Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world. Electrifying in its simplicity -- like all great breakthroughs -- Porter's analysis of industries captures the complexity of industry competition in five underlying forces. Porter introduces one of the most powerful competitive tools yet developed: his three generic strategies -- lowest cost, differentiation, and focus -- which bring structure to the task of strategic positioning. He shows how competitive advantage can be defined in terms of relative cost and relative prices, thus linking it directly to profitability, and presents a whole new perspective on how profit is created and divided. In the almost two decades since publication, Porter's framework for predicting competitor behavior has transformed the way in which companies look at their rivals and has given rise to the new discipline of co

The legitimate use of force is generally presumed to be therealm of the state. However, the flourishing role of the privatesector in security over the last twenty years has brought this intoquestion. In this book Deborah Avant examines the privatization ofsecurity and its impact on the control of force. She describes thegrowth of private security companies, explains how the industryworks, and describes its range of customers – including states,non-government organisations and commercial transnationalcorporations. She charts the inevitable trade-offs that the marketfor force imposes on the states, firms and people wishing tocontrol it, suggests a new way to think about the control of force,and offers a model of institutional analysis that draws on botheconomic and sociological reasoning. The book contains case studiesdrawn from the US and Europe as well as Africa and the MiddleEast.

Leadership is the most crucial choice one can make—it is thedecision to step out of darkness into the light. Bestselling author and spiritual guide Deepak Chopra invites youto become the kind of leader most needed today: a leader withvision who can make that vision real. Chopra has been teachingleadership to CEOs and other top executives for eight years, andthe path outlined in The Soul of Leadership applies to anybusiness, but the same principles are relevant in every communityand area of life, from family and home to school, place of worship,and neighborhood. “At the deepest level,” Chopra writes, “a leaderis the symbolic soul of a group.” With clear, practical steps, you are led through the crucialskills outlined in the acronym L-E-A-D-E-R-S: L = Look and Listen E = Emotional Bonding A = Awareness D = Doing E = Empowerment R = Responsibility S = Synchronicity After identifying your own soul profile and the core values youwant to d

From two leaders in executive education at Harvard BusinessSchool, here are the mental habits and proven strategies you needto achieve outstanding results in any negotiation. Whether you’ve “seen it all” or are just starting out,Negotiation Genius will dramatically improve your negotiatingskills and confidence. Drawing on decades of behavioral researchplus the experience of thousands of business clients, the authorstake the mystery out of preparing for and executingnegotiations—whether they involve multimillion-dollar deals orimproving your next salary offer. What sets negotiation geniuses apart? They are the men andwomen who know how to: ?Identify negotiation opportunities where others see noroom for discussion ?Discover the truth even when the other side wants toconceal it ?Negotiate successfully from a position of weakness ?Defuse threats, ultimatums, lies, and other hardballtactics ?Overcome resistance and “sell” proposals using proveninfluence tactics

What does it really take to succeed in business today? In ANew Brand World , Scott Bedbury, who helped make Nike andStarbucks two of the most successful brands of recent years,explains this often mysterious process by setting out theprinciples that helped these companies become leaders in theirrespective industries. With illuminating anecdotes from his ownin-the-trenches experiences and dozens of case studies of otherwinning-and failed-branding efforts (including Harley-Davidson,Guinness, The Gap, and Disney), Bedbury offers practical,battle-tested advice for keeping any business at the top of itsgame.

Can one be both an ethical person and an effectivebusinessperson? Stephen Green, an ordained priest and the chairmanof HSBC, thinks so. In Good Value , Green retraces thehistory of the global economy and its financial systems, and showsthat while the marketplace has delivered huge advantages tohumanity, it has also abandoned over a billion people to extremepoverty, encouraged overconsumption and debt, and ravaged theenvironment. How do we reconcile the demands of capitalism with both the commongood and our own spiritual and psychological needs as individuals?To answer that, and some of the most vexing questions of our age,Green takes us on a lively and erudite journey through history,looking for lessons in the work of economists and philosophers,businessmen and poets, theologians and novelists, playwrights andpolitical scientists. An essential business book by a man who isuniquely qualified to write it, Good Value is a timely andpersuasive analysis of the most pressing financial and moralquestions we fac

This book explores the long-term forces shaping businessattitudes in the British and American cotton industries from theeighteenth to the twentieth century. Mary Rose traces social,political and developmental differences from the early stages ofindustrialization. She demonstrates how firms become embedded innetworks, and evolve according to business values and strategies.The book examines local and regional networks, the changingcompetitive environment, community characteristics and nationaldifferences. Rose's findings challenge traditional views with newevidence that the character and achievements of each industryuniquely reflect local circumstances and historical experience.This is a critical synthesis of the multidisciplinary literature onthe cotton textile industries of two major industrial nations and astudy of the changing forces influencing decision making. Animportant contribution to comparative business history, this bookwill be of interest to graduates and scholars in all areas ofbusiness and econo

