Jack Welch knows how to win. During his forty-year career atGeneral Electric, he led the company to year-after-year successaround the globe, in multiple markets, against brutdl competition.His honest, be-the-best style of management b ame the goldstandard in business, with his relentless focus on people,teamwork, and profits. And now he has written a book that clearlylays out the answers to the most difficult questions people faceboth on and offthe job. Winning is destined to become the bible ofbusiness for generations to come. Anyone who has a passion for success will find Welch'soptimistic, no excuses, getqt-done mind-set riveting. Packed withpersonal anecdotes and written in Jack's distinctive no b.s. voice,Winning offers deep insights, original thinking, and solutions tonuts-and-bolts problems that will change forever the way peoplethink about work. "There is a lifetime of wisdom about business, and life, packedinto Jack Welch's Winning. It is unquestionably the best managementbook to come along in

In 1984, The LittleKingdom told the story of Apple's first decade alongside thehistories of Steve Jobs and Steve Wozniak. Now Moritz revisits hisclassic biography in light of what Apple has become, offering forthe first time in paperback the only from the ground up account ofApple's early years.

So you're standing naked in front of a classroom. Or you'rebeing chased by a one-legged man. Or maybe you're standing naked infront of a classroom and kissing a one-legged man. Dreams can be mysterious, exhilarating, and terrifying but theydon't have to be confusing. With Field Guide to Dreams, you'llunravel the hidden meanings behind these mysterious subconsciousmessages. Organized by dominant symbol (animal, falling, flying,mother, and so on), each section provides helpful interpretationsfrom Freud, Jung, and other psychologists and dream experts. You'llalso learn when you're most likely to have these specific dreams,and whether you should interpret them positively or negatively.With Field Guide to Dreams at your bedside, you'll never wonder ifthat cigar was just a cigar!

Distinguished poet Donald Hall reflects on the meaning ofwork, solitude, and love “The best new book I have read this year, of extraordinarynobility and wisdom. It will remain with me always.” —Louis Begley,The New York Times “A sustained meditation on work as the key to personal happiness.. . . Life Work reads most of all like a first-person psychologicalnovel with a poet named Donald Hall as its protagonist. . . .Hall’s particular talents ultimately [are] for the memoir, a genrein which he has few living equals. In his hands the memoir is onlypartially an autobiographical genre. He pours both his fullcritical intelligence and poetic sensibility into the form.” —DanaGioia, Los Angeles Times “Hall . . . here offers a meditative look at his life as a writerin a spare and beautifully crafted memoir. Devoted to his art, Hallcan barely wait for the sun to rise each morning so that he canbegin the task of shaping words.” —Publishers Weekly (starredreview) “I [am

It’s not good enough to want it. You’ve got to know how to get it. Real estate titan, bestselling author, and TV star Donald J. Trump is the man to teach you the billionaire mind-set–how to think about money, career skills, and life. Here is crucial advice on investing in real estate from the expert, everything from dealing with brokers to renovating to assessing the value of property, buying and selling, and securing a mortgage. Trump will show you how to cut costs, decide how much risk to assume in your investments, and divide up your portfolio. He’ll also teach you how to impress anyone, how to correct or criticize someone effectively, and how to know if your friends are loyal–everything you need to know to get ahead. And once you’ve earned your money, you’ve got to learn to spend it well. Trump presents his consumer guide to the best things in life, from wine to golf clubs to engagement rings. Check out the billionaire lifestyle–how they shop and what they buy. Even if you’re not s

Whether you want to win that new account or inspire yourfamily and friends, bestselling author and acclaimed speaker MarkSanborn shows us how to make every performance count. Every day, we are called to perform— at work, at home, in ourcommunities. But is it possible to make every performanceoutstanding, the kind that leaves people applauding for anencore? Mark Sanborn, leadership expert and bestselling author of TheFred Factor, says that anyone can achieve remarkable performancetime after time—no matter what their personality, strengths, orweaknesses. In The Encore Effect Sanborn demonstrates, through hisown experiences as well as those of the people he’s worked with inhis career, how you can cultivate the traits shared by remarkableperformers and achieve extraordinary results in all aspects of yourlife. The secrets lie in five steps: Passion: The fuel for remarkable performance Prepare: How remarkable performance begins Practice: It won’t make you perfect, but it

In this laugh-out-loud personal journey , acclaimed authorMeghan Daum explores the perils and pleasures of believing thatonly a house can make you whole. From her teenage apartmentfantasies and her mother’s decorating manias to her own “hiddenroom” dreams and the bungalow she eventually buys on her own, Life Would Be Perfect If I Lived in That House is the truestory of one woman’s quest for the four perfect walls to callhome.

