The Smithsonian National Air and Space Museum draws morevisitors than any other museum in the world—90,000 a day in thesummertime—and the exhibit of air travel posters featured in thisunique companion volume combines arresting, colorful art, rarearchival material, and a unique approach to aeronautical history.The posters—most of them never before published—featurebarnstormers, gliders, and flying boats, the earliest passengerflights, the first luxury-liners, mail carriers, jets, and muchmore. Spanning a century and a half, they combine the popular artand the commerce of their eras, with both explored in theentertaining, informative text by a longstanding National Air andSpace Museum curator. From 19th-century circus impresarios offeringrides in gaudy hot-air balloons to the sleek 21st-centuryairliners, the posters provide a fascinating illustrated history offlight as it evolved from an exotic realm inhabited only byvisionaries and daredevils into our modern world of speedy jets andfrequent flye

Referring to his first book, It's Not How Good You Are, It'sHow Good You Want to Be, Arden describes himself as "author ofworld's bestselling book," ably demonstrating one nugget of wisdomto be found in his latest: "Great people have great egos; maybethat's what makes them great." Otherwise, the book suggests thatArden is less a great person (or a great author) than a greatformer creative director at advertising powerhouse Saatchi andSaatchi. In the restrictive, often repetitive genre of managementby aphorism, Arden is an original: master of the snappy maxim andeye-catching graphic, Arden advocates unconventional thinking,skipping college, taking risks, being outrageous and failingdramatically. Missing is a page in this book emblazoned "Take myadvice with a grain of salt," or "Triumph for an advertisingcopywriter may be disaster for an accountant." Nevertheless, Mr.Arden's books are a pleasure to peruse. His writing is spare,clever, brisk and pointed. Illustrations are clean and witty. Thinkyou whateve

“The invaluable advice in How to Wow guarantees your successin any meeting situation, from the boardroom to the breakfasttable.” –Keith Ferrazzi, author of Never Eat Alone In today’s fast-paced world, where an elevator ride with your CEOcan turn into an impromptu meeting, your lunch date can become ajob interview, and your conversation at a cocktail party may be apreamble to a potential business merger, knowing how to marketyourself in any situation is vital. Corporate coach Frances ColeJones has helped numerous CEOs, celebrities, and publicpersonalities present their best selves on camera and onstage, inboardrooms and in person; now in her new book, How to Wow, sheshares her strategies for making your mark in business and inlife. Every encounter, Jones believes, provides you with an opportunityto positively influence colleagues, employers, neighbors–evencompetitors. Not only your words, but your tone of voice and yourbody language speak volumes. The question, however, is: A

Combining fascinating research with revealing commentary fromhundreds of women, this groundbreaking book explores the personaland societal reasons women seldom ask for what they need, want, anddeserve at home and at work–and shows how they can develop thiscrucial skill. By neglecting to negotiate her starting salary for her first job,a woman may sacrifice over half a million dollars in earnings bythe end of her career. Yet, as research reveals, men are four timesmore likely to ask for higher pay than are women with the samequalifications. From career promotions to help with child care,studies show time and again that women don’t ask–and frequentlydon’t even realize that they can. Women Don’t Ask offers real-lifeexamples of the differences between the negotiating habits of menand women, and guides women in retooling their attitudes andapproaches. Discover how to: ? Take the first step–choosing to negotiate at all ? Develop a comfortable, effective negotiation st

New-media pioneer Pete Blackshaw contends that because anyonewith a computer can broadcast an opinion to millions and derail amultibillion-dollar company or undermine a global brand, companiestoday need to build and maintain credibility on every front.

Praise For Toxic People "From corporate America to the smallest business owner, this book should be mandatory reading because it provides toxic relief that will put money in your pocket and calm in your personality. A dose of this reading would enhance the success of business school students and smooth out a few bumps in a rocky marriage." Richard L. Labrum, Vice President, Wealth Management, Smith Barney "If you're just sick to death of those people who zap the energy right out of you, Marsha has the cure! In no-nonsense terms, she gives us the pre*ion for dealing with toxic people. She mixes in the right dosage of personal experience, humor, and practical advice to create a compelling message that is highly relevant in our personal and professional lives. I highly recommend this book to everyone interested in cleaning up toxic behaviors!" John Ryan, Vice President, American Express "Marsha Petrie Sue is the Muhammad Ali of communicators. She can dance and look pretty, and

J. K. Rowling’s novels about Harry Potter and the HogwartsSchool of Witchcraft and Wizardry have captured the imaginations ofpeople everywhere. In If Harry Potter Ran General Electric,bestselling business author Tom Morris (If Aristotle Ran GeneralMotors) uncovers the values and timeless truths that underlieRowling’s hugely popular books and illuminates the lessons theyoffer to all of us in our careers and daily lives. But, you say, Harry Potter lives in a world of magic. What can wepossibly learn to apply to our own careers and everyday lives?Morris shows that the most difficult problems Harry and his friendsface are rarely solved by the use of magic alone. Rather, they areconquered by intelligence, reasoning, determination, creativity,friendship, and a host of other classic virtues–the very qualities,in fact, that make for success in every aspect of our lives. Blending an array of provocative examples from the novels withthought-provoking commentary on contemporary management practi

