#1 NEW YORK TIMES BESTSELLER If you want to build a better future, you must believe in secrets. The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One , legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things. Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself. Doing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system.

This fun and accessible guide offers super advice forbusiness success. Top venture capitalist and self- proclaimed “comicbook geek” Sean Wise reveals how to create a winning businesspersona through valuable strategies from great comic book icons. Inthis engaging and insightful guide, Wise takes readers on a guidedtour through the world of superheroes and their lessons, directlyrelating them to essential business tactics people need to masterin order to succeed in today’s workplace. Featuring modern-day examples of business icons who best illustratesuperhero strategies—as well as cautionary lessons from infamoussupervillains—this is the book for anyone who dreams of donning acape instead of a suit, taking an oath instead of swearing at thecopier, and seeing the big picture instead of getting mired in thedaily grind.

The companion to the blockbuster bestseller, Getting Things Done . Since its publication in 2001, Getting ThingsDone has become, as Time magazine put it, "the definingself-help business book" of the decade. Having inspired millions ofreaders around the world, it clearly spoke to an urgent need in anincreasingly time-pressured society. Now, in the highly anticipatedsequel Making It All Work , Allen unlocks the full power ofhis methods across the entire span of life and work. WhileGetting Things Done functioned as an essential tool kit, Making It All Work is an invaluable road map, providing bothbearings to help you determine where you are in life and directionson how to get to where you want to go.

Book De*ion A new 21st century individualism is overtaking“corporation-as-king” capitalism, transforming the way we work andlive. Today, real power rests in the hands of creative individualslike Bill Gates, Warren Buffett, Oprah Winfrey, and StevenSpielberg, who are changing the world one great idea at a time. InTHE 80/20 INDIVIDUAL, Richard Koch reveals the secret of theirsuccess: they discovered what they do better than anyone else androde it for all its worth. In this inspiring sequel to his classic bestseller THE 80/20PRINCIPLE, Koch shows how to maximize success in your career andlife by using the proven principle that 80 percent of changes inthe world result from the most powerful 20 percent of actions andideas. He’ll show how to use your own powerful “20 percent spike” –your most creative ideas and unique skills – to measure the amountof value you bring to your employer, clients or customers. For mostpeople, there is a huge disparity between their intrinsic value andth

Created in 1959, Amway has had an integralpart in shaping and improving the lives and lifestyles of millions of people around the world. Not just a business, but an opportunity for personal success and achievement, it has spread the old-fashioned American dream across the globe--from South America to the Pacific Rim. This definitive history of Amway delves deep into the heart and soul of the organization.It is an inspirational,motivational chronicle of the company as a whole—its ideology,goals,beliefs,ethics,and sense of values.With provo cative insights, into the first four decades of Amway,this valuable book shows where the company satnds at the dawn of the nes millennium——and how it will continue to move forward in the twenty-first century. In addition to the actual history of Amway,you'll read the uplifting stories of people around the world whose lives have been totally transformed by its philosophy-astonishing accounts of personal success that will motuvate you to improve your own life by

Every decision, from buying a home to grabbing a daily latte,has costs and benefits-personal as well as financial. The Real Costof Living helps you make better decisions, both big and small-decisions that involve money, but aren't all about money.Well-known personal finance expert Carmen Ulrich makespersonal finance personal and takes into account that we all havemotivations that go way beyond number crunching. From marriage andfamily to career, investing, and more, Carmen examines the "realcost" of the choices we all make every day. * Is deciding whether to go back to work full-time after you havea child really all about money? Should it be? * Is prepaying a mortgage a smart-money move, or is it reallyabout craving security and stability-and which means more toyou? * How much do your bad habits really cost you? And is savingthousands of dollars enough of a motivation to get you tostop? * Are college degrees really worthwhile? And if so, how can youmaximize the odds of gaining