In The Heart of Business Liz Mohn describes her experiences asa woman and an entrepreneur at Bertelsmann, Europe’s largest mediacorporation, in a powerful call to action for organizations ofevery size and purpose to adapt to the evolving criteria of successin the twenty-first century. With the new millennium being shapedby the forces of internationalization and globalization, Mohn asksan important question: Will humane values take their rightful andnecessary place as a vital factor in the equations that measureachievement and prosperity in the world we will hand over to ourchildren and grandchildren? Making a plea for a new paradigm of business and personalachievement that combines material rewards with those of friendshipand social consciousness, Mohn writes passionately and eloquentlyabout her beliefs as a woman, a philanthropist, and a corporateleader. At their heart is a deep concern about frightening trendsin our society: the loss of direction, the increase in bothselfishness and lonelines

This easy-to-use handbook features a battery of tests whichassesses logical, numerical, verbal, and abstract reasoning powers,as well as technological and clerical skills. Completely revised,updated, and expanded, the guide takes into account personality,motivation, and individual interests, and matches the resultsagainst an extensive index of over 400 careers.

In this masterpiece of narrative history, acclaimed authorHoward Blum evokes the original "crime of the century" and anaftermath even more dramatic than the crime itself–a seminalepisode in America’s history that would spark national debate anddraw into its orbit master sleuth William J. Burns, crusadinglawyer Clarence Darrow, and industry-shaping filmmaker D. W.Griffith. "Hugely engaging . . . has tremendous verve . . . AmericanLightning throws valuable new light on an episode that seems, forus today, particularly pertinent. Terrorism happened here." –LosAngeles Times "A fast-moving, skillfully constructed account . . . Blum’s styleis cinematic." –Chicago Sun-Times "Compelling . . . a tense detective story." –Seattle Times "A thumping-good drumroll of narrative history . . . thecross-country manhunt reads like a great mystery novel . . . Blumblows the dust off a page of America’s own incendiary past andbrings it to pulsating life." –Dallas Morning News

An essential guide for any small group that must deliver teamperformance. With the demand for project-oriented work and faster, morenimble responses, successful small-group performance is morecrucial than ever. Katzenbach and Smith, authors of theinternational bestseller The Wisdom of Teams, have again joinedforces, revealing how to implement the disciplines, frameworks,tools, and techniques required for team- and small-groupperformance. Combining their insights and practical strategies,they offer concepts and pragmatic, doable exercises for teamleaders and team members to deliver results. Hot topics coveredinclude: why small-group performance demands expertise at twodisciplines, team level and leader level, instead of one; virtualteams; and global teams. This book combines practical exerciseswith cutting-edge insights, and both authors are authorities on thesubject. Attend a featured author workshop at the 13th InternationalConference on Work Teams: Collaborating for Competitive Advantage,Sept

To succeed in today’s ever-accelerating world, speed is the nameof the game. Forget “slow and steady wins the race.” The key togetting ahead is not fighting or hiding from speed, but embracingspeed and using its power to your advantage. As Vince Poscentedemonstrates in this rewarding and, yes, fast-paced book, speed hasa unique ability to enrich your life. He empowers you to takecontrol of your time, your tasks, your priorities, and yourtalents, and start making life everything you want it to be. Twentynew tips–exclusive to this paperback edition–show you how to:?recognize the difference between repetitive chores and passionatepursuits, and assign the appropriate amount of time and energy toeach? mentally shatter the outdated idea that work, home, andleisure should be completely separate, and create a new,purpose-driven model of organizing your time? discover how tocontrol interruptions, including how and when to accept them–bylearning when to multitask and when to focusSpeed provides amazingbene

