Whatmakesaneffectiveexecutive? Themeasureoftheexecutive,PeterF.Druckerremindsus,istheabilityto"gettherightthingsdone."Thisusuallyinvolvesdoingwhatotherpeoplehaveoverlookedaswellasavoidingwhatisunproductive.Intelligence,imagination,andknowledgemayallbewastedinanexecutivejobwithouttheacquiredhabitsofmindthatmoldthemintoresults. Druckeridentifiesfivepracticesessentialtobusinesseffectivenessthatcan,andmust,belearned: Managingtime Choosingwhattocontributetotheorganization Knowingwhereandhowtomobilizestrengthforbesteffect Settingtherightpriorities Knittingallofthemtogetherwitheffectivedecision-making Rangingwidelythroughtheannalsofbusinessandgovernment,PeterF.Druckerdemonstratesthedistinctiveskilloftheexecutiveandoffersfreshinsightsintooldandseeminglyobviousbusinesssituations. 《卓有成效的管理者》论述了现代企业组织的管理者应具备的素质和才能。管理者要做到卓有成效，光靠天资聪明、工作努力是不够的，还要有创造力、创新精神和组织能
ThisistheonlyofficialquantitativereviewfortheGMATfromthecreatorsofthetest.AnyonepreparingfortheGraduateManagementAdmissionTest[registered](GMAT)knowsit'simportanttostudywiththeexperts.WithTheOfficialGuidefortheGMATQuantitativeReview,SecondEdition,you'llgetquestions,answers,andexplanationsstraightfromthesource.TheonlyofficialquantitativereviewfortheGMATExam,thisbooktargetsyourstudyandhelpsyouimproveyourquantitativeskillsbyfocusingonyourabilitytosolveequations,interpretdata,coordinategeometry,anddetermineprobabilitywithassuranceandease.Inside,you'llfind:300actualquestionsfrompastGMATtests,including75questionsnewtothisedition;sectionsonArithmetic,Algebra,Geometry,ProblemSolving,andDataSufficiency;and,questionsorganizedinorderofdifficultytosavestudytime.TheGraduateManagementAdmissionCouncilcertifiesallcontentsoyoucantrustthatyou'regettingexpertguidanceasyoupreparefortheGMATExam.
规范化管理不再是大企业的专利，随着市场环境的不断变化，规范化管理的思路也被广大中小企业接受。?张国祥老师经过多年的规范化管理培训实践，分别从战略管理、员工管理、流程管理、生产管理、营销管理的角度，对企业规范化管理进行了系统的阐述，并介绍了大量的实用工具，为中小企业的规范化管理提供了清晰的思路，值得广大中小企业借鉴。
规范化管理不再是大企业的专利，随着市场环境的不断变化，规范化管理的思路也被广大中小企业接受。?张国祥老师经过多年的规范化管理培训实践，分别从战略管理、员工管理、流程管理、生产管理、营销管理的角度，对企业规范化管理进行了系统的阐述，并介绍了大量的实用工具，为中小企业的规范化管理提供了清晰的思路，值得广大中小企业借鉴。
Welcome to the world of high-powered investment banking. Please check your soul at the door. Meet John and Peter, two young business school graduates, grabbing their chance to become lords of the investment universe, as they run willingly into the open arms of one of Wall Street's giants, DLJ. Frustrated foot soldiers in a designer white-collar army, the two find themselves embedded in the strata of overworked and overlooked lemmings furiously trying to spin straw into gold. It's a high-stakes pressure cooker fueled by 20-hour days, inflated salaries, senseless prospects, outlandish characters, and strip club lap dances. Suddenly, escaping with their sanity seems like the wisest investment of all -- if it's still on the market.
