筛选:
    • Nudge:Improving Decisions About Health, Wealth and Happiness
    •   ( 0 条评论 )
    • /2009-03-01/ Oversea
    • Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; even the causes that we champion or the planet itself. Unfortunately, we often choose poorly. We are all susceptible to biases that can lead us to make bad decisions that make us poorer, less healthy and less happy. And, as Thaler and Sunstein show, no choice is ever presented to us in a neutral way. By knowing how people think, we can make it easier for them to choose what is best for them, their families and society. Using dozens of eye-opening examples the authors demonstrate how to nudge us in the right directions, without restricting our freedom of choice. Nudge offers a unique new way of looking at the world for individuals and governments alike. This is one of the most engaging, provocative and important books you will ever read. 在由芝加哥大学布斯商学院教授理查德·塞勒(Richard Thaler)和卡斯·桑斯坦(Cass Sunstein)合

    • ¥94.25 ¥442.98 折扣:2.1折
    • 培养下属的艺术:如何把庸才懒才变成人才【正版】
    •   ( 2 条评论 )
    • 石田淳著 /2017-12-01/ 机械工业出版社
    • 按照行为科学管理理论,这本书提出:在价值多元化的时代,对于年轻下属不要只进行说教,要让他们体会到做出成绩的快乐,要了解他们不同的动机附加条件;管理者本人要摒弃以往滥用的毅力论、干劲等说法,避免使用模棱两可的语言,要明确告诉部下哪些是可以做的,哪些是不可以做的,将员工的行为固化,对员工的行为进行计量,而且这个计量每天都要更新,而不是一成不变的;要聚焦于员工的行为,对下属的行为进行表扬和批评,而不是针对他们本人。

    • ¥51.62 ¥312 折扣:1.7折
    • 斯坦福设计思维课2用游戏激活和培训创新者【正版】
    •   ( 6 条评论 )
    • [日]西原洋子著;[日]大泽幸生译;税琳琳译;崔超译 /2019-05-01/ 人民邮电出版社
    • 在创新活动中,我们往往对如何激发好的创意犯愁。《斯坦福设计思维课2?用游戏激活和培训创新者》提出了一套全新的方法论:创新者的集市游戏和类比游戏。这套方法用案例来测评创新游戏的效果,能够有效训练并激发个人与团队的价值感知能力,让“玩家”不仅能创造新的创意,而且能通过考虑消费者现有和潜在的需求来评估创意,进而使得创新从偶然现象变成一种可设计的活动,大大提升创新的效率和效能。

    • ¥56.86 ¥191.76 折扣:3折
    • 英文书 The Art of Talking to Anyone:Essential People Skills for
    •   ( 0 条评论 )
    • RosalieMaggio罗莎莉·马吉欧) /2005-05-01/ McGraw-Hill
    • Conversationisoneofthemostdecisivefactorsinoursuccessinbusinessandinlife.It'salsoanartanyonecanlearn—withthehelpofafewsimpletips,guidelinesandtechniques. TheArtofTalkingtoAnyonemakesiteasy.Usingsamplescripts,real-lifesituations,andsurefirestrategies,thisall-in-onehandbookprovideseverythingyouneedtobecomeamoresuccessfulconversationalist.Whetheryou'rechattingwithco-workersataconference,meetingnewpeopleataparty,orjusttalkingonthetelephone,thisconfidence-buildingguidecanhelpyoujumpstartyourownuniqueskillsandmakeapositive,lastingimpression.You'llbesurprisedbyhoweasyitistoexpressyourself,howself-assuredyou'llfeel,andhowwellpeoplerespondtotherightwordsattherighttime.Filledwithready-to-useconversationsandusefulsuggestions,thislife-changingbookshowsyou: Howtobeuniversallyliked Howtolistensuccessfully Howtokeepaconversationgoing…andhowtoendone Howtoaskandanswerquestions Howandwhentotelljokes Howtodealwithdifficultconversations Howtocharmandpersuadeothers Nothingrevealsmoreaboutwhoyouarethanwhatyousay.Andn

