筛选:
    • 全球经济中一件T恤的旅行 The Travels of a T-Shirt in the Global Economy
    •   ( 1 条评论 )
    • Pietra Rivoli 著 /2005-12-01/ John Wiley & Sons
    • During a 1999 protest of the World Trade Organization, Rivoli, an economics professor at Georgetown, looked on as an activist seized the microphone and demanded, "Who made your T-shirt?" Rivoli determined to find out. She interviewed cotton farmers in Texas, factory workers in China, labor champions in the American South and used-clothing vendors in Tanzania. Problems, Rivoli concludes, arise not with the market, but with the suppression of the market. Subsidized farmers, and manufacturers and importers with tax breaks, she argues, succeed because they avoid the risks and competition of unprotected global trade, which in turn forces poorer countries to lower their prices to below subsistence levels in order to compete. Rivoli seems surprised by her own conclusions, and while some chapters lapse into academic prose and tedious de*ions of bureaucratic maneuvering, her writing is at its best when it considers the social dimensions of a global economy, as in chapters on the social networks of African used-clothin

    • ¥134.6 折扣:8.8折
    • Freakonomics A Rogue Economist Explores the Hidden Side of E
    •   ( 42 条评论 )
    • Steven D. Levitt Stephen J. Dubner 著 /1970-01-01/ Penguin
    • How can your name affect how well you do in life? What do estateagents and the Ku Klux Klan have in common? Why do drug dealerslive with their mothers? The answer: Freakonomics. It’s at theheart of everything we do and the things that affect us daily: fromsex to crime, parenting to politics, fat to cheating, fear totraffic jams. And we can use it to get to the heart of what’sreally happening under the surface of everyday life. This cultbestseller will show you how, by unravelling your life’s secretcodes, you can discover a totally new way of seeing the world.

    • ¥53.7 折扣:7.9折
    • Business Cycles And Equilibrium Updated Edition 978047049917
    •   ( 1 条评论 )
    • Fischer Black 著 /2009-11-01/ Wiley
    • An updated look at what Fischer Black's ideas on business cyclesand equilibrium mean todayThroughout his career, Fischer Blackdescribed a view of business fluctuations based on the idea that awell-developed economy will be continually in equilibrium. In theessays that constitute this book, which is one of only two booksBlack ever wrote, he explores this idea thoroughly and reaches somesurprising conclusions.With the newfound popularity of quantitativefinance and risk management, the work of Fischer Black has garneredmuch attention. "Business Cycles and Equilibrium"-with its theorythat economic and financial markets are in a continualequilibrium-is one of his books that still rings true today, giventhe current economic crisis. This "Updated Edition" clearlypresents Black's classic theory on business cycles and the conceptof equilibrium, and contains a new introduction by the person whoknows Black best: Perry Mehrling, author of "Fischer Black and theRevolutionary Idea of Finance" (Wiley). Mehrling goes inside

    • ¥341.2 折扣:7.9折
    • 中级微观经济学 Intr Microeconomics 6ed
    •   ( 7 条评论 )
    • Hal R. Varian /1970-01-01/
    • Unrivaled in its unique combination of analytical rigor and accessibility, Intermediate Microeconomics: A Modern Approach has garnered one of the broadest adoption lists in the market. Now appearing in its Sixth Edition, Professor Varian's hallmark text is better than ever, featuring new treatments of game theory and competitive strategy, and a variety of new illustrative examples. Modern, authoritative, and above all crafted by an outstanding teacher and scholar, Intermediate Microeconomics, Sixth Edition will expand students' analytic powers and strengthen their understanding of microeconomics.