What is that makes urban myths so persistent but many everydaytruths so eminently forgettable? How do newspapers set aboutensuring that their headlines make you want to read on? And why dowe remember complicated stories but not complicated facts? In thecourse of over ten years of study, Chip and Dan Heath haveestablished what it is that determines whether particular ideas orstories stick in our minds or not, and "Made to Stick" is thefascinating outcome of their painstaking research.Packed full ofcase histories and thought-provoking anecdotes, it shows, amongother things, how one Australian scientist convinced the world he'ddiscovered the cause of stomach ulcers by drinking a glass filledwith bacteria, how a gifted sports reporter got people to watch afootball match by showing them the outside of the stadium, and howhigh-concept pitches such as 'Jaws on a spaceship' ("Alien") and'Die Hard on a bus' ("Speed") convince movie executives to investvast sums of money in a project on the basis of almost noinformati

Technological advances and the global marketplace are changingthe way we live and work. Doing the work you love is the critical factor to personal fulfillment and economic success. Noone understands this more than Laurence G. Boldt, whose Zen andthe Art of Making a Living helped many carve out new andrewarding career paths. But how do you find the courage to startthe search for a new career? And how do you tap into your own bestresources to discover what you want to do and what you’re good at?This remarkable guide offers simple yet profound strategies to helpyou answer those questions by focusing on four key elements to besought in any life’s work: Integrity, Service, Enjoyment, andExcellence. Boldt has reduced the quest for meaningful work to itsessence and will lead you to an understanding of what you could andshould be doing with your life.

Corporate candy giants Milton Hershey and Forrest Mars builtbusiness empires out of one of the world's most magical,sought-after substances: chocolate. In The Emperors of Chocolate,Jo?l Glenn Brenner--the first person to ever gain access to thehighly secretive companies of Hershey and Mars--spins a uniquestory that takes us inside a world as mysterious as Willy Wonka'sChocolate Factory. Packed with flavorful stories and outrageouscharacters that give the true scoop on this real-life candyland,The Emperors of Chocolate is a delectable read for business buffsand chocoholics alike. Start reading and you'll soon be hungry formore.

Forget everything you think you know about strength, strategyand success. This brilliant adaptation of the ancient masterpieceThe Art of War shows women how to use Sun Tzu’s philosophy to winin every aspect of life. Would you like to transform your weaknesses into strengths?Succeed at work without compromising your ethics? Integrate yourstyle and personal philosophy into every action you take? If so,this book is for you. In The Art of War for Women, bestsellingauthor Chin-Ning Chu brings the eternal wisdom ofphilosopher-general Sun Tzu to women looking to gain a betterunderstanding of who they are – and, more importantly, who theywant to be. In the West, when we think of war, we imagine battle, casualties,brutality. But Sun Tzu, the man who wrote the Art of War some 2,500years ago, was Chinese, and the Chinese think of war differentlythan we do in the West. In their view, war does not revolve aroundfighting. It is about determining the most efficient way of gainingvictory w

The Smithsonian National Air and Space Museum draws morevisitors than any other museum in the world—90,000 a day in thesummertime—and the exhibit of air travel posters featured in thisunique companion volume combines arresting, colorful art, rarearchival material, and a unique approach to aeronautical history.The posters—most of them never before published—featurebarnstormers, gliders, and flying boats, the earliest passengerflights, the first luxury-liners, mail carriers, jets, and muchmore. Spanning a century and a half, they combine the popular artand the commerce of their eras, with both explored in theentertaining, informative text by a longstanding National Air andSpace Museum curator. From 19th-century circus impresarios offeringrides in gaudy hot-air balloons to the sleek 21st-centuryairliners, the posters provide a fascinating illustrated history offlight as it evolved from an exotic realm inhabited only byvisionaries and daredevils into our modern world of speedy jets andfrequent flye

For centuries, it has been assumed that there are vast limitsto human capacity. Now, although a host of scientific discoveriesprove this wrong, a mindset of limits persists, blocking us fromour greatest possibilities and leaving us feeling bombarded bystress, change, and uncertainty. No matter how hard we work, nomatter how much we give, we're still not getting what we hoped for.There is another way. Dr. Robert Cooper, a neuroscience pioneer and leadership advisor,urges us to take a radically different view of human capacity. Weare mostly unused potential, he says, employing less than 10percent of our brilliance or hidden talents. In easy-to-followsteps, he explains how to develop and apply the art and science ofyour hidden capacity. The art is the motivation and inspiration coming from thewonderful stories that are the heart of The Other 90%. Dr. Cooperdraws on his wide-ranging insights and experiences to show how it'spossible to make a difference in yourself and others. However, ins

