筛选:
    • Essential Galbraith(ISBN=9780618119639)
    •   ( 7 条评论 )
    • John Kenneth Galbraith 著 /2011-12-01/ Houghton Mifflin Harcourt
    • THE ESSENTIAL GALBRAITH includes key selections from the mostimportant works of John Kenneth Galbraith, one of the mostdistinguished writers of our time - from THE AFFLUENT SOCIETY, thegroundbreaking book in which he conined the tern "conventionalwisdom," to THE GREAT CRASH, an unsurpassed account of the eventsthat triggered America's worst economic crisis. Galbraith's newintroductions place the works in their historical moment and makeclear their enduring relevance for the new century. THE ESSENTIALGALBRAITH will delight old admirers and introduce one of our mostbeloved writers to a new generation of readers. It is also anindispensable resource for scholars and students of economics,history, and politics, offering unparalleled access to the seminalwritings of an extraordinary thinker.

    • ¥62.1 折扣:4.5折
    • The Intelligent Investor:The Definitive Book on Value Invest
    •   ( 0 条评论 )
    • /2007-12-01/ HarperCollins US
    • TheclassicbestsellerbyBenjaminGraham,TheIntelligentInvestorhastaughtandinspiredhundredsofthousandsofpeopleworldwide.Sinceitsoriginalpublicationin1949,BenjaminGraham'sbookhasremainedthemostrespectedguidetoinvesting,duetohistimelessphilosophyofvalueinvesting,whichhelpsprotectinvestorsagainsttheareasofpossiblesubstantialerrorandteachesthemtodeveloplong-termstrategieswithwhichtheywillbecomfortabledowntheroad. Overtheyears,marketdevelopmentshaveborneoutthewisdomofGraham'sbasicpolicies,andintoday'svolatilemarket,TheIntelligentInvestoristhemostimportantbookyouwilleverreadonmakingtherightdecisionstoprotectyourinvestmentsandmakethemasuccess.Featuringnewchapterupdates-whichappendeverychapterofGraham'sbook,leavinghisoriginaltextuntouched-fromnotedfinancialjournalistJasonZweig,thisHarperBusinessEssentialseditionofthetimelessclassicoffersreadersanevenclearerunderstandingofGraham'swisdomasitshouldbeappliedtoday.

    • ¥94.4 ¥196.3 折扣:4.8折
    • Economics of Innocent Fraud(ISBN=9780618013241)
    •   ( 1 条评论 )
    • John Kenneth Galbraith 著 /2011-12-01/ Houghton Mifflin Harcourt
    • John Kenneth Galbraith has long been at the center of Americaneconomics, in key positions of responsibility during the New Deal,World War II, and since, guiding policy and debate. His trenchantnew book distills this lifetime of experience in the public andprivate sectors; it is a scathing critique of matters as they standtoday. Sounding the alarm about the increasing gap between realityand "conventional wisdom" -- a phrase he coined -- Galbraith tells,along with much else, how we have reached a point where the privatesector has unprecedented control over the public sector. We havegiven ourselves over to self-serving belief and "contrivednonsense" or, more simply, fraud. This has come at the expense ofthe economy, effective government, and the business world.Particularly noted is the central power of the corporation and theshift in authority from shareholders and board members tomanagement. In an intense exercise of fraud, the pretense ofshareholder power is still maintained, even with the immediatepart

    • ¥77.9 折扣:4.5折
    • THE SMARTEST GUYS IN THE ROOM
    •   ( 0 条评论 )
    • Bethany McLeanPeter Elkind 著 /2004-09-01/
    • UNTIL THE SPRING OF 2001,THE HOUSTON energy giant Enron epitomized the triumph of the new economy. Feared by rivals, worshiped by investors,Enron seemingly could do no wrong, its profits rose every quarter; its stock price surged ever upward; its leaders were hailed as visionaries. Then a young Fortune writer named Bethany McLean wrote an article posing a simple question--How, exactly, does Enron make its money?--and the company's house of cards began to collapse. Though other business scandals would follow, none has had the shattering effect of Enron's bankruptcy, which caused Americans to lose faith in a system that rewarded top insiders with millions of dollars while small investors,including many Enron employees, lost everything. Despite enormous media coverage of Enron, the definitive story of its astonishing rise and fall comes alive for the first time in this gripping narrative by McLean and her Fortune colleague Peter Elkind.Drawing on a wide range of private documents and well-placed so

