Book De*ion Fascinating notes from astreet-smart executive. McCormack shows how to read people, createthe right impression, take the leading edge, sell successfully, andmore. From AudioFile Before he died last year, the founder of the premier sportsmanagement firm in the world gave us many superb audios onmanaging, communication, and practical leadership. In his 1985breakthrough work, he summarized the principles that formalbusiness education overlooks or obliterates. This abridged editionis really a primer--an introduction to a caliber of thinking andteaching that has few equals in the audio repertoire. Thelimitations of a one-hour version of this outstanding work arepartially overcome by introductory questions read by an uncreditedspeaker. For the full lesson from a great man and authenticbusiness teacher, get the unabridged edition of the sequel--WHATTHEY STILL DON'T TEACH YOU AT HARVARD BUSINESS SCHOOL. T.W. Book Dimension : length: (cm)23.2 width:(cm)15.4
Strengths Based Selling explains talent and how toidentify and maximize it, and then covers the basic steps of theselling process, including prospecting/cold calling, assessingopportunity, identifying solutions, building advocacy, negotiating,closing, and servicing/retaining/growing. Thus, the reader can takethe web-based Clifton StrengthsFinder Assessment (access codeincluded), discover his or her own unique strengths, learn to applythem to sales, and formulate strategies to triangulate individualtalent and job role.
Rosabeth Moss Kanter on the answer to the global crisis ofbusiness and American-style capitalism. Out of the ashes of conventional business models arises a set ofcompanies using their power not only for profits and sustainablegrowth but also social good. If you think business corporations are doomed to be lumbering,bloated, and corrupt, think again. Based on an extraordinary three-year investigation, interviewingmore than 350 key people at major companies around the world,Rosabeth Moss Kanter provides encouraging and astounding evidencethat this assumption is completely outdated. The businesses thatare agile, keeping ahead of the curve in terms of market changesand customer needs, are the businesses that are also progressive,socially responsible human communities. Take IBM. When the tsunami and earthquake struck Asia, IBM didn’tjust cut a check for relief funds and call it a day. The companyused its technological expertise and skilled people to create whatgovernment and relief agencies could not: infor
This book describes and analyses the activities and proceduresthrough which the professional economist may advise on matters ofpublic policy, specifically on the performance of an economicsystem. The author shows that the decision-making component withina system may be defined in terms of optimal policies for attainingwell-specified objectives, but that the choice of rules by whichthe system is governed must remain 'outside' the system due to itsdependence upon the legislative process. He proposes a 'generatingmechanism' for arriving at public policy choices based on theinteraction between the economic system and the legislativeprocess.
From two leaders in executive education at Harvard BusinessSchool, here are the mental habits and proven strategies you needto achieve outstanding results in any negotiation. Whether you’ve “seen it all” or are just starting out,Negotiation Genius will dramatically improve your negotiatingskills and confidence. Drawing on decades of behavioral researchplus the experience of thousands of business clients, the authorstake the mystery out of preparing for and executingnegotiations—whether they involve multimillion-dollar deals orimproving your next salary offer. What sets negotiation geniuses apart? They are the men andwomen who know how to: ?Identify negotiation opportunities where others see noroom for discussion ?Discover the truth even when the other side wants toconceal it ?Negotiate successfully from a position of weakness ?Defuse threats, ultimatums, lies, and other hardballtactics ?Overcome resistance and “sell” proposals using proveninfluence tactics
In today's world, yesterday's methods just don't work. In Getting Things Done , veteran coach and management consultantDavid Allen shares the breakthrough methods for stress-freeperformance that he has introduced to tens of thousands of peopleacross the country. Allen's premise is simple: our productivity isdirectly proportional to our ability to relax. Only when our mindsare clear and our thoughts are organized can we achieve effectiveproductivity and unleash our creative potential. In GettingThings Done Allen shows how to:
