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  • 50-100元
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筛选:
    • The Financial Crisis Inquiry Report
    •   ( 6 条评论 )
    • The Financial Crisis Inquiry Commission 编 /2011-03-01/ PGW
    • In THE FINANCIALCRISIS INQUIRY REPORT,the facts about thefinancial and economic crises that engulf the world will speak forthemselves. Formed in May 2009, the Financial Crisis InquiryComission (FCIC) is a panel of ten commissioners chosen by the U.S.Congress to explain what happened , why it happened, and what couldhave been done to prevent it. On December 15th, 2010, thecommission will release their official report to the President,Congress , and the World. 金融危机调查报告将合盘托出席卷全球的金融与经济危机的来龙去脉及真相,并让事实来说话。2009年5月由十名专家组成金融危机调查委员会授命于国会,专门负责调查金融危机成因,进而总结教训、提出改进建议。他们就20多项议题展开了重点调查。2010年12月15日美国金融危机调查委员会将向美国总统,美国国会和全世界公布其终的调查结果,并授权美国小布朗出版公司授权以图书的形式向全球发行其官方调查报告。

    • ¥67.8 折扣:4.9折
    • TOYOTA LEADERS(ISBN=9781934287231) 英文原版
    •   ( 8 条评论 )
    • Masaaki Sato 著 /2008-12-01/
    • Six decades ago, Toyota was an embarrassment. Today, they arethe auto- industry leader. The Toyota Leaders: An Executive Guidetells how they did it, and in such a way that allows readers toapply the lessons. Discover how Toyota is more than just a seriesof good business moves, but a culture first put into place by itsfounders and built on through the years. Not a corporate history,Sato uses Toyota's past to contextualize his discussion as hefocuses on the company's unique business strategies. - Find out why an innovative vehicle like the hybrid Prius camefrom Toyota and not the more technologically - advancedHonda. - Learn how General Motors supplied invaluable business know-howto then-provincial Toyota in the early eighties. - Discover why Toyota thinks giving back to Japan and the worldis a smart idea. - Learn how a national healthcare system is a good thing forbusiness. This is the Toyota book for entrepreneurs and executives in allind

    • ¥60.7 折扣:3.5折
    • BLACK SWAN, THE (EXP)(ISBN=9780812979183)
    •   ( 22 条评论 )
    • 纳西姆·尼古拉斯·塔勒布 (Nassim Nicholas Taleb) 著 /2008-02-01/ Random House US
    • A black swan is a highly improbable event with threeprincipal characteristics: It is unpredictable; it carries amassive impact; and, after the fact, we concoct an explanation thatmakes it appear less random, and more predictable, than it was. Theastonishing success of Google was a black swan; so was 9/11. ForNassim Nicholas Taleb, black swans underlie almost everything aboutour world, from the rise of religions to events in our own personallives. Why do we not acknowledge the phenomenon of black swans untilafter they occur? Part of the answer, according to Taleb, is thathumans are hardwired to learn specifics when they should be focusedon generalities. We concentrate on things we already know and timeand time again fail to take into consideration what we don’t know.We are, therefore, unable to truly estimate opportunities, toovulnerable to the impulse to simplify, narrate, and categorize, andnot open enough to rewarding those who can imagine the“impossible.” For years, Taleb has studie

    • ¥73 折扣:5折
    • REVENUE MANAGEMENT(ISBN=9780767900331)
    •   ( 5 条评论 )
    • Robert G. Cross 编 /1997-12-01/ Random House US
    • From the man the Wall Street Journal hailed as "theguru of Revenue Management" comes revolutionary ways to recoverfrom the after effects of downsizing and refocus your business ongrowth. Whatever happened to growth? In Revenue Management, RobertG. Cross answers this question with his ground-breaking approach torevitalizing businesses: focusing on the revenue side of the ledgerinstead of the cost side. The antithesis of slash-and-burn methodsthat left companies with empty profits and dissatisfiedstockholders, Revenue Management overturns conventionalthinking on marketing strategies and offers the key to initiatingand sustaining growth. Using case studies from a variety of industries, smallbusinesses, and nonprofit organizations, Cross describes no-tech,low-tech, and high-tech methods that managers can use to increaserevenue without increasing products or promotions; predict consumerbehavior; tap into new markets; and deliver products and servicesto customers effectively and efficiently

    • ¥69 折扣:5折
    • YOU'RE IN CHARGE, NOW WHAT?(ISBN=9781400048663)
    •   ( 2 条评论 )
    • Thomas J. Neff 等著 /2007-03-01/ Random House US
    • When you start a new job, you are in a “temporary state ofincompetence,” faced with having to do the most when you know theleast. Tom Neff and Jim Citrin, two of the world’s experts onleadership and career achievement, know what it takes to succeed ina new position. Through compelling, first-hand stories, from CEOslike Jeffrey Immelt of GE and Bob Eckert of Mattel, You’re inCharge—Now What? offers an eight-point plan to show you how tolay the groundwork for long-term momentum and greatperformance.