    • ¥88.2 折扣:9.8折
    • LunchwiththeFT
    •   ( 7 条评论 )
    • Lionel Barber 著 /2013-03-01/ Penguin
    • From film stars to politicians, tycoons to writers, dissidents to lifestyle gurus, Lunch with the FT is a selection of classic interviews conducted in the unforgiving proximity of a restaurant table. The list of people who have had Lunch with the FT since 1994 reads like an international Who's Who of our times. Meet the rich and famous, the weird and the brilliant, the brave and the virtuous, brought to you by the Financial Times' global network of columnists and correspondents. The operative word is lunch: this book brings you right to the table to decide what you think of Angela Merkel or Martin Amis, George Soros or Sean "P. Diddy" Combs, Angelina Jolie or Jimmy Carter. Meet not just oligarchs and royals, but the tycoon who will pay African presidents to quit, and one of the Arab world's most notorious sons. Also included are James Ferguson's famous illustrations in black and white. Lionel Barber, editor of the Financial Times, has steered the newspaper to three Newspaper of the Year awards. He has c

    • ¥102.6 折扣:6折
    • The Richest Man in Babylon 巴比伦富翁的秘密 9780451205360
    •   ( 16 条评论 )
    • 乔治·塞缪尔·克拉森(George S. Clason ) 著 /2004-02-01/ Penguin
    • 这本畅销经典受到无数人的喜爱,它揭示出古老的“巴比伦寓言”的成功秘诀,被誉为关于节俭、理财和个人财富成功的励志书。 THE MULTI-MILLION COPY BESTSELLING CLASSIC Read by millions, this timeless book holds the key to success-in the secrets of the ancients. Based on the famous "Babylonian principles," it's been hailed as the greatest of all inspirational works on the subject of thrift and financial planning. ACHIEVE PERSONAL WEALTH... This celebrated bestseller offers an understanding of-and a solution to-personal money problems.This is the original classic that reveals the secrets to acquiring money, keeping money, and making money earn even more money. Simply put: the original money-management favorite is back!

    • ¥38.6 折扣:6.9折
    • Economics For Dummies 2Nd Edition 9780470879481
    •   ( 5 条评论 )
    • Sean Masaki Flynn ,(肖恩·马萨基·弗林) 著 /2011-04-01/ Wiley
    • Grasp the history, principles, theories, and terminology of economics with this updated bestsellerSince the initial publication of Economics For Dummies in 2005, the U.S. has endured a number of drastic changes and events that sent its economy into a tailspin. This newly revised edition presents updated material about the recent financial crisis and the steps taken to repair it.Packed with refreshed information and relevant new examples from today′s economy, it gives you a straightforward, easy–to–grasp understanding of how the economy functions–and how it influences personal finances.New information on deciphering consumer behaviorRefresh coverage of fiscal and monetary policiesA new chapter on health care policy and the financial crisisPresenting complex theories in simple terms and helping you decode the jargon, understand the equations, and debunk the common misconceptions, Economics For Dummies tackles the topic in terms you can understand.

    • ¥150.1 折扣:7.9折
    • Amway
    •   ( 2 条评论 )
    • Wilbur Cross 著 /2001-02-01/ 远峰音像
    • Created in 1959, Amway has had an integralpart in shaping and improving the lives and lifestyles of millions of people around the world. Not just a business, but an opportunity for personal success and achievement, it has spread the old-fashioned American dream across the globe--from South America to the Pacific Rim. This definitive history of Amway delves deep into the heart and soul of the organization.It is an inspirational,motivational chronicle of the company as a whole—its ideology,goals,beliefs,ethics,and sense of values.With provo cative insights, into the first four decades of Amway,this valuable book shows where the company satnds at the dawn of the nes millennium——and how it will continue to move forward in the twenty-first century. In addition to the actual history of Amway,you'll read the uplifting stories of people around the world whose lives have been totally transformed by its philosophy-astonishing accounts of personal success that will motuvate you to improve your own life by

