Prospecting for new customers is a key part of everysalesperson's job-and perhaps the most challenging part. Yourleads, your approach, your timing, everything needs to be perfect.That's why you need Perfect Phrases for Lead Generation by renownedsales guru Bill Brooks. He's assembled a winning collection ofproven sales strategies for the 21st century-each linked withappropriate phrases for every customer scenario. Using his surefireselection of targeted phrases, you'll learn how to: Identify the 25 types of clients-and customize your words to winthem over Master the 10 principles of direct prospecting-using the rightphrases to turn cold calls into cash Expand your customer base-and grow your sales-faster, bigger, andbetter Filled with hundreds of ready-to-use phrases, specific salespitches, new communication tools, and other networking secrets,this invaluable handbook puts all the tricks of trade at yourfingertips. 作者简介： Bill Brooks is CEO of The Brooks Group, on

You've just been promoted to a managerial position for the first time - congratulations! But beware: the managerial role differs markedly from the individual contributor role. Go into the job with mistaken assumptions about what to expect, and you just may be blindsided by surprising realities. This book helps you lay the foundation for succeeding in your new role, explaining how to:

The world has changed dramatically since the classic, internationally bestselling The 7 Habits of Highly Effective People was published, influencing tens of millions. The challenges and complexity we all face in our relationships, families, professional lives and communities are of an entirely new order of magnitude. In order to thrive, innovate, excel and lead in what Covey calls the new Knowledge Worker Age, we must build on and move beyond effectiveness...to greatness.Accessing the higher levels of human genius and motivation in today's new reality requires a sea change of new thinking -- a new mind-set, a new skill-set, a new tool-set -- in short, a whole new habit.

Whether it’s writing a proposal, motivating employees, or reaching out to customers, the Perfect Phrases series has the tools you need for precise, effective communication. Distilling complex ideas into specific phrases that diplomatically and honestly depict the concepts at hand, this invaluable series provides: ·The best techniques to communicate messages and goals in business letters and proposals ·Tips for bringing out the best in every employee in every business ·Dialogues and *s to practice interactions with customers or employees— tailorable to any industry or company culture ·Phrases for each step of the sales process

Master the Perfect Presentation with Ease The difference between a mediocre and magnificent career usuallyhinges on one simple thing: how you present yourself to management,clients, coworkers, and the public. In Maximize Your PresentationSkills, professional speech and image coach Ellen A. Kaye revealshow you can take your career to the next level by communicatinglike a seasoned business leader. Presented in an easy-to-use Q A format, this indispensableguide answers more than 100 specific questions about publicspeaking, business etiquette, and leadership image, while dozens ofvaluable exercises help you hone your new career skills. Thispowerful and insightful book will help you master these crucialcareer skills and stand out from the crowd, whether you're juststarting out in the business world or have been running a companyfor years. If you don't want to walk up the career ladder, butrather sprint, let the invaluable advice in Maximize YourPresentation Skills be your guide.

Do you think it's possible to truly enjoy your job? No matterwhat it is or where you are? Timothy Gallwey does, and in thisgroundbreaking book he tells you how to overcome the innerobstacles that sabotage your efforts to be your best on thejob. Timothy Gallwey burst upon the scene twenty years ago with hisrevolutionary approach to excellence in sports. His bestsellingbooks The Inner Game of Tennis and The Inner Game ofGolf , with over one million copies in print, changed the way wethink about learning and coaching. But the Inner Game that Gallweydiscovered on the tennis court is about more than learning a betterbackhand; it is about learning how to learn, a critical skill that,in this case, separates the productive, satisfied employee from therest of the pack. For the past twenty years Gallwey has taken hisInner Game expertise to many of America's top companies, includingAT T, Coca-Cola, Apple, and IBM, to teach their managers andemployees how to gain better access to their own internalresourc

The Purpose-Driven Life will help you understand why you are alive and reveal God's amazing plan for you-both here and now,and for eternity.Rick Warren will guide you through a personal 40-day spiritual journey the will transform your answer to life's most important question:What on earth am I here for?Knowing God's purpose for creating you willreduce your striss,focus your energy,simplify your decisions,give meaning toyour life,and most important,prepare you for eternity. 作者简介：RICK WARREN is the founding pastor of Saddleback Church in Lake Forest,California,one of America's largest and best-known churches.

Fully illustrated and highly detailed, The Ultimate History of Mercedes-Benz reveals the fascinating story of one of the world's most prestigious and desirable marques. Here are the stories behind all of the great cars the earliest engine-powered Motorwagens, the record-breaking Blitzen Benz, the famous Silver Arrows racing cars, the instantlyecognizable 300SL Gullwig model, the elegant sedans and sports cars of the late twentieth century, the tiny Smart city car, the fabulous Mercedes-Benz SLR McLaren, and many more.

