Harvard Business Review on Culture and Change provides insights into the confus- ing and often difficult process of changing workplace culture. In this diverse se- ries of articles, the authors examine why people resist change on both the corpo- rate and the individual level, show how passive aversion to cultural problems affects company performance, and provide an actionable framework for trans- forming corporate culture.
This analysis of what makes great companies great has been hailed everywhere as an instant classic and one of the best business titles since In Search of Excellence。The authors,James C。Collins and Jerry I。 Porras,spent six years in research, and they freely admit that their own preconceptions about business success were devastated by their actual findings--along with the preconceptions of virtually everyone else。 Built to Last identifies 18 “visionary” companies and sets out to determine what's special about them。 To get on the list,a company had to be world famous,have a stellar brand image,and be at least 50 years old。 We're talking about companies that even a layperson knows to be,well,different:the Disneys,the Wal-Marts,the Mercks。 Whatever the key to the success of these companies,the key to the success of this book is that the authors don't waste time comparing them to business failures。Instead,they use a control group of “successful-but-secon