It is in Books IV and V of The Wealth of Nations that AdamSmith offers his considered response to the French Physiocrats,perhaps the first great school of economic theorists, and assessesthe nature of the mercantile system, particularly the colonialrelationship with America, whose achievements could have been evenmore spectacular if conditions of free trade and economic union hadexisted. Even on the eve of the Declaration of Independence, Smithfamously predicted that America "will be one of the foremostnations of the world." It is also here that he develops the casefor a limited state role in economic planning, notably to combatmarket failure and induce efficiency in areas such as education,public works, justice, and defense. His pioneering analysis stillprovides many subtle and penetrating insights into one of today'smost vital and controversial policy debates. Edited with an Introduction and Notes by Andrew Skinner

A storm is coming, a turbulent new era in which the planet's supply of oil will be overtaken by demand. Fuel prices will soar and inflation will skyrocket-but with this guide, two leading financial strategists show you how to weather the worst of it, and even capture impressive returns. With the help of the author's 'all season' Oil Indicator, you'll learn how to choose the right investments for any market environment, as you discover; why oil and natural gas stocks should be core holdings in every investor's portfolio, why a cautious buy-and-hold strategy is a sure monet loser, why conventional 'safe' stocks are really the riskiest, why gold may be on the verge of a historic bull run, how the global oil wars make defense stocks a premium buy, where to find the best bets in the field of alternative energy, how to profit from real estate without actually owning any.

During a 1999 protest of the World Trade Organization, Rivoli, an economics professor at Georgetown, looked on as an activist seized the microphone and demanded, "Who made your T-shirt?" Rivoli determined to find out. She interviewed cotton farmers in Texas, factory workers in China, labor champions in the American South and used-clothing vendors in Tanzania. Problems, Rivoli concludes, arise not with the market, but with the suppression of the market. Subsidized farmers, and manufacturers and importers with tax breaks, she argues, succeed because they avoid the risks and competition of unprotected global trade, which in turn forces poorer countries to lower their prices to below subsistence levels in order to compete. Rivoli seems surprised by her own conclusions, and while some chapters lapse into academic prose and tedious de*ions of bureaucratic maneuvering, her writing is at its best when it considers the social dimensions of a global economy, as in chapters on the social networks of African used-clothin

Perhaps the hottest field in macroeconomics, economic growth is fascinating to theorists and critically important to policy makers. Charles Jones, a rising star in the field, explains the inroads economists have made in understanding how economies grow. The story begins with empirical evidence: how rich are the rich countries, how poor are the poor, and how fast do the rich and poor countries grow? Jones then presents major theories of growth, from the Nobel Prize-winning work of Robert Solow to the new growth theory that has ignited the field in recent years.

Are there tangible benefits in flossing? Is it wrong to fake orgasms? What does the perfect online dating ad look like? Should we bother doing the ironing? Is it really impossible to buy the perfect Christmas gift? (Other than this book, of course.) Economists might not be the first people you would think of to give you advice on such diverse areas as parenting, the intricacies of etiquette or the dark arts of seduction. But for years bestselling author Tim Harford has been doing just that: answering the most challenging questions in his brilliant column, where he uses the tools of economics to give practical advice about everyday dilemmas, conundrums and concerns. From family rows and the stock market to buying socks or speed dating, you'll find within these pages a witty - and of course rational - explanation for almost everything you ever wanted to know about life.

Profiting from China without getting burned is currently an obsession with the international investment community. The estimated size of the Chinese economy has just been revised upwards, making it the 4th largest in the world behind the US, Japan and Germany, and ahead of the UK but the idea that investing in China is a sure-fire, get-rich-quick investment story is dangerously misleading. The author of the bestselling "Investment Biker, Adventure Capitalist, and Hot Commodities", is providing a book that provides a window into what will soon be the most vital, most lucrative market of our time: China.While the Chinese economy has had an annual average growth of 9.4 percent since 1978, and despite the ongoing speculation about China's future, its stock market is now emerging from a six-year low. As the Chinese economy continues to lumber toward a free market system - and as the Chinese government inevitably unpegs its currency and opens its stock market to more foreign investment, Rogers foresees an abundance

《中国农村的金融发展--以农村信用合作社的改革为中心(英文版)》：I ammost grateful to Professor Masaaki ISHIDA of the Graduate School ofBioresources, Mie University, Japan. He was my doctoral instructorwho guided me into the academic world of economics. He is veryfamous in the research of agricultural policies and cooperatives,excelling at micro analy- ses of farmers' action. He has won a lotof academic awards from the Agricul- tural Economics Society ofJapan and The Farm Management Society of Ja- pan, etc. He also hasgreat personalities of wisdom, diligence and generos- ity. I feelvery fortunate to be one of the overseas students of ProfessorMasaaki ISHIDA.