New York Times and Wall Street Journal Bestseller Motivated people advance further and faster in their careers,earn more money, are more productive, experience more satisfyingrelationships and are happier than the less- motivated peoplearound them. But true motivation cannot be faked or forced. In the same way that each person has a different fingerprint anda distinct combination of DNA, every individual is hardwired with aunique motivational matrix. Grounded in eight years of researchwith more than 10,000 people, this book reveals how to decode yourMotivational DNA for maximum achievement. Whether you are an individual seeking to realize your personalgoals or a leader looking to motivate your team, Get Motivated!will show you how to overcome any obstacle, achieve any goal, andaccelerate your success. For more than twenty years motivational expert Tamara Lowe hasproduced the largest business seminars in the world, inspiring peakperformance in millions. In GET MOTIVATED! she unve

LEADERSHIP IS AN ART has long been a must-read not only withinthe business community but also in professions ranging fromacademia to medical practices, to the political arena. Firstpublished in 1989, the book has sold more than 800,000 copies inhardcover and paperback. This revised edition brings Max De Pree?stimeless words and practical philosophy to a new generation ofreaders.De Pree looks at leadership as a kind of stewardship,stressing the importance of building relationships, initiatingideas, and creating a lasting value system within an organization.Rather than focusing on the ?hows? of corporate life, he explainsthe ?whys.? He shows that the first responsibility of a leader isto define reality and the last is to say thank you. Along the way,the artful leader must: Stimulate effectiveness by enabling others to reach both theirpersonal potential and their institutional potential Take a role in developing, expressing, and defending civility andvalues Nurture new leaders and ensure

成为出色的销售人员，实现百万年薪的梦想，是每一个从事房地产销售人员的梦想。阅读完《房地产销售:百万年薪不是梦》后，将使你的梦想成为可能。全书共九章，章房地产知识全掌握让你从一名销售的门外汉，成为销售人员，第二章塑造自我、第三章认识产品和第四章认识客户让你从一名销售人员成为合格销售人员，第五章销售人员十大必杀技、第六章编制一套十全十美“销讲词”和第七章做好售后服务让你从一名合格的销售人员成为销售人员，第八章刁难问题如何对答如流以及第九章舒缓压力让你完成从到的过程。《房地产销售:百万年薪不是梦》立足房地产销售市场，以理论知识为基础，以技能训练为重点，结合职业标准实施，给广大房地产销售人员提供一条提高销售技巧，实现梦想的捷径。书中的销讲词和刁难问题的对答是你们在房地产销售中每天都会

In The Heart of Business Liz Mohn describes her experiences asa woman and an entrepreneur at Bertelsmann, Europe’s largest mediacorporation, in a powerful call to action for organizations ofevery size and purpose to adapt to the evolving criteria of successin the twenty-first century. With the new millennium being shapedby the forces of internationalization and globalization, Mohn asksan important question: Will humane values take their rightful andnecessary place as a vital factor in the equations that measureachievement and prosperity in the world we will hand over to ourchildren and grandchildren? Making a plea for a new paradigm of business and personalachievement that combines material rewards with those of friendshipand social consciousness, Mohn writes passionately and eloquentlyabout her beliefs as a woman, a philanthropist, and a corporateleader. At their heart is a deep concern about frightening trendsin our society: the loss of direction, the increase in bothselfishness and lonelines

B2B presents the first definitive blueprint for creating a profitable business-to-business e-commerce strategy. Showcasing successful initiatives designed by industry leaders such as Cisco Systems and Dell Computer, as well as lesser-known trailblazers such as VerticalNet and eCredit.com, Michael Cunningham clearly identifies the key issues in assessing opportunities, building technological and organizational capabilities, and designing a successful business-to-business strategy using the full power of the Internet.

Leave your family peace of mind with this new approach towills and estates Whenever Elizabeth Arnold tells people her specialty, theyusually share their own family dilemmas. Maybe Dad left behind amisguided or inadequate will. Maybe Aunt Sue nabbed the vase thatwasn’t in Grandma’s will and Aunt Pat hasn’t spoken a kind word toher since. Maybe Sis can’t decide who should get the kids in caseof a tragedy, so she doesn’t have any will at all. Such tales ofwoe have nothing to do with legal or tax problems. The real issuesbehind wills gone wrong—or wills that never get off the ground—arethe human ones. Creating the Good Will tackles the important human dimensionsthat most books about wills fail to address. Arnold teaches herreaders that wills are not just legal documents but also heartfeltemotional tools.