The Profit Zone, a Business Week Top Ten Book of the Year,examines 12 of today's great success stories--from GE toSwatch--and reveals how vital adaptations kept these companies onthe edge of the ever-changing profit zone. Charts graphsthroughout.

The extraordinary breakthrough management program--heralded byGE, Motorola, and AlliedSignal--that is sweeping corporate Americawith its unprecedented ability to achieve superior financialresults. Six Sigma is the most powerful breakthrough management tool everdevised, promising increased market share, cost reductions, anddramatic improvements in bottom-line profitability for companies ofany size. The darling of Wall Street, it has become the mantra ofFortune 500 boardrooms around the world because it works. What is Six Sigma? It is first and foremost a business processthat enables companies to increase profits dramatically bystreamlining operations, improving quality, and eliminating defectsor mistakes in everything a company does, from filling out purchaseorders to manufacturing airplane engines. While traditional qualityprograms have focused on detecting and correcting defects, SixSigma encompasses something broader: It provides specific methodsto re-create the process itself so that def

Who Says Elephants Can't Dance? sums up Lou Gerstner's historic business achievement, bringing IBM back from the brink of insolvency to lead the computer business once again.Offering a unique case study drawn from decades of experience at some of America's top companies — McKinsey, American Express, RJR Nabisco — Gerstner's insights into management and leadership are applicable to any business, at any level.Ranging from strategy to public relations, from finance to organization, Gerstner reveals the lessons of a lifetime running highly successful companies. 作者简介： Lou Gerstner, Jr., served as chairman and chief executive officer of IBM from April 1993 until March 2002, when he retired as CEO. He remained chairman of the board through the end of 2002. Before joining IBM, Mr. Gerstner served for four years as chairman and CEO of RJR Nabisco, Inc. This was preceded by an eleven-year career at the American Express Company, where he was president of the parent company and chairman and CEO of its

In 1996, young cycling phenom Armstrong discovered he had testicular cancer. In 1999, he won the Tour de France. Now he's a grateful husband, a new fatherAand a memoirist: with pluck, humility and verve, this volume covers his early life, his rise through the endurance sport world and his medical difficulties. Cancer "was like being run off the road by a truck, and I've got the scars to prove it," Armstrong declares. Earlier scars, he explains, came from a stepfather he casts as unworthy; early rewards, from his hardworking mother and from the triathlons and national bike races Armstrong won as a Texas teen. "The real racing action was over in Europe": after covering that, Armstrong and Jenkins (Men Will Be Boys, with Pat Summit, etc.) ascend to the scarier challenges of diagnoses and surgeries. As he gets worse, then better, Armstrong describes the affections of his racing friends and of the professionals who cared for him. Armstrong is honest and delightful on his relationship to wife Kristin (Kik), and goe

"This is not another 'how to start your own business' book,but rather one man's struggle to find meaning and fulfillment inwork, latching onto elephants when needed, but mostly flying solowithout a net." -Booklist Social philosopher and international business guru, CharlesHandy provides a firsthand account of how we got here and where weare headed. Handy takes us on his life's journey, looking back tosuch topics as his childhood and education and how they prepared(or, rather, did not prepare) him for a career in business; thechanging nature of organizational life within the context of theold economy and the new; the great variety of capitalism around theworld; and, through it all, his struggle to find meaning andfulfillment in work. This book is both a poignant personal memoirand a deep reflection on the past and future of world capitalism,with all its possibilities and pitfalls.

From an award-winning New York Times reporter comes the full, mind-boggling story of the lies, crimes, and ineptitude behind the Enron scandal that imperiled a presidency, destroyed a marketplace, and changed Washington and Wall Street forever.

Six Sigma Process Management (SSPM) is a structured set of tools and techniques to help executives and teams continually address their customers' expectations. What Is Six Sigma Process Management? explains the SSPM methodology, helping business leaders determine which efforts will most positively impact on their customers, employees, and shareholders. SSPM provides a system that guides leaders on what to improve first and how to establish a portfolio of the best improvement efforts in their business. The book also offers: Insights on process management, including identifying critical customer process metrics Guidelines to improve customer satisfaction by identifying customer-seen failures Ways to enhance overall business improvement strategy Insights on how future SSPM developments can address modern business challenges

Revered management thinker Peter F. Drucker is our trusted guidein this thoughtful, day-by-day companion that offers hispenetrating and practical wisdom. Amid the multiple pressures ofour daily work lives, The Daily Drucker provides the inspirationand advice to meet the many challenges we face. With his trademarkclarity, vision, and humanity, Drucker sets out his ideas on abroad swath of key topics, from time management, to innovation, tooutsourcing, providing useful insights for each day of theyear. These 366 daily readings have been harvested from Drucker'slifetime of work. At the bottom of each page, the reader will findan action point that spells out exactly how to put Drucker's ideasinto practice. It is as if the wisest and most action-orientedmanagement consultant in the world is in the room, offering histimeless gems of advice. The Daily Drucker is for anyone who seeksto understand and put to use Drucker's powerful words andideas.