In the summer of 2003, the New York Times Magazine sent Stephen J. Dubner, an author and journalist, to write a profile of Steven D. Levitt, a heralded young economist at the University of Chicago. Levitt was not remotely interested in the things that interest most economists. More... Instead, he studied the riddles of everyday lifefrom cheating to crime to child-rearingand his conclusions turned the conventional wisdom on its head. For instance, he argued that one of the main causes of the crime drop of the 1990s was the legalization of abortion twenty years earlier. (Unwanted children have a greater likelihood of becoming criminals; with so many unwanted children being aborted in the 1970s, the pool of potential criminals had significantly shrunk by the 1990s.) The Times article yielded an unprecedented response, a deluge of interest from thousands of curious, inspired, and occasionally distraught readers. Levitt and Dubner collaborated on a book that gives full play to Levitts most compelling ideas.

Unrivaled in its unique combination of analytical rigor and accessibility, Intermediate Microeconomics: A Modern Approach has garnered one of the broadest adoption lists in the market. Now appearing in its Sixth Edition, Professor Varian's hallmark text is better than ever, featuring new treatments of game theory and competitive strategy, and a variety of new illustrative examples. Modern, authoritative, and above all crafted by an outstanding teacher and scholar, Intermediate Microeconomics, Sixth Edition will expand students' analytic powers and strengthen their understanding of microeconomics. --This text refers to an out of print or unavailable edition of this title.

Bread, cash, dosh, dough, loot. Call it what you like, it matters now more than ever. In "The Ascent of Money", Niall Ferguson shows that finance is the foundation of all human progress and the lifeblood of history. From the cash injection that funded the Italian Renaissance to the stock market bubble that sparked the French Revolution, from the bonds that fueled Britain's war effort to the Wall Street Crash and today's meltdown, this is the story of boom and bust as it's never been told before. Whether you're scraping by or rolling in it, there's no better time to understand the ascent of money.

Adeptly address today's business challenges with this powerfulnew book from web analytics thought leader Avinash Kaushik. WebAnalytics 2.0 presents a new framework that will permanently changehow you think about analytics. It provides specific recommendationsfor creating an actionable strategy, applying analytical techniquescorrectly, solving challenges such as measuring social media andmultichannel campaigns, achieving optimal success by leveragingexperimentation, and employing tactics for truly listening to yourcustomers. The book will help your organization become more datadriven while you become a super analysis ninja! 向数据驱动型决策转变以及如何利用网站数据来获得竞争优势。 在过去几年中，互联网、在线营销以及广告经历了巨大的变革，然而大家处理数据的方式跟几十年前相比还是大同小异，停滞不前。网站分析领域的领跑者avinashkaushik通过《精精通Web Analytics2.0：用户中心科学与在线统计

Bread, cash, dosh, dough, loot. Call it what you like, it matters now more than ever. In "The Ascent of Money", Niall Ferguson shows that finance is the foundation of all human progress and the lifeblood of history. From the cash injection that funded the Italian Renaissance to the stock market bubble that sparked the French Revolution, from the bonds that fueled Britain's war effort to the Wall Street Crash and today's meltdown, this is the story of boom and bust as it's never been told before. Whether you're scraping by or rolling in it, there's no better time to understand the ascent of money.

Do economics and statistics succeed in explaining human socialbehaviour? To answer this question. Leland Gerson Neuberg studiessome pioneering controlled social experiments. Starting in the late1960s, economists and statisticians sought to improve social policyformation with random assignment experiments such as those thatprovided income guarantees in the form of a negative income tax.This book explores anomalies in the conceptual basis of suchexperiments and in the foundations of statistics and economics moregenerally. Scientific inquiry always faces certain philosophicalproblems. Controlled experiments of human social behaviour,however, cannot avoid some methodological difficulties not evidentin physical science experiments. Drawing upon several examples, theauthor argues that methodological anomalies prevent microeconomicsand statistics from explaining human social behaviour as coherentlyas the physical sciences explain nature. He concludes thatcontrolled social experiments are a frequently overrate

Heading to China on business? Then it's worth considering the skills needed to manage business operations there, the secrets to forming successful joint ventures and business partnerships, and the best ways to manage employees on the mainland, where staff turnover is now at a record high. But that's not all both multinationals and aspiring entrepreneurs need to think about how they can attract China's fickle consumers, and how expatriates and their families can lead a satisfying life in the world's most populous country. Juan Antonio Fernandez, a professor at the China-Europe International Business School, and Laurie Underwood of the American Chamber of Commerce (AmCham) in Shanghai, have collaborated on a book offering a number of insightful answers to these pressing questions. China CEO: Voices of Experience is required reading for those ready to take the plunge. But instead of speaking from their own experiences, the authors have interviewed 20 top international executives working in China for Fortune 5

Here at last is the long awaited sequel to the international bestselling phenomenon, Freakonomics. Steven Levitt, the original rogue economist, and Stephen Dubner have been working hard, uncovering the hidden side of even more controversial subjects, from charity to terrorism and prostitution. And with their inimitable style and wit, they will take us on another even more gripping journey of discovery. Superfreakonomics will once again transform the way we look at the world.

