XENOPHON the Athenian was born 431 B.C. He was a pupil of Socrates. He marched with the Spartans, and was exiled from Athens. Sparta gave him land and property in Scillus, where he lived for many years before having to move once more, to settle in Corinth. He died in 354 B.C. THE ECONOMIST records Socrates and Critobulus in a talk about profitable estate management, and a lengthy recollection by Socrates of Ischomachus' discussion of the same topic.
This is the only pocket-sized guide to the ever-changing, all-important world of copyrights. Written by attorneys who specialize in the field, this slim volume shows writers, composers, web masters, and other content creators what to do—and what not to do—in order to protect their work from plagiarism and theft. With sample documents and a helpful Internet and government resource guide, The Pocket Idiot’s Guide to Copyrights covers everything from the current copyright laws to the most effective way to file. Complex laws explained in layman’s language Complete Internet and government resource guide Sample government filing documents Expert, up-to-date advice from attorneys 作者简介: Robert J. Frohwein is an attorney and is president and co-founder of LAVA Group, an intellectual property consulting firm. Gregory Scott Smith is an attorney, an engineer, and chief officer of intellectual property at LAVA Group.
Ernest Hemingway was born in Chicago in 1899, the second ofsix children. In 1917, he joined the Kansas City Star as a cubreporter. The following year, he volunteered as an ambulance driveron the Italian front, where he was badly wounded but decorated forhis services. He returned to America in 1919, and married in 1921.In 1922, he reported on the Greco-Turkish war before resigning fromjournalism to devote himself to fiction. He settled in Paris,associating with other expatriates like Ezra Pound and GertrudeStein. He was passionately involved with bullfighting, big-gamehunting and deep-sea fishing. Recognition of his position incontemporary literature came in 1954 when he was awarded the NobelPrize for Literature, following the publication of The Old Man andthe Sea. He died in 1961.
According to CNBC's veteran market watcher, Ron Insana, they can and do. Every day the world's markets are speaking -- shouting, really -- boldly predicting the future. In fact, they are reflecting information not yet revealed to the general public: events as dramatic as the outcome of a war, as tragic as a nuclear accident in some distant part of the globe, or as mundane but vitally important as the future direction of interest rates. In order to understand what the markets are saying, you have to know how to listen to and interpret the messages they are sending. This is the first book to show readers how to understand the signals put out by the markets, and how to use that information to advantage in their lives. Since ancient times, writes Insana, investors and merchants have met to buy and sell goods -- and to exchange information and gossip. This information is reflected in the prices charged for those goods, whether it is news of war in a far-flung region that will cut off the gold supply or
A thorough yet lighthearted guide to online dating, designed primarily to help the over-35 woman browse Internet sites--with confidence, ease, and a sense of adventure--and capture that special someone.Online dating is a national phenomenon, with some 30 million people logging on to dating sites each month. Yet many women over 35 still hesitate when it comes to browsing for a mate.That's exactly how author Judsen Culbreth felt when she found herself single again at age 49, after a 20-year marriage. Overcoming her own trepidation, she decided to take the plunge and post an online personals ad. Not only did she get 84 responses within 2 days, but eventually she found romance and a second chance at love and marriage. Now she draws upon her own online adventures and her vast experience in magazine and TV journalism to provide Boomers and mature GenXers with the guide they need to navigate their way through the three stages of cyber-courtship: defining compatibility, creating chemistry, and closing on commitment.C
A delightful social satire of England's landed gentry and a moving tale of lovers separated by class distinction.
Business Basics is a complete first course in English for business. Care has been taken to ensure that the material is up-to-date and credible: real companies and business people are featured wherever possible, and the course's content will be relevant and interesting for everyone wanting their their language study to have a business focus. The main component of the course is the Student's Book, which includes a grammar summary, role-play notes, a glossary, and the tape*s. The Teacher's Book includes classroom notes, answers to the exercises, and an annotated version of the tape*.
With a new foreword by Ken Blanchard An invaluable newstrategy for creating enthusiastic employees, from the author ofthe bestselling The One Minute Manager. Every day thousands ofuninspired employees trudge to work -- often dooming theircompanies to failure with their lack of enthusiasm. Drawing on over20 years' experience of working with hundreds of corporationsacross the US -- including America Online, Eastman Kodak, GeneralMotors, Hershey Chocolate and Microsoft -- Blanchard reveals asure-fire strategy for boosting employee enthusiasm, productivityand performance. Gung Ho! presents a simple system for inspiringemployees. Based on three core ideas: work must be seen asimportant, workers must be put in control of their own productionand managers must cheer their workers on -- it is a method that allemployees and managers can easily implement and which has alreadybeen adopted by such major corporations as K-Mart.