    • ¥64.5 折扣:5折
    • PIXAR TOUCH, THE(ISBN=9780307278296)
    •   ( 22 条评论 )
    • David A. Price 著 /2009-05-01/ Random House US
    • The Pixar Touch is a lively chronicle ofPixar Animation Studios' history and evolution, and the “fraternityof geeks” who shaped it. With the help of animating genius JohnLasseter and visionary businessman Steve Jobs, Pixar has become thegold standard of animated filmmaking, beginning with a shortspecial effects shot made at Lucasfilm in 1982 all the way upthrough the landmark films Toy Story, Finding Nemo, Wall-E, and others. David A. Price goes behind the scenes of the corporatefeuds between Lasseter and his former champion, Jeffrey Katzenberg,as well as between Jobs and Michael Eisner. And finally he exploresPixar's complex relationship with the Walt Disney Company as ittransformed itself into the $7.4 billion jewel in the Disneycrown.

    • ¥69 折扣:5折
    • High Output Management(ISBN=9780679762881)
    •   ( 9 条评论 )
    • Andrew S. Grove 著 /2011-12-01/ Random House US
    • Andrew Grove is President of Intel, America's leadingmanufacturer of computer chips. However, the management techniqueshe unveils in this bestselling and user-friendly guide are equallyapplicable for sales managers, accountants, consultants, eventeachers--anyone whose job entails getting a group of people toproduce something of value.

    • ¥62.1 折扣:4.5折
    • The Little Book That Saves Your Assets: What The Rich Do To
    •   ( 1 条评论 )
    • David M. Darst, James J. Cramer 著 /2008-08-01/
    • If you’ve ever wondered how investors continue to see substantial market-beating investment returns with portfolios that just seem to grow and grow, The Little Book that Saves Your Assets: What the Rich Do to Stay Wealthy in Up and Down Markets will reveal some secrets. David Darst, also known as Mr. Asset Allocations, shows you how to use savvy asset allocation strategies that you can use to invest like the rich do. This dynamic and easy-to-understand book allows you to rethink your asset allocation strategies and make the leap from mediocre to stellar returns.

    • ¥82.8 折扣:4.9折
    • Only The Paranoid Survive(ISBN=9780385483827)
    •   ( 23 条评论 )
    • 安迪 格鲁夫 (Andy S. Grove) 著 /1999-04-01/ Random House US
    • 在线阅读本书 Under Andy Grove’s leadership,Intel has become the worlds largestchip maker and one of the most admired companies in the world.Inonly the Paranoid Survive, Grove reveals his strategy of focusingon a new way of measuring the nightmare moment every leaderdreads——when massive change occurs and a company must,yirtuallyovernight adapt or fall by the wayside.Grove calls such a moment aStrategic Inflection Point,which can be set off by almostanything:mega-competition, a change in regulations, or a seeminglymodest change in technology. When a Strategic Inflection Pointhits, the ordinary rules of business go out the window. Yetman-aged right, a Strategic Inflection Point can be and opportunityto win in the marketplace and emerge stronger than ever. Groveunderscores his message by examining his own record of success andfailure, including how he navigated the events of the Pentium flaw,which threatened Intel's reputation in 1994, and how he has dealtwith the explosions in growt

    • ¥73 折扣:5折
    • WOMEN DON'T ASK(ISBN=9780553383874)
    •   ( 14 条评论 )
    • Linda BabcockSara Laschever 著 /2007-02-01/ Random House US
    • Combining fascinating research with revealing commentary fromhundreds of women, this groundbreaking book explores the personaland societal reasons women seldom ask for what they need, want, anddeserve at home and at work–and shows how they can develop thiscrucial skill. By neglecting to negotiate her starting salary for her first job,a woman may sacrifice over half a million dollars in earnings bythe end of her career. Yet, as research reveals, men are four timesmore likely to ask for higher pay than are women with the samequalifications. From career promotions to help with child care,studies show time and again that women don’t ask–and frequentlydon’t even realize that they can. Women Don’t Ask offers real-lifeexamples of the differences between the negotiating habits of menand women, and guides women in retooling their attitudes andapproaches. Discover how to: ? Take the first step–choosing to negotiate at all ? Develop a comfortable, effective negotiation st