    • ¥46.8 折扣:4.5折
    • (中国:下一个超级大国的挑战) China, Inc.
    •   ( 2 条评论 )
    • Ted C. Fishman 著 /2005-12-01/ 上海蓝泉外文图书有限公司
    • A lively, fact-packed account of China's spectacular, 30-year transformation from economic shambles following Mao's Cultural Revolution to burgeoning market superpower, this book offers a torrent of statistics, case studies and anecdotes to tell a by now familiar but still worrisome story succinctly. Paid an average of 25 cents an hour, China's workers are not the world's cheapest, but no nation can match this "docile and capable industrial workforce, groomed by generations of government-enforced discipline," as veteran business reporter (and Chicago Mercantile trading firm founder) Fishman characterizes it. Since Mexican wages were (at the time) four times those of China, NAFTA's impact has been dwarfed by China's explosive growth (about 9.5% a year), and corporations and entrepreneurs operating in China have few worries about minimum wages, pensions, benefits, unions, antipollution laws or worker safety regulations. For the U.S., Fishman predicts more of what we're already seeing: deficits, declining wages

    • ¥88.9 折扣:8.8折
    • ALL THE MONEY IN THE WORLD(ISBN=9780307278760)
    •   ( 25 条评论 )
    • Peter W. Bernstein彼得·W.伯恩斯坦) 著 /2008-12-01/ Random House US
    • From Wall Street to the West Coast, from blue-collarbillionaires to blue-blood fortunes, from the Google guys tohedge-fund honchos, All the Money in the World gives us the lowdownon today richest Americans. Veteran journalists Peter W. Bernsteinand Annalyn Swan delve into who made and lost the most money in thepast twenty-five years, the fields and industries that haveproduced the greatest wealth, the biggest risk takers, the mostcompetitive players, the most wasteful family feuds, the trophywives, the most conspicuous consumers, the biggest art collectors,and the most and least generous philanthropists. Incorporating exclusive, never-before-published data from Forbesmagazine, All the Money in the World is a vastly entertaining,behind-the-scenes look at today's Big Rich.

    • ¥73 折扣:5折
    • Capital: A Critique of Political Economy (Penguin Classics)
    •   ( 8 条评论 )
    • Karl Marx 著 /1992-05-01/ Penguin
    • Capital, one of Marx's major and most influential works, wasthe product of thirty years close study of the capitalist mode ofproduction in England, the most advanced industrial society of hisday. This new translation of Volume One, the only volume to becompleted and edited by Marx himself, avoids some of the mistakesthat have marred earlier versions and seeks to do justice to theliterary qualities of the work. The introduction is by ErnestMandel, author of Late Capitalism, one of the only comprehensiveattempts to develop the theoretical legacy of Capital. --This textrefers to the Paperback edition.

    • ¥83.2 折扣:6.5折
    • Dear Undercover Economist 亲爱的卧底经济家
    •   ( 2 条评论 )
    • Tim Harford 著 /2011-01-01/ Harper Collins
    • Are there tangible benefits in flossing? Is it wrong to fake orgasms? What does the perfect online dating ad look like? Should we bother doing the ironing? Is it really impossible to buy the perfect Christmas gift? (Other than this book, of course.) Economists might not be the first people you would think of to give you advice on such diverse areas as parenting, the intricacies of etiquette or the dark arts of seduction. But for years bestselling author Tim Harford has been doing just that: answering the most challenging questions in his brilliant column, where he uses the tools of economics to give practical advice about everyday dilemmas, conundrums and concerns. From family rows and the stock market to buying socks or speed dating, you'll find within these pages a witty - and of course rational - explanation for almost everything you ever wanted to know about life.

