How to make it to the online big time! Titanium eBay(r) is foreveryone who aspires to reach the highest level of success withineBay(r), whether they've been selling for years or whether they'rejust starting out but have ambitious plans for their business. With60 chapters that leave no stone unturned, this is truly thebusiness bible for eBay(r) PowerSellers. ? eBay(r) ended 2007 with over $8.7 billion in gross merchandisesales ? There are 212 million global registered eBay(r) users operatingacross 23 international eBay(r) sites-twice as many as in2004 ? There are approximately 720,000 PowerSellers on eBay(r) whomake a living selling merchandise through eBay(r).
The series is designed to bring today's managers and professionals the funda-mental information they need to stay competitive in a fast-moving world. From the preeminent thinkers whose work has defined an entire field to the rising stars who will redefine the way we think about business, here are the leading minds and landmark ideas that have established the Harvard Business Review as required reading for ambitious businesspeople in organizations around the globe.
"Brett reveals the essentials you need to know for using the internet to build wealth. When I started my internet business it would have been so much quicker and easier if I had had a book like this to guide me. Without doubt, this is the fast-track to online business success!" - Tom Hua In this jargon-free guide, author Brett McFall shows just how easy it is to set u your own online business. You'll discover how to make money by delivering a great deal of value without a great deal of effort. And you don't have to have a technical bone in your body to do it! In seven simple steps. Brett takes you through everything you need to know to create a successful online business on a shoestring. Inside you'll learn how to: find a niche market create a product write an enticing sales message design a website sell your product. Packed with useful tips, tools and techniques for setting up and maintaining an online business, How to Make Money While You
Doug Hall is on a Robin Hood-like quest to translate the wisdom he's discovered researching and advising Fortune 500 corporations into practical tactics for small and medium-sized businesses.In Jump Start Your Business Brain, he reveals data-driven strategies for doubling or even tripling the odds of success for your new products,services, sales and advertising. First-person case studies of small businesses successfully leveraging the Eureka! Ranch's Law of Marketing Physics and Capitalist Creativity bring these principles to life. 作者简介:Doug Hall has been named one of America's top experts on business growth by Inc. Magazine,A&E Top 10, ClO Magazine, The Wall Street Journal and DATELINE NBC. Doug Hall started his entrepreneurial career at the age of twelve. After earning a degree in Chemical Engineering, he joined Procter & Gamble where he rose to the rank of Master Marketing Inventor. Ten years later he retired to pursue his version of the American Dream. With three credit cards for
Just as location is a critical component to the value of real estate, knowledge is a critical component to investing success. As with any type of new endeavor, gaining knowledge and experience is essential as you move forward toward success. If you're interested in generating rental income through an investment in real estate, but unsure of how to go about doing this, Getting Started in Rental Income will show you the way. Written in a straightforward and accessible manner, this book discusses the two major ways of entering the rental income market—the traditional purchase of rental properties or buying and selling fixer-upper properties—and reveals what you need to do once you're in. This easy-to-read guide clearly explains how to: Invest in the right properties;Generate cash flow adequate to make insurance, tax, utility, and monthly mortgage payments as well as to allow for periodic vacancies;Make a profit from flipping properties;Take advantage of the tax benefits of real estate;I
Although people can trade different markets, across differenttimeframes with different instruments (options, CFDs, futures,shares, margin fx, warrants etc) based upon different tradingmethodologies (traditional technical analysis, Elliott Wave, WDGann, Candle Sticks, Fibonacci, indicators, mechanical systems,seasonals, geometry, pattern recognition etc, etc) there is onethread that is common amongst all successful traders … and that isthe universal principles of successful trading. All consistentlyprofitable traders adhere to them regardless of the markets andtechniques they trade. What is common are the fundamentalfoundation stones they have built their trading careers upon.People may have different preferences for the markets, timeframesand instruments they choose to trade, however there is no sidestepping the universal principles is they wish to succeed.