Practical ideas from the best brains in Business A sharp, jargon-free guide to the core curriculum of an MBAprogram, MBA in a Book shows how to master the big ideas ofbusiness and use them in a practical way to build and enhancecareer success. “In the world of business, ideas matter. . . . Some of the sharpestminds in the business world give perceptive looks into innovation,marketing, finance, strategy, and leadership, providingstimulating, useful perspectives on these core topics.” —Larry Bossidy, retired chairman and CEO of Honeywell Internationaland coauthor of Execution: The Discipline of Getting ThingsDone Great business thinkers such as Michael Porter, Rosabeth Kanter,and Bill George of Harvard Business School; Paul Argenti of theTuck School at Dartmouth; Jeffrey Sonnenfeld of Yale; Peter Sengeof MIT; the entrepreneur and inventor Dean Kamen; and the financialinnovator Michael Milken are just a few of the best brains inbusiness, providing the intellectual nourishment that will help youplay
Cathie Black is the wise, funny mentor that every woman dreamsof having. She was a pioneer in advertising sales at a time whenwomen didn’t sell; served as president and publisher of thefledgling USA Today ; and, in her current position as thepresident of Hearst Magazines, persuaded Oprah to launch amagazine. In 2006 she was named one of Fortune’s “50 Most PowerfulWomen in American Business” for the seventh consecutive year. Now,in the exuberant, down-to-earth voice that is her trademark, Cathieexplains how she achieved “the 360° life”—a blend of professionalaccomplishment and personal contentment—and how any woman can seizeopportunity in the workplace. No matter where you are in your career, Basic Black offersinvaluable lessons that will help you land the job, promotion, orproject you’re vying for. At the core of the book are Cathie’scandid, personal stories. She walks us through her decision to riskdropping a huge ad agency that handled the USA Today campaign in favor of a small bo
From one of America's foremost economic and political thinkerscomes a vital analysis of our new hypercompetitive andturbo-charged global economy and the effect it is having onAmerican democracy. With his customary wit and insight, Reich showshow widening inequality of income and wealth, heightened jobinsecurity, and corporate corruption are merely the logical resultsof a system in which politicians are more beholden to the influenceof business lobbyists than to the voters who elected them. Powerful andthought-provoking, Supercapitalism argues that a clearseparation of politics and capitalism will foster an enviroment inwhich both business and government thrive, by putting capitalism inthe service of democracy, and not the other way around.
In a book that looks at the power of collaboration, the authorsdefine eight archetypes of leaders and followers and then explainhow readers can take 60 different cases of successful collectivebehavior and apply them to their own organizations.
In THE FINANCIALCRISIS INQUIRY REPORT,the facts about thefinancial and economic crises that engulf the world will speak forthemselves. Formed in May 2009, the Financial Crisis InquiryComission (FCIC) is a panel of ten commissioners chosen by the U.S.Congress to explain what happened , why it happened, and what couldhave been done to prevent it. On December 15th, 2010, thecommission will release their official report to the President,Congress , and the World. 金融危机调查报告将合盘托出席卷全球的金融与经济危机的来龙去脉及真相,并让事实来说话。2009年5月由十名专家组成金融危机调查委员会授命于国会,专门负责调查金融危机成因,进而总结教训、提出改进建议。他们就20多项议题展开了重点调查。2010年12月15日美国金融危机调查委员会将向美国总统,美国国会和全世界公布其终的调查结果,并授权美国小布朗出版公司授权以图书的形式向全球发行其官方调查报告。
If you’ve ever wondered how investors continue to see substantial market-beating investment returns with portfolios that just seem to grow and grow, The Little Book that Saves Your Assets: What the Rich Do to Stay Wealthy in Up and Down Markets will reveal some secrets. David Darst, also known as Mr. Asset Allocations, shows you how to use savvy asset allocation strategies that you can use to invest like the rich do. This dynamic and easy-to-understand book allows you to rethink your asset allocation strategies and make the leap from mediocre to stellar returns.
