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Inanonlineandsocialmediaworld,measurementisthekeytosuccessIfyoucanmeasureyourkeybusinessrelationships,youcanimprovethem.Eventhoughrelationshipsare"fuzzyandintangible,"theycanbemeasuredandmanaged–withpowerfulresults.MeasureWhatMattersexplainssimple,step–by–stepproceduresformeasuringcustomers,socialmediareputation,influenceandauthority,themedia,andotherkeyconstituencies.Basedonhundredsofcasestudiesabouthoworganizationshaveusedmeasurementtoimprovetheirreputations,strengthentheirbottomlines,andimproveefficienciesallaroundLearnhowtocollectthedatathatwillhelpyoubetterunderstandyourcompetition,dostrategicplanning,understandkeystrengthsandweaknesses,andbetterrespondtocustomerpreferencesAuthorrunsasuccessfulblogandservesasameasurementconsultanttocompaniessuchasFacebook,SouthwestAirlines,Raytheon,andAllstateDon′tdrawconclusionsormakekeydecisionsbasedonguesswork.Instead,MeasureWhatMattersandthedifferencewillshowinthemostimportantmeasure:yourbottomline.
ValueInvestinghasbeenpioneeredandisusedbytheworld'smostfamousinvestors,includingWarrenBuffett,BenGraham,JohnTempleton,JoelGreenblatt,BruceGreenwaldandmanymore.Itofferstriedandtestedtechniquestomakingmoneyoutofbuyingunderpricedsharesandsecurities. Inthisimportantnewbook,thehighlyrespectedandcontroversialvalueinvestorandbehaviouralanalyst,JamesMontierexplainshowvalueinvestingistheonlytriedandtestedmethodofdeliveringsustainablelong-termreturns.Thisbegsthequestionwhyisn'teveryoneavalueinvestor?Inpart,itisbecausevalueinvestingrequiresadifferentmindsetandthemethods,approachandconclusionsofvalueinvestingareverydifferentfromthosetaughtinbusinessschoolsandfinancecourses.InthisbookJamesshareshistriedandtestedtechniquesandprovidesthelatestandmostcuttingedgetoolsandtechniquesyouwillneedtodeploythevalueapproachsuccessfully. Jamesshowsyouwhyeverythingyoulearntatbusinessschooliswrong;howtothinkproperlyaboutvaluationandrisk;howtoavoidthedangersofgrowthinvesting;howtobeacontrarian;howtoshortstocks;howtoavoidvaluetraps;
You know it's happening within your organization. Your people, armed with cheap, accessible technology, are connecting with customers and building innovative new solutions. But who are these creative problem-solvers? How can you be one? And just as important--how can you lead them? We call them HEROes: highly empowered and resourceful operatives. Your company needs them because in the age of Twitter, iPhones, Facebook, YouTube, and an ever-evolving torrent of Web information, your customers now come to the table armed with more data and access than ever before, and in many cases, your company is overmatched. In Empowered, Forrester's Josh Bernoff--coauthor of the pioneering book Groundswell--and Ted Schadler explain how to transform your company by unleashing the mighty force of these HEROes. Like John Bernier and Ben Hedrington at Best Buy, who built an army of 2,500 tweeting employees to reach out to customers online. Or Ross Inglis, who tapped into Internet computing resources to open an entirely new
Learn how to RETHINK your business, REINVENT your products, and REVITALIZE your vision of success--the Steve Jobs way. When it comes to innovation, Apple CEO Steve Jobs is legendary. His company slogan "Think Different" is more than a marketing tool. It's a way of life--a powerful, positive, game-changing approach to innovation that anyone can apply to any field of endeavor. These are the Seven Principles of Innovation, inspired by the master himself: Do What You Love. Think differently about your career. Put a Dent in the Universe. Think differently about your vision. Kick Start Your Brain. Think differently about how you think. Sell Dreams, Not Products. Think differently about your customers. Say No to 1,000 Things. Think differently about design. Create Insanely Great Experiences. Think differently about your brand experience. Master the Message. Think differently about your story. By following Steve Jobs's visionary example, you'll discover exciting new ways to unlock your creat
WinneroftheShingoPrizeforResearchandProfessionalPublication,2009 TheinternationalbestsellerTheToyotaWayexplainedthecompany'ssuccessbyintroducingarevolutionary4Pmodelfororganizationalexcellence-Philosophy,People,Process,andProblemSolving.Now,inToyotaCulture,preeminentToyotaauthoritiesJeffreyLikerandMichaelHoseusrevealhowToyotaselects,develops,andmotivatesitspeopletobecomecommittedtobuildinghigh-qualityproducts-andhowyoucandothesameforyourcompany. ToyotaCultureexaminesthe“humansystems”thatToyotahasputinplacetoinstillitsfoundingprinciplesoftrust,mutualprosperity,andexcellenceinitsplants,dealerships,andofficesaroundtheworld.BeginningwithalookattheevolutionoftheToyotacultureandwhyitspeoplearetheheartandsouloftheToyotaWay,theauthorsexplainthecompany'sfour-stageprocessforbuildingandkeepingqualitypeople:Attract,Develop,Engage,andInspire. DrawinguponnumerousexamplesfromLiker'sdecadesofresearchaswellasHoseus'insideraccessasaToyotamanager,ToyotaCulturegivesyouthetoolsyouneedto: Findcompetent,able,andwillingempl
Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf. Rework shows you a better, faster, easier way to succeed in business. Read it and you'll know why plans are actually harmful, why you don't need outside investors, and why you're better off ignoring the competition. The truth is, you need less than you think. You don't need to be a workaholic. You don't need to staff up. You don't need to waste time on paperwork or meetings. You don't even need an office. Those are all just excuses. What you really need to do is stop talking and start working. This book shows you the way. You'll learn how to be more productive, how to get exposure without breaking the bank, and tons more counterintuitive ideas that will inspire and provoke you. With its straightforward language and easy-is-better approach, Rework is the perfect playbook for anyone who’s ever dreamed of doing
Ablackswanisanevent,positiveornegative,thatisdeemedimprobableyetcausesmassiveconsequences.Inthisgroundbreakingandpropheticbook,TalebshowsinaplayfulwaythatBlackSwaneventsexplainalmosteverythingaboutourworld,andyetwe—especiallytheexperts—areblindtothem.Inthissecondedition,Talebhasaddedanewessay,OnRobustnessandFragility,whichofferstoolstonavigateandexploitaBlackSwanworld.