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#1 NEW YORK TIMES BESTSELLER If you want to build a better future, you must believe in secrets. The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One , legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things. Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself. Doing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system.

A collection of personal success maxims and selling tactics,learned over thirty years of Harvey Mackay's own hugely successfulbusiness career. Packed with marketing and motivational nuggetsthat you can put into practice today, and some of the most dynamictechniques for soliciting and closing a sale ever devised, here isa book of clear principles and easily applicable practice. Inshort, pithy chapters Mackay tells you things like how to getappointments with customers who are sure they don't want to see you- and make them glad they said yes; how to smile and say no tonegotiating pressure until your tongue bleeds; how to understandthe customer first, last and always, using the Mackay 66 questions.Humorous, human and always to the point.

This hands-on, concise guide gives you 24 proven techniques for communicating clearly and managing conflicts. It features guidelines for everything from sharing information and gathering input from employees to handling disagreements to conducting results-driven meetings and presentations.

"One of the best baseball—and management—books out....Deserves aplace in the Baseball Hall of Fame."—Forbes Moneyball is a quest for the secret of success in baseball.Following the low-budget Oakland Athletics, their larger-than-lifegeneral manger, Billy Beane, and the strange brotherhood of amateurbaseball enthusiasts, Michael Lewis has written not only "thesingle most influential baseball book ever" (Rob Neyer, Slate) butalso what "may be the best book ever written on business" (WeeklyStandard). I wrote this book because I fell in love with a story. The storyconcerned a small group of undervalued professional baseballplayers and executives, many of whom had been rejected as unfit forthe big leagues, who had turned themselves into one of the mostsuccessful franchises in Major League Baseball. But the idea forthe book came well before I had good reason to write it—before Ihad a story to fall in love with. It began, really, with aninnocent question: how did one of the poorest teams in baseball,the Oa

Drawing upon forty years of experience from his own sports andcelebrity management practice, Mark H. McCormack is back withcommon-sense advice aimed at business owners and would-be CEOs.McCormack's tips include: End your day on time People who say they can keep a secret usually can't It pays to overestimate your competition The best ideas cannot be stolen Know when to say "It's none of your business" Get paid for thinking rather than doing Time in front of the customer is the best time of all Be wary of unanimous agreement Not every budget deserves your respect Learn the art of picking up the check In ninety brief chapters that range in topic from getting aheadto staying competitive, McCormack makes clear that doing businessin today's climate still involves the same basic elements of humaninteraction-intelligence, creativity, and efficiency-that havealways meant the difference between success and failure.

Draws on thephilosophies of the "Rich Dad" series about making a successfultransition from employee to company owner, in a guide for aspiringentrepreneurs that shares firsthand accounts of people who achievedsuccess. Reissue. 100,000 first printing.

From "Soccer Moms," the legendary swing voters of the mid-1990s, to "Late-Breaking Gays" such as former Gov. Games McGreevey (out at age 47), Burson-Marsteller CEO (and campaign adviser to Sen. Hillary Clinton) Penn delves into the ever-splintering societal subsets with which Americans are increasingly identifying, and what they mean. For instance, because of "Extreme Commuters," people who travel more than 90 minutes each way to work, carmakers must come up with ever more luxury seat features, and "fast food restaurants are coming out with whole meals that fit in cup holders." In a chapter titled "Archery Moms?", Penn reports on the "Niching of Sports": much to the consternation of Major League Baseball, "we don't like sports less, we just like little sports more." The net result of all this "niching" is "greater individual satisfaction"; as Penn notes, "not one of the fastest-growing sports in America... depends substantially on teamwork." Penn draws similar lessons in areas of business, culture, technology

"A magisterial work...You can't help thinking about the economic crisis we're living through now." --The New York Times Book Review It is commonly believed that the Great Depression that began in 1929 resulted from a confluence of events beyond any one person's or government's control. In fact, as Liaquat Ahamed reveals, it was the decisions made by a small number of central bankers that were the primary cause of that economic meltdown, the effects of which set the stage for World War II and reverberated for decades. As yet another period of economic turmoil makes headlines today, Lords of Finance is a potent reminder of the enormous impact that the decisions of central bankers can have, their fallibility, and the terrible human consequences that can result when they are wrong.

From the jungles of the trading [loot to thecasinos of bas Vogas, The bia Short tells the outrageous story ofthe misfits, renegades and visionaries who saw tha.t the biggesteredit bubble of all time was about to burst, bet against thebanking system and made, a killing.

Persuasive Proposals and Presentations shows readers how to develop a winning strategy and how to be clear, organized, and persuasive. It lays out common mistakes in strategy and offers effective advice. 作者简介： Heather Pierce is a veteran business communications writer who has created hundreds of winning proposals and presentations for Fortune 100 corporations and has written for industry magazines, newsletters, and online publications.

Now fully revised and updated-the must-have guide toacing the interview and landing the dream job For the past decade, 60 Seconds You're Hired! hashelped thousands of job seekers get the perfect job by excelling atthe crucial job interview. Now, in this new edition, America's topcareer coach Robin Ryan offers proven strategies to help readerstake charge of the interview process and get the job they want.Brief, compact, and packed with useful tips, 60 Seconds You're Hired! features: ? Unique techniques like "The 60 Second Sell" and "The 5-PointAgenda" ? More than 100 answers to tough interview questions ? Questions you should always ask ? 20 interview pitfalls to avoid ? Negotiation techniques that secure higher salaries ? And much more!