THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIME DON'TMISS THESE OTHER BOOKS IN THE PERFECT PHRASES SERIES How do you get face time with someone who doesn't accept salescalls? What is the best way to present the value of your offering?How do you handle price objections? Answer: You need to speak theright language. This fully revised second edition of the popular Perfect Phrasesfor the Sales Call provides an arsenal of persuasive language andword-for-word practice scenarios to help you address any challenge.Learn the most effective language for: Getting past gatekeepers and selling to the decision makers Presenting your product or service in the best light Handling objections, stalling, and other delaying tactics Building trust and cultivating relationships

"A magisterial work...You can't help thinking about the economic crisis we're living through now." --The New York Times Book Review It is commonly believed that the Great Depression that began in 1929 resulted from a confluence of events beyond any one person's or government's control. In fact, as Liaquat Ahamed reveals, it was the decisions made by a small number of central bankers that were the primary cause of that economic meltdown, the effects of which set the stage for World War II and reverberated for decades. As yet another period of economic turmoil makes headlines today, Lords of Finance is a potent reminder of the enormous impact that the decisions of central bankers can have, their fallibility, and the terrible human consequences that can result when they are wrong.

From one of America's foremost economic and political thinkerscomes a vital analysis of our new hypercompetitive andturbo-charged global economy and the effect it is having onAmerican democracy. With his customary wit and insight, Reich showshow widening inequality of income and wealth, heightened jobinsecurity, and corporate corruption are merely the logical resultsof a system in which politicians are more beholden to the influenceof business lobbyists than to the voters who elected them. Powerful andthought-provoking, Supercapitalism argues that a clearseparation of politics and capitalism will foster an enviroment inwhich both business and government thrive, by putting capitalism inthe service of democracy, and not the other way around.

“With good judgment, little else matters. Without it, nothingelse matters.” Whether we’re talking about United States presidents, CEOs, MajorLeague coaches, or wartime generals, leaders are remembered fortheir best and worst judgment calls. In the face of ambiguity,uncertainty, and conflicting demands, the quality of a leader’sjudgment determines the fate of the entire organization. That’s whyjudgment is the essence of leadership. Yet despite its importance, judgment has always been a fairlymurky concept. The leadership literature has been conspicuouslyquiet on what, exactly, defines it. Does judgment differ fromcommon sense or gut instinct? Is it a product of luck? Of smarts?Or is there a process for making consistently good calls? Noel Tichy and Warren Bennis have each spent decades studying andteaching leadership and advising top CEOs such as Jack Welch andHoward Schultz. Now, in their first collaboration, they offer apowerful framework for making tough calls when the sta

A successful business culture is not created by the CEO or HR department but by one manager at a time. A nationwide statistical study by the Jackson Organization, unveiled here for the first time, reveals that managers rated as very effective" at recognition by their employees were also recognized as communicators, team-builders, and goal setters. Bottom line: the most successful business leaders use carrots, not sticks. The Carrot Principle illustrates how ordinary organizations can make themselves extraordinary. Based on case studies from some of the worlds most successful companies, such as DHL, Avis, and Pepsi, Adrian Gostick and Chester Elton demonstrate how praise and recognition lead to improved employee commitment and bottom line results. Filled with practical how-tos and real-life examples of the carrot principle in action, this modern day classic shows managers how they can make themselves not just better liked, but more effective. 作者简介： New York Times bestselling author ADRIAN GOS

The nonprofit sector is growing rapidly, creating a major need for expert advice on how to manage these organizations effectively. Management legend Peter Drucker provides excellent examples and explanations of mission, leadership, resources, marketing, goals, and much more. Interviews with nine experts also address key issues in this booming sector.

Og Mandino This great book can be your key to success and happiness if you will only follow its powerful principles. Harvey Mackay Looking for a book with the power to jump-start your life? Look no further. Brian Tracy's Maximum Achievement is a wake-up call to the wonders within us all. It is straight to the point and straight to the heart. Denis Waitley Brian Tracy is a master of self-management skills development. In this treasure chest, he gives us an encyclopedia of inner wealth more knowledge-based, action-oriented, and relevant to today's global achiever than any other source you can tap. More than a self-help book, this is an owner's manual for high-performance winners.

