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    • 解读中国经济UNDERSTANDING CHINA'S ECONOMY
    •   ( 0 条评论 )
    • Gregory c. chow 著 /2000-12-01/ 中国矿大出版社
    • In the early 1990's, the world began to recognize China as a rising economic power to reckon with. China's economy is dynamic - her human and natural resources are plentiful and her economic growth has been well sustained over the last 16 years. In fact, some have predicted that by the year 2020, China's economic output will be close to half that of the US. It is undeniable that China will be an economic giant, if she is not already one today. In this book, the author has traced China's economic development over the last 16 years. The steps and characteristics of China's economic reform are detailed. The prospects for China's economic growth are studied. The author also attempts to analyze topical issues pertaining to China's economic relations with the US and her integration with the other Asian economies. This book provides the interested reader with a bird's eye view of the Chinese economy over the last 16 years. Most chapters are written for the general re! ader, while a few are for professional ec

    • ¥214.9 折扣:7.9折
    • Inflation Targeting, Debt, Brazilian Experience通货膨胀目标制定、债务与巴
    •   ( 0 条评论 )
    • Francesco Giavazzi 著 /2005-05-01/
    • Inflation targeting -- when central bank policies set specific inflation rate objectives -- is widely used by both developed and developing countries around the world (although not by the United States or the European Central Bank). This collection of original essays looks at how Brazil's policy of inflation targeting, coupled with a floating exchange rate, survived a series of severe economic shocks and examines the policy lessons that can be drawn from Brazil's experience. After a successful start in early 1999, Brazil's policy regime had to manage mounting difficulties, including a sudden reversal of capital flows and its effects on the exchange rate and public debt, the contagion of Argentina's severe economic problems, a domestic energy crisis, and the political uncertainty of the 2002 presidential campaign. The contributors, prominent Brazilian and international economists, draw important lessons from Brazil's experience, including the necessity of accompanying monetary policy with fiscal improvemen

    • ¥358.2 折扣:8.8折
    • BUSINESS GROWTH STRATEGIES FOR ASIA PACIFIC(亚太地区商业增长战略)
    •   ( 0 条评论 )
    • Willie Chien, Stan Shih, Po-Young Chu 著 /2005-05-01/ Oversea Publishing House
    • "Readers will find this book useful as a guide to understanding Asian business from both the macroscopic and microscopic standpoints.... Any company that wishes to win in Asia must properly develop and train its managers to think strategically and to execute effectively. This book is one of the best available to help serve this purpose." --Koh Boon Hwee, Chairman, Singapore Airlines "This book's comprehensive and insightful coverage on business growth strategies for Asia Pacific makes it one of the best practitioner's guides. Stan Shih, one of the most respectful entrepreneurs of our time, has joined force with Dr. Willie Chien and Dr. Po-Young Chu to share their valuable experiences with those who wish to develop their business in Asia. The methodology proposed by the authors to analyze the complex competitive conditions and subtle cultural factors related to Asian market provides enormous help for international companies, either Western or Asian, to plan and to execute their busine

    • ¥192 折扣:8.8折
    • The Accumulation of Capital 资本积累 ISBN9780415304450
    •   ( 1 条评论 )
    • Rosa Luxemburg 著 /2003-04-01/ Taylor and Francis
    • Rosa Luxemburg was a revolutionary socialist who fought and died for her beliefs. In January 1919, after being arrested for her involvement in a workers' uprising in Berlin, she was brutally murdered by a group of right-wing soldiers. Her body was recovered days later from a canal. Six years earlier she had published what was undoubtedly her finest achievement, The Accumulation of Capital - a book which remains one of the masterpieces of socialist literature. Taking Marx as her starting point, she offers an independent and fiercely critical explanation of the economic and political consequences of capitalism in the context of the turbulent times in which she lived, reinterpreting events in the United States, Europe, China, Russia and the British Empire. Many today believe there is no alternative to global capitalism. This book is a timely and forceful statement of an opposing view.

