The business environment has become increasingly precarious, thus raising the stakes for nearly every managerial move. This cutting edge collection includes articles on how to lead in a downturn economy, overcome a growth crisis, stay resilient through difficult periods, and more. 商业环境变化无常，风险无处不在。本论文集收集了哈佛商学院的作者们关于如何在不好的经济中领先，克服增长危机，在困难时期保持不败之身的文章。
本书是一部关于线性代数的全英文教材。全书内容以线性空间和线性变换为基础展开，从而使各章内容之间内在联系紧密，给教学带来方便。
上海作为一个现代化国际型的大都市，每年的会展不计其数。伴随着2010年上海世界博览会的申办成功，会展更成为申城的一大亮点，国内外的参展商云集而来，参观者蜂拥而至，其中蕴涵着商机无限。 然而，作为参展商的你，是否真正把握了会展带给你的机会呢？怎样才能使你的参展有更多的收获？如果你认真阅读过黛丝瑞﹒奥瓦内尔女士写的《会展：一门特殊的艺术》一书，你一定会有所感悟：参展需要艺术，只有经过精心准备的参展才能大获全胜。 本书的作者有十多年的会展培训经验，她曾培训过许多需要参加会展的各类公司和机构，如IT公司、金融公司、建筑企业、食品厂、求职中心、大学等，并且她还曾多次作为专业评审委员会的成员，评审欧洲的各大会展。特别是在德国2000年汉诺威世界博览会之前，作者培训了荷兰馆的全体工作人员，使他们
本书是加拿大-中国大学与产业合作伙伴项目的研究成果。全部14篇案例是在加拿大麦吉尔大学管理学院有关专家指导下，以华中科技大学、上海交通大学和厦门大学为主导，联合西部十多所高校的一批教师共同完成的。内容涵盖企业战略管理、市场营销、人力资源管理、企业文化、作业管理等诸多学科领域，尤其关注在转型经济条件下欠发达地区在企业管理方面所面临的矛盾和冲突。案例作者通过对一个个具体事件的描述，力图揭示出企业改制、扩张和发展过程中如何面对市场竞争，如何完善内部机制，如何建设企业文化，如何融入国际市场等一系列值得深思的问题。解决这些问题没有现成的答案，但每一个善于思考的管理者（或未来的管理者）都能够从这些栩栩如生的案例中获得智慧的启迪。
本书是巴伦教授的畅销书《商务—市场和非市场环境》的*版本，内容上进行了全面更新，详细考察了商务的市场环境与非市场环境之间的相互关系，以及如何对因此而产生的问题进行有效的管理。 本书的另一特色是，每一部分后都配有综合性的案例。第四版收入了73个案例，包括20个进入新世纪后出现的新案例，涉及的著名公司包括：安然、微软、ebay、花旗集团、Schering-Plough、英国石油以及Double-Click。案例反映的问题涵盖环境保护、药物、信息技术、互联网、国际贸易、伦理问题、公司社会责任、公众和新闻媒体、利益集团竞争、反垄断和管制等方面。本书也考虑了发展中国家企业运作的复杂性，借助本书提出的分析框架和相关案例进行了一定的分析。 本书分为五部分：1.战略与非市场环境2.非市场战略与政府机构3.政府与市场4.国际政治经分析5.伦理与
Most owners of a small- to medium-sized business are so busy simply keeping the doors open that they couldn't say what their business is truly worth. More than that, they wouldn't even know where to begin determining accurate valuation figure. How to Value Your Business and Increase Its Potential shows you how to determine what your business is worth, far more easily than you might have thought. Even more important, this clearly written and easy-to-follow book details proven steps you can take to improve the value of your business, and ensure you receive top dollar if and when you decide to sell. This step-by-step guide provides you with: Detailed instructions for doing a "quick and dirty" valuation of your business ； Insights and techniques for increasing the value of your business over time ； Strategies for grooming your business for sale, successfully passing it to your heirs； For any number of reasons, from tax questions to selling to simple curiosity, accurate valuation can
This is the second edition of the best-selling book that shows how to get instructional design done fast and get it done right! If you need a basic understanding of what instructional design is and a hands-on, to-the-point method of ensuring that the training and performance interventions you put into place meet the needs of your staff and your organization, this book is for you. It offers a no-nonsense walk through all the steps in the instructional design process and each step is explained in language that is conversational and easy to understand. This new edition addresses such topics as learning analysis, return on investment, and designing asynchronous and synchronous e-learning, as well as a wealth of illustrative examples of storyboards and professional commentary and case studies from professionals in the field. 作者简介： George M. Piskurich is an organizational learning and performance consultant specializing in e-learning interventions, performance analysis, and telecommuting. He is the
The Rumsfeld Way is the first book to examine Donald Rumsfeld through the prism of his unprecedented and highly successful leadership abilities. A portrait of a compelling yet complex individual, who, even under the most demanding of circumstances, refuses to be moved from his core set of values, it scrutinizes Rumsfeld's career to arrive at the private methods behind the all-too-public persona. Look to this proactive, next-generation leadership guidebook for: - Leadership insights - From reviving the Republican party in the 1960s to waging war on terror today, specific examples illustrate Rumsfeld's leadership in action - Portrait of a CEO: Whether pulling off dramatic corporate turnarounds or presiding over the world's largest military organization, Rumsfeld continues to demonstrate his leadership versatility - A Tale of Two Rumsfelds - Discover how the sometimes contentious Rumsfeld adapts his techniques to changing times, while maintaining his unbending core of bellefs and priorities
Get what you want at work the first time and every time~Being a business professional is all about managing, motivating, and leading, or, in other words, getting people to do what you want. And, far and away, the most important tool for accomplishing this objective is language.~Written by an internationally recognized expert on business communications, this book offers managers deep insights into the power of language and how to wield it effectively in any organization.~Loretta Malandro arms readers with more than 200 power words and phrases designed to help readers become better managers, leaders, and coaches. She also reveals communication secrets such as emotional triggers, victim versus ownership language, escape phrases, as well as language for "softening the edges," reframing, accountability, and recovering from communication gaffes.~Malandro also provides:~~Invaluable insights into the emotional power of words~Priceless techniques to connect with and move an audience~Tips on recognizing "killer words"