The bestselling author of The Discipline of Market Leaders reveals how companies can achieve sustained growth. In their 1995 blockbuster The Discipline of Market Leaders, Michael Treacy and Fred Wiersema explained how great companies dominated their markets by offering superior value propositions. Now Treacy is back with an equally groundbreaking book-revealing how great companies master growth each year and how all businesses can identify and exploit opportunities for increased revenues, gross margins, and profits. Treacy's main point is simple-it really is possible to grow your business by 10 percent or more, year after year, in good times and bad, without cheating. Great companies already know how to do it, and the rest of us can learn their strategies and do the same thing. Using case studies from industry leaders such as Dell Computer, Home Depot, and GE, he shows the five steps that are imperative to ensure growth: keep the growth you have already earned look for growth where
This fully revised edition contatios over7000kdy terms on all aspects of markting including market research advertising packaging and publictiy.
best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Building his case with scenes from a marriage, heart attack triage, speed dating, choking on the golf course, selling cars, and military maneuvers, he persuades readers to think small and focus on the meaning of "thin slices" of behavior. The key is to rely on our "adaptive unconscious"--a 24/7 mental valet--that provides us with instant and sophisticated information to warn of danger, read a stranger, or react to a new idea. Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us "mind blind," focusing on the wrong cue leaves us vulnerable to "the Warren Harding Effect" (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the "dark side of blink," he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in
To critics, Bill Gates's Microsoft Inc. is the apotheosis of brute-force ruthless marketing, but in this lively, independent-minded report, Stross (Steve Jobs and the Next Big Thing) finds a different explanation for Microsoft's success: Gates's strategy of hiring the smartest software developers, keeping their allegiance with lucrative stock options, fostering an egalitarian creative atmosphere and perpetuating the identity of small working groups. A business professor at San Jose State University in California, Stross had unfettered access to Gates, his employees and the company's internal files, making this a privileged, revealing window on Microsoft's inner workings. He charts the firm's long, rocky struggle to win broad consumer acceptance of CD-ROMs, as well as the saga of Microsoft's bestselling multimedia encyclopedia, Encarta. Microsoft was caught unprepared by the advent of the Internet, and its failed attempt to outdo a small but feisty rival, Intuit, in the personal finance software market, demons
It's great to be a woman . . . most of the time. Lisa Birnbach, Ann Hodgman, and Patty Marx have come up with 1,003 hilarious reasons why it's great all of the time. Pantyhose, high heels, lipstick, maxi pads, chocolate-all things feminine are covered. These three witty and wise women have delivered yet another hysterical list of 1,003 great things. Each writer has a unique (and much appreciated) take on being a modern-day woman. After all, today's females need to be tough, talented multitaskers with an amazing sense of humor-and that's just to compete with the males in grade school!
The authoritative guide to making your money work for you from one ofJthe most respected names in the investment community. Whether you want to provide for your golden years or are interested in the shorter term; whether you invest through a broker, a mutual fund, a 401 (k) plan, or on-line; whether you are interested in stocks, bonds, high-risk financial instruments, rock-solid bank certificates of deposit, real estate, or insurance-this book has the information and advice you need to put your money in the fight place to reach your goals. Some of the vital questions it answers are:
“The tell-all register includes a wacky collection of … questions, to help you determine what you should be looking for。” “…you probably want to forget most of your dates。 But you’ll have more fun if you record the gory details…” They say you have to kiss a lot of frogs before you find your prince。 Here’s a saucy self-discovery dating journal for savvy “swingles” to help them have fun along the way。 Kissing Frogs is an interactive journal that will continue to entertain for years to come。 From the “Rate the Date” questionnaires to the “Hit the Road, Toad” checklist, this journal provides plenty of space to record what women have learned about themselves and what they’ve gleaned about men。 It leaves no rock unturned, and no frog unexamined!
Are good manners relevant in this day and age? More so than ever, with cell phones, body piercings, e-mails, and other 21st-century accessories. Now the authors of Things You Need to Be Told offer more advice-pertinent to today's issues, and filled with both hilarious wit and practical common sense.
Welcome to neighborhood dog show! First Maxie speaks. Second Baxter begs. Third Daisy rolls over, but will Henry the fourth steal the show? Learning ordinals with this pack of playful pooches will have readers sitting up and begging for more.
Stephen R. Covey Author of The Seven Habits of Highly Effective People An absolutely fascinating account of the...emerging...paradigm shift in the workplace. Rosabeth Moss Kanter Harvard Business School, author of When Giants Learn to Dance An essential guide for leaders of the future and an inspirational call to embrace more entrepreneurial and personally fulfilling careers. Georgette Mosbacher CEO, Georgette Mosbacher Enterprises, author of The Feminine Force After 20 Years in the corporate and small business worlds, I thought I knew everything about succeeding in today's tough market. I was wrong. Drop everything and read this book. It will change your life.
Have you ever seen a man dressed entirely in playing cards? Or a girl wearing a lollipop dress? Take a stroll through a most unusual market in this twenty–fifth anniversary edition of a Caldecott Honor Book. "In a delightful and unusual book, a boy trots down Market Street buying presents for a friend, each one starting with a letter of the alphabet. Every letter is illustrated by a figure ingeniously composed of, for instance, apples or wigs or quilts. The notion is original, and the sum total enjoyable and unique." ––Horn Book.
Step 1:Preheat oven to 350°F.Butter a 9-inch round cake pan and dust with flour. Step 2:Place butter and chips in a small bowl and microwave for 2 minutes at MEDIUM power. Stir with a fork until smooth.Stir in vanilla and vinegar. Step 3:Whisk together flour, sugar and cocoa in a medium bowl. Add 1 cup cold water and chocolate mixture, then whisk until smooth. Scrape into pan and bake for 30 minutes. Cool on a rack,then remove cake from pan.While cake is baking,prepare icing:1 cup heavy cream,3/4 cup (semi-sweet),chocoIate chips. Step 4:Whisk cream and chocolate in a small saucepan over medium heat until smooth. Pour into a bowl and chill for 30 minutes.Once cake is cool, beat chocolate cream with an electric mixer until fluffy.Spread on cake.