    • ¥70.4 折扣:8.8折
    • Harvard Business Review on Emerging Markets 哈佛商业评论之新兴市场
    •   ( 1 条评论 )
    • HBSP 著 /2008-06-01/
    • Globalization is here to stay, and companies that avoid investing in emerging markets won't remain competitive for long. But doing business in developing regions presents unique challenges. Venture into this realm unprepared, and you may imperil your company. Packed with advice and real-world examples, this volume helps you mitigate the dangers. For example, you'll discover: How to assess four types of risks of doing business in or with a particular developing country Strategies for capturing fast-growing consumer markets in emerging economies Ways to adopt a truly local marketing mind-set How to collaborate with social activists in developed and emerging markets to create innovative local businesses that drive new growth while also making the world a better place

    • ¥183 折扣:8.8折
    • EXP Wikinomics(ISBN=9781591842316)
    •   ( 66 条评论 )
    • 本社 编 /2008-01-01/ Penguin
    • The knowledge, resources, and computing power of billions ofpeople are self-organizing into a massive new collective force.Interconnected and orchestrated through blogs, wikis, chat rooms,peer-to-peer networks, and personal broadcasting, the Web is beingreinvented to provide the first global platform for collaborationin history. Encouraging consumers, employees, suppliers, partnersand competitors alike to share information and ideas, masscollaboration marks a profound change in the way business isconducted and radically alters the future of corporatearchitecture, strategy and management. WIKINOMICS is the definitiveinvestigation into how small businesses can achieve success byusing a dynamic ecosystem of partners to co-create and peer-producevalue in this newly-emerging, networked economy.

    • ¥81.6 折扣:6折
    • The Dollar Meltdown: Surviving the Impending Currency Crisis
    •   ( 6 条评论 )
    • Charles Goyette 著 /2012-02-01/ Penguin
    • The New York Times bestseller-an investment book for thecoming age of high inflation. On the heels of the most recent economic crisis, America isheaded toward another: high inflation and dollar devaluation. Thesigns are clear: Federal debt is compounding while growth hasstalled, and America's foreign creditors are questioning thedollar's reserve currency status. Meanwhile, the "hidden" federaldebt, much larger than the official debt, makes things evenworse. But the good news, according to Charles Goyette, is that thosewho are prepared can protect themselves-and even profit-in this newera. Drawing on historical examples and a clear, down-to-earthanalysis, he explains the importance of gold, silver, and otheralternative investments when inflation takes off. He also givesreaders the investing tools to protect their savings and capitalizeon the opportunities ahead. Savvy readers don't have to be leftholding the bag after decades of government irresponsibility.

    • ¥70.2 折扣:6.5折
    • FREEDOM, INC.(ISBN=9780307409386)
    •   ( 4 条评论 )
    • Brian M. CarneyIsaac Getz 编 /2009-10-01/ Random House US
    • Free to succeed . . . Whether in troubled economic times or during years of prosperity,there is a proven way for companies to boost productivity, profits,and growth. Remarkably, it costs nothing––whether cost is measuredin terms of monetary resources or time– –and is simply based on thebelief that, if only people can be free to act in the bestinterests of their company, the results will be tremendous.Freedom, Inc. presents the evidence that this is not thePollyannaish wish of a few dreamers, but a reality built bybottom-line-focused leaders. . . . The culture of freedom works–and Freedom, Inc. reveals thesecrets of a successful business paradigm based on a trusting,nonhierarchical, liberated environment. The visionary leaders profiled here performed near-miracles indriving their companies to unheard-of levels of success, often fromunlikely or disheartening beginnings. Businesses as diverse asinsurance company USAA, winemaker Sea Smoke Cellars, Gore Associates,

    • ¥119 折扣:5折
    • Confidence Game: How A Hedge Fund Manager Called Wall Street
    •   ( 2 条评论 )
    • Christine S. Richard 著 /2011-03-01/ Wiley
    • An expos? on the delusion, greed, and arrogance that led toAmerica's credit crisis The collapse of America's credit markets in 2008 is quitepossibly the biggest financial disaster in U.S. history. ConfidenceGame: How a Hedge Fund Manager Called Wall Street's Bluff is thestory of Bill Ackman's six-year campaign to warn that the $2.5trillion bond insurance business was a catastrophe waiting tohappen. Branded a fraud by the Wall Street Journal and New YorkTimes, and investigated by Eliot Spitzer and the Securities andExchange Commission, Ackman later made his investors more than $1billion when bond insurers kicked off the collapse of the creditmarkets. Unravels the story of the credit crisis through an engaging andhuman drama Draws on unprecedented access to one of Wall Street's best-knowninvestors Shows how excessive leverage, dangerous financial models, and ablind reliance on triple-A credit ratings sent Wall Streetcareening toward disaster Confidence Game is a real world "Empero