The first book to confront the imminent dollar crisis. Given the current global economic situation, a dollar crisis seems imminent. It is predicted that the series of financial and currency crises in recent years will soon culminate in the collapse of the U.S. dollar, facilitating a worldwide economic slump. This timely and challenging book brings together the origins of this crisis and the solutions that will help counter global imbalance. Filled with in-depth insights and practical advice, The Dollar Crisis is a highly relevant guide for all markets, since the collapse of the U.S. dollar will result in global destabilization impacting capital markets everywhere. Richard Duncan (Hong Kong) has worked as a financial analyst in Asia for more than fifteen years. During his career, he has worked for leading companies such as Salomon Brothers, HSBC Securities, International Monetary Fund, and The World Bank.
《所得税研究：历史，理论与实务》是作者埃德温.罗伯特.安德森.塞利格曼在20世纪初完成的作品，曾于1911年出版。本书对所得税这一税种展开全方位多角度的研究，为后人的研究奠定了良好的基础。本书多次再版重印。
In this first new and totally revised edition of the over one million copy underground bestseller,The E-Myth,Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business.Next,he walks you through the steps in the life of a business-from entrepreneurial infancy,through adolescent growing pains,to the mature entrepreneurial perspective,the guiding light of all busiesses that succeed-and shows how to apply the lessons of franchising to any business,whether or not it is a franchise.Finally,Gerber draws the vital,often overlooked distinction between working on your business and working in your business.After you have read The E-Myth Revisited,you will truly be able to grow your business in a predictable and productive way.
The new Color Atlas and Synopsis of Clinical Ophthalmology Series is a unique combination of text, quick reference, and color atlas, covering every essential sub-specialty in Ophthalmology including pediatrics. Each title features more than 150 color illustrations throughout and a short, succinct format which in most cases, includes: Epidemiology and Etiology, History, Physical Examination, Differential Diagnosis, Laboratory and Special Examinations, Diagnosis, Prognosis, and Management.
Direct Mail isn't about flooding your prospects with junk mail-it's about reaching your customers by using procen,effectice methods to tell them about your product or service Whether you are send-ing direct mail pieces or using the Internet,Streetwise Direct Marketing can help your business grow and succeed. With Streetwise Direct Marketing,you will have checklists and case studies at your fingertips to help you clarify complex issues and make critical business decisions.The book also includes plenty of proven hints and tips that you can apply to your direct marketing program.A complete resource section-including online refer-ences-makes this the perfect starting point for keeping up with future develop-ments in the field. With Streetwise Direct Marketing,you will have checklists and case studies at your fingertips to help you clarify complex ixxuse and make critical business decision.The book also includes plenty of proven hints and tips that you can apply to your direct marketing program.A complete
When making strategic decisions under volatile conditions, managers look to the Harvard Business Review for both expert guidance and new ideas. This collection draws from the Review’s best pieces on managing uncertainty, including the landmark article "Competing for the Future" by Gary Hamel and C.K. Prahalad. The Harvard Business Review Paperback Series is designed to bring today’s managers and professionals the fundamental information they need to stay competitive in a fast-moving world. Here are the landmark ideas that have established the Harvard Business Review as required reading for ambitious business people in organizations around the globe. Articles include: Strategy Under Uncertainty by Hugh Courtney, Jane Kirkland, and Patrick Viguerie; Competing for the Future by Gary Hamel and C.K. Prahalad; Planning as Learning by Arie P. De Geus; The Right Game: Use Game Theory to Shape Strategy by Adam Brandenburger and Barry J. Nalebuff; Discovery-Driven Planning by Rita Gunther McGrath and Ian C. Mac
Take it from hundreds of executive recruiters:Hard work and a great resume are nothing without Leadership Presence--charisma,passion,strategic ghinking,cultural fit,and skillful presen-tation of all your intangible assets.This essential resource for anyone who wants to go straight to the top reveals:How executive recruiters assess Leadership Presence,How to assess your own Leadership Presence,How to look,speak,and think like a top executive,How to display your passion to lead. Using profiles of top executives and interviews with executive recruiters,as well as a Leadership Presence Quiz,recruiting expert Sharon Voros offers you the key to the executive suite.
