In a world becoming more and more virtual, human relations skills are being lost -- along with the skill of leadership. And yet never before have these abilities been more valuable or sought after. What's needed is a new type of leader -- one who can inspire and motivate others while adhering to timeless leadership principles such as flexibility, adaptability, trustworthiness, and distribution of power. With Leadership Mastery, you will identify your strengths and adopt effective strategies to: Gain the respect and admiration of others using little-known secrets of America's most successful leaders Get family, friends, and coworkers to do what you ask because they want to, not because they have to Respond effectively in a crisis Make powerful decisions and follow through on them using Carnegie's action formula Incorporating interviews with top leaders in business, entertainment, sports, and academia, Leadership Mastery stands next to the classic How to Win Friends and Influence People.
Real You Incorporated is about empowering women entrepreneurs. The book provides insights for women on how to discover and love her personal brand, and how to bring it into the market as a real business one that is unique and different than a man's. It all starts with you. In the first section of the book, Find It Within You, readers will learn how to express their personality, passions and essence to define their internal brand. In Section Two, The Competitive Advantage, readers learn how to extend their internal message into the world to their partners, employees, and ultimately, their customers. Part branding the author is a nationally known marketing expert and part business inspiration, Real You Incorporated includes case studies of real women entrepreneurs from a variety of industries manufacturing, retail, restaurants, real estate, publishing and many more. Their stories bring the book to life, adding inspiration from role models. The book also includes a visualization tool in the form of a chart that
Leaders in business are typically criticized as control freaks. The Control Freak Revolution shows you that being a control freak is actually a good thing, and why CEOs look for leaders who can use control to increase employee and team effectiveness. But leadership is a tough job. You face a number of challenges, such as: Attracting new employees and keeping good ones. Managing different personalities and different generations. Getting tasks done quickly, accurately, and under pressure. All these challenges can be met with ease when you are able to control and influence others to perform at the highest levels possible. In this practical, no-nonsense guide, author Cheryl Cran teaches you how to be a successful "control freak" leader in seven easy steps, with exercises to help you implement the ideas in each chapter. The book will show you how to: Evaluate and improve your leadership style. Set up systems that support the results you want. Bust through the myths t
"Now there is a single source - this book - that gives you thestep-by-step, word-by-word instructions you need to get in front ofmore people and make more sales than ever before. Keith Rosen hasbrought together, in one book, the very best techniques for gettingmore and better appointments ever written in the field ofsales." —Brian Tracy, author, Advanced Selling Strategies
The #1 New York Times bestseller: a brilliant account—character-rich and darkly humorous—of how the U.S. economy was driven over the cliff. When the crash of the U. S. stock market became public knowledge in the fall of 2008, it was already old news. The real crash, the silent crash, had taken place over the previous year, in bizarre feeder markets where the sun doesn’t shine, and the SEC doesn’t dare, or bother, to tread: the bond and real estate derivative markets where geeks invent impenetrable securities to profit from the misery of lower- and middle-class Americans who can’t pay their debts. The smart people who understood what was or might be happening were paralyzed by hope and fear; in any case, they weren’t talking. The crucial question is this: Who understood the risk inherent in the assumption of ever-rising real estate prices, a risk compounded daily by the creation of those arcane, artificial securities loosely based on piles of doubtful mortgages? Michael Lewis turns the inquir
Effective advertising can crush your competition and make your company soar. But for most small businesses, understanding advertising is like learning Chinese--difficult at best. Most entrepreneurs don't know what makes a good headline, how to buy printing, or what media to use. And for businesses with limited budgets, advertising "specialists" cost too much. So who can you turn to for help? Try 151 Quick Ideas for Advertising on a Shoestring. This invaluable book will give your advertising the lift it needs, at a lower cost. Inside you will learn how to find good customers inexpensively and use superior relationship marketing to keep them buying your products. You'll get ideas in all aspects of advertising, from databases and direct mail to Internet and e-mail. See where you can cut corners, and how to get cheap and even free advertising. Put forth in plain language, these ideas are simple to understand and easy to apply. Just one of these tried and tested tips could save your business thou
The LNCS series reports state-of-the-art results in computer science research, development, and education, at a high level and in both printed and electronic form. Enjoying tight cooperation with the R&D community,with numerous individuals, as well as with prestigious organizations and societies, LNCS has grown into the most comprehensive computer science research forum available. The scope of LNCS, including its subseries LNAI, spans the whole range of computer science and information technology including interdisciplinary topics in a variety of application fields. The type of material published traditionally includes - proceedings (published in time for the respective conference) - post-proceedings (consisting of thoroughly revised final full papers) - research m0nographs (which may be based on outstanding PhD work,research projects, technical reports, etc.)
Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning. But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?
Most teams underperform. Yours can beat the odds. If you need the best practices and ideas for superior teambuilding--but don't have time to find them--this book is for you.Here are 10 inspiring and useful perspectives, all in oneplace. This collection of HBR articles will help you: - Boost team performance through mutual accountability - Motivate large, diverse groups to tackle complex projects - Increase groups' emotional intelligence - Reverse the fortunes of a struggling team - Prevent decision deadlock - Extract results from a bunch of touchy superstars - Fight constructively with top-management colleagues - Ensure productivity in far-flung teams
Thinking to stay ahead of change: In a complex business climate, people need to make informed decisions and learn how to think flexibly. A leader's most important asset is the ability to sense changes in the environment and adapt to them quickly. The Prepared Mind of a Leader presents an original and effective way to think more flexibly about innovation, strategy, change, and problem solving. It helps leaders anticipate challenges and prepare for both the intended and unintended consequences of change by laying out a program for developing, maintaining, and mobilizing eight key skills: Observing, Challenging, Reflecting, Reasoning, Imagining, Deciding, Learning, and Teaching. These skills provide a framework that the thoughtful leader or manager can use to approach issues of strategy, innovation, and more. Chapters feature interactive tools that will help readers develop each of the key skills. Bill Welter (Bartlett, IL) is President of Adaptive Strategies, a consulting firm focused on hel
Trump University books are practical, straightforward primers on the basics of doing business the Trump way-successfully. Each book is written by a leading expert in the field and includes an inspiring Foreword by Trump himself. Key ideas throughout are illustrated by real-life examples from Trump and other senior executives in the Trump organization. Perfect for anyone who wants to get ahead in business without the MBA, these streetwise books provide real-world business advice based on the one thing readers can't get in any business school-experience. In Trump University Real Estate 101, you'll learn how to: * Develop the entrepreneurial skills to succeed in real estate investing * Make money in any market at any time * Convert properties for new uses and make more money * Create instant equity in any property * Determine how financing will affect the cash flow and value of your property * Use options and assignments to buy and sell properties you don't own * A
Karl Albrecht defines social intelligence (SI) as the ability to get along well with others while winning their cooperation. SI is a combination of sensitivity to the needs and interests of others, sometimes called your “social radar,” an attitude of generosity and consideration, and a set of practical skills for interacting successfully with people in any setting. Social Intelligence provides a highly accessible and comprehensive model for describing, assessing, and developing social intelligence at a personal level. This book is filled with intriguing concepts, enlightening examples, stories, cases, situational strategies, and a self-assessment tool – all designed to help you learn to navigate social situations more successfully.
“Thull's leading-edge thinking makes this book extraordinary.This straightforward guide to communicating across all cultures with credibility and respect will give you a significant competitive advantage in a complex and crowded global marketplace.” “Exceptional Selling may be one of the most important books written on sales and marketing communications for high stakes sales.It shows you how to stand apart from your competition,communicate with great clarity,and position your solution as the most compelling choice for the long term.” “Thull has taken consultative and collaborative sales to new heights.The knowledge in this book is priceless.The trust and respect created by the diagnostic process is a must-have for success here in Asia and around the globe.It enables us to differentiate ourselves early and achieve long-lasting success.” “Having achieved exceptional success by working with Thull and implementing the strategy and process in his first two books,I'm astounded
While trading is a difficult endeavor, it's still possible tomake money doing so in today's markets. The real question is: howcan you achieve this goal? What is required is adapting a successful existing businessmodel to this speculative arena. The model that makes most sense isthe "casino paradigm" and nobody understands it better than authorRichard Weissman—a professional trader with over fifteen years ofexperience consulting and training traders and risk managers. And now, with Trade Like a Casino, he reveals how successfultraders tend to operate like a casino in that they develop a methodthat gives them "positive expectancy" and then unflappablyimplement their approach in the face of changing, and oftentimesvolatile, market conditions. Page by page, this reliable resourceexplores the intricacies of methodology, mental control, andflexibility that allow traders to develop and maintain acasino-like edge. It also addresses some of the more complex issuesthat surround this model of successful speculative