This is a book for people like us, and we all know who weare. We make our own hours, keep our own profits, chart our own way.We have things like gigs, contracts, clients, andassignments. All of us are working toward our dreams: doingour own work, on our own time, on our own terms. We have no realboss, no corporate nameplate, no cubicle of our very own.Unfortunately, we also have no 401(k)s and no one matching them, nobenefits package, and no one collecting our taxes until April15th. It’s time to take stock of where you are and where you want tobe. Ask yourself: Who is planning for your retirement? Who coversyour expenses when clients flake out and checks are late? Who issetting money aside for your taxes? Who is responsible for yourhealth insurance? Take a good look in the mirror: You are. The Money Book for Freelancers, Part-Timers, and theSelf-Employed describes a completely new, comprehensive system forearning, spending, saving, and surviving as an independent worker.From

Amateur hour has arrived, and the audience is running the show In a hard-hitting and provocative polemic, Silicon Valley insider and pundit Andrew Keen exposes the grave consequences of today s new participatory Web 2.0 and reveals how it threatens our values, economy, and ultimately the very innovation and creativity that forms the fabric of American achievement. Our most valued cultural institutions, Keen warns our professional newspapers, magazines, music, and movies are being overtaken by an avalanche of amateur, user-generated free content. Advertising revenue is being siphoned off by free classified ads on sites like Craigslist; television networks are under attack from free user-generated programming on YouTube and the like; file-sharing and digital piracy have devastated the multibillion-dollar music business and threaten to undermine our movie industry. Worse, Keen claims, our cut-and-paste online culture in which intellectual property is freely swapped, downloaded, remashed, and aggrega

Book De*ion In this parable for a modern age, motivational speaker Sanbornrecounts the true story of Fred, the mail carrier who passionatelyloves his work and who genuinely cares about the people he serves.Sanborn illuminates the simple steps each person can to transformtheir lives from the ordinary to the extraordinary.

We live in an exciting and rapidly changing time—every day itseems new inventions and innovations that change our way of lifearrive on the scene. But while our day-to-day lives have becomeeasier, the larger picture is now more complicated. Businesses arealso faced with this quandary. Change is occurring in the economicsphere as quickly and often as it is in our individual lives, andthe new global economy is presenting even more challenges tocompanies that must operate in an often unfamiliar worldwide arena.As a result, the modern business world is in dire need of acomplete overhaul if companies are to adapt to an environment thatis far different from the one in which they initially achievedsuccess. Enter Reinhard Mohn, the innovative entrepreneur who builtBertelsmann into a global powerhouse. Drawing on his more thanfifty years of experience in the private sector, Mohn explains howentrepreneurial leaders have a unique ability to lead businessesinto the future by adapting to new socioeconomic realities. He

Over the course of a forty-year career in the worlds oflaw, sports, business, and politics, Ron Shapiro has worked withand advised an incredible variety of people. What he’s found isthat the secret ingredient for getting into the winner’s circle issimply the discipline of methodical preparation: that old-school,step-by-step way of having all your ducks in a row, whether you arean executive getting ready to do a deal or make a speech; a pitcherstudying the traits of opposing hitters and keeping a meticulousnotebook of their strengths and weaknesses; an international tradenegotiator who knows all about the issues and the people on theother side before sitting down at the table; or a surgeon whorehearses like a classical musician. Deep down, you know you should do it. But how often do you wingit and fly by the seat of your pants because “Gosh, I don’t havetime . . . I’ve done this before . . . I know what I’m doing”? Itis obvious that you have to get ready for whatever game you’replaying

本书选取88个极具代表性的美容化妆品销售情景，是销售人员每天都会遇到，却又难以应对的问题。每个销售情景均以客户需求为出发点，以美容化妆品销售人员的沟通技能为线索，按“常见应对”“引导策略”“话术范例”“方法技巧”和“举一反三”共五个部分逐一讲述，简洁易懂，即学即用！?本书是美容化妆品企业及门店销售人员及其主管、经销商的实战宝典，更是馈员工及经销商的礼物。美容化妆品销售人员每天只需花上几分钟学3句销售妙语，30天即可达到妙语连珠、业绩飙升的效果！???

