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    • Wealth, War And Wisdom 9780470474792
    •   ( 0 条评论 )
    • Barton Biggs ,(巴顿·比格斯) 著 /2009-10-01/ Wiley
    • An intriguing look at how past market wisdom can help you survive and thrive during uncertain timesIn Wealth, War Wisdom, legendary Wall Street investor Barton Biggs reveals how the turning points of World War II intersected with market performance, and shows how these lessons can help the twenty–first–century investor comprehend our own perilous times as well as choose the best strategies for the modern market economy.Through these pages, Biggs skillfully discusses the performance of equities in both victorious and defeated countries, examines how individuals preserved their wealth despite the ongoing battles, and explores whether or not public equities were able to increase in value and serve as a wealth preserver. Biggs also looks at how other assets, including real estate and gold, fared during this dynamic and devastating period, and offers valuable insights on preserving one′s wealth for future generations. With clear, concise prose, BiggsReveals how the investment insights of truly tryin

    • ¥100.7 折扣:6.9折
    • Managerial Economics 管理经济学
    •   ( 3 条评论 )
    • W.Bruce Allen 著 /2002-02-01/ W W Norton & Co Ltd
    • The Fifth Edition of Managerial Economics heralds a new era for this classic text. Carrying on the tradition established by Edwin Mansfield in the book's earlier editions, Bruce Allen, Neil Doherty, and Keith Weigelt—all of the University of Pennsylvania's Wharton School—have prepared an exciting revision that capitalizes on proven strengths while embracing new developments in the field. Retaining a hallmark of Managerial Economics, the authors include a wealth of cases and applications that consistently anchor the exposition in the real world of business decision making. New to the Fifth Edition is a greater focus on applied microeconomics, with two new chapters, one on auctions and another on the principal-agent problems of firms. These new chapters, numerous new cases and applications throughout the book, and an exciting new package of electronic ancillaries promise to make the Fifth Edition of Managerial Economics the best yet.

    • ¥294 折扣:9.8折
    • PETER F.DRUCKER:POST-CAPITALIST SOCIEIY
    •   ( 0 条评论 )
    • 彼得·德鲁克 (Peter Drucker) 著 /1994-04-01/ 人民出版社
    • Business guru and author Peter Drucker provides an incisiveanalysis of the major world transformation taking place, from theAge of Capitalism to the Knowledge Society, and examines theradical effects it will have on society, politics, and business nowand in the coming years. 50,000 copies already sold inhardcover.

    • ¥107.4 折扣:7.9折
    • Inbound Marketing: Get Found Using Google, Social Media, And
    •   ( 2 条评论 )
    • Brian Halligan ,(布瑞恩·哈利根),Dharmesh Shah ,(达迈什·沙) 著 /2011-01-01/ Wiley
    • Stop pushing your message out and start pulling your customersin. Traditional outbound marketing methods like cold-calling, emailblasts, advertising, and direct mail are increasingly lesseffective. People are getting better at blocking theseinterruptions out using Caller ID, spam protection, TiVo, etc.People are now increasingly turning to Google, social media, andblogs to find products and services. Inbound Marketing helps youtake advantage of this change by showing you how to get found bycustomers online. Inbound Marketing is a how-to guide to getting found via Google,the blogosphere, and social media sites. Improve your rankings inGoogle to get more traffic Build and promote a blog for yourbusiness Grow and nurture a community in Facebook, LinkedIn,Twitter, etc. Measure what matters and do more of what worksonline. The rules of marketing have changed, and your business canbenefit from this change. Inbound Marketing shows you how to getfound by more prospects already looking for wha

    • ¥170.6 折扣:7.9折
    • How An Economy Grows And Why It Crashes 9780470526705
    •   ( 4 条评论 )
    • Andrew J. Schiff 著 /2010-05-01/ Wiley
    • An engaging introduction to the fundamental elements of aneconomy "How an Economy Grows and Why it Doesn't" usesillustration, humor, and accessible storytelling to explain complextopics of economic growth and monetary systems. In it, economicexpert and bestselling author, Peter Schiff, presents economics intwo informative, yet thoroughly entertaining tales. Expanding ontwo tales previously published by Schiff's father, a trader andfinancial expert, this book takes complex economic issues anddistills them into a rousing allegory. With wit and humor, Schiffexplains the roots of economic growth, the uses of capital, thedestructive nature of consumer credit, and many other topicalprinciples of economic theory. From Peter Schiff, the bestsellingauthor of "Crash Proof," this new book is An insightfullyillustrated book that both entertains and educates readers aboutour economic system and A guide to understanding the concepts ofrisk, creation of capital assets, return, consumption, saving, andborrowing The ta