    • ¥70.84 ¥332.95 折扣:2.1折
    • 55 Successful Harvard Law School Application Essays:What Wo
    •   ( 0 条评论 )
    • /2007-06-01/ St.
    • Separate yourself from the pack Competition has never been more intense for admittance into the nation's top law schools. The application essay represents your only chance to plea your case to admissions officers. Why select you over so many other qualified applicants? Your essay needs to do more than simply list your background and accomplishments. It must reveal the depth of your passion for law, the discipline you bring to this demanding profession, and the strength of character you possess for the ethical and moral challenges that lie ahead. Learn by example Harvard Law School is one of the premier law schools in America. Every year, thousands of elite applicants try for a few hundred slots. Of the dedicated few accepted, fifty-five have shared the application essays that helped them make the cut. * Learn what works. * Structure your essay for maximum impact. * Avoid common pitalls. Each essay is analyzed by the staff of the Harvard Crimson, Harvard's daily newspaper, and accompanied by no-nonsen

    • ¥94.25 ¥442.98 折扣:2.1折
    • 房地产销售百万年薪不是梦
    •   ( 0 条评论 )
    • /2011-05-01/ 机械工业出版社
    • 成为出色的销售人员,实现百万年薪的梦想,是每一个从事房地产销售人员的梦想。阅读完《房地产销售:百万年薪不是梦》后,将使你的梦想成为可能。全书共九章,章房地产知识全掌握让你从一名销售的门外汉,成为销售人员,第二章塑造自我、第三章认识产品和第四章认识客户让你从一名销售人员成为合格销售人员,第五章销售人员十大必杀技、第六章编制一套十全十美“销讲词”和第七章做好售后服务让你从一名合格的销售人员成为销售人员,第八章刁难问题如何对答如流以及第九章舒缓压力让你完成从到的过程。《房地产销售:百万年薪不是梦》立足房地产销售市场,以理论知识为基础,以技能训练为重点,结合职业标准实施,给广大房地产销售人员提供一条提高销售技巧,实现梦想的捷径。书中的销讲词和刁难问题的对答是你们在房地产销售中每天都会

    • ¥64.5 ¥260.1 折扣:2.5折
    • 高价成交的秘密【正版保证】
    •   ( 1 条评论 )
    • 崔小屹著 /2011-10-01/ 机械工业出版社
    • 如果企业的产品质量高、价格低、口碑好、应用广,销售工作自然会很好做。但实际的情况经常是:质量好的,价格会很高;价格低的,质量和口碑又不好。而客户总是在质量和价格之间找平衡,以至于赢得订单是如此艰难。在激烈的竞争中向客户卖出优质高价的产品,在激烈的竞争中用低成本赢得高利润,这些都是众多企业和销售人员追求的梦想。《高价成交的秘密》结合理论和实践,从建立客户关系、挖掘客户需求到运用关系而成交的整个流程进行梳理,通过案例分析、实战记录和理论讲述等多种方式生动演绎高价成交的秘密。

    • ¥55.91 ¥334.31 折扣:1.7折
    • 商务公务活动主持词与方案大全方显辉化学工业出版社【正版书籍 无忧售后】
    •   ( 2 条评论 )
    • 方显辉编 /2011-08-01/ 化学工业出版社
    • 《商务公务活动主持词与方案大全》介绍了大量的商务公务活动主持词与方案策划的例子,主要内容包括:建筑工程方面的开工、竣工、开盘、剪彩、招标等;公司、展馆等的开业、成立、开馆等;各种节日庆典、酒会等;年终总结、表彰等;各种产品推介、发布会,展览会、展销会等。内容丰富、门类齐全,是从事商务公务活动的相关人员、各种主持策划人员学习参考的模板。

    • ¥55.4 ¥329.47 折扣:1.7折
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