If Rupert Murdoch and Sumner Redstone are so smart, why aretheir stocks long-term losers? We live in the age of big Media, with the celebrity mogulstelling us that "content is king." But for all the excitement,glamour, drama, and publicity they produce, why can't these mogulsand their companies manage to deliver better returns than you'd getfrom closing your eyes and throwing a dart? The Curse of the Mogullays bare the inexcusable financial performance beneath big Media'sfalse veneer of power. By rigorously examining individual media businesses, the authorsreveal the difference between judging a company by how many timesits CEO is seen in SunValley and by whether it generatesconsistently superior profits. The book is packed with enoughsharp-edged data to bring the most high-flying, hot-air filledmogul balloon crashing down to earth.

本书内容分产业投资基金概述，产业生命周期与产业投资基金，产业投资基金的产生与发展，产业投资基金类型的比较，产业投资基金的运作机制，产业投资基金的评估等十章。

"In my experience,the two things humans want most are to find happiness and to find meaning,"Izzo writes.In this ready-made spiritual quest,the business consultant and ordained Presbyterian minister interviewed more than 200 people from ages 60 to 106.The answers they received led him and his team to the belief that there are five secrets to happiness.Izzo's interviewees were selected after relatives and friends submitted their names as wise people with something to teach.The list was narrowed from 1,000 names to a diverse group that includes men and women,Muslims and Christians,doctors,barbers,priests,and aboriginal people. Throughout the book,Izzo presents each lesson with heartfelt responses and anecdotes from these wise elders to illustrate how living each lesson has made them fulfilled and unafraid of death."Just be yourself" has been the advice of every parent since Polonius.Izzo found that the simple phrase,"be true to yourself," is the first secret.Seventy-two-year-old Elsa told the author,"In o

A lively, fact-packed account of China's spectacular, 30-year transformation from economic shambles following Mao's Cultural Revolution to burgeoning market superpower, this book offers a torrent of statistics, case studies and anecdotes to tell a by now familiar but still worrisome story succinctly. Paid an average of 25 cents an hour, China's workers are not the world's cheapest, but no nation can match this "docile and capable industrial workforce, groomed by generations of government-enforced discipline," as veteran business reporter (and Chicago Mercantile trading firm founder) Fishman characterizes it. Since Mexican wages were (at the time) four times those of China, NAFTA's impact has been dwarfed by China's explosive growth (about 9.5% a year), and corporations and entrepreneurs operating in China have few worries about minimum wages, pensions, benefits, unions, antipollution laws or worker safety regulations. For the U.S., Fishman predicts more of what we're already seeing: deficits, declining wages

Smith's "The Wealth of Nations" was the first comprehensivetreatment of political economy. Originally delivered in the form oflectures at Glasgow, the book's publication in 1776 co-incided withAmerica's Declaration of Independence. These volumes includeSmith's assessment of the mercantile system, his advocacy of thefreedom of commerce and industry, and his famous prophecy that"America will be one of the foremost nations of the world".

This book contains money-making secrets that can change your life. THINK AND GROW RICH, based on the author's famed LAW OF SUCCESS, represents the distilled wisdom of distinguished men of great wealth and achievement. Andrew Carnegie's magic formula for success was the direct inspiration for this book. Carnegie demonstrated its soundness when his coaching brought fortunes to those young men to whom he had disclosed his secret. This book will teach you that secret--and the secrets of other great men like him. It will show you not only WHAT TO DO but HOW TO DO IT. If you learn and apply the simple basic techniques revealed here, you will have mastered the secret of true and lasting success. AND YOU MAY HAVE WHATEVER YOU WANT IN LIFE.

It is 2007 and three supertankers are ablaze in the Strait of Hormuz. World oil prices skyrocket. US Military Intelligence concludes that behind this catastrophe at the gateway to the Persian Gulf stands Iran, assisted by an expansionist China. Joined by new, young naval intelligence officer Lt. Jimmy Ramshawe, Admiral Arnold Morgan threatens the Iranian Navy with annihilation, deploying the US Navy to Hormuz along with the nuclear submarine, USS Shark, carrying two teams of Navy SEALS. With the US Navy distracted, China is able to unleash an attack on Taiwan, America's weak ally. The situation is critical as mutiny occurs onboard the USS Shark, jeopardising the entire operation by preventing the SEALS from assisting the increasingly desperate Taiwanese Air force- 作者简介 Patrick Robinson is the author of seven previous international bestselling thrillers: Nimitz Class, Kilo Class, H. M. S. Unseen, Seawolf, The Shark Mutiny, Barracuda 945 and Scimitar SL-2. He is also the author of several no

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In the summer of 2003, the New York Times Magazine sent Stephen J. Dubner, an author and journalist, to write a profile of Steven D. Levitt, a heralded young economist at the University of Chicago. Levitt was not remotely interested in the things that interest most economists. More... Instead, he studied the riddles of everyday lifefrom cheating to crime to child-rearingand his conclusions turned the conventional wisdom on its head. For instance, he argued that one of the main causes of the crime drop of the 1990s was the legalization of abortion twenty years earlier. (Unwanted children have a greater likelihood of becoming criminals; with so many unwanted children being aborted in the 1970s, the pool of potential criminals had significantly shrunk by the 1990s.) The Times article yielded an unprecedented response, a deluge of interest from thousands of curious, inspired, and occasionally distraught readers. Levitt and Dubner collaborated on a book that gives full play to Levitts most compelling ideas.