The art of accounting-by the numbers. The Complete Idiot's Guide(r) to Accounting, Third Edition takesthe guess work out of this basic business activity. This updatededition has all the current information any business person willneed to understand the "books," along with a useful workbook styleappendix to re-enforce the lessons learned throughout thebook. ? Fully updated including all new forms ? New workbook appendix with dozens of useful exercises ? Up-to-date information on the changes in payroll taxes,including the new Medicare tax

Be a pro in no time … Ideal for bookkeepers, accounting clerks, and small businessowners, this practical guide goes beyond general accountingprinciples to teach readers how to prepare and manage theircompanies’ books. In this new edition, readers will find completelyrevised and updated information on handling sales and services, andupdated tax information reflecting changes in the tax code. ? Perfect for the many practicing accountants who are unlicensedbookkeepers, accounting clerks, and small business owners ? There are 3.1 million accountants, bookkeepers, and accountingclerks in the U.S. ? There are an estimated 23 million small business owners in theU.S., many of whom manage their own books

Guidance on how to share information among peers to helpscompanies achieve greater success. Explains the latest managementbuzzwords, offers advice on keeping open communication withcustomers and co-workers, and maintaining a knowledge managementprogram with the future in mind. Softcover.

Crises -- anything from a natural disaster to a data-security breach to the defection of your best employee -- can prevent you from carrying out your business operations. But with good planning, you can minimize the impact of a potential disaster. This book shows you how to: Avoid a crisis entirely Lay the groundwork for managing a crisis Know when a crisis is imminent Contain and resolve a crisis Learn from each crisis you've resolved

101 THINGS I LEARNED IN BUSINESS SCHOOL will cover a wide range of lessons that are basic enough for the novice business student as well as inspiring to the experienced practitioner. The unique packaging of this book will attract people of all ages who have always wondered whether business school would be a smart career choice for them. Judging by the growing number of people taking the GMATs (the entrance exam for business school) each year， clearly more people than ever are thinking about heading in this direction.Subjects include accounting， finance， marketing， management， leadership， human relations， and much more - in short,everything one would expect to encounter in business school.Illustrated in the same fungift book format as 101 THINGS I LEARNED IN ARCHITECTURE SCHOOL， this will be the perfect gift for a recent college or high school grad， or even for someone already well-versed in the business world.

Put these words to work for you Learn the gift of gab and getcloser to your dream job This latest addition to the bestsellingPerfect Phrases series is a must-read for anyone who dreadsnetworking or who has ever fumbled or frozen during important andpossibly career-changing conversations. "Perfect Phrases forProfessional Networking" arms readers with foolproof and versatilephrases that help them take advantage of virtually any professionalnetworking opportunity. KNOW WHAT TO SAY IN ANY SITUATION Fromcocktail parties to industry conferences, association meetings, andeven unexpected run-ins on the street, this book has all the toolsyou need to feel comfortable striking up a conversation, steeringit in the right direction, and following up effectively. Whetheryou're looking for a promotion, considering a career change, orjust hoping to update that rolodex for a rainy day, this handyresource has you covered--including new-media tactics such ase-mail etiquette, rules for social networking, and the proper way

Let's face it: very few people have studied how to solveproblems. Problems knock us down like a tsunami and we don't knowwhat to do about it. We lie awake at night worrying about it andspend our days stressing out over a situation that only seems toget worse. It doesn't have to be that way. Roger Dawson has taught hundreds ofthousands of people has to negotiate, persuade, and make decisions,with his lectures, audio programs and books, and now he has turnedhis attention to something that everyone needs: a way to solvelife's problems.

Whether it’s writing a proposal, motivating employees, or reaching out to customers, the Perfect Phrases series has the tools you need for precise, effective communication. Distilling complex ideas into specific phrases that diplomatically and honestly depict the concepts at hand, this invaluable series provides: ·The best techniques to communicate messages and goals in business letters and proposals ·Tips for bringing out the best in every employee in every business ·Dialogues and *s to practice interactions with customers or employees— tailorable to any industry or company culture ·Phrases for each step of the sales process

Everyone wants to shine in business meetings-whether they are leading them or just participating. Perfect Phrases for Meetings provides hundreds of winning, ready-to-use phrases, arming you with the right words to say in eight crucial types of meetings. This book is a valuable tool for anyone who needs to get a message across and stand out as a leader.