规范化管理不再是大企业的专利，随着市场环境的不断变化，规范化管理的思路也被广大中小企业接受。?张国祥老师经过多年的规范化管理培训实践，分别从战略管理、员工管理、流程管理、生产管理、营销管理的角度，对企业规范化管理进行了系统的阐述，并介绍了大量的实用工具，为中小企业的规范化管理提供了清晰的思路，值得广大中小企业借鉴。
Sinceitsoriginalpublicationnearlythirtyyearsago,GettingtoYeshashelpedmillionsofpeoplelearnabetterwaytonegotiate.Oneoftheprimarybusinesstextsofthemodernera,itisbasedontheworkoftheHarvardNegotiationProject,agroupthatdealswithalllevelsofnegotiationandconflictresolution. GettingtoYesoffersaproven,step-by-stepstrategyforcomingtomutuallyacceptableagreementsineverysortofconflict.Thoroughlyupdatedandrevised,itoffersreadersastraight-forward,universallyapplicablemethodfornegotiatingpersonalandprofessionaldisputeswithoutgettingangry-orgettingtaken.
The business environment has become increasingly precarious, thus raising the stakes for nearly every managerial move. This cutting edge collection includes articles on how to lead in a downturn economy, overcome a growth crisis, stay resilient through difficult periods, and more.
本书选取88个极具代表性的美容化妆品销售情景，是销售人员每天都会遇到，却又难以应对的问题。每个销售情景均以客户需求为出发点，以美容化妆品销售人员的沟通技能为线索，按“常见应对”“引导策略”“话术范例”“方法技巧”和“举一反三”共五个部分逐一讲述，简洁易懂，即学即用！?本书是美容化妆品企业及门店销售人员及其主管、经销商的实战宝典，更是馈员工及经销商的礼物。美容化妆品销售人员每天只需花上几分钟学3句销售妙语，30天即可达到妙语连珠、业绩飙升的效果！???
Hereisthebestsellingguidethatcreatedanewgameplanformarketinginhigh-techindustries.CrossingtheChasmhasbecomethebibleforbringingcutting-edgeproductstoprogressivelylargermarkets.Thiseditionprovidesnewinsightsintotherealitiesofhigh-techmarketing,withspecialemphasisontheInternet.It'sessentialreadingforanyonewithastakeintheworld'smostexcitingmarketplace.
Withtheincreasingglobalizationofbrands,effectivebrandmanagementindifferentiatingproductshasbecomeevenmoreessential.Thishelpfulvolumeprovidesthelateststrategiesformaximizingthevalueofyourbrandsandproducts.Articlesinclude:BuildingBrandsWithoutMassMediabyErichJoachimsthalerandDavidA.Aaker;Brandsvs.PrivateLabels:FightingtoWinbyJohnA.QuelchandDavidHarding;HowDoYouGrowaPremiumBrand?byReginaFazioMaruca;ShouldYouTakeYourBrandtoWheretheActionIs?byDavidA.Aaker;ExtendProfits,NotProductLinesbyJohnA.QuelchandDavidKenny;TheLogicofProduct-LineExtensions,PerspectivesfromtheEditors;CanThisBrandBeSavedbyReginaFazioMaruca;andYourBrand'sBestStrategybyVijayVishwanathandJonathanMark.TheHarvardBusinessReviewPaperbackSeriesisdesignedtobringtoday'smanagersandprofessionalsthefundamentalinformationtheyneedtostaycompetitiveinafast-movingworld.HerearethelandmarkideasthathaveestablishedtheHarvardBusinessReviewasrequiredreadingforambitiousbusinesspeopleinorganizationsaroundtheglobe.
