Swensen has been the chief investment officer for the past 14 years at Yale University,where he is responsible for managing and investing more than $6 billion of the university's endowment assets and investment funds.Realizing an annual return of more than 16 percent on his investments,Swensen has added more than $2 billion to Yale's coffers,and his consistent track record has attracted the notice of Wall Street portfolio managers.Here Swensen provides a brief history of endowment funds and explains the purpose of endowment accumulation and the goals for institutional portfolios.One of the strategies behind his success has been to diversify asset classes and move beyond a reliance on domestic marketable securities.He distinguishes between traditional and alternative asset classes,looks at performance evaluation issues and tools,and considers the investment decision-making process.Although its audience will be limited,this book is a necessary purchase for libraries with collections that include the topic of in

Legendary investor Jim Rogers gives us his view of the worldon a twenty-two-month, fifty-two-country motorcycle odyssey in hisbestselling business/adventure book, Investment Biker, which hasalready sold more than 200,000 copies. Before you invest another dollar anywhere in the world(including the United States), read this book by the man Timemagazine calls “the Indiana Jones of finance.” Jim Rogers became a Wall Street legend when he co-founded theQuantum Fund. Investment Biker is the fascinating story of Rogers’sglobal motorcycle journey/investing trip, with hardheaded advice onthe current state and future direction of international economiesthat will guide and inspire investors interested in foreignmarkets.

Even after the ruinous financial crisis of 2008, America isstill beset by the depredations of an oligarchy that is now bigger,more profitable, and more resistant to regulation than ever.Anchored by six megabanks—Bank of America, JPMorgan Chase,Citigroup, Wells Fargo, Goldman Sachs, and Morgan Stanley—whichtogether control assets amounting, astonishingly, to more than 60percent of the country’s gross domestic product, these financialinstitutions (now more emphatically “too big to fail”) continue tohold the global economy hostage, threatening yet another financialmeltdown with their excessive risk-taking and toxic “business asusual” practices. How did this come to be—and what is to be done?These are the central concerns of 13 Bankers, a brilliant,historically informed account of our troubled politicaleconomy. In 13 Bankers, Simon Johnson—one of the most prominent andfrequently cited economists in America (former chief economist ofthe International Monetary Fund, Professor of Entre

Are You Prepared for Another Lost Decade? "[Pring] seesanother 'lost decade,' but also ways to make it a winner". ("TheNew York Times"). Don't let the secular bear eat you. Prepare toearn steady profits in another decade of volatile and disappointingmarket returns. For more than four decades, Martin Pring has been aleading innovator and practitioner of financial and business cycleanalysis. In "Investing in the Second Lost Decade", Pring - alongwith seasoned portfolio managers Joe Turner and Tom Kopas - offersconclusive proof that we're only near the midway point of acontinued secular cycle of flat returns and deeply cyclicaleconomic conditions. To guide you through these uncertain times,Pring, Turner, and Kopas deliver a proven action plan for masteringthe realities facing today's investors. Using proprietary analysis,the authors explore the characteristics of long-term bear marketsalong with the looming dual threats of inflation and risinginterest rates - and outline positive steps you can take to cre

Regarded as one of the pioneers of modern investment theory, Philip A. Fisher's investment principles are studied and used by contemporary finance professionals including Warren Buffett. Fisher was the first to consider a stock's worth in terms of potential growth instead of just price trends and absolute value. His principles espouse identifying long-term growth stocks and their emerging value as opposed to choosing short-term trades for initial profit. First published in 1958, this investment classic is considered a must-read as the foundation for many of today's popular investment beliefs.

When Guerrilla Marketing was first published in 1983, JayLevinson revolutionized marketing strategies for the small-businessowner with his take-no-prisoners approach to finding clients. Basedon hundreds of solid ideas that really work, Levinson's philosophyhas given birth to a new way of learning about market share and howto gain it. In this completely updated and expanded fourth edition,Levinson offers a new arsenal of weaponry for small-businesssuccess including * strategies for marketing on the Internet(explaining when and precisely how to use it) * tips for using newtechnology, such as podcasting and automated marketing * programsfor targeting prospects and cultivating repeat and referralbusiness * management lessons in the age of telecommuting andfreelance employees Guerrilla Marketing is the entrepreneur'smarketing bible -- and the book every small-business owner shouldhave on his or her shelf.

An updated edition of the bestselling collection of timeless wisdom from the world's greatest investor Readers of Warren Buffett's letters to Berkshire Hathaway shareholders have gained an enormously valuable informal education in the art of investing.

Recommended by finance experts and used extensively byinstitutional investors, index funds and exchange-traded funds(ETFs) provide unmanaged, diversified exposure to a variety ofasset classes. Index Investing For Dummies shows activeinvestors how to add index investments to their portfolios and makethe most of their money, while protecting their assets. It featuresplain-English information on the different types of index funds andtheir advantage over other funds, getting started in indexinvesting, using index funds for asset allocation, understandingreturns and risk, diversifying among fund holdings, and applyingwinning strategies for maximum profit.