Praise For Toxic People "From corporate America to the smallest business owner, this book should be mandatory reading because it provides toxic relief that will put money in your pocket and calm in your personality. A dose of this reading would enhance the success of business school students and smooth out a few bumps in a rocky marriage." Richard L. Labrum, Vice President, Wealth Management, Smith Barney "If you're just sick to death of those people who zap the energy right out of you, Marsha has the cure! In no-nonsense terms, she gives us the pre*ion for dealing with toxic people. She mixes in the right dosage of personal experience, humor, and practical advice to create a compelling message that is highly relevant in our personal and professional lives. I highly recommend this book to everyone interested in cleaning up toxic behaviors!" John Ryan, Vice President, American Express "Marsha Petrie Sue is the Muhammad Ali of communicators. She can dance and look pretty, and

The Remarkable discoveries about what drives and sustainssuccessful women leaders. Based on five years of proprietary research, How Remarkable WomenLead speaks to you as no other book has, with its hopeful outlookand unique ideas about success. It's the new "right stuff" ofleadership, raising provocative issues such as whether feminineleadership traits (for women and men) are better suited for ourfast-changing, hyper-competitive, and increasingly complexworld. The authors, McKinsey Company consultants Joanna Barsh andSusie Cranston, establish the links between joy, happiness, anddistinctive performance with the groundbreaking model of CenteredLeadership. The book's personal stories and related insights show you themagic that happens when you put the five elements of CenteredLeadership–meaning, framing, connecting, engaging, andenergizing–to work. They include: How Alondra de la Parra built on her strengths and passions toinfuse her life with meaning and make her way in the

Adam Smith's masterpiece, first published in 1776, is thefoundation of modern economic thought and remains the single mostimportant account of the rise of, and the principles behind, moderncapitalism. Written in clear and incisive prose, The Wealth ofNations articulates the concepts indispensable to an understandingof contemporary society; and Robert Reich's new Introduction forthis edition both clarifies Smith's analyses and illuminates hisoverall relevance to the world in which we live. As Reich writes,"Smith's mind ranged over issues as fresh and topical today as theywere in the late eighteenth century--jobs, wages, politics,government, trade, education, business, and ethics." "From theTrade Paperback edition."

From Publishers Weekly Rather than write a book strictly about the rise of Google as abusiness, technology journalist Battelle targets his research onthe concept of Internet search, beginning the book with adiscussion of an abstract idea he terms the "Database ofIntentions," defined as the sum total of all queries that pour intosearch engines daily, revealing the intricacies and idiosyncrasiesof our culture. Though most of the book is devoted to the searchengine giant (which Battelle reports corners 51 percent of thesearch engine market), the author also includes chapters on"Search, Before Google" and the "Who, What, Where, Why, When. AndHow (much)" of search. Battelle is at his best when describing thecreation of Google, especially through the yin-yang personalitiesof its founders, Larry Page and Sergey Brin, and in describing thecompany's culture. Though Battelle's de*ions of Internetsearch technology can get too technical for readers without acomputer science background, the book is a deeply r

In this extraordinary book Col. Kolditz explains that his research on in extremis leadership, where followers perceive their lives to be threatened, reveals that the leadership lessons and principles in evidence in dangerous settings also apply to leading in business and everyday life. The book shows how leadership literally defines the promise of hope or future life and that extremely capable leaders are needed in all walks of life. The book describes a variety of high-risk situations that are ideal settings to seek and find great leaders, assess how they might be different, and to glean valuable insights for extraordinary leadership in our everyday lives. Through heart-stopping real-life stories of leaders in these extreme situations, Kolditz insists that leaders at all levels can improve their effectiveness. 作者简介： Colonel Thomas Kolditz is professor and head of the Department of Behavioral Sciences and Leadership at the United States Military Academy at West Point. The Leader to

What's the number one item on every company's agenda? Profitable Growth. Every Business Is a Growth Business is your one-stop guide tomaking profitable growth happen. It's a radical and refreshingsource of ideas, inspiration, and common sense, all based on theunparalleled experience and access of Ram Charan and NoelTichy. Charan and Tichy have worked with some of the world's leadingexecutives--people such as Jack Welch of GE, Eckhard Pfeiffer ofCompaq, Larry Bossidy of Allied Signal, John Reed of Citigroup,Dick Brown of Cable Wireless, Alex Trotman and Jacques Nasserof Ford, and the senior management of Coca-Cola--who havetransformed their companies into profitable growth machines. EveryBusiness Is a Growth Business is a distillation of what the authorsand these unique leaders have learned about profitablegrowth: If your business isn't growing sustainably and profitably, it'sdying. Any business can grow profitably. There is no such thing as amature business. A comp