    • ¥132 折扣:8.8折
    • Call Centers For Dummies 2Nd Edition 9780470677438
    •   ( 1 条评论 )
    • /2010-06-01/ Wiley
    • The fast and easy way to improve call center management andresponse. Are you a call center professional seeking trusted and practicaladvice for improving your results and positively affecting yourcompany's bottom line? Now updated with coverage of the latesttechnological advancements and developments in the field, CallCenters For Dummies, 2nd Edition is the ultimate call centerreference guide. With new tools and tactics specifically designed for call centermanagers, Call Centers For Dummies, 2nd Edition helps put value oncustomer relations efforts undertaken in call centers and shows youhow to implement new strategies for continual improvement andsuperior customer service. Features new to this editioninclude: Guidance on determining whether outsourcing is a cost-efficientoption for your company Coverage of new technologies that help cutcosts A look at how today's call centers can benefit fromempowering their agents; Like any tech-driven industry, call centers are facing rapidcha

    • ¥170.6 折扣:7.9折
    • Assessing rational expectations 2评估合理预测 2:经济学的"析出"稳定性
    •   ( 0 条评论 )
    • Roger Guesnerie 著 /2005-03-01/
    • The rational expectations hypothesis (REH) dominates economic modeling in areas ranging from monetary theory, macroeconomics, and general equilibrium to finance。In this book, Roger Guesnerie continues the critical analysis of the REH begun in his Assessing Rational Expectations: Sunspot Multiplicity and Economic Fluctuations, which dealt with the questions raised by multiplicity and its implications for a theory of endogenous fluctuations。 This second volume emphasizes "eductive" learning: relying on careful reasoning, agents must deduce what other agents guess, a process that differs from the standard evolutionary learning experience in which agents make decisions about the future based on past experiences。 A broad “eductive” stability test is proposed that includes common knowledge and results in a unique“rationalizable expectations equilibrium。” This test provides the basis for Guesnerie's theoretical assessment of the plausibility of the REH's expectational coordination

    • ¥397.8 折扣:8.8折
    • Famous First Bubbles著名泡沫
    •   ( 0 条评论 )
    • Peter M. Garber 著 /2001-10-01/
    • From The Industry Standard Now that tech stocks are in a rut, it's comforting to tell war stories from a different era. A favorite is the tale of how market madness in 1636 allegedly drove Dutch citizens to squander enough provisions to last a family a year for a single rare tulip bulb. Indeed, tulip mania has become a catchall for irrational market behavior, particularly since the Nasdaq tanked in April. Such is human nature, as Charles Mackay wrote in his classic Extraordinary Popular Delusions and the Madness of Crowds, "that whole communities suddenly fix their minds upon one object, and go mad in its pursuit." Had Federal Reserve Chairman Alan Greenspan been around, he too would have wagged his finger at Holland's irrational exuberance, right? Not so fast, says economist Peter Garber in his slim yet fascinating book Famous First Bubbles. There's almost always a better explanation than crowd psychology for sky-high asset prices, he says. Garber, a Brown University economics professor

    • ¥143.4 折扣:8.8折
    • Building a Successful Plant in China
    •   ( 0 条评论 )
    • China Knowledge Press Pte Ltd, China Knowledge Press Pte Ltd 著 /2004-08-01/
    • This is a groundbreaking guide that helps investors navigate through the web of industrial parks, economic and technological development zones, hi-tech parks, Free Trade Zones, and export-processing zones etc. Filling the void of information concerning industrial parks and development zones, Building a Successful Plant in China is the culmination of three years' of intensive research and site visits to the various types of industrial parks. Tailored for would-be investors trying to decide on the most suitable industrial park for their investments, Building a Successful Plant offers the most up-to-date information on more than 200 industrial parks in China. The Guide offers a unique rating system for industrial parks, enabling investors to pick the industrial park that best suits their business needs.

    • ¥596.3 折扣:7.5折
    • Finding Keepers: The Monster Guide to Hiring and Holding the
    •   ( 1 条评论 )
    • Steve Pogorzelski 编 /2007-12-01/ Dover
    • Keepers. They are your best employees. They have the best ideas, execute business plans flawlessly, create a strong culture, and provide the highest value to your company. Keepers are by definition a rare breed-difficult to find and even harder to hold on to. Here, for the first time, Monster-the global leader in talent acquisition-reveals its proven program for recruiting and retaining high performing, talented employees who drive sustainable success. Drawing from original Monster data and research, and sharing wisdom from dozens of experts in hiring and recruitment, Finding Keepers shows how to harness the power of your employer brand to hire and hold the best people-from the first time a candidate hears your name until the day that person retires.