    • ¥97.2 折扣:4.5折
    • Untapped(ISBN=9780156033725) 英文原版
    •   ( 3 条评论 )
    • John Ghazvinian 著 /2008-03-01/ Houghton Mifflin Harcourt
    • Although Africa has long been known to be rich in oil,extracting it hadnt seemed worth the effort and risk untilrecently. But with the price of Middle Eastern crude oilskyrocketing and advancing technology making reserves easier totap, the region has become the scene of a competition between majorpowers that recalls the nineteenth-century scramble forcolonization there. But what does this giddy new oil boom meanforAmerica, for the world, for Africans themselves? John Ghazviniantraveled through twelve African countriesfrom Sudan to Congo toAngolatalking to warlords, industry executives, bandits, activists,priests, missionaries, oil-rig workers, scientists, and ordinarypeople whose lives have been transformednot necessarily for thebetterby the riches beneath their feet. The result is a high-octanenarrative that reveals the challenges, obstacles, reasons fordespair, and reasons for hope emerging from the worlds newestenergy hot spot.

    • ¥53.5 折扣:4.1折
    • Only Investment Guide You'll Ever Need(ISBN=9780547447254)
    •   ( 4 条评论 )
    • Andrew Tobias 著 /2011-12-01/ Houghton Mifflin
    • For more than thirty years, The Only InvestmentGuide You’ll Ever Need has been a favorite finance guide,earning the allegiance of more than a million readers across theUnited States. Now even more indispensable, this completely revisedand updated edition will show readers how to use money to theirbest advantage in the wake of epochal change on Wall Street, nomatter how much or how little they may have.

    • ¥58.1 折扣:4.5折
    • Living Well In A Down Economy For Dummies(ISBN=9780470401170
    •   ( 0 条评论 )
    • Tracy Barr 著 /2008-08-01/ Wiley
    • Get smart about spending and saving –– and ride out arecession! Looking for practical ways to make every dollar count? This savvyguide gives you expert tips for tightening your belt and savingcash in every area of your life –– from your house and car todining and entertaining to banking and managing debt. You getrealistic solutions for making smarter choices and living well inthis time of economic turmoil –– without extraordinary sacrifice!Bump up your take–home pay–– spiff up your resume, find a good jobfast, explore telecommuting, or start a home–based business Getyour personal finances in tip–top shape –– create a budget, paydown debt, save on insurance, and protect your retirement fundsDevelop recession–proof habits –– use coupons and rebates, extendthe life of your wardrobe, utilize community resources, travel on abudget, and save on utilities and fuel expenses Decorate on a dimeand entertain on a shoestring –– plan parties, celebrate theholidays, and give

    • ¥63.2 折扣:4.9折
    • Guerrilla Marketing, 4th edition(ISBN=9780618785919)
    •   ( 7 条评论 )
    • Amy Levinson 著 /2011-12-01/ Houghton Mifflin Harcourt
    • When Guerrilla Marketing was first published in 1983, JayLevinson revolutionized marketing strategies for the small-businessowner with his take-no-prisoners approach to finding clients. Basedon hundreds of solid ideas that really work, Levinson's philosophyhas given birth to a new way of learning about market share and howto gain it. In this completely updated and expanded fourth edition,Levinson offers a new arsenal of weaponry for small-businesssuccess including * strategies for marketing on the Internet(explaining when and precisely how to use it) * tips for using newtechnology, such as podcasting and automated marketing * programsfor targeting prospects and cultivating repeat and referralbusiness * management lessons in the age of telecommuting andfreelance employees Guerrilla Marketing is the entrepreneur'smarketing bible -- and the book every small-business owner shouldhave on his or her shelf.

    • ¥58.1 折扣:4.5折
    • INVESTMENT BIKER(投资骑士)(ISBN=9780812968712)
    •   ( 68 条评论 )
    • Jim Rogers 著 /2003-04-01/ Random House US
    • Legendary investor Jim Rogers gives us his view of the worldon a twenty-two-month, fifty-two-country motorcycle odyssey in hisbestselling business/adventure book, Investment Biker, which hasalready sold more than 200,000 copies. Before you invest another dollar anywhere in the world(including the United States), read this book by the man Timemagazine calls “the Indiana Jones of finance.” Jim Rogers became a Wall Street legend when he co-founded theQuantum Fund. Investment Biker is the fascinating story of Rogers’sglobal motorcycle journey/investing trip, with hardheaded advice onthe current state and future direction of international economiesthat will guide and inspire investors interested in foreignmarkets.

    • ¥62.1 折扣:4.5折
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