The "Greatest Business Book of All Time" (Bloomsbury UK), In Search of Excellence has long been a must-have for the boardroom, business school, and bedside table. Based on a study of forty-three of America's best-run companies from a diverse array of business sectors, In Search of Excellence describes eight basic principles of management -- action-stimulating, people-oriented, profit-maximizing practices -- that made these organizations successful. Joining the HarperBusiness Essentials series, this phenomenal bestseller features a new Authors' Note, and reintroduces these vital principles in an accessible and practical way for today's management reader.
In his best-selling book, Squirrel Inc., former World Bank executive and master storyteller Stephen Denning used a tale to show why storytelling is a critical skill for leaders. Now, in this hands-on guide, Denning explains how you can learn to tell the right story at the right time. Whoever you are in the organization CEO, middle management, or someone on the front lines you can lead by using stories to effect change. Filled with myriad examples, A Leader’s Guide to Storytelling shows how storytelling is one of the few available ways to handle the principal and most difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. The right kind of story at the right time, can make an organization “stunningly vulnerable” to a new idea. 作者简介: Stephen Denning is a private consultant specializing in knowledge management and organizational storytelling. His clients include GE, IBM, Shell, McDonald's, and the U.S. Army, among others.
"Business Power is an essential handbook for every business leader. Creating and growing IP is a critical element of innovation and accelerates the transformation of knowledge to market value. Business Power provides a step-by-step approach to value creation." "It is difficult to overstate the importance of effectively managing intellectual property assets in the current and future global business landscape. This book gathers together a unique collection of thought leaders on every aspect of intellectual property management. Whether you are interested in brand management, human capital management, patent portfolio management, trade secret management, or anything in between, and whether you are an interested observer of business, or a CEO of a Fortune 500 company, you will gain something from this book." "Business Power provides valuable strategic and tactical knowledge about IP and its role in corporate performance. The book presents a unique collection of views about creating, and sustaining competit
The path to your professional success starts with a criticallook in the mirror. If you read nothing else on managing yourself,read these 10 articles. We've combed through hundreds of HarvardBusiness Review articles to select the most important ones to helpyou maximize yourself. HBR's 10 Must Reads on Managing Yourself willinspire you to: - Stay engaged throughout your 50+-year worklife - Tap into your deepest values - Solicit candid feedback - Replenish physical and mental energy - Balance work, home, community, and self - Spread positive energy throughout yourorganization - Rebound from tough times - Decrease distractibility and frenzy - Delegate and develop employees' initiative
"Marsha Collier knows eBay like no one else. With her tips and insight, anyone can enjoy the ease and convenience of shopping online any time of year." —Clarissa Parashar, eBay PowerSeller and owner of the eBay store Perpetual Vogue The kids' concert is tonight, your brother's coming Saturday, and when are you going to shop? Who has time for fun at the holidays? You will, when you learn these techniques and tactics for successful online shopping from Marsha Collier, the undisputed empress of eBay. Even if your previous forays online have produced only frustration—or if you've never tried at all—this step-by-step guide will make you a pro. Here's how to shop safely, target your searches, make a list and check it twice, and even handle customer service problems. Discover the best sites to shop for teenagers, your boss, or hard-to-please Aunt Agatha, find out where to purchase perfect last-minute gifts and get them in time, and even pick up post-holiday bargains without ever hitting the
Nonprofit Strategic Positioning:Decide Where to Be,Plan What to Do is the first nonprofit-oriented book to describe strategic positioning as an alternative to traditional strategic planning。Even in the nonprofit sector,strategic planning is becoming discredited as a formulaic,go-nowhere exercise。This book will take the reader on a stimulating journey through nonprofit strategy development and implementation。The book is timely because the nonprofit sector has reached a turning point where the need to be more business-like is undeniable,and the continuing retreat of the public sector has left even wider gaps in services that nonprofits will be asked to fill。 Nonprofit Strategic Positioning:Decide Where to Be,Plan What to Do offers a fresh new way for nonprofits to meet the challenges of the 21st century。 These are the defining questions Nonprofit Strategic Positioning: Decide Where to Be,Plan What to Do helps nonprofit organizations answer。A streamlined,practical alternati