    • ¥135.8 折扣:7.9折
    • Return of Depression Economics 经济帮你感受实际
    •   ( 2 条评论 )
    • Paul R. Krugman 著 /2008-12-01/ Oversea Publishing House
    • Paul Krugman, winner of the 2008 Nobel Prize in economics, shows how today's crisis parallels the events that caused the Great Depression - and explains what it will take to avoid catastrophe. In 1999, in "The Return of Depression Economics", Paul Krugman surveyed the economic crises that had swept across Asia and Latin America, and warned that those crises were a warning for all of us: like diseases that have become resistant to antibiotics, the economic maladies that caused the Great Depression were making a comeback. In the years that followed, as Wall Street boomed and financial wheeler-dealers made vast profits, the international crises of the 1990s faded from memory. But now depression economics has come to America: when the great housing bubble of the mid-2000s burst, the U.S. financial system proved as vulnerable as those of developing countries caught up in earlier crises - and a replay of the 1930s seems all too possible. In this new, greatly updated edition of "The Return of Depression Economics",

    • ¥105.6 折扣:8.8折
    • Boomerang: Travels in the New Third World (ISBN=978039308181
    •   ( 58 条评论 )
    • Michael Lewis 著 /2012-03-01/
    • From the #1 New York Times bestselling author of The Big Short,Liar’s Poker and The Blind Side! The tsunami of cheap credit that rolled across the planetbetween 2002 and 2008 was more than a simple financial phenomenon:it was temptation, offering entire societies the chance to revealaspects of their characters they could not normally afford toindulge. The Greeks wanted to turn their country into a pi?ata stuffedwith cash and allow as many citizens as possible to take a whack atit. The Germans wanted to be even more German; the Irish wanted tostop being Irish. The trademark of Michael Lewis’s bestsellers is to tell animportant and complex story through characters so outsized andoutrageously weird that you’d think they have to be invented.(You’d be wrong.) In Boomerang, we meet a brilliant monk who hasfigured out how to game Greek capitalism to save his failingmonastery; a cod fisherman who, with three days’ training, becomesa currency trader for an Icelandic bank; and an Irish real estatedevelope

    • ¥151.2 折扣:7.9折
    • Report on the Development of Lancang-Mekong Agricultural Coo
    •   ( 0 条评论 )
    • 农业农村部对外经济合作中心 /2023-11-01/ 商务印书馆
    • 澜沧江 湄公河合作简称 澜湄合作 ,是我国倡导的重要次区域合作机制,参与成员包括中国、柬埔寨、老挝、缅甸、泰国、越南六国。农业是澜湄合作五大优先领域(互联互通、产能、跨境经济、水资源、农业和减贫)之一,各国围绕种植、畜牧养殖、渔业、农产品加工等多个产业,实施了一百多个农业项目,有力提升了澜湄次区域农业产业发展竞争力。 本书是 澜沧江 湄公河农业合作发展报告 系列第2本,由中国农业农村部对外经济合作中心编写。本书围绕玉米和木薯两个重点产业,从种植生产、贸易水平、产业合作、技术交流等方面梳理总结,旨在了解澜湄国家产业发展与合作现状,为进一步有效利用澜湄基金等资源,提升澜湄国家农业产业化水平提供科学参考与依据,具有一定的出版价值和社会意义。

    • ¥126.7 ¥150 折扣:8.4折
    • China’s Economic Transformation, 2e中国经济的转型
    •   ( 0 条评论 )
    • Gregory c. chow 著 /2007-09-01/
    • Will China's recent economic growth continue at the same rate? For how long? What obstacles lie in the way of sustained growth? Who gains and why? Gregory Chow covers these and many other issues. Provides a penetrating and comprehensive analysis of the historical, institutional and theoretical factors that have contributed to China's economic success Reveals new findings concerning the roles of market institutions, Chinese human capital, private ownership, forms of government, political conditions, and bureaucratic economic institutions The new edition covers a diverse set of important issues: environmental restraints; income distribution; rural poverty; the education system; healthcare; exchange rate policies; monetary policies; and financial regulation.