    • ¥183 折扣:7.5折
    • How An Economy Grows And Why It Crashes 9780470526705
    •   ( 4 条评论 )
    • Andrew J. Schiff 著 /2010-05-01/ Wiley
    • An engaging introduction to the fundamental elements of aneconomy "How an Economy Grows and Why it Doesn't" usesillustration, humor, and accessible storytelling to explain complextopics of economic growth and monetary systems. In it, economicexpert and bestselling author, Peter Schiff, presents economics intwo informative, yet thoroughly entertaining tales. Expanding ontwo tales previously published by Schiff's father, a trader andfinancial expert, this book takes complex economic issues anddistills them into a rousing allegory. With wit and humor, Schiffexplains the roots of economic growth, the uses of capital, thedestructive nature of consumer credit, and many other topicalprinciples of economic theory. From Peter Schiff, the bestsellingauthor of "Crash Proof," this new book is An insightfullyillustrated book that both entertains and educates readers aboutour economic system and A guide to understanding the concepts ofrisk, creation of capital assets, return, consumption, saving, andborrowing The ta

    • ¥135.8 折扣:7.9折
    • The Flight of the Creative Class: The New Global Competition
    •   ( 0 条评论 )
    • Richard Florida 著 /2005-04-01/ 音像供货
    • Research–driven and clearly written, bestselling economist Richard Florida addresses the growing alarm about the exodus of high–value jobs from the USA. Today's most valued workers are what economist Richard Florida calls the Creative Class. In his bestselling The Rise of the Creative Class, Florida identified these variously skilled individuals as the source of economic revitalisation in US cities. In that book, he shows that investment in technology and a civic culture of tolerance (most often marked by the presence of a large gay community) are the key ingredients to attracting and maintaining a local creative class. In The Flight of the Creative Class, Florida expands his research to cover the global competition to attract the Creative Class. The USA once led the world in terms of creative capital. Since 2002, factors like the Bush administration's emphasis on smokestack industries, heightened security concerns after 9/11 and the growing cultural divide between conservatives and liberals

    • ¥158.4 折扣:8.8折
    • Business Cycles: History, Theory and Investment Reality, 3rd
    •   ( 0 条评论 )
    • Lars Tvede 著 /2006-06-01/
    • This entertaining book describes the global history of economic fluctuations and business cycle theory over more than 300 years. It explains the core of the problem and shows how cycles can be forecast and how they are managed by central banks. The book concludes with detailed studies of how sub-sectors of stocks, bonds, hedge funds, private equity funds, gold, exchange rates, real estate, commodities, art and collectibles fluctuate over different categories of business cycles.

    • ¥835.1 折扣:8.8折
    • International Organizations and the Analysis of Economic Pol
    •   ( 0 条评论 )
    • Grant A. Fleming 著 /2012-01-01/ Cambridge University Press
    • This book expands our understanding of the distinctive policyanalysis produced between 1919 and 1950 by economists and othersocial scientists for four major international organizations: theLeague of Nations, the International Labor Organization, the Bankfor International Settlements, and the United Nations. Thesepractitioners included some of the twentieth century's eminenteconomists, including Cassel, Haberler, Kalecki, Meade,Morgenstern, Nurkse, Ohlin, Tinbergen, and Viner. Irving Fisher andJohn Maynard Keynes also influenced the work of theseorganizations. Topics covered include: the relationship betweeneconomics and policy analysis in international organizations;business cycle research; the role and conduct of monetary policy;public investment; trade policy; social and labor economics;international finance; the coordination problem in internationalmacroeconomic policy; full employment economics; and therich-country-poor-country debate. Normative agendas underlyinginternational political economy are

    • ¥462 折扣:5折
    • Extreme Money: The Masters Of The Universe And The Cult Of R
    •   ( 0 条评论 )
    • Satyajit Das 著 /2012-01-01/ Wiley
    • The human race created money and finance: then, our inventionsrecreated us. In Extreme Money, best-selling author and globalfinance expert Satyajit Das tells how this happened and what itmeans. Das reveals the spectacular, dangerous money games that aregenerating increasingly massive bubbles of fake growth, prosperity,and wealth--while endangering the jobs, possessions, and futures ofvirtually everyone outside finance.