The international financial crisis that has held our globaleconomy in its grip for too long still seems to be in full stride.Former British Prime Minister and Chancellor of the ExchequerGordon Brown believes the crisis can be reversed, but that theworld’s leaders must work together if we are to avoid a decade oflost jobs and low growth. Brown speaks both as someone who was in the room drivingdiscussions that led to some crucial decisions and as an expertrenowned for his remarkable financial acumen. No one who hadBrown’s access has written about the crisis yet, and no one haswritten so convincingly about what the global community must donext in order to climb out of this abyss. Brown outlines theshocking recklessness and irresponsibility of the banks that hebelieves contributed to the depth and breadth of the crisis. As hesees it, the crisis was brought on not simply by technicalfailings, but by ethical failings too. Brown argues that marketsneed morals and suggests that the only way to truly ensure t
Mark Twain never worked in today's fast-paced workplace, but his observation has never been keener: clothes do make the man. With The Suit, Nicholas Antongiavanni provides a masterly manual on what it takes to succeed: advice on how to dress with style, flair, and an eye toward gaining power. That's because "business casual" has proved itself a one-way ticket to a lifetime in the corporate dungeon. But if you apply the sartorial advice proffered in The Suit to your clothes, you will project elegance, bravado, and success. Drawing inspiration from Machiavelli's The Prince, Antongiavanni has crafted an essential handbook for the ambitious man who recognizes that smart and stylish appearance is a lever to power. From neckties to footwear, belts to suspenders, lapels to handkerchiefs, The Suit leaves no garment or accessory untouched and will inject a dose of good taste into your closet. The debates over double-breasted vs. single, two-buttons vs. three, English vs. Italian, and many others are settled wit
The right way to start a business. This book includes all the invaluable information from TheComplete Idiot's Guide(r) to Business Plans, Second Edition, butadds a content-rich CD-ROM, featuring more than 90 time-savingplanning tools, business forms, and financial worksheets to helpentrepreneurs prepare, write, and make the most of their businessplans. ? According to the Small Business Administration, in 2007, thenumber of new businesses was 680,000, and that number is expectedto be higher in 2011 as the economy drives people into startingtheir own businesses ? Features eight business plans covering a broad range ofbusinesses ? The new CD-ROM is user-friendly, up-to-date, andcontent-rich
For more than forty years, The Boston Consulting Group has been shaping strategic thinking in business. The Boston Consulting Group on Strategy offers a broad and up-to-date selection of the firm's best ideas on strategy with fresh ideas, insights, and practical lessons for managers, executives, and entrepreneurs in every industry. Here's a sampling of the provocative thinking you'll find inside: "You have to be the scientist of your own life and be astonished four times:at what is, what always has been, what once was, and what could be." "The majority of products in most companies are cash traps . . . .[They] are not only worthless, but a perpetual drain on corporate resources." "Use more debt than your competition or get out of the business." "When information flows freely, reputation, more than reciprocity,becomes the basis for trust." "As a strategic weapon, time is the equivalent of money, productivity,quality, even innovation." "When brands become business systems, brand man
Shifting work patterns.constant organizational change,and a continually increasing demand for new knowledge.challenges even the most experienced training professional.Under these conditions,proven,ready—to—use resources a re immensely useful.None more SO than The 2006 Pfeiffer Annual:Training.which provides instant access to a wealth of knowledge about training and development,and proven tools that can be put to use witha minimum of preparation. The book is divided into four sections:Experiential Learning Activities(ElAs);Inventories.Questionnaires.and Surveys;Articles and Discussion Resources;and Editars Choice.AII the material can be freely reproduced for training purposes. ELAs a re the mainstay of the Annua/and cover a broad range of training topics.The activities a re p resented as complete and ready--to--use training designs;facilitator instructions and all necessary handouts and participant materials a re included. The instrument s
The 50th title in the HBR paperback series highlights what every company must know to successfully enter and compete in the world’s fastest-growing economy The potential opportunity in China is huge: it is home to a quarter of the world’s population, domestic consumer spending in China is growing by up to 10% a year, and relaxed regulatory restraints have opened China up to unprecedented levels of foreign investment. This book will help multinational corporations and the managers who work in them understand the implications of China’s current stage of development and develop strategies for effectively competing in this environment.