    • ¥469 折扣:8.8折
    • FREEDOM, INC.(ISBN=9780307409386)
    •   ( 4 条评论 )
    • Brian M. CarneyIsaac Getz 编 /2009-10-01/ Random House US
    • Free to succeed . . . Whether in troubled economic times or during years of prosperity,there is a proven way for companies to boost productivity, profits,and growth. Remarkably, it costs nothing––whether cost is measuredin terms of monetary resources or time– –and is simply based on thebelief that, if only people can be free to act in the bestinterests of their company, the results will be tremendous.Freedom, Inc. presents the evidence that this is not thePollyannaish wish of a few dreamers, but a reality built bybottom-line-focused leaders. . . . The culture of freedom works–and Freedom, Inc. reveals thesecrets of a successful business paradigm based on a trusting,nonhierarchical, liberated environment. The visionary leaders profiled here performed near-miracles indriving their companies to unheard-of levels of success, often fromunlikely or disheartening beginnings. Businesses as diverse asinsurance company USAA, winemaker Sea Smoke Cellars, Gore Associates,

    • ¥119 折扣:5折
    • Statistics and the German State, 1900-1945: The Making of Mo
    •   ( 0 条评论 )
    • J. Adam Tooze 著 /2007-08-01/
    • Tooze provides an interpretation of the period of dramatic statistical innovation between 1900 and 1945. The Weimar Republic and the Third Reich were in the forefront of statistical innovation in the interwar decades. New ways of measuring the economy were inspired both by contemporary developments in macroeconomic theory and the needs of government. Under the Nazi regime, these statistical tools provided the basis for a radical experiment in economic planning. Based on the German example, Tooze argues for a more wide-ranging reconsideration of the history of modern economic knowledge. 作者简介: J. Adam Tooze provides an interpretation of the dramatic period of statistical innovation between 1900 and the end of World War II. At the turn of the century, virtually none of the economic statistics that we take for granted today were available. By 1944, the entire repertoire of modern economic statistics was being put to work in wartime economic management. As this book reveals, the Weimar Repub

    • ¥437.4 折扣:8.8折
    • Ben Bernanke's Fed(ISBN=9781422125847)
    •   ( 1 条评论 )
    • Ethan S. Harris伊桑·S·哈里斯) 著 /2008-07-01/ Perseus
    • Ben Bernanke's swearing in as Federal Reserve chairman in 2006marked the end of Alan Greenspan's long, legendary career. To date,the new chair has garnered mixed reviews. Business economists seehim as the best-qualified successor to Greenspan, while manytraders and investors worry that he's too academic for the job.Meanwhile, ordinary Americans do not even know who he is. How will Bernanke's leadership affect the Fed's actions in thecoming years? How will Bernanke build on Greenspan's success, butalso put his own stamp on the Fed? What will all this imply forbusinesses and investors? In Ben Bernanke's Fed, Ethan Harrisprovides exceptional insights into these crucial issues. Engaging and discerning, this book demystifies the man who hasstepped into what many describe as the second most powerful job inAmerica.

    • ¥151.5 折扣:6.5折
    • 解读中国经济UNDERSTANDING CHINA'S ECONOMY
    •   ( 0 条评论 )
    • Gregory c. chow 著 /2000-12-01/ 中国矿大出版社
    • In the early 1990's, the world began to recognize China as a rising economic power to reckon with. China's economy is dynamic - her human and natural resources are plentiful and her economic growth has been well sustained over the last 16 years. In fact, some have predicted that by the year 2020, China's economic output will be close to half that of the US. It is undeniable that China will be an economic giant, if she is not already one today. In this book, the author has traced China's economic development over the last 16 years. The steps and characteristics of China's economic reform are detailed. The prospects for China's economic growth are studied. The author also attempts to analyze topical issues pertaining to China's economic relations with the US and her integration with the other Asian economies. This book provides the interested reader with a bird's eye view of the Chinese economy over the last 16 years. Most chapters are written for the general re! ader, while a few are for professional ec

    • ¥214.9 折扣:7.9折
    • Inflation Targeting, Debt, Brazilian Experience通货膨胀目标制定、债务与巴
    •   ( 0 条评论 )
    • Francesco Giavazzi 著 /2005-05-01/
    • Inflation targeting -- when central bank policies set specific inflation rate objectives -- is widely used by both developed and developing countries around the world (although not by the United States or the European Central Bank). This collection of original essays looks at how Brazil's policy of inflation targeting, coupled with a floating exchange rate, survived a series of severe economic shocks and examines the policy lessons that can be drawn from Brazil's experience. After a successful start in early 1999, Brazil's policy regime had to manage mounting difficulties, including a sudden reversal of capital flows and its effects on the exchange rate and public debt, the contagion of Argentina's severe economic problems, a domestic energy crisis, and the political uncertainty of the 2002 presidential campaign. The contributors, prominent Brazilian and international economists, draw important lessons from Brazil's experience, including the necessity of accompanying monetary policy with fiscal improvemen