    • ¥107.3 ¥118.03 折扣:9.1折
    • Greater Good: How Good Marketing Makes for Better Democracy
    •   ( 1 条评论 )
    • John A. Quelch 著 /2008-01-01/
    • Marketing has a greater purpose,and marketers,a higher calling,than simply selling more widgets,according to John Quelch and Katherine Jocz. In Greater Good,the authors contend that marketing performs an essential societal function--and does so democratically.They maintain that people would benefit if the realms of politics and marketing were informed by one another's best principles and practices. Quelch and Jocz lay out the six fundamental characteristics that marketing and democracy share:(1)exchange of value,such as goods,services,and promises,(2)consumption of goods and services,(3)choice in all decisions,(4)free flow of information,(5)active engagement of a majority of individuals,and(6)inclusion of as many people as possible.Without these six traits,both marketing and democracy would fail,and with them,society. Drawing on current and historical examples from economies around the world,this landmark work illuminates marketing's critical role in the development,growth,and governance of

    • ¥256.5 折扣:7.5折
    • 你能立刻与我沟通:将贫穷区域与全球经济相连 You Can Hear Me Now
    •   ( 0 条评论 )
    • Nicholas P. Sullivan 著 /2007-08-01/ John Wiley & Sons
    • Bangladeshi villagers sharing cell phones helped build what is now a thriving company with more than $200 million in annual profits. But what is the lesson for the rest of the world? This is a question author Nicholas P. Sullivan addresses in his tale of a new kind of entrepreneur, Iqbal Quadir, the visionary and catalyst behind the creation of GrameenPhone in Bangladesh. GrameenPhone—a partnership between Norway's Telenor and Grameen Bank, co-winner of the 2006 Nobel Peace Prize—defines a new approach to building business opportunities in the developing world. You Can Hear Me Now offers a compelling account of what Sullivan calls the "external combustion engine"—a combination of forces that is sparking economic growth and lifting people out of poverty in countries long dominated by aid-dependent governments. The "engine" comprises three forces: information technology, imported by native entrepreneurs trained in the West, backed by foreign investors.

    • ¥238.5 折扣:8.8折
    • Computational Models/Political Economy政治经济中的计算模型
    •   ( 0 条评论 )
    • Ken Kollman 著 /2003-07-01/
    • Researchers are increasingly turning to computational methods to study the dynamic properties of political and economic systems. Politicians, citizens, interest groups, and organizations interact in dynamic, complex environments, and the static models that are predominant in political economy are limited in capturing fundamental features of economic decision making in modern democracies. Computational models--numerical approximations of equilibria and dynamics that cannot be solved analytically--provide useful insight into the behavior of economic agents and the aggregate properties of political systems. They serve as a valuable complement to existing mathematical tools. This book offers some of the latest research on computational political economy. The focus is on theoretical models of traditional problems in the field. Each chapter presents an innovative model of interaction between economic agents. Topics include voting behavior, candidate position taking, special interest group contributions,

    • ¥333.5 折扣:8.8折
    • 中级宏观经济学:统计学方法INTERMEDIATE MACROECONOMICS: A STATISTICAL APPR
    •   ( 0 条评论 )
    • Douglas Fisher 著 /2001-12-01/ Aspen Publishers
    • This book covers the typical material of an intermediate macroeconomics course at the undergraduate level.The approach is both theoretical and statistical, with the theory being limited to algebraic expressions and the statistics to simple and multiple regression and correlation.The coverage is traditional for the course (being IS-LM in its focus), and the tests are of the consumption function, investment function, demand for money, Phillips curve, etc. Every effort is made to explain the statistics, with some explicit statistical material embedded in the text and several "how to" sections in the Appendix geared to the popular programs Eviews and Excel.There is also a set of Internet links that instructors can readily access in order to supplement and update the data and to use to provide the data for the students to work the exercises. The book is intended as a text for an intermediate economics course and has been used as such at North Carolina State University. There are full sets of review questio

    • ¥245.7 折扣:7.9折
    • Web Analytics 2.0: The Art Of Online Accountability & Scienc
    •   ( 3 条评论 )
    • Avinash Kaushik ,(阿维纳什·考希克) 著 /2009-10-01/ Wiley
    • Adeptly address today's business challenges with this powerfulnew book from web analytics thought leader Avinash Kaushik. WebAnalytics 2.0 presents a new framework that will permanently changehow you think about analytics. It provides specific recommendationsfor creating an actionable strategy, applying analytical techniquescorrectly, solving challenges such as measuring social media andmultichannel campaigns, achieving optimal success by leveragingexperimentation, and employing tactics for truly listening to yourcustomers. The book will help your organization become more datadriven while you become a super analysis ninja! 向数据驱动型决策转变以及如何利用网站数据来获得竞争优势。 在过去几年中,互联网、在线营销以及广告经历了巨大的变革,然而大家处理数据的方式跟几十年前相比还是大同小异,停滞不前。网站分析领域的领跑者avinashkaushik通过《精精通Web Analytics2.0:用户中心科学与在线统计

    • ¥272.6 折扣:7.9折
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