    • ¥58.5 折扣:4.5折
    • WSJ COMPLETE PERSONAL FINANCE《华尔街之旅:个人理财指导》
    •   ( 16 条评论 )
    • Jeff D. Opdyke 著 /2006-04-01/ Random House US
    • From America’s most authoritative source: the quintessentialprimer on understanding and managing your money Money courses through just about every corner of our lives andhas an impact on the way we live today and how we’ll be able tolive in the future. Understanding your money, and getting it towork for you, has never been more important than it is today, asmore and more of us are called upon to manage every aspect of ourfinancial lives, from managing day-to-day living expenses toplanning a college savings fund and, ultimately, retirement. FromThe Wall Street Journal, the most trusted name in financial andmoney matters, this indispensable book takes the mystery out ofpersonal finance. Start with the basics, learn how they work, andyou’ll become a better steward of your own money, today and in thefuture. Consider The Wall Street Journal Complete Personal FinanceGuidebook your cheat sheet to the finances of your life. This bookwill help you: ? Understand the nuts and bolts

    • ¥64.5 折扣:5折
    • The Art of Choosing(ISBN=9780446559447)
    •   ( 28 条评论 )
    • Sheena Iyengar 著 /2010-03-01/ Hachette
    • An Apple Store customer asks for the latest iPhone in blackbut suddenly changes to white when he sees others choosing it. Acitizen of a former communist country picks~ a drink at random;soda is soda, he says. A young man and woman decide tomarry--knowing that they'll meet for the first time on theirwedding day. In THE ART OF CHOOSING, Columbia University profes- sor SheenaIyengar, a leading expert on choice, asks fascinating questions:Are our choices innate or created by culture? Why do we sometimeschoose against our best interests? How much control do we reallyhave? What's the relationship between choice and freedom? Drawingon her award-winning, discipline: spanning research, thisremarkable book illuminates the joys and challenges ofchoosing--and shows us how we can choose better, one choice at atime.

    • ¥69 折扣:5折
    • CIRCLE OF INNOVATION, THE(ISBN=9780679757658) 英文原版
    •   ( 8 条评论 )
    • Tom Peters 著 /1999-05-01/ Random House US
    • "[A]...breakthrough for the genre....Peters is not onlythe father of the postmodern corporation...he may well haveproduced the first piece of postmodern management literature."--LosAngeles Times "No matter where you are in your career, this book is a mustread. The younger your thinking the more you'll get out ofit." --The Cleveland Plain Dealer "A manual for businesses that want to survive and thrive in aworld continually undergoing change." --St. PetersburgTimes "Tom Peters has done it again."--J.W. Marriot, Jr., CEO, MarriotInternational, Inc. "[Peters] yields potent insights...his keen attention to thehuman element in organizational growth and change shinesthrough...No cutting-edge manager can afford to ignoreit."--Publishers Weekly -- Review

    • ¥77.5 折扣:5折
    • BOEING VERSUS AIRBUS(ISBN=9781400078721)
    •   ( 12 条评论 )
    • 约翰·纽豪斯 (John Newhouse) 著 /2008-01-01/ Random House US
    • 《的战争:波音与空客的全球竞争内幕》内容简介:10000公里的航程足以覆盖世界上有人居住的所有地方,但是在民用航空领域,还没有一个飞行器拥有如此惊人的续航能力——无论是波音还是空客。尽管如此,在可以预计的未来,只要乘飞机旅行,你十有八九只能选择这两家公司的产品,但是,你知道那些带你飞翔的“大家伙”有怎样的出身与来历吗? 越来越多的人需要飞往更遥远的地方,航空制造商需要回答,究竟是要承载更多的乘客,还是要飞得更远?这永远都是一个难以破解的悖论。可是,哪怕在这一问题上微小的进展也足以让竞争对手多一分忌惮。在这项全球为复杂的商战中,两家公司都竭尽全力企图将对手抛开,尽管事实是各自的市场份额越来越接近50%。 20年弹指一挥间,波音与空客的竞争刚刚上演了序曲。回顾短暂的过去,航空制造业的竞