    • ¥358.2 折扣:8.8折
    • Trading For A Living 9780471592242
    •   ( 0 条评论 )
    • Alexander Elder ,(亚历山大·爱尔德) 著 /1993-03-01/ Wiley
    • An eminent futures trader explores crucial factors in the markets that most experts overlook--time, volume and open interest--and describes little-known indicators to profitably track them. Covers all the popular technical approaches to futures, options and stock markets including Elliott Wave, oscillators, moving averages, Market Logic, point-and-figure charting. Explains why most traders sabotage themselves and how to avoid doing the same.

    • ¥545.9 折扣:7.9折
    • 亚洲新危机:通过全面理论管理复兴ASIA'S NEW CRISIS
    •   ( 0 条评论 )
    • Frank-Jurgen Richter 著 /2003-11-26/ John Wiley & Sons
    • This book is a timely and much-needed attempt to provide a new, unique, and non-condescending framework for recreating an ethical dimension to Asian business. This should be required reading for all Asian business school students in the hope that history will not repeat itself? - Ho Kwong Ping, Chairman, Wah Chang International Corporation Pte Ltd Everyone has something worthwhile to say about ethics. The difficulty is that words are not deeds. And words are rarely converted into action unless they are proselytized with zeal, carried with passion, sustained by conviction and fortified by faith. This groundbreaking work skillfully edited by Frank-J rgen Richter and Pamela C.M. Mar provides compelling motivation to live a life that is formed by truth and gripped by integrity. - Dr. Y.Y. , Founder and Chairman, The Wyuy Capital Group This is a timely volume. Its broad sweep reveals an entire region coping with an ethical void, one which has deepened since the Asian financial crisis. What sets this

    • ¥238.3 折扣:8.8折
    • Frequently Asked Questions In Quantitative Finance 2Ed 97804
    •   ( 1 条评论 )
    • Paul P. Wilmott 著 /2009-11-01/ Wiley
    • "Getting agreement between finance theory and finance practiceis important like never before. In the last decade the derivativesbusiness has grown to a staggering size, such that the outstandingnotional of all contracts is now many multiples of the underlyingworld economy. No longer are derivatives for helping people controland manage their financial risks from other business andindustries, no, it seems that the people are toiling away in thefields to keep the derivatives market afloat (Apologies for themixed metaphor ) If you work in derivatives, risk, development,trading, etc. you'd better know what you are doing, there's now abig responsibility on your shoulders. In this second edition of"Frequently Asked Questions in Quantitative Finance" I continue inmy mission to pull quant finance up from the dumbed-down depths,and to drag it back down to earth from the super-sophisticatedstratosphere. Readers of my work and blogs will know that I thinkboth extremes are dangerous. Quant finance should inhabit th

    • ¥341.3 折扣:7.9折
    • HOW COUNTRIES COMPETE(经济全球化时代的国家竞争)
    •   ( 0 条评论 )
    • Richard H. K. Vietor 著 /2007-01-01/ Harvard Business School Press
    • Vietor, an academic, argues that government strategy matters in setting the direction and creating the climate for a nation's economic development and profitable private enterprise. Drawing from history, economic analysis, and extensive interviews, he examines different governments' approaches to growth and development leading to success or failure in the context of their unique social, economic, cultural, and historic influences. The author considers the current environment and suggests a future direction for China, India, Japan, Singapore, the U.S., Mexico, Russia, Saudi Arabia, and South Africa. He explores at length the high growth in Asia; structural adjustments of institutions and other problems in South America, Africa and the Middle East; and deficits, debt, and stagnation in the developed world. He tells us "Riyadh and Mumbai are no longer very far from New York and Brussels, instantaneously [connected] by Internet--a single global economy with increasingly integrated markets, political problems, and