Ever wondered why the gap between rich and poor nations is so great, or why it's so difficult to get a foot on the property ladder, or why you can't buy a decent second-hand car? This book offers the hidden story behind these and other forces that shape our day-to-day lives,often without our knowing it.

In Common Wealth, Jeffrey D. Sachs—one of the world’s most respected economists and the author of The New York Times bestseller The End of Poverty— offers an urgent assessment of the environmental degradation, rapid population growth, and extreme poverty that threaten global peace and prosperity. Through crystalline examination of hard facts, Sachs predicts the cascade of crises that awaits this crowded planet—and presents a program of sustainable development and international cooperation that will correct this dangerous course. Few luminaries anywhere on the planet are as schooled in this daunting subject as Sachs, and this is the vital product of his experience and wisdom.

A comprehensive guide to understanding today's global economyfrom the author of the bestselling A Beginner's Guide to the WorldEconomy. While reporting on today's world, business and mainstream mediaalike use terms and mention trends that even the savviest consumermay find baffling. In his latest book, Randy Charles Epping usescompelling narratives and insightful analogies to clearly andconcisely explain the rapidly changing way business is done in thetwenty-first century, without a single chart or graph. Epping defines key ideas and commonly used words and phraseslike: Carbon footprint WTO Economy of scale NAFTA Outsourcing Epping also illustrates how central banks help navigate globalcrises and drive the global economy, discusses the benefits ofGreen Economics, shows how trade wars can be avoided, and explainsthe virtual economy, where multimillion dollar transactions takeplace in the blink of an eye. Complete with 89 easy-to-master tools for

本书内容分产业投资基金概述，产业生命周期与产业投资基金，产业投资基金的产生与发展，产业投资基金类型的比较，产业投资基金的运作机制，产业投资基金的评估等十章。

If you read only one pop economics book this year, The Undercover Economist should be it. Harford, a columnist for the Financial Times among other distinctions, has written a book that could almost serve as a textbook for an Economics 101 course. But it's emphatically not dry or dull. Instead, what Harford has done is convey the excitement, the power, and the often counter-intuitive results of economic thought. In so doing, he has written more or less the economic equivalent to The Selfish Gene.

A brilliant reconsideration of the Gilded Age in America, whenan oligarchy of wealth triumphed over democracy, when dreams offreedom and equality died of their impossibility. Jay Gould, the“Mephisto of Wall Street,” never runs for office, but he rules.This was his time (and John D. Rockefeller’s and AndrewCarnegie’s), and this was his country. At the end of the Civil War, with the rebellion put down andslavery ended, America belonged to Lincoln’s “plain people.” But“government of the people” and economic democracy were betrayed bypolitical parties that fanned memories of the war to distractAmericans from government of the corporation. Synthesizing the research of a new generation of scholars, JackBeatty gives us a fresh look at the “revolution from above” ofindustrialization that forged modern America. In Age of Betrayal,Supreme Court justices turn the Fourteenth Amendment’s promise of“equal protection of the laws” to the freed slave into the shieldof the corpora

How can your name affect how well you do in life? What do estate agents and the Ku Klux Klan have in common? Why do drug dealers live with their mothers? The answer: Freakonomics. It s at the heart of everything we do and the things that affect us daily: from sex to crime, parenting to politics, fat to cheating, fear to traffic jams. And we can use it to get to the heart of what s really happening under the surface of everyday life. This cult bestseller will show you how, by unravelling your life s secret codes, you can discover a totally new way of seeing the world.

America’s foremost analyst of media and journalism, NewYorker columnist and national bestselling author Ken Aulettahas been called the "James Bond of the media world"( BusinessWeek ) for his unparalleled access to news sources,keen analysis, smooth writing style, and uncompromising commitmentto his profession. In Backstory, Auletta’s piercing gaze sweepsinto every corner of a subject that has generated tremendous noisebut precious little clear thinking: the state of today’s media.From Howell Raines and the New York Times to Roger Ailes andFox News to the fractious relationship between President Bush andthe press, the essays in Backstory survey the troubledlandscape of the people and institutions who tell Americans what tobelieve. Comprehensive, trenchant, and unflinchingly honest, Backstory is a book that only Ken Auletta could write.

Ask a dozen talking heads about the course of action we should take to right the economy and you’ll get thirteen different answers. But what if we possessed a handful of basic principles that could guide our decisions—both the personal ones about how to save and spend but also those national ones that have been capturing the headlines? Robert H. Frank has been illustrating these principles longer and more clearly than anyone else. In The Economic Naturalist’s Field Guide, he reveals how they play out in Washington, on Wall Street, and in our own lives, covering everything from healthcare to tax policy to everyday decisions about what we do with our money. In today’s uncertain economic climate, The Economic Naturalist’s Field Guide’s insights have more bearing than ever on our pocketbooks, policies, and personal happiness.

Dollars and sense. For both generalreaders and students, The Complete Idiot's Guide(r) toEconomics, Second Edition clearly explains macroeconomics andmicroeconomics, covering the dynamics of the markets, consumerbehavior, business, budgets and taxation, recession and expansion,unemployment and inflation, fiscal policy, and international trade.This user-friendly second edition also discusses depression,wartime economics, and situational economics such as healthcare andenergy. ? With the economy topping the headlines every day, the timing isright for a second edition ? Will appeal to anyone getting an MBA or taking economicscourses, as well as general readers who want to learn abouteconomics in terms they can understand