    • ¥62.1 折扣:4.5折
    • WHAT THEY DONT TEACH YOU(ISBN=9780553345834)
    •   ( 16 条评论 )
    • Mark H. McCormack 著 /1986-06-01/ Random House US
    • Book De*ion Fascinating notes from astreet-smart executive. McCormack shows how to read people, createthe right impression, take the leading edge, sell successfully, andmore. From AudioFile Before he died last year, the founder of the premier sportsmanagement firm in the world gave us many superb audios onmanaging, communication, and practical leadership. In his 1985breakthrough work, he summarized the principles that formalbusiness education overlooks or obliterates. This abridged editionis really a primer--an introduction to a caliber of thinking andteaching that has few equals in the audio repertoire. Thelimitations of a one-hour version of this outstanding work arepartially overcome by introductory questions read by an uncreditedspeaker. For the full lesson from a great man and authenticbusiness teacher, get the unabridged edition of the sequel--WHATTHEY STILL DON'T TEACH YOU AT HARVARD BUSINESS SCHOOL. T.W. Book Dimension : length: (cm)23.2 width:(cm)15.4

    • ¥70.2 折扣:4.5折
    • Six Sigma(ISBN=9780385494380)
    •   ( 67 条评论 )
    • Mikel Phd Harry 著 /2005-12-01/ Random House US
    • The extraordinary breakthrough management program--heralded byGE, Motorola, and AlliedSignal--that is sweeping corporate Americawith its unprecedented ability to achieve superior financialresults. Six Sigma is the most powerful breakthrough management tool everdevised, promising increased market share, cost reductions, anddramatic improvements in bottom-line profitability for companies ofany size. The darling of Wall Street, it has become the mantra ofFortune 500 boardrooms around the world because it works. What is Six Sigma? It is first and foremost a business processthat enables companies to increase profits dramatically bystreamlining operations, improving quality, and eliminating defectsor mistakes in everything a company does, from filling out purchaseorders to manufacturing airplane engines. While traditional qualityprograms have focused on detecting and correcting defects, SixSigma encompasses something broader: It provides specific methodsto re-create the process itself so that def

    • ¥73 折扣:5折
    • Monkey Business(ISBN=9780446676953)
    •   ( 5 条评论 )
    • John Rolfe 著 /2012-02-01/ Hachette
    • Meet John and Peter, two young business school graduates aboutto become frustrated foot soldiers for the world of high finance.20 hour days, inflated salaries, senseless prospects, outlandishcharacters and strip club lap dances make escaping with theirsanity sound like the best deal of all.

    • ¥73.5 折扣:5折
    • LANDING THE JOB YOU WANT(ISBN=9780609804087) 英文原版
    •   ( 11 条评论 )
    • William Byham威廉·白翰姆),Debra Pickett黛布拉·皮克特) 著 /2012-01-01/ Random House US
    • You've looked at dozens of books that promise to help you geta job. This book is different. This book is written by an executivewhose business is teaching managers how to interview jobcandidates. He knows what they're looking for--and how you cansuccessfully prepare for landing that job you really want. Through interactive and easy-to-follow exercises, Landing the JobYou Want equips you to make your next job interview one of the mostpositive experiences of your life. Whether you're a recent collegegrad searching for a first job, a corporate veteran looking forthat big promotion, an at-home mom starting a new career, or anexperienced worker looking to move in a totally new direction, youwill walk into interviews prepared and confident because you knowhow to: Identify the skills most important for a job decide whether a jobis right for you present your skills with maximum impact respond todifficult questions perform well in simulations and tests handle anill-prepared interviewer close an inte

    • ¥60.5 折扣:5折
    • BOOK OF FIVE RINGS, THE(ISBN=9780553351705) 英文原版
    •   ( 10 条评论 )
    • Miyamoto Musashi 著 /1992-03-01/ Random House US
    • Since the publication of its first English translation in1974, The Book of Five Rings has become an underground classic inthe American business community, where it is studied as a text onJapanese management techniques. Here are timeless principles ofcraft, skill, timing, and spirit from a great samurai warrior--plusbackground on Zen, Bushido, Heiho, and Musashi's life. Twocolor.