    • ¥286 折扣:8.8折
    • Billions Of Entrepreneurs: How China And India Are Reshaping
    •   ( 11 条评论 )
    • Tarun Khanna 著 /2011-03-01/ McGraw-Hill
    • "Khanna has written an objective and insightful comparison ofChina and India. His analysis of Indian developments isparticularly outstanding, because it is based on his firsthandexperiences in India. But he does not hold back in his praise ofChinese successes. The result is a very fair-minded report on thetwo Asian giants."-- Foreign Affairs "Khanna delivers a dense but lively blend ofanecdotes and analysis. He shows how entrepreneurial spirit istransforming both these countries not only economically, butstrengthening ties between the two." -- Newsweek Much attention is being paid to businessopportunity in China and India, the world's most populous nations.According to Tarun Khanna, it's the new entrepreneurial emergenceof these two nations that will have the greatest impact onbusiness, politics, and global society as a whole. Billions of Entrepreneurs is an elegantlywritten book that mixes on-the-ground stories with thoroughresearch to show how Chinese and Indian entrepreneurs are creatingchange

    • ¥121.7 折扣:7.9折
    • 推动公益事业发展的六法则Forces for Good : The Six Practices of High-Impa
    •   ( 0 条评论 )
    • Leslie CrutchfieldHeather McLeod Grant 著 /2007-10-01/
    • An innovative guide to how great nonprofits achieve extraordinary social impact. What makes great nonprofits great? Authors Crutchfield and McLeod Grant searched for the answer over several years, employing a rigorous research methodology which derived from books on for-profits like Built to Last. They studied 12 nonprofits that have achieved extraordinary levels of impact—from Habitat for Humanity to the Heritage Foundation—and distilled six counterintuitive practices that these organizations use to change the world. This book has lessons for all readers interested in creating significant social change, including nonprofit managers, donors and volunteers. Leslie R. Crutchfield (Washington, D.C.) is a managing director of Ashoka and research grantee of the Aspen Institute. Heather McLeod Grant (Palo Alto, CA) is a nonprofit consultant and advisor to Duke University’s Center for the Advancement of Social Entrepreneurship and the Stanford Center for Social Innovation. Crutchfield and Grant we

    • ¥223.5 折扣:8.8折
    • Paying with Plastic, Second Edition刷卡付帐:购买与借款的数字革命
    •   ( 0 条评论 )
    • David S. EvansRichard Schmalensee 著 /2005-01-01/
    • For better or worse,most of us have at least one of the 720 million little plastic cards that are used each year to complete $860 billion worth of purchases at 15 million incredibly varied merchant locations throughout the world。This is a far cry from the humble beginnings of these myriad credit,debit,and charge cards,which just a few decades ago were generally a perk offered only to elite customers for the acquisition of fine meals,hotel rooms,department-store goods,and oil-company products。They are now so common and such an integral part of our economy,in fact,that few pay them much mind--a situation that makes David Evans and Richard Schmalensee's Paying with Plastic all the more interesting。Evans,senior vice president of National Economics Research Associates,and Schmalensee,dean of MIT's Sloan School of Management,meticulously trace the history of these cards from both the consumer and merchant perspectives in this surprisingly appealing volume,which will prove enlighten

    • ¥213.8 折扣:8.8折
    • Economics For Dummies 2Nd Edition(ISBN=9780470879481)
    •   ( 2 条评论 )
    • Sean Masaki Flynn 著 /2011-04-01/ Wiley
    • Grasp the history, principles, theories, and terminology ofeconomics with this updated bestseller Since the initial publication of Economics For Dummies in 2005,the U.S. has endured a number of drastic changes and events thatsent its economy into a tailspin. This newly revised editionpresents updated material about the recent financial crisis and thesteps taken to repair it. Packed with refreshed information and relevant new examples fromtoday's economy, it gives you a straightforward, easy-to-graspunderstanding of how the economy functions-and how it influencespersonal finances.

    • ¥150.1 折扣:7.9折
    • 经济学简史:沉闷科学中的巧妙方法BRIEF HISTORY OF ECONOMICS, A - ARTFUL APPRO
    •   ( 0 条评论 )
    • E. Ray Canterbery 著 /2001-12-01/ 东南大学出版社
    • A Brief History of Economics illustrates how the ideas of the great economists not only influenced societies but were themselves shaped by their cultural milieu. Understandingthe economists' visions - lucidly and vividly unveiled by Canterbery - allows readers to place economics within a broader community of ideas. Magically, the author linksAdam Smith to Isaac Newton's idea of an orderly universe, F Scott Fitzgerald's The Great Gatsby to ThorsteinVeblen, John Steinbeck's Grapes of Wrath to the Great Depression, and Tom Wolfe's The Bonfire of the Vanities to Reaganomics. Often humorous, Canterbery's easy style will make the student's first foray into economics lively and relevant. Readers will dismiss "dismal" from the science.

    • ¥172.2 折扣:7.9折
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