    • ¥115.3 折扣:7.9折
    • Creating a World Without Poverty: Social Business and the Fu
    •   ( 12 条评论 )
    • Muhammad Yunus 著 /2009-01-01/ PGW
    • In the last two decades, free markets have swept the globe. But traditional capitalism has been unable to solve problems like inequality and poverty. In Muhammad Yunus’ groundbreaking sequel to Banker to the Poor, he outlines the concept of social business—business where the creative vision of the entrepreneur is applied to today’s most serious problems: feeding the poor, housing the homeless, healing the sick, and protecting the planet. Creating a World Without Poverty reveals the next phase in a hopeful economic and social revolution that is already underway.

    • ¥69 折扣:5折
    • The Dumbest Moments in Business History(ISBN=9781591840671)
    •   ( 2 条评论 )
    • Adam Horowitz 著 /2004-12-01/ Penguin
    • Business 2.0 magazine publishes an annual cover story called"The 101 Dumbest Moments in Business." Featuring 101 hilariousitems about the year’s most unbelievably stupid business blunders,it’s hugely popular with its more than half a million printsubscribers—and with the two million people who read it on the Webthis year. In The Dumbest Moments in Business History, the editorsof Business 2.0 have compiled the best of their first four annualissues plus great (or not so great, if you happen to beresponsible) moments from the past. From New Coke to the Edsel, from Rosie magazine to Burger King’s"Herb the Nerd," the book’s highlights include: ? a Romanian car plant whose workers banded together to eliminatethe company’s debt by donating sperm and giving the proceeds totheir employer ? the Heidelberg Electric Belt, a sort of low-voltage jockstrapsold in 1900 to cure impotence, kidney disorders, insomnia, andmany other complaints ? the time Beech-Nut sold "100% pure apple

    • ¥53.9 折扣:6.5折
    • Email Marketing: An Hour A Day(9780470386736)
    •   ( 2 条评论 )
    • Jeanniey Mullen 著 /2008-11-01/ Wiley
    • If the idea of starting an email marketing campaignoverwhelms you, the authors of Email Marketing: An Hour aDay will introduce you to email marketing basics, demonstratehow to manage details and describe how you can track and measureresults. Case studies, step-by-step guides, checklists,quizzes and hands-on tutorials will help you execute an emailmarketing campaign in just one hour a day. When you feelcomfortable with the basics, learn how to use video and audioenabled email, implement tools like mobile devices and leveragesocial networks.

    • ¥204.6 折扣:7.9折
    • AGE OF BETRAYAL(ISBN=9781400032426)
    •   ( 4 条评论 )
    • /2008-04-01/ Random House US
    • A brilliant reconsideration of the Gilded Age in America, whenan oligarchy of wealth triumphed over democracy, when dreams offreedom and equality died of their impossibility. Jay Gould, the“Mephisto of Wall Street,” never runs for office, but he rules.This was his time (and John D. Rockefeller’s and AndrewCarnegie’s), and this was his country. At the end of the Civil War, with the rebellion put down andslavery ended, America belonged to Lincoln’s “plain people.” But“government of the people” and economic democracy were betrayed bypolitical parties that fanned memories of the war to distractAmericans from government of the corporation. Synthesizing the research of a new generation of scholars, JackBeatty gives us a fresh look at the “revolution from above” ofindustrialization that forged modern America. In Age of Betrayal,Supreme Court justices turn the Fourteenth Amendment’s promise of“equal protection of the laws” to the freed slave into the shieldof the corpora

    • ¥73 折扣:5折
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