One of the most popular and respected style guides ever written,this handbook by a seasoned writer with more than forty years ofexperience offers ten principles and seven axioms that professionalwriters use to express their thoughts clearly and effectively. Thislatest edition is expanded to include an extensive glossary ofAmerican idiomatic expressions, developed to assist users fromother backgrounds and cultures; new chapters with tips onlittle-known facts of usage, such as compound words, hyphenation,numeration, and capitalization; and explanations of technicalproblems encountered in writing and editing with tips and exercisesto help solve them. For anyone faced with the challenges of writtenEnglish, Writing with Precision can help readers write moreclearly, more effectively, and more precisely than they everhave. Previous editions of Writing with Precision have beenselected by the Writer's Digest , McMillan , Fortune , and Reader's Digest book clubs.

Because starting a small business is not only a huge financialrisk but also a complete lifestyle change, anyone who wants to behis or her own boss needs to approach entrepreneurship thoughtfullyand with careful planning. That’s why there is no better resourcethan The Wall Street Journal Complete Small Business Guidebook, apractical guide for turning your entrepreneurial dreams into asuccessful company, from America’s most trusted source of financialadvice. It answers would-be business owners’ biggest question—howdo I fund my venture?—then explains the mechanics of building,running and growing a profitable business. You’ll learn: ? How to write a winning business plan ? Secrets to finding extra money during the lean years andbeyond ? Ways to keep your stress in check while maintaining a work/lifebalance ? How to manage your time, including taking vacations anddealing with sick days ? Strategies for keeping your business running smoothly—frominvesting in technology to hiring the right peop

“Applicants looking for the competitive edge in gettingaccepted at the business school of their choice may want to perusethis book.” –Security Traders Handbook Every year, thousands apply for a finite number of places inbusiness schools. With similar grades, backgrounds, and goals,sometimes the only thing that can make an applicant stand out isthe application essay. It’s the best chance you have to shine andtip the balance in your favor. Essays That Worked for Business Schools shows that the bestessays are brief, sincere, and personal. Some are off the wall,some are bold, all are unique to their creator. One applicantwrites about starting his own airline. Another tells about thecorruption in his job as a defense contractor. And a third reflectson his license plate. From the thousands submitted each year, theforty essays in this book were considered some of the best byadmissions officers at the nation’s top business schools. As thiscollection demonstrates, with creativity and effor

Find out what separates stars from average performers Learn how to be the top pick for the choice jobs Use nine star-performer strategies to become a member of theselect "ten-for-one" club, with ten times the productivity of theaverage worker Find out how using the nine strategies enables you to out-performpeople with supposedly better credentials New in this edition: special insights for women and members ofminority groups

When Guerrilla Marketing was first published in 1983, JayLevinson revolutionized marketing strategies for the small-businessowner with his take-no-prisoners approach to finding clients. Basedon hundreds of solid ideas that really work, Levinson's philosophyhas given birth to a new way of learning about market share and howto gain it. In this completely updated and expanded fourth edition,Levinson offers a new arsenal of weaponry for small-businesssuccess including * strategies for marketing on the Internet(explaining when and precisely how to use it) * tips for using newtechnology, such as podcasting and automated marketing * programsfor targeting prospects and cultivating repeat and referralbusiness * management lessons in the age of telecommuting andfreelance employees Guerrilla Marketing is the entrepreneur'smarketing bible -- and the book every small-business owner shouldhave on his or her shelf.

If you are a baby boomer nearing fifty and you haven't saved adime, don't panic. Charles Schwab, one of America's most trustedand respected names in financial services will help you takecontrol of your financial life.In You're Fifty -- Now What? hewalks even the most inexperienced person through the process ofinvesting money to prepare for tomorrow, while offering solidanswers to tough questions. He helps you figure out exactly whatyou'll need for your retirement, how to maximize the best earningand investing years of your life, and how to work out your wisestbalance of asset allocation by offering straightforward advice thatenables you to put your affairs in order and your mind at ease.