsh thoroughly integrate contemporary economics into the traditional curriculum. Recognizing the limitations of the traditional AS/AD model, the authors offer an improved framework for the analysis of macroeconomic fluctuations. This approach emphasizes the role of the Fed and the federal funds market in the determination of short-term interest rates. The result is an analysis of fluctuations in inflation/output space and a model reflecting the real world of macroeconomics that students encounter in the business press and other media.

    • ¥96 折扣:6折
    • 套期保值实务
    •   ( 0 条评论 )
    • 姜昌武著 /2010-09-01/ 中国金融出版社
    • 《套期保值实务》针对当前套期保值过程中存在的认识和应用误区,从风险分析、套保模式、效果评价等方面进行了深入研究,对树立正确的套保理念,建立科学的套保决策体系,选择正确的套保方法,均具有重要的启发和指导作用。《套期保值实务》力求体现“可操作性强、理论和实践相结合”的特色。因此,《套期保值实务》不仅在套期保值理论上进行了深入的研究,而且对套期保值实践过程中遇到的重点和难点问题也给出了我们的答案。

    • ¥85.8 ¥201.6 折扣:4.3折
    • Free Agent Nation(ISBN=9780446678797)
    •   ( 3 条评论 )
    • Daniel H. Pink 著 /2002-05-01/ Hachette
    • Widely acclaimed for its engaging style and provocativeperspective, this book has helped thousands transform their workinglives. Now the paperback edition features a comprehensive 30-pageresource guide that explains the basics of working for oneself.

    • ¥64.5 折扣:5折
    • Common Wealth: Economics for a Crowded Planet(ISBN=978014311
    •   ( 5 条评论 )
    • Jeffrey D. Sachs 著 /2009-02-01/ Penguin
    • In Common Wealth, Jeffrey D. Sachs—one of the world’s mostrespected economists and the author of The New York Timesbestseller The End of Poverty— offers an urgent assessment of theenvironmental degradation, rapid population growth, and extremepoverty that threaten global peace and prosperity. Throughcrystalline examination of hard facts, Sachs predicts the cascadeof crises that awaits this crowded planet—and presents a program ofsustainable development and international cooperation that willcorrect this dangerous course. Few luminaries anywhere on theplanet are as schooled in this daunting subject as Sachs, and thisis the vital product of his experience and wisdom.

    • ¥70.2 折扣:6.5折
    • Freakonmics 魔鬼经济学
    •   ( 0 条评论 )
    • Steven D. Levitt (作者), Stephen J. Dubner 作者 /2009-08-01/ 音像供货
    • In the summer of 2003, the New York Times Magazine sent Stephen J. Dubner, an author and journalist, to write a profile of Steven D. Levitt, a heralded young economist at the University of Chicago. Levitt was not remotely interested in the things that interest most economists. More... Instead, he studied the riddles of everyday lifefrom cheating to crime to child-rearingand his conclusions turned the conventional wisdom on its head. For instance, he argued that one of the main causes of the crime drop of the 1990s was the legalization of abortion twenty years earlier. (Unwanted children have a greater likelihood of becoming criminals; with so many unwanted children being aborted in the 1970s, the pool of potential criminals had significantly shrunk by the 1990s.) The Times article yielded an unprecedented response, a deluge of interest from thousands of curious, inspired, and occasionally distraught readers. Levitt and Dubner collaborated on a book that gives full play to Levitts most compelling ideas. Th

    • ¥52.8 折扣:8.8折
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