"This book deserves a place on every serious investor’sshelf." –FINANCIAL TIMES "A must-read for all disciples of value investing. In 1934,Graham and Dodd created fundamental security analysis. Greenwaldreinforces the worth of this approach, incorporates new advances,and takes their work into the twenty-first century." –Mario J. Gabelli, Chairman, Gabelli Asset Management, Inc. "The new title most deserving of your time is Value Investing . .. . Its authors aim to place their work next to Benjamin Graham’s1950 classic, The Intelligent Investor. My 1986 edition came withWarren Buffett’s endorsement–‘by far the best book on investingever written.’ Value Investing is better." –Robert Barker, BusinessWeek "Greenwald is an economist (PhD from MIT) who caught the valuebug. He has updated and expanded Graham’s ideas, and his summerseminars ($2,900 for two days) have become popular with everyonefrom well-known money managers to Columbia MBAs who couldn’

Jesse Livermore was a loner, an individualist-and the most successful stock trader who ever lived. Written shortly before his death in 1940, How to Trade Stocks offered traders their first account of that famously tight-lipped operator's trading system. Written in Livermore's inimitable, no-nonsense style, it interweaves fascinating autobiographical and historical details with step-by-step guidance on: Reading market and stock behaviors；Analyzing leading sectors；Market timing；Money management；Emotional control. In this new edition of that classic, trader and top Livermore expert Richard Smitten sheds new light on Jesse Livermore's philosophy and methods. Drawing on Livermore's private papers and interviews with his family, Smitten provides priceless insights into the Livermore trading formula, along with tips on how to combine it with contemporary charting techniques. Also included is the Livermore Market Key, the first and still one of the most accurate methods of tracking and recording market pa

Through every type of market, William J. O'Neil's nationalbestseller, How to Make Money inStocks, has shown over 2 millioninvestors the secrets to successful investing. O'Neil'spowerful CANSLIM~ Investing Systemma proven seven-step process for minimizingriskand maximizing gains--has influenced generations ofinvestors.Based on a major study of all the greatest stock marketwinners from 1880 to 2009, thisexpanded edition gives you:

The international bestseller on the extent to which personalfreedom has been eroded by government regulations and agencieswhile personal prosperity has been undermined by governmentspending and economic controls. New Foreword by the Authors;Index.

Like the sayings of the ancient Chinese philosopher Lao-tzu inthe Tao Te Ching, Warren Buffett's worldly wisdom is deceptivelysimple and enormously powerful in application. In The Tao of WarrenBuffett, Mary Buffett joins noted Buffetologist and internationallecturer David Clark to bring you Warren Buffett's smartest,funniest and most memorable sayings, with an eye towards revealingthe life philosophies and the investment strategies that have madehim the world's most successful investor -- and the world's richestman. From serious investors to chronic over-spenders, this book canteach everyone some secrets of success.

Perino recounts in riveting detail the 1933 hearings that putWall Street on trial for the Great Crash. Never before in Americanhistory had so many financial titans been called to account beforethe public, and they had come within a few weeks of emergingunscathed.

Warren Buffett's wit and wisdom is a roadmap for those looking to succeed in business, investing, and life. This title is intended for those who want to improve their investing skills. It outlines Buffett's philosophy and techniques.

An insider's look at security analysis and business valuation,as practiced by Wall Street, Corporate America, and internationalbusinesses Two major market crashes, numerous financial and accountingscandals, growth in private equity and hedge funds, Sarbanes Oxleyand related regulations, and international developments changedsecurity analysis and business valuation substantially over thelast fourteen years. These events necessitated a second edition ofthis modern classic, praised earlier by Barron's as a "welcomesuccessor to Graham and Dodd" and used in the global CFAexam. This authoritative book shows the rational, rigorous analysis isstill the most successful way to evaluate securities. It picks upwhere Graham and Dodd's bestselling Security Analysis - for decadesconsidered the definitive word on the subject - leaves off.Providing a practical viewpoint, Security Analysis on Wall Streetshows how the values of common stock are really determined intoday's marketplace. Incorporating dozens of

China is positioned to rule the economic world in the coming decades.Western producers find it impossible to compete with China's 60-cents-per-hour average labor costs,and its manufacturing sectors continue to grow exponentially.Export markets are flooded with high-quality,brand-name consumer goods produced in China.In addition to fueling China's dynamic growth curve,this exploding industrial sector has created a new class of worker with unprecedented disposable income and the desire to spend it on,of course,Chinese-produced goods. It's an investment opportunity that,on this immense scale,you most likely won't see again in your lifetime.But how can you cut across cultural,language,and geographical barriers to put your investment dollars to work in China,today? From Wall Street to the Great Wall shows you how to identify opportunities and invest safely and profitably in the expanding Chinese economy.Researched and written by executives with Mergent,Inc.—the most authoritative global resource for Chines

In The Little Book That Still Beats the Market, JoelGreenblatt expands the successful strategy from the originalbestseller to show investors how to profit in any market. Throughentertaining anecdotes and practical pearls of wisdom, the bookexplores the basic principles of successful stock market investingand then reveals a magic formula that makes buying good companiesat bargain prices automatic. It also ties into Greenblatt's latesteffort that allows investors to either manage their own accounts orhave their accounts professionally managed by someone onGreenblatt's team. Either way, the magic formula still holds: thenew web site just makes it that much easier. For example, if aninvestor chooses to manage his or her own account, a list of magicformula stocks is provided from which to pick with a click of abutton, and alerts are sent automatically when it is time toconsider selling a security. The formula has been tested over hundreds of different periodsand thousads of stock picks and has been pr