当他当选总统之后,我们才发现他早已是一个在美国亚马逊上排名前列的畅销书作家--尤其是他的几本商业类图书,比如Trump: How to Get Rich、Think Big 、Trump: the Art of Deal(交易的艺术)和Never Give Up (中文名:永不放弃)。 无论从政治、历史、传记,还是管理、商业的角度,你都应该了解美国新任总统特朗普的这些著作。其中 交易的艺术 被火速疯传是特朗普做一个个精彩谈判的方向,到底这本书有什么神奇之处能让川普成功登上元首宝座呢? Trump makes one believe for a moment in the American dream again. The New York Times Donald Trump is a deal maker. He is a deal maker the way lions are carnivores and water is wet. Chicago Tribune Fascinating . . . wholly absorbing . . . conveys Trump s larger-than-life demeanor so vibrantly that the reader s attention is instantly and fully claimed. Boston Herald A chatty, generous, chutzpa-filled
贫穷只是缺钱?忙碌只是缺时间? 稀缺心态 才是一切稀缺的根源! 哈佛大学终身教授、 麦克阿瑟天才奖 获得者塞得希尔 穆来纳森和普林斯顿大学心理学教授埃尔德 沙菲尔强强联合之作,继诺贝尔经济学奖获得者丹尼尔 卡尼曼《思考,快与慢》之后的又一部行为经济学重磅新作,《金融时报》2013年***十佳商业图书。 Product details Paperback: 304 pages Author: Sendhil Mullainathan,Eldar Shafir Publisher: Penguin (4 Sept. 2014) Language: English ISBN-10: 0141049197 ISBN-13: 9780141049199 Product Dimensions: 12.9 x 1.7 x 19.8 cm Sendhil Mullainathan, the 'most interesting young economist in the world', and Eldar Shafir, the 'most brilliant psychologist' of his generation, explain the hidden problem behind everything with Scarcity 在长期研究穷人和扶贫的过程中,塞德希尔 穆来纳森发现他和穷人的焦虑竟然类似:穷人缺钱,他
Ever forget where you put your car keys? Or forget a name five seconds after meeting someone? Forgetting is normal but not inevitable. Now, Scott Hagwood's Memory Power provides the solution. His amazingly easy-to-master guide shows you how to develop a great memory, no matter how weak you think yours is. Scott was just an average guy with a below-average memory who nevertheless went on to become a four-time National Memory Champion.
Get ahead of the competition with some expert planning. As any business manager knows, success doesn't just happen. Ittakes hard work and planning to get the desired results. Strategicplanning is the discipline that helps businesses build on theirpresent success by analyzing all the factors that can impact thefuture and take measures to anticipate them. The Complete Idiot'sGuide(r) to Strategic Planning offers clear and concretediscussions about: ? Defining business goals in mission statements ? Proven methods to gather the information necessary to formulatea strategy ? Anticipating the competition ? Executing a strategic plan
What are the most important things in your life? Do they get as much care, emphasis, and time as you'd like to give them? Far from the traditional "be-more-efficient" time-management book with shortcut techniques, First Things First shows you how to look at your use of time totally differently. Using this book will help you create balance between your personal and professional responsibilities by putting first things first and acting on them. Covey teaches an organizing process that helps you categorize tasks so you focus on what is important, not merely what is urgent. First you divide tasks into these quadrants: Important and Urgent (crises, deadline-driven projects) Important, Not Urgent (preparation, prevention, planning, relationships) Urgent, Not Important (interruptions, many pressing matters) Not Urgent, Not Important (trivia, time wasters) Most people spend most of their time in quadrants 1 and 3, while quadrant 2 is where quality happens. "Doing more things faster is no subst
The primary obstacle Is a confl:ct that s bUIlt into ourbrains, ay Chip and Dan Heath, authors of the critically acclaimedbestseller Made to Stick. Psychologists have discovered that ourminds are ruled by two different systems--the rational mind and theemotional mind--that compete for control~ The rational mind wants agreat beach body; the emotional mind wants that Oreo cookie~ Therational mind wants to change something at work; the emotional mindloves the com-fort of the existing routine.This tension can doom achange effort--but if it is overcome, change can comequickly. In Switch, the Heaths show how everyday people--employees andmanagers, parents and nurses have united both minds and, as aresult,achieved dramatic results. In a compelling, story-drivennarrative, they bring together decades of counterintuitive researchin psychology, sociol-ogy, and other fields to shed new light onhowwe can effect transformative change, whether your interest is inchanging the world or your waistline.