Whensomeoftheworld'sbiggestcorporationsneedtorevivetheirbrands,innovateproducts,andrethinktheirimages,theycallPeterArnell. NowinhisfourthdecadeofbrandingandmarketingforsuchcompaniesasSamsung,Reebok,DKNY,GNC,andPepsi,Arnellexplainshowyoucanusesomeofthesamestrategiesthatfamousbrandsdo,inordertoimproveyourownimage,life,andcareer.Arnellknowsthisfirsthandbecauseheappliedmanyofthesesamestrategiestotransformhisownlifebylosing256pounds. Howdidhedoit? ArnellcreatedanideahecallsShift. WithShift,you'lldiscoverthestepsyouneedtotakeinordertobecomethebestyou.Creatingandrevitalizingbrandshappenseverydayinbusiness.Shiftshowshowyoucanmakeithappenforyourselfandyourpersonalbrand. Innovativeinsightssuchas"gohelium"areusedbyArnelltoexplainhowhereachedhisultimategoalof150pounds—youcanapplyhistechniquestoreachforyourowngoals.Youwillsee—throughArnell'sdescriptionofhowhe"wenttiger"—howtoexerciseyourowndisciplineandcommitment,withoutapology,evenifthatmeansbuckingthenorm.Andbylearningtoreachouttoyourbrandaudience,youwillcome
本书选取88个极具代表性的美容化妆品销售情景，是销售人员每天都会遇到，却又难以应对的问题。每个销售情景均以客户需求为出发点，以美容化妆品销售人员的沟通技能为线索，按“常见应对”“引导策略”“话术范例”“方法技巧”和“举一反三”共五个部分逐一讲述，简洁易懂，即学即用！?本书是美容化妆品企业及门店销售人员及其主管、经销商的实战宝典，更是馈员工及经销商的礼物。美容化妆品销售人员每天只需花上几分钟学3句销售妙语，30天即可达到妙语连珠、业绩飙升的效果！???
本书为高等院校行政管理及相关专业的本科生编写的专业英语教材，也适合公共管理硕士（MPA）等专业研究生使用。教材编写的主导思想是适应公共管理专业学位学习的要求，体现学以致用的教学目的。全书共有10个单元
Findingtherightpriceforyourproductorserviceoftenfeelsmorelikeanartthanascience.Today'sconsumersaremoreprice-sensitiveandcost-savvythanever.Priceaproducttoohighandyoumaylimityourmarket.Pricetoolowandnotonlywillyouleavemoneyonthetable,youmaydamageyourbrandor,evenworse,igniteacompetitivepricewar. Thisbookprovidesthetechniquesyou'llneedtomanageyourpricingstrategywithconfidence.Asamplingofwhatyou'llfindinthesepages: Howevenatinyimprovementtowardthe"rightprice"cancreaterealbottom-lineresults Howtotimepricechangesbasedonaproduct'sperceivedvalue Whenpricinganewproductrightiscritical,andwhenthemarketwillallowyouroomtoexperiment Whysmallimprovementsinqualitycansupportbigchangesinprice
本书选取88个极具代表性的美容化妆品销售情景，是销售人员每天都会遇到，却又难以应对的问题。每个销售情景均以客户需求为出发点，以美容化妆品销售人员的沟通技能为线索，按“常见应对”“引导策略”“话术范例”“方法技巧”和“举一反三”共五个部分逐一讲述，简洁易懂，即学即用！?本书是美容化妆品企业及门店销售人员及其主管、经销商的实战宝典，更是馈员工及经销商的礼物。美容化妆品销售人员每天只需花上几分钟学3句销售妙语，30天即可达到妙语连珠、业绩飙升的效果！???
本书内容包括：洋务民用企业的“仿西国公司之例”、“官督”与“商办”的互动晚清“官督商办”公司机制的走向等。
Playing the trading game takes audacious confidence, but winning takes more. It's about making chances instead of taking chances. As founder of the remarkably successful Taipan Group-a team of independent financial analysts-author J. Christoph Amberger knows: "There is always an opportunity to make exceptional stock market profits . . . as long as you know how to read the signs." In Hot Trading Secrets, Amberger gives you a blueprint for making big money in any financial climate. He will teach you: How to trade on "insider information" legally and profitably The secret strategies of CBOE floor traders How to profit from the "Red Zones" How to become a stone-cold profit predator In a simple step-by-step presentation, Amberger will liberate you from restrictive conventional fallacies. Using Hot Trading Secrets as your guide, you will learn to exploit volatile market events to achieve consistent profits-whether the market is up or down.
