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    • Writing to Inform and Engage记者的写作
    •   ( 2 条评论 )
    • Preface to the International Edition aft /2008-10-01/ Oversea Publishing House
    • Designed with the beginning journalism student in mind, this undergraduate textbook for fledgling reporters is a reference guide and an instructive text full of real-world examples and writing exercises. Conrad C. Fink, a longtime reporter and bureau chief with the Associated Press, leads intro journalism students through the basics of news writing, followed by analytical, interpretive, and opinion writing, including specialty coverage-sports, science, business, technology, and profiles. This text makes use of a wide range of real-world examples and uses a direct, minimalist writing style developed by the author in 45 years of experience in journalism and teaching. Chapters include exercises that introduce students to a writing opportunity or problem, reproduce a real-life example of how a seasoned journalist handled it, then discuss the point made. In this wise and highly usable text, Fink will ease the path toward becoming a better writer-giving students the tools they need to communicate clearly and effect

    • ¥52.8 折扣:8.8折
    • Playful Way to Serious Writing(ISBN=9780618197293)
    •   ( 2 条评论 )
    • Roberta Allen 著 /2011-12-01/ Houghton Mifflin Harcourt
    • For anyone who has ever dreaded the blank page or struggled tofind something to write and then agonized over how best to writeit, or has simply found writing to be hard work, The Playful Way toSerious Writing breaks down common writing barriers and frees thewriter within. Drawing on extensive experience in teaching creativewriting and a lifetime of free artistic expression, Roberta Allen,novelist, short story writer, and author of Fast Fiction, hascreated a unique book of writing exercises packed with hundreds ofverbal directives and visual cues. The key, Allen says, is ENERGY,"the force behind the words, the desire to bring forth somethingthat has never before existed." Allen's ENERGY METHOD, whichfocuses creativity without interruption or that nagging innercritic, can be used for any type of creative effort at any level --stories, novels, plays, memoirs, sketches, journals, and more.Attractive, engaging, funny, and free ranging, The Playful Way toSerious Writingis more than just a writing guide -- it

    • ¥58.1 折扣:4.5折
    • Macroeconomics 1e 宏观经济学(第一版,布面精装)
    •   ( 16 条评论 )
    • 查尔斯 I 琼斯 (Charles I Jones) 著 /2008-01-01/
    • Macroeconomics is the most exciting neweconomics textbook in a generation. Charles Jones distillsmodern macroeconomics as it is currently practiced—producing thefirst text to cover modern growth theory at the undergraduatelevel. The author's unique abilities as a teacher and writer renderthis modern treatment of economic theory an easy read for studentsnew to the field. Together with a distinctive focus on problemsolving, this clearly written text brilliantly matchesaccessibility with cutting-edge theory.

    • ¥68.9 折扣:4.5折
    • Law School Essays That Made a Difference, 4th Edition 法学院入学申
    •   ( 1 条评论 )
    • Princeton Review 著 /2010-09-01/ 江西人民出版社
    • One of the best ways to stand out in a crowd of law schoolapplicants is to write an exceptional personal statement. LawSchool Essays That Made a Difference, 4th Edition , contains 70real application essays as well as interviews with admissions prosand with students who've been through the process and made it tolaw school. Law School Essays That Made a Difference, 4th Edition includes essays submitted to the following schools: American University Washington College of Law Boston College Law School Boston University School of Law Columbia University School of Law Cornell University Law School Duke University School of Law Emory University School of Law Fordham University School of Law The George Washington University Law School Georgetown University Law Center Harvard University Law School New York University School of Law Northwestern University School of Law Rutgers University, The State University of New Jersey School ofLaw–Camden South Texas Law College of Law Stanford University School of Law Univer

    • ¥95 折扣:8.8折
    • 金融建模:以Excel为工具(英文版)
    •   ( 15 条评论 )
    • [美]弗兰克·休·科格三世Frank Hugh Koger III) /2019-10-31/ 北京大学出版社
    • 《金融建模:以Excel为工具(英文版)》基于作者弗兰克 休米 科格三世(Frank Hugh Koger III)所教的同名课程。在书中,作者将建模理论与金融实践相结合,系统、全面地阐释了如何通过Excel工具,建立模型,分析金融问题的方法。具体内容包括投资组合管理、期权、债券、固定收益证券,以及资产定价和风险管理等。书中开篇详细介绍了Excel操作方法及基本的金融知识,使不具备背景知识和Excel技术的读者也能够快速入门。 《金融建模:以Excel为工具(英文版)》适合作为高年级本科生、研究生以及MBA教材,也是金融从业人员理想的参考书。

    • ¥53.8 ¥69 折扣:7.8折
    • Kaplan Writing Power (Third Edition)(Kaplan写作指导)
    •   ( 1 条评论 )
    • Nancy White 著 /2003-03-01/
    • It's that bruiser of a term paper. Or maybe you're facing the writing tests on a college or grad school admissions exam and the personal essay for the school you really want to attend. Or it could be those business proposals for your boss. Whatever your writing needs, you know the importance of communicating with clarity and persuasiveness. This book provides the essential writing workshop that shows you that powerful writing is a process that can be learned -- step by step.

    • ¥51.7 折扣:5.4折
    • Six Easy Pieces 费恩曼《物理的精髓》
    •   ( 16 条评论 )
    • Richard P. Feynman 等著 /2011-01-01/ PGW
    • This book reprints the six easiest chapters from Feynman'scelebrated Lectures on Physics (LJ 12/15/63), which the NobelPrize-winning scientist delivered from 1961 to 1963 at theCalifornia Institute of Technology. Intended for as wide anaudience as possible, these chapters are primarily qualitative innature, with a minimum of formal mathematics. They discuss atoms,basic physics, the relation of physics to other sciences, theconservation of energy, gravitation, and quantum behavior. Whilethis informative work provides a relevant historical perspective onthe essentials of physics, the result is somewhat superficial.Nonetheless, because Lectures on Physics is out of print andbecause the information is still relevant, reprinting thesespecific chapters was probably a realistic move. The material willbe readily understood by scholars, physics students, and informedlay readers. Recommended for academic and public libraries. (Audiotape and CD packages are also available.)-Donald G. Frank, HarvardUniv. Lib., Cam

    • ¥63.4 折扣:4.9折
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