This book describes and analyses the activities and proceduresthrough which the professional economist may advise on matters ofpublic policy, specifically on the performance of an economicsystem. The author shows that the decision-making component withina system may be defined in terms of optimal policies for attainingwell-specified objectives, but that the choice of rules by whichthe system is governed must remain 'outside' the system due to itsdependence upon the legislative process. He proposes a 'generatingmechanism' for arriving at public policy choices based on theinteraction between the economic system and the legislativeprocess.

This little book could make a big change in the way you viewyour team. There’s little more energizing and fulfilling in life than thesatisfaction of working well with others to accomplish a commongoal. And this powerful little book can help you experience moreteam satisfaction than ever before Making use of his exceptional,humor-laced storytelling style, Bill Butterworth makes the basicsof teamwork easy to grasp and easy to put to work. He sketches amemorable overview of teamwork that includes: ?the three great needs of team members ?the four great barriers to teamwork, and ?the five great traits of effective teams. It all adds up to a succinct understanding of how to work well asa team that will satisfy leaders, managers, coaches–anyone whowants to know how to make a group perform at high levels whileenjoying the camaraderie and satisfaction of being “us.” Also look for the On-the-Fly-Guide to Balancing Work andLife!

What could have been a breakthrough book for working women who want to hone their skills for success turns out to be little more than a lackluster attempt to interpret and explain men's attitudes toward women in the workplace, one that won't generate much word of mouth despite its compelling subject. Swiss (Women and the Work/Family Dilemma; Women Breaking Through) interviewed 52 successful men in a range of professions and influential positions to elicit candid opinions about their experiences with female colleagues. Most of this group assembled by Swiss, a management consultant on gender equity, are singularly unenlightened men who focus on women's lack of confidence and reluctance to take risks or make mistakes, and who emphasize the importance of competitive sports in making team players; these men also clearly feel (and resent) the need to be careful in their language and behavior. Although she does a fine job extracting and cogently organizing the essence of their thinking, the results will dishearten m

So you're standing naked in front of a classroom. Or you'rebeing chased by a one-legged man. Or maybe you're standing naked infront of a classroom and kissing a one-legged man. Dreams can be mysterious, exhilarating, and terrifying but theydon't have to be confusing. With Field Guide to Dreams, you'llunravel the hidden meanings behind these mysterious subconsciousmessages. Organized by dominant symbol (animal, falling, flying,mother, and so on), each section provides helpful interpretationsfrom Freud, Jung, and other psychologists and dream experts. You'llalso learn when you're most likely to have these specific dreams,and whether you should interpret them positively or negatively.With Field Guide to Dreams at your bedside, you'll never wonder ifthat cigar was just a cigar!

Wouldn’t it be great if you could be audaciously ambitious andhappy at the same time? You can, and you will. We women aren’t advancing in our careers the way we should. We’renot making the money we deserve or getting the fulfillment wedesire. And this time it’s not men who are holding us back. Thistime we’re doing it to ourselves, because ambition—for us—is stilla dirty word. Debra Condren has coached thousands of women at every level—fromthose just starting out to the most powerful female executives inthe United States—and each one possesses the same fear: if she goesafter her dream, she’ll be seen as selfish, bitchy, a bad wife, orbad mother. But it’s exactly this fear of ambition that has forcedwomen to leave the best part of themselves—their dreams, theirgreat talents—by the roadside, rendering them less able to be thewhole people they should be in every area of their lives. Condren has a new message and mission: to remind women

EXPLORING AND EXPLODING OUR NOTIONS OF WORK Joanne B. Ciulla, a noted scholar in Leadership and Ethics,examines why so many people today have let their jobs take overtheir lives. Technology was supposed to free us from work, butinstead we work longer hours-often tethered to the office at homeby cell phones and e-mail. People still look to work forself-fulfillment, community, and identity, but these things may beincreasingly difficult to find in today's workplace. Gone is thesocial contract where employees and employers shared a sense ofmutual loyalty, yet many of us still sacrifice personal time forjobs that we could lose at the drop of a stock price. Tracing theevolution of the meaning of work from Aesop to Dilbert, andcritically examining the past 100 years of management practices,Ciulla asks questions that we often willfully ignore at our ownperil. *When you are on your deathbed, will you wish you had spent moretime at the office? *Why do we define ourselves by our jobs rather than

Whether you want to win that new account or inspire yourfamily and friends, bestselling author and acclaimed speaker MarkSanborn shows us how to make every performance count. Every day, we are called to perform— at work, at home, in ourcommunities. But is it possible to make every performanceoutstanding, the kind that leaves people applauding for anencore? Mark Sanborn, leadership expert and bestselling author of TheFred Factor, says that anyone can achieve remarkable performancetime after time—no matter what their personality, strengths, orweaknesses. In The Encore Effect Sanborn demonstrates, through hisown experiences as well as those of the people he’s worked with inhis career, how you can cultivate the traits shared by remarkableperformers and achieve extraordinary results in all aspects of yourlife. The secrets lie in five steps: Passion: The fuel for remarkable performance Prepare: How remarkable performance begins Practice: It won’t make you perfect, but it