From the man the Wall Street Journal hailed as "theguru of Revenue Management" comes revolutionary ways to recoverfrom the after effects of downsizing and refocus your business ongrowth. Whatever happened to growth? In Revenue Management, RobertG. Cross answers this question with his ground-breaking approach torevitalizing businesses: focusing on the revenue side of the ledgerinstead of the cost side. The antithesis of slash-and-burn methodsthat left companies with empty profits and dissatisfiedstockholders, Revenue Management overturns conventionalthinking on marketing strategies and offers the key to initiatingand sustaining growth. Using case studies from a variety of industries, smallbusinesses, and nonprofit organizations, Cross describes no-tech,low-tech, and high-tech methods that managers can use to increaserevenue without increasing products or promotions; predict consumerbehavior; tap into new markets; and deliver products and servicesto customers effectively and efficiently
A groundbreaking pre*ion for health care reform--from alegendary leader in innovation . . . Our health care system is in critical condition. Each year, fewerAmericans can afford it, fewer businesses can provide it, and fewergovernment programs can promise it for future generations. We need a cure, and we need it now. Harvard Business School’s Clayton M. Christensen—whosebestselling The Innovator’s Dilemma revolutionized the businessworld—presents The Innovator’s Pre*ion, a comprehensiveanalysis of the strategies that will improve health care and makeit affordable. Christensen applies the principles of disruptive innovation tothe broken health care system with two pioneers in the field—Dr.Jerome Grossman and Dr. Jason Hwang. Together, they examine a rangeof symptoms and offer proven solutions. YOU’LL DISCOVER HOW “Precision medicine” reduces costs and makes good on the promiseof personalized care Disruptive business models improve quality, accessibil
When Hank Paulson, the former CEO of Goldman Sachs, was appointed in 2006 to become the nation's next Secretary of the Treasury, he knew that his move from Wall Street to Washington would be daunting and challenging. But Paulson had no idea that a year later, he would find himself at the very epicenter of the world's most cataclysmic financial crisis since the Great Depression. Major institutions including Bear Stearns, Fannie Mae, Freddie Mac, Lehman Brothers, AIG, Merrill Lynch, and Citigroup, among others-all steeped in rich, longstanding tradition-literally teetered at the edge of collapse. Panic ensnared international markets. Worst of all, the credit crisis spread to all parts of the U.S. economy and grew more ominous with each passing day, destroying jobs across America and undermining the financial security millions of families had spent their lifetimes building. This was truly a once-in-a-lifetime economic nightmare. Events no one had thought possible were happening in quick succession,
Ace the NCLEX-PN-with the help of nursing review pioneer Marlene Hurst! Use Marlene's unique “no cram, pass with what you already know” system and slash your study time in half Based on Marlene Hurst's phenomenally popular nursing seminars that train over 30,000 students annually, this innovative review is loaded with the author's time-tested strategies-all designed to help you pass the NCLEX certification and course exams the first time around! NCLEX-PN Review breaks the mold of other review books by explaining how to apply critical thinking and test-taking skills, rather than how to re-learn course content. Marlene shows you how to effectively work with the “think-on-your-feet” philosophy of the NCLEX-PN, not against it. Features: A complete NCLEX-PN toolkit-from the world's most sought-after speaker on passing the NCLEX Over 1,000 skill-building NCLEX-style questions, complete with answers and rationales Full of concise, easy-to-remember strategies that cut st
Cathie Black is the wise, funny mentor that every woman dreamsof having. She was a pioneer in advertising sales at a time whenwomen didn’t sell; served as president and publisher of thefledgling USA Today ; and, in her current position as thepresident of Hearst Magazines, persuaded Oprah to launch amagazine. In 2006 she was named one of Fortune’s “50 Most PowerfulWomen in American Business” for the seventh consecutive year. Now,in the exuberant, down-to-earth voice that is her trademark, Cathieexplains how she achieved “the 360° life”—a blend of professionalaccomplishment and personal contentment—and how any woman can seizeopportunity in the workplace. No matter where you are in your career, Basic Black offersinvaluable lessons that will help you land the job, promotion, orproject you’re vying for. At the core of the book are Cathie’scandid, personal stories. She walks us through her decision to riskdropping a huge ad agency that handled the USA Today campaign in favor of a small bo
Is your company's top talent jumping ship as good replacementsbecome harder to get? If you need the best practices and ideas forwinning the race for talent but don't have time to find them thisbook is for you. Here are 11 inspiring and useful perspectives, allin one place. This collection of HBR articles will help you: lookfor good people in all the right places; interview moreeffectively; make and keep compelling promises to candidates andemployees; mitigate the risks of hiring stars from other companies;coach and mentor to shore up commitment; stretch promisingemployees' responsibilities; rotate high performers into a varietyof teams; and, reverse the female brain drain.