Rosabeth Moss Kanter on the answer to the global crisis ofbusiness and American-style capitalism. Out of the ashes of conventional business models arises a set ofcompanies using their power not only for profits and sustainablegrowth but also social good. If you think business corporations are doomed to be lumbering,bloated, and corrupt, think again. Based on an extraordinary three-year investigation, interviewingmore than 350 key people at major companies around the world,Rosabeth Moss Kanter provides encouraging and astounding evidencethat this assumption is completely outdated. The businesses thatare agile, keeping ahead of the curve in terms of market changesand customer needs, are the businesses that are also progressive,socially responsible human communities. Take IBM. When the tsunami and earthquake struck Asia, IBM didn’tjust cut a check for relief funds and call it a day. The companyused its technological expertise and skilled people to create whatgovernment and relief agencies could not: infor

"Few books really are 'a joy to read.' This one, full of charmand wisdom, truly is." ( New Scientist ) A Nobel Prize-winningphysicist, a loving husband and father, an enthusiastic teacher, asurprisingly accomplished bongo player, and a genius of the highestcaliber---Richard P. Feynman was all these and more. PerfectlyReasonable Deviations From the Beaten Track --collecting overforty years' worth of Feynman's letters--offers an unprecedentedlook at the writer and thinker whose scientific mind and lust forlife made him a legend in his own time. Containing missives to andfrom such scientific luminaries as Victor Weisskopf, StephenWolfram, James Watson, and Edward Teller, as well as a remarkableselection of letters to and from fans, students, family, and peoplefrom around the world eager for Feynman's advice and counsel, Perfectly Reasonable Deviations From the Beaten Track notonly illuminates the personal relationships that underwrote the keydevelopments in modern science, but also forms the most intimatelook

A cocktail party. A terrorist cell. Ancient bacteria. Aninternational conglomerate. All are networks, and all are a part of a surprisingscientific revolution. Albert-László Barabási, the nation'sforemost expert in the new science of networks, takes us on anintellectual adventure to prove that social networks, corporations,and living organisms are more similar than previously thought.Grasping a full understanding of network science will someday allowus to design blue-chip businesses, stop the outbreak of deadlydiseases, and influence the exchange of ideas and information. Justas James Gleick brought the discovery of chaos theory to thegeneral public, Linked tells the story of the true science of thefuture.

Bill Strickland has spend the past thirty years transformingthe lives of thousands of people through Manchester Bidwell, thejobs training center and community arts program he founded inPittsburgh. Working with corporations, community leaders, andschools, he and his staff strive to give disadvantaged kids andadults the opportunities and tools they need to envision and builda better, brighter future. In Make the Impossible Possible, Bill Strickland shows how eachof us, by adopting the attitudes and beliefs he has lived by everyday, can reach our fullest potential and achieve the impossible inour lives and careers--and perhaps change the world a little in theprocess. Through lessons from Strickland's own life experiences andthose of countless others who have overcome challengingcircumstances and turned their lives around, Make the ImpossiblePossible teaches us how to build on our passions and strengths,dream bigger and set the bar higher, achieve meaningful success,and inspire the lives of others.

This book is all about those moments when we "know" something without knowing why. Here Malcolm Gladwell. one of the world's most original thinkers, explores the phenomenon of the "blink", showing how a snap judgement can be far more effective than a cautious decision. By trusting your instincts, he reveals, you'll never think about thinking in the same way again....

If you’ve ever wondered how investors continue to see substantial market-beating investment returns with portfolios that just seem to grow and grow, The Little Book that Saves Your Assets: What the Rich Do to Stay Wealthy in Up and Down Markets will reveal some secrets. David Darst, also known as Mr. Asset Allocations, shows you how to use savvy asset allocation strategies that you can use to invest like the rich do. This dynamic and easy-to-understand book allows you to rethink your asset allocation strategies and make the leap from mediocre to stellar returns.

101 THINGS I LEARNED IN BUSINESS SCHOOL will cover a wide range of lessons that are basic enough for the novice business student as well as inspiring to the experienced practitioner. The unique packaging of this book will attract people of all ages who have always wondered whether business school would be a smart career choice for them. Judging by the growing number of people taking the GMATs (the entrance exam for business school) each year， clearly more people than ever are thinking about heading in this direction.Subjects include accounting， finance， marketing， management， leadership， human relations， and much more - in short,everything one would expect to encounter in business school.Illustrated in the same fungift book format as 101 THINGS I LEARNED IN ARCHITECTURE SCHOOL， this will be the perfect gift for a recent college or high school grad， or even for someone already well-versed in the business world.