Ever since his first book was published some six decades ago, Peter Drucker has been essential to everyone serious about the "management of an enterprise (and) the self-management of the individual, whether executive or professional, within an enterprise and altogether in our society of managed organizations." This distinguished 30-year Claremont University professor has continuously identified critical principles in management, economics, politics, and the world in general. And he has redirected our thinking about them through more than two dozen books, including an autobiography and a couple of works of fiction. Now, with The Essential Drucker, he has overseen the compilation of his most important fundamentals into one indispensable book. Reaching back as far as 1954 with his treatise "Management by Objectives and Self-Control" ("Each manager, from the 'big boss' down to the production foreman or the chief clerk, needs clearly spelled-out objectives" that clarify expected contributions "to the
What can you learn from four Canadian real estate experts who have 100-plus years of collective investing experience? Whether you are a beginning investor or own a portfolio of residential units, 97 Tips for Canadian real Estate Investors will provide you with insights, strategies and success stories to help you build wealth faster and save time and money. You'll discover the challenges and pitfalls they have experienced-and how to avoid them. They will outline success strategies based on the proven Authentic Canadian Real Estate System that works in markets all across Canada, time and time again. From understanding the principles and economics of investing, to sourcing properties and financing, closing deals and becoming a landlord, 97 Tips is chockfull of great ideas for investors who want to achieve beyond their dreams. 作者简介: Don R. Campbell is the author of the Canadian bestseller Real Estate Investing in Canada, a book that all real estate investors should have as an action tool
Are the people who report to you giving you their best? Is each individual on your team performing to his or her fullest potential? For more than thirty years, renowned business consultant and bestselling author Ken Blanchard and legendary NFL coach Don Shula have motivated teams to peak performances. In their classic, authoritative work on coaching, Everyone's a Coach, they distilled their rich collective experience down to its key elements and shared their secrets for inspiring others to greatness. Now, by popular demand, Blanchard and Shula have created The Little Book of Coaching, capturing the essence of their classic in this indispensable motivational gem--a gift to their readers and fans. At the heart of this book is a simple acronym that describes the qualities of an effective leader: Conviction-driven--Never compromise your beliefs Overlearning--Practice until it's perfect Audible-ready--Know when to change Consistency--Respond predictably to performance
The authors, a consultant and a psychologist, set out to helpleaders (within and outside organizations) understand the meaningand purpose of work. We learn that as employees find meaning intheir efforts, they contribute to creating value for customers,investors, and communities; hence, finding meaning is good forbusiness. The Ulrichs offer seven disciplines, each with a uniqueperspective, that leaders can use to build meaning in theirorganizations or personally, identifying these disciplines withextensive interviews of a wide range of individuals, throughtraining programs for numerous executives and human resourceprofessionals, and by researching academic sources on meaning andliving well. These seven disciplines include positive psychology,social responsibility, and employee engagement. This book is aninfomercial and handbook for the authors’ teaching/consultingefforts and they emphatically conclude that meaning matters forgood business, but also “for the hearts and souls of millions ofpeople who get up
In today's ever changing business environment, hiring an all-star workforce and keeping it in place is a challenge for any organization. With an overview on topics such as recruiting the right people, cultivating the right culture, avoiding employee burnout, and calculating employee turnover, this book offers managers a clear understanding of how to hire more effectively and increase retention. Packed with hands-on tips and tools, this helpful guide provides actionable and practical advice for managers and human resource professionals alike.
Business writing has been transformed in our era from long, leisurely letters to fast faxes, instant e-mails, crisp memos, and concise letters. Your reader doesn't have time to waste. And neither do you. That's where The Encyclopedia of Business Letters, Faxes, and E-mail can help. Here you'll find the most complete and up-to-date collection of model business correspondence for every conceivable occasion--sample letters, memos, and e-mails you can use as is or adapt for your own purposes. This invaluable reference contains more than 300 model letters with instructions for adapting each to your particular situation. Letters are organized into chapters by category, and the detailed table of contents guides you quickly to the letter that best suits your needs. This revised edition of The Encyclopedia of Business Letters, Faxes, and E-mail contains more help than ever, including: An expanded introduction to writing letters, faxes, and e-mails, with new tips and advice on the best use of ea