From renowned authorBenjamin Lewin comes the newest edition of his classic text, GenesIX . For decades Lewin has provided the teaching community with themost cutting edge presentation of molecular biology and moleculargenetics, covering gene structure, sequencing, organization, andexpression. The new Ninth Edition boasts a fresh modern design andcontemporary art program, As well as a new organization that allowsstudents to focus more sharply on genes expression. Thoroughlyupdated throughout, including a new chapter on Epigenetic Effects,Genes IX proves to be the most current, comprehensive, andstudent-friendly molecular biology text available! View a Sample ofChapter 8 Here . View Chapter 1 of the Student Study Guide toaccompany GENES IX!

Why are some countries rich and others poor? David N. Weil, one of the top researchers in economic growth, introduces students to the latest theoretical tools, data, and insights underlying this pivotal question. By showing how empirical data relate to new and old theoretical ideas, Economic Growth provides students with a complete introduction to the discipline and the latest research. With its comprehensive and flexible organization, Economic Growth is ideal for a wide array of courses, including undergraduate and graduate courses in economic growth, economic development, macro theory, applied econometrics, and development studies. Preview online! An interactive tour of Economic Growth is available here.

For undergraduate Principles of Marketing courses This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. Today's marketing challenge is creating vibrant, interactive communities of consumers who make products and brands a part of their daily lives. Learn how to create value and gain loyal customers. Kotler/Armstrong is a comprehensive, classic principles text organized around an innovative customer-value framework. Students learn how to create customer value, target the correct market, and build customer relationships. The changing nature of consumer expectations means that marketers must learn how to build communities in addition to brand loyalty. The thirteenth edition of Kotler/Armstrong has been fully updated and redesigned to make the book easier to use. Chapters also now contain opening vignettes and accompanying outlines to help students study.

"The whole thing was basically an experiment," Richard Feynmansaid late in his career, looking back on the origins of hislectures. The experiment turned out to be hugely successful,spawning a book that has remained a definitive introduction tophysics for decades. Ranging from the most basic principles ofNewtonian physics through such formidable theories as generalrelativity and quantum mechanics, Feynman's lectures stand as amonument of clear exposition and deep insight. Now, we arereintroducing the printed books to the trade, fully corrected, forthe first time ever, and in collaboration with Caltech. Timelessand collectible, the lectures are essential reading, not just forstudents of physics but for anyone seeking an introduction to thefield from the inimitable Feynman.