    • ¥60.5 折扣:5折
    • The Accidental Millionaire: How to Succeed in Life Without R
    •   ( 5 条评论 )
    • Gary Fong 著 /2010-10-01/ PGW
    • The Accidental Millionaire is the memoir of Gary Fong, would-be slacker who revolutionized wedding photography, inventor of popular photography aids, entrepreneur, contrarian, bon vivant and a man who really, really didn't want to become a doctor. A first-generation Chinese-American, Gary was raised in one of Los Angeles' least-desirable neighborhoods and was forced to deal―in his own quirky and often very funny way―with the burdens of poverty, crime and his parents' relentless aspirations. These issues almost overwhelmed him until he had a dramatic epiphany. Spotting a bumper sticker that read "Since I gave up hope, I feel much better," Gary promptly did just that. He stopped trying and started succeeding. At turns hilarious, insightful and instructive, The Accidental Millionaire is Horatio Alger-meets-David Sedaris. Turning the traditional self-help principles upside down, The Accidental Millionaire disdains the goal-oriented approaches of traditional self-help philosophies. Sometimes not k

    • ¥69 折扣:5折
    • THIS BUSINESS OF CONCERT PROMO(ISBN=9780823076871) 英文原版
    •   ( 3 条评论 )
    • Jake Berry 著 /2011-12-01/
    • The only book that looks at the business of concert promotion.Concerts are part art, part party--and a big part business. "ThisBusiness of Concert Promotion and Touring" is the first to focus onthat all-important business aspect, from creating a show, toselling a show, to organizing the show, to staging the show.Working with venues, personnel, booking, promoting, marketing,publicity, public relations, financial management, and much moreare covered in this indispensable one-volume resource. And theideas and techniques explained here can be used for every type ofconcert promotion, including college shows, artist showcases, clubgigs, as well as major events handled by local promoters,nationwide promoters, and worldwide promoters. Concert promotersand tour managers at every level need to know "This Business ofConcert Promotion and Touring"

    • ¥76.2 折扣:3.5折
    • AT RANDOM(ISBN=9780375759765)
    •   ( 11 条评论 )
    • Bennett Cerf 著 /2002-03-01/ Random House US
    • “I’ve got the name for our publishing operation. We justsaid we were going to publish a few books on the side at random.Let’s call it Random House.” So recounts Bennett Cerf in thiswonderfully amusing memoir of the making of a great publishinghouse. An incomparable raconteur, possessed of an irrepressible witand an abiding love of books and authors, Cerf brilliantly evokesthe heady days of Random House’s first decades. Part of the vanguard of young New York publishers whorevolutionized the book business in the 1920s and ’30s, Cerf helpedusher in publishing’s golden age. Cerf was a true personality,whose other pursuits (columnist, anthologist, author, lecturer,radio host, collector of jokes and anecdotes, perennial judge ofthe Miss America pageant, and panelist on What’s My Line? )helped shape his reputation as a man of boundless energy andenthusiasm and brought unprecedented attention to his company andto his authors. At once a rare behind-the-scenes account of bookpublishing and

    • ¥69 折扣:5折
    • MAKE THE IMPOSSIBLE POSSIBLE(ISBN=9780385520553) 英文原版
    •   ( 9 条评论 )
    • Bill Strickland 著 /2009-10-01/ Random House US
    • Bill Strickland has spend the past thirty years transformingthe lives of thousands of people through Manchester Bidwell, thejobs training center and community arts program he founded inPittsburgh. Working with corporations, community leaders, andschools, he and his staff strive to give disadvantaged kids andadults the opportunities and tools they need to envision and builda better, brighter future. In Make the Impossible Possible, Bill Strickland shows how eachof us, by adopting the attitudes and beliefs he has lived by everyday, can reach our fullest potential and achieve the impossible inour lives and careers--and perhaps change the world a little in theprocess. Through lessons from Strickland's own life experiences andthose of countless others who have overcome challengingcircumstances and turned their lives around, Make the ImpossiblePossible teaches us how to build on our passions and strengths,dream bigger and set the bar higher, achieve meaningful success,and inspire the lives of others.

    • ¥60.5 折扣:5折
    • Writing with Precision(ISBN=9780140288537)
    •   ( 6 条评论 )
    • Jefferson D. Bates 著 /2000-04-01/ Penguin
    • One of the most popular and respected style guides ever written,this handbook by a seasoned writer with more than forty years ofexperience offers ten principles and seven axioms that professionalwriters use to express their thoughts clearly and effectively. Thislatest edition is expanded to include an extensive glossary ofAmerican idiomatic expressions, developed to assist users fromother backgrounds and cultures; new chapters with tips onlittle-known facts of usage, such as compound words, hyphenation,numeration, and capitalization; and explanations of technicalproblems encountered in writing and editing with tips and exercisesto help solve them. For anyone faced with the challenges of writtenEnglish, Writing with Precision can help readers write moreclearly, more effectively, and more precisely than they everhave. Previous editions of Writing with Precision have beenselected by the Writer's Digest , McMillan , Fortune , and Reader's Digest book clubs.

    • ¥56.3 折扣:4.7折
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