《的战争:波音与空客的全球竞争内幕》内容简介:10000公里的航程足以覆盖世界上有人居住的所有地方,但是在民用航空领域,还没有一个飞行器拥有如此惊人的续航能力——无论是波音还是空客。尽管如此,在可以预计的未来,只要乘飞机旅行,你十有八九只能选择这两家公司的产品,但是,你知道那些带你飞翔的“大家伙”有怎样的出身与来历吗? 越来越多的人需要飞往更遥远的地方,航空制造商需要回答,究竟是要承载更多的乘客,还是要飞得更远?这永远都是一个难以破解的悖论。可是,哪怕在这一问题上微小的进展也足以让竞争对手多一分忌惮。在这项全球为复杂的商战中,两家公司都竭尽全力企图将对手抛开,尽管事实是各自的市场份额越来越接近50%。 20年弹指一挥间,波音与空客的竞争刚刚上演了序曲。回顾短暂的过去,航空制造业的竞
Adam Smith's masterpiece, first published in 1776, is thefoundation of modern economic thought and remains the single mostimportant account of the rise of, and the principles behind, moderncapitalism. Written in clear and incisive prose, The Wealth ofNations articulates the concepts indispensable to an understandingof contemporary society; and Robert Reich's new Introduction forthis edition both clarifies Smith's analyses and illuminates hisoverall relevance to the world in which we live. As Reich writes,"Smith's mind ranged over issues as fresh and topical today as theywere in the late eighteenth century--jobs, wages, politics,government, trade, education, business, and ethics."
Adam Smith's masterpiece, first published in 1776, is thefoundation of modern economic thought and remains the single mostimportant account of the rise of, and the principles behind, moderncapitalism. Written in clear and incisive prose, The Wealth ofNations articulates the concepts indispensable to an understandingof contemporary society; and Robert Reich's new Introduction forthis edition both clarifies Smith's analyses and illuminates hisoverall relevance to the world in which we live. As Reich writes,"Smith's mind ranged over issues as fresh and topical today as theywere in the late eighteenth century--jobs, wages, politics,government, trade, education, business, and ethics." "From theTrade Paperback edition."
The only book that looks at the business of concert promotion.Concerts are part art, part party--and a big part business. "ThisBusiness of Concert Promotion and Touring" is the first to focus onthat all-important business aspect, from creating a show, toselling a show, to organizing the show, to staging the show.Working with venues, personnel, booking, promoting, marketing,publicity, public relations, financial management, and much moreare covered in this indispensable one-volume resource. And theideas and techniques explained here can be used for every type ofconcert promotion, including college shows, artist showcases, clubgigs, as well as major events handled by local promoters,nationwide promoters, and worldwide promoters. Concert promotersand tour managers at every level need to know "This Business ofConcert Promotion and Touring"
The universal laws of business success . . . no matter whetheryou are selling fruit from a stand or running a Fortune 500company. Have you ever noticed that the business savvy of theworld's best CEOs seems like a kind of street smarts? They sensewhere the opportunities are and how to take advantage of them. Andtheir companies make money consistently, year after year. Howdifferent is it to run a big company than to sell fruit from a cartor run a small shop in a village? In essence, not very, accordingto Ram Charan. From his childhood in India, where he worked in hisfamily's shoe shop, to his education at Harvard Business School andhis daily work advising many of the world's best CEOs, Ramunderstands business as few can. The best CEOs have a knack forbringing the most complex business down to the fundamentals—thesame fundamentals of the family shoe shop. They have businessacumen—the ability to focus on the basics and make money for thecompany. What the CEO Wants You to Know captures these insights an
Andrew Grove is President of Intel, America's leadingmanufacturer of computer chips. However, the management techniqueshe unveils in this bestselling and user-friendly guide are equallyapplicable for sales managers, accountants, consultants, eventeachers--anyone whose job entails getting a group of people toproduce something of value.
The legitimate use of force is generally presumed to be therealm of the state. However, the flourishing role of the privatesector in security over the last twenty years has brought this intoquestion. In this book Deborah Avant examines the privatization ofsecurity and its impact on the control of force. She describes thegrowth of private security companies, explains how the industryworks, and describes its range of customers – including states,non-government organisations and commercial transnationalcorporations. She charts the inevitable trade-offs that the marketfor force imposes on the states, firms and people wishing tocontrol it, suggests a new way to think about the control of force,and offers a model of institutional analysis that draws on botheconomic and sociological reasoning. The book contains case studiesdrawn from the US and Europe as well as Africa and the MiddleEast.