《的战争:波音与空客的全球竞争内幕》内容简介：10000公里的航程足以覆盖世界上有人居住的所有地方，但是在民用航空领域，还没有一个飞行器拥有如此惊人的续航能力——无论是波音还是空客。尽管如此，在可以预计的未来，只要乘飞机旅行，你十有八九只能选择这两家公司的产品，但是，你知道那些带你飞翔的“大家伙”有怎样的出身与来历吗？ 越来越多的人需要飞往更遥远的地方，航空制造商需要回答，究竟是要承载更多的乘客，还是要飞得更远？这永远都是一个难以破解的悖论。可是，哪怕在这一问题上微小的进展也足以让竞争对手多一分忌惮。在这项全球为复杂的商战中，两家公司都竭尽全力企图将对手抛开，尽管事实是各自的市场份额越来越接近50%。 20年弹指一挥间，波音与空客的竞争刚刚上演了序曲。回顾短暂的过去，航空制造业的竞

Proven to be invaluable resources for anyone in a position ofpower, here are three of China’s greatest classical works onleadership, warriorship, and strategy: The Art of War. Read by David Warrilow. This timeless guide isperhaps the most influential book of strategy in the worldtoday. Zen Lessons. Read by Michael O’Keefe. These core teachings ofChina’s greatest Zen masters cover leadership and spiritualpractice, decision making, how to inspire respect, and muchmore. The Book of Leadership and Strategy. Read by David Warrilow.Written by eight Taoist masters of the early Han dynasty, this textexplains how to achieve wisdom and success in any endeavor. 4 CDs, 3 1/2 hours.

Strengths Based Selling explains talent and how toidentify and maximize it, and then covers the basic steps of theselling process, including prospecting/cold calling, assessingopportunity, identifying solutions, building advocacy, negotiating,closing, and servicing/retaining/growing. Thus, the reader can takethe web-based Clifton StrengthsFinder Assessment (access codeincluded), discover his or her own unique strengths, learn to applythem to sales, and formulate strategies to triangulate individualtalent and job role.

A revolutionary business phenomenon has taken hold at suchcompanies around the world as Hewlett-Packard, BellSouth, Oracle,Unilever, Telstra, and Fujitsu. These firms and others are turningto computer technology to create interactive relationships withindividual customers, one customer at a time. Known as "one-to-one"marketing, this radically new competitive strategy was introducedby Don Peppers and Martha Rogers in their first two best-sellingbooks, The One-to-One Future and EnterpriseOne-to-One. One-to-one marketing focuses a firm's competitiveenergies less on market share and more on share of customer,enabling a firm to increase customer loyalty and improve unitmargins at the same time. In their new book, The One-to-One Fieldbook, Peppers andRogers offer specific one-to-one marketing advice on how to makethe transition from the Industrial Age to the Age of Interactivity.Many of the most successful firms already embrace the principles ofone-to-one relationship marketing. Dell computer is now thebench

Subroto Bagchi is Vice Chairman and Co-founder of MindTree Ltd.Till 2008, he was its Chief Operating Officer, a role he steppeddown from to become it Gardener. He is also Chairman of MindTree'sInnovation Council . His earlier books, The High-PerformanceEntrepreneur and Go Kiss the World were best-sellers and receivedcritical acclaim. Visit www.mindtree.com/subrotobagchi.

Create your own job security A wealth of info for prospectiveentrepreneurs. With unemployment rates rising, many people are out of work andmany more are either underemployed or in fear of losing their jobs.Many of these workers have long thought of owning their ownbusinesses and are pondering whether self-employment is the rightchoice. This book will help them make the call, and go about theprocess of starting and running their own businesses by learninghow to: ? Determine if it makes financial sense to leave the corporateworld behind ? Assess whether they have what it takes to be self-employed ? Identify the market for their business and test whether it'sviable ? Calculate start-up costs and revenue streams before making anyinvestments ? Understand the strengths and weaknesses of the Competition ? Advertise and market the business

In this engaging chronicle of one of the most stunning successstories in American business history, Cohen takes readers insideeBay the corporation, revealing the many surprising ways in whicheBay's "virtual marketplace" has changed the face of Americanbusiness and the American cultural landscape.