Drucker's vision of a "post-capitalist society"--one in which knowledge is the basic resource and nation-states compete with transnational, regional and tribal structures--is hardly original. What is new in this invigorating essay is his far-reaching analysis of the economic crisis of militarized, wasteful "megastates" like the United States and the former Soviet Union, which have failed to bring about a meaningful redistribution of income. Improving American productivity, he writes, will require investment in human resources and infrastructure (as Japan, Germany, Korea and Taiwan have done) and a drastic restructuring of organizations, including the elimination of most management layers. The federal goverment, Drucker asserts, should contract out tasks in the social sphere, confining itself to the role of policymaker. Among his other provocative proposals: jettison military aid to other countries; create a public audit agency to eliminate pork-barrel deals and special-interest politics; and hold schools acco

If the idea of starting an email marketing campaignoverwhelms you, the authors of Email Marketing: An Hour aDay will introduce you to email marketing basics, demonstratehow to manage details and describe how you can track and measureresults. Case studies, step-by-step guides, checklists,quizzes and hands-on tutorials will help you execute an emailmarketing campaign in just one hour a day. When you feelcomfortable with the basics, learn how to use video and audioenabled email, implement tools like mobile devices and leveragesocial networks.

Over its eighty-seven-year history,American International Group,better known as AIG,has achieved unparalleled success by adjusting to changing economic trends,regulatory rules,and political situations.While founder Cornelius Vander Starr—who led this Shanghai start-up for fifty years—built an extraordinary insurance franchise,it was his hand-picked successor,Maurice "Hank" Greenberg,who would turn that franchise into one of the world's most profitable and powerful financial services companies. Now,in Fallen Giant,author Ron Shelp—who worked alongside Greenberg and within the AIG organization for more than a decade—sheds light on AIG,the company,and Hank Greenberg,the man.Through in-depth research,candid interviews,and firsthand experiences,Shelp provides a detailed look at how AIG was originally created and reveals the trouble that Greenberg and company eventually ran into when New York State Attorney General Eliot Spitzer turned his sights on them. Entertaining and informative,Fallen Gian

BUST: GREECE, THE EURO, AND THE SOVEREIGN DEBT CRISIS In 2001, Greece saw its application for membership into theEurozone accepted, and the country sat down to the greatest freelunch in economic history. However, the coming years of globaleconomic prosperity would lead to unrestrained spending, cheapborrowing, and a failure to implement financial reform, leaving thecountry massively exposed to a financial crisis—which dulystruck. In Bust: Greece, the Euro, and the Sovereign Debt Crisis,Bloomberg columnist Matthew Lynn explores Greece's spectacular riseand fall from grace and the global repercussions of its financialdisaster. Page by page, he provides a thrilling account of theGreek financial crisis, drawing out its origins, how it escalated,and its implications for a fragile global economy. Along the way,Lynn looks at how the Greek contagion has spread like wildfirethroughout Europe and explores how government ineptitude as well asfinancial speculators compounded the problem. Blendi

Twitter Marketing: An Hour a Day is the ultimate step-by-stepguide to developing a businesss Twitter strategy, implementing thecampaign, and then measuring and reporting on the results. The first part of the book quickly gets readers up to speed ontoday's Twitterverse, discussing Twitter's fascinating demographicsand showing how the innovative platform is being used successfullyby companies large and small. Readers are then guided throughgetting on the service, finding and attracting followers, usingsearch and other tools, and mastering all of the unique Twitterconventions. Once the reader has a baseline understanding of Twitter's usageand functionality, the book discusses all of the elements of asuccessful strategy, including how to scale the approach to yourcompany, set goals, define metrics, develop reports, and getcorporate buy-in. Readers are then guided through implementing thestrategy they've developed--flipping the switch and letting thetweets flow to engage and attract followers. T

In Loyalty Myths, the authors have assembled 53 of the most common beliefs about customer loyalty – all of them wrong or misconceived! Each of the beliefs in this book is debunked with real-world examples. While other books speak in platitudes; this book is the only one to validate each proposition with real data. Granted unprecedented access to customer records from a variety of multi-national corporations. Through these records, Ipsos Loyalty was able to precisely track the impact of this customer-centric construct on actual purchasing behavior. The authors’ findings and conclusions will stun business leaders around the world. The lessons learned from these provide a true guide for the proper use of customer loyalty.

For over 20 years Hal Varian's "Intermediate Microeconomics" has given students the most current and complete coverage of intermediate microeconomics at an appropriate mathematical level. The Eighth Edition includes contemporary case studies and examples and relevant coverage of the current economic crisis - all in focused, lecture-length chapters.

Book De*ionIncorporating recent advances in modern macroeconomics， this fifth edition offers increased coverage of long-run analysis and a new treatment of US policy rules and price adjustment. The authors provide a thorough account of the Solow Growth Model， develop the insights of endogenous-growth theory， explain the role of fiscal and monetary policy in the long run， and present a structural look at unemployment. Having examined the US monetary system and the Fed's policy rule， and on fluctuations in inflation and output， the book goes on to discuss how the policy rule is integrated into the general model of the economy. Also available are a corresponding study guide， instructor's manual， and test-item file. 作者简介： Robert E.Hall is professor of economics at Standford University and also Senior Fellow at the Hoover Institution. He received his B.A.from the University of California， Berkeley， and his Ph.D.from the Massachusetts Insititute of Technology. He taught at