Too many people assume the timeless principles of trueleadership—of helping others achieve their full potential—don’tapply Monday through Friday during work hours or in anycircumstance where a paycheck is involved. In GREATER THAN YOURSELF, Steve Farber proves them wrong: in thispowerful and inspiring story, Farber shows that the goal of agenuine leader is to help others—teammates, employees, andcolleagues—become more capable, confident, and accomplished thanthey are themselves. Through the actions of a forward-thinking andextraordinarily successful CEO, Farber reveals the three keys toachieving this: Expand Yourself, Give Yourself, and ReplicateYourself. Filled with actionable principles and innovative ideas, GREATERTHAN YOURSELF is perhaps the most powerful message today’s businessleaders can learn.
An international sensation—and still the talk of the relevantblogosphere—this Wall Street Journal and New York Times businessbestseller examines the "power" in numbers. Today more than ever,number crunching affects your life in ways you might not evenimagine. Intuition and experience are no longer enough to make thegrade. In order to succeed—even survive—in our data-based world,you need to become statistically literate. Cutting-edge organizations are already crunching increasinglylarger databases to find the unseen connections among seeminglyunconnected things to predict human behavior with staggeringlyaccurate results. From Internet sites like Google and Amazon thatuse filters to keep track of your tastes and your purchasinghistory, to insurance companies and government agencies that everyday make decisions affecting your life, the brave new world of thesuper crunchers is happening right now. No one who wants to stayahead of the curve should make another keystroke without readingIan Ayre
The Remarkable discoveries about what drives and sustainssuccessful women leaders. Based on five years of proprietary research, How Remarkable WomenLead speaks to you as no other book has, with its hopeful outlookand unique ideas about success. It's the new "right stuff" ofleadership, raising provocative issues such as whether feminineleadership traits (for women and men) are better suited for ourfast-changing, hyper-competitive, and increasingly complexworld. The authors, McKinsey Company consultants Joanna Barsh andSusie Cranston, establish the links between joy, happiness, anddistinctive performance with the groundbreaking model of CenteredLeadership. The book's personal stories and related insights show you themagic that happens when you put the five elements of CenteredLeadership–meaning, framing, connecting, engaging, andenergizing–to work. They include: How Alondra de la Parra built on her strengths and passions toinfuse her life with meaning and make her way in the
We find ourselves engaged in various kinds of negotiationsevery day, from trying to land a new account or win a promotion atwork, to buying a house or a car, or bargaining down a cell phonebill, or settling a dispute with a friend or spouse. In thisgroundbreaking book, negotiation expert Ed Brodow shows us how tosettle conflicts amicably to reach a win-win solution everytime. Using the no-nonsense, results-oriented boot camp approach,Brodow drills readers on the basic skills needed to master the artof negotiation. After completing Brodow’s basic training program,you will have learned how to: · Conquer your fear of confrontation and overcome the negativebehaviors that hold you back · Identify and develop your personal negotiation style · Assess the other side’s strengths and weaknesses · Get the other side to make concessions without giving up any ofyour goals · Master the art of listening to understand the other side’sposition and strengthen your own
Six decades ago, Toyota was an embarrassment. Today, they arethe auto- industry leader. The Toyota Leaders: An Executive Guidetells how they did it, and in such a way that allows readers toapply the lessons. Discover how Toyota is more than just a seriesof good business moves, but a culture first put into place by itsfounders and built on through the years. Not a corporate history,Sato uses Toyota's past to contextualize his discussion as hefocuses on the company's unique business strategies. - Find out why an innovative vehicle like the hybrid Prius camefrom Toyota and not the more technologically - advancedHonda. - Learn how General Motors supplied invaluable business know-howto then-provincial Toyota in the early eighties. - Discover why Toyota thinks giving back to Japan and the worldis a smart idea. - Learn how a national healthcare system is a good thing forbusiness. This is the Toyota book for entrepreneurs and executives in allind