Make a Mint by Mail Order! Sellcomputers, vitamins, clothing, or gourmet foods. Create and sellnewsletters on almost any topic. Make and sell your favorite artsand crafts. Would you like to join the booming mail-order business?You can! Bestselling author Ty Hicks shows you how. Youdon’t need a lot of money, years of experience, or a collegeeducation—just a mailing address and the desire to deliver productsand services quickly for the best value your customers can get. TyHicks explains in clear, easy steps how to start your mail-orderbusiness today, including: ·Getting started quickly and easily ·Creating an e-commerce Web site to promote and sell yourproducts or services directly ·Using proven marketing and promotion strategies ·Carving niche markets with unusual products and services ·Expanding your business for maximum profitability ·And much, much more!

"...serious research explained with interesting real lifestories and presented in a short concise format. I think you'llclick with it too."

Tired of swimming with the sharks? Fed up with that big apedown the hall? Real animals can teach us better ways to thrive inthe workplace jungle. You’re ambitious and want to get ahead, but what’s the best wayto do it? Become the biggest, baddest predator? The proverbial800-pound gorilla? Or does nature teach you to be more subtle andsophisticated? Richard Conniff, the acclaimed author of The Natural History ofthe Rich, has survived savage beasts in the workplace jungle, wherehe hooted and preened in the corner office as a publishingexecutive. He’s also spent time studying how animals operate in thereal jungles of the Amazon and the African bush. What he shows in The Ape in the Corner Office is that naturebuilt you to be nice. Doing favors, grooming coworkers with kindwords, building coalitions—these tools for getting ahead comestraight from the jungle. The stereotypical Darwinian hard-chargersupposedly thinks only about accumulating resources. But highlye

Meet a genuine American folk hero cut from the homespun clothof America's heartland: Sam Walton, who parlayed a single dimestore in a hardscrabble cotton town into Wal-Mart, the largestretailer in the world. The undisputed merchant king ofthe late twentieth century, Sam never lost the commontouch. Here, finally, inimitablewords. Genuinely modest, but always sure if hisambitions and achievements. Sam shares his thinking in acandid, straight-from-the-shoulder style. In a story rich with anecdotes and the "rules of the road" of bothMain Street and Wall Street, Sam Walton chronicles the inspiration,heart, and optimism that propelled him to lasso the AmericanDream.

Book De*ion In his phenomenal bestseller, Emotional Intelligence, DanielGoleman mapped the territory where IQ meets EQ, where we apply whatwe know to how we live. Spending over a year on the New York Timesbestseller list, Emotional Intelligence provided the evidence forwhat many successful people already knew: being smart isn't just amatter of mastering facts; it's a matter of mastering your ownemotions and understanding the emotions of the people aroundyou.Now, in Working With Emotional Intelligence, Goleman shows whyemotional intelligence has become the new yardstick for success forCEOs and junior hires alike. Drawing on both unparalleled access tobusiness leaders and in-depth research, he documents that starperformance in every field depends more on emotional intelligencethan IQ or technical skills. And the impact of emotionalintelligence is even greater at the top of the leadershippyramid.Goleman vividly shows how self-awareness, motivation,influence, conflict management, and team-building pl

What is that makes urban myths so persistent but many everydaytruths so eminently forgettable? How do newspapers set aboutensuring that their headlines make you want to read on? And why dowe remember complicated stories but not complicated facts? In thecourse of over ten years of study, Chip and Dan Heath haveestablished what it is that determines whether particular ideas orstories stick in our minds or not, and "Made to Stick" is thefascinating outcome of their painstaking research.Packed full ofcase histories and thought-provoking anecdotes, it shows, amongother things, how one Australian scientist convinced the world he'ddiscovered the cause of stomach ulcers by drinking a glass filledwith bacteria, how a gifted sports reporter got people to watch afootball match by showing them the outside of the stadium, and howhigh-concept pitches such as 'Jaws on a spaceship' ("Alien") and'Die Hard on a bus' ("Speed") convince movie executives to investvast sums of money in a project on the basis of almost noinformati