A revelatory exploration of the hottest trend in technologyand the dramatic impact it will have on the economy, science, andsociety at large. Which paint color is mostlikely to tell you that a used car is in good shape? How canofficials identify the most dangerous New York City manholes beforethey explode? And how did Google searches predict the spread of theH1N1 flu outbreak? The key to answering thesequestions, and many more, is big data. “Big data” refers to ourburgeoning ability to crunch vast collections of information,analyze it instantly, and draw sometimes profoundly surprisingconclusions from it. This emerging science can translate myriadphenomena—from the price of airline tickets to the text of millionsof books—into searchable form, and uses our increasing computingpower to unearth epiphanies that we never could have seen before. Arevolution on par with the Internet or perhaps even the printingpress, big data will change the way we think about business,health, politics, edu

Part Fast Food Nation, part Bobos in Paradise,STARBUCKED combines investigative heft with witty culturalobservation in telling the story of how the coffeehouse movementchanged our everyday lives, from our evolving neighborhoods andworkplaces to the ways we shop, socialize, and self-medicate. In STARBUCKED, Taylor Clark provides an objective, meticulouslyreported look at the volatile issues like gentrification and fairtrade that distress activists and coffee zealots alike. Through acast of characters that includes coffee-wild hippies, businesssharks, slackers, Hollywood trendsetters and more, STARBUCKEDexplores how America transformed into a nation of coffee gourmetsin only a few years, how Starbucks manipulates psyches and socialhabits to snare loyal customers, and why many of the things wethink we know about the coffee commodity chain are false. Starbucked is ...smart cultural criticism minus any academicgobbledygook. Mr. Clark is quite funny as he dryly sends up theexcess of the corporate

Manage the risk and maximize the reward! Risk. It's what business is all about. The key to success is toanticipating and managing the risks that can impact business. TheComplete Idiot's Guide(r) to Risk Management provides the keyinformation necessary to manage business risk successfully. ?The basic categories of business risk ?How to indentify the specific factors that affect any particularbusiness ?How to create practical risk models to plan ahead ?How to lessen the impact of risk events should they happen ?How to profit from strategic risk taking

The promise and perils-mostly the latter-that Western businesses face in China's huge but chaotic market are probed in this illuminating if not quite reassuring primer. Ex-Wall Street Journal China bureau chief McGregor presents a series of case studies from capitalism's Wild East, including a rocky joint venture between Morgan Stanley and a Chinese bank; the rise and fall of a Chinese peasant turned billionaire smuggler; Rupert Murdoch's travails in bringing a satellite TV network to China; and a muck-raking Chinese financial journalist's battles with both government censorship and the private media's cozy relationships with advertisers. He caps each chapter with gleanings of wisdom ("assume your procurement department is corrupt until proven innocent") and pointers on such topics as which bribes are ethically acceptable (expenses-paid junkets to America "with generous opportunities for tourism and relaxation") and which are not (suitcases full of cash). McGregor writes with the confidence of an old China ha

The No Asshole Rule was awarded a Quill Award as the Best Business Book of 2007. When Robert Sutton's "No Asshole Rule" appeared in the Harvard Business Review, readers of this staid publication were amazed at the outpouring of support for this landmark essay. The idea was based on the notion, as adapted in hugely successful companies like Google and SAS, that employees with malicious intents or negative attitudes destroyed any sort of productive and pleasant working environment, and would hinder the entire operation's success. Now using case studies from these and many more corporations that have had unquestioned success using variations of "The No Asshole Rule," Sutton's book aims to show managers that by hiring mean-spirited employees - regardless of talent - saps energy from everyone who must deal with said new hires. FEATURING A NEW CHAPTER ON THE RULE AND ITS SURPRISING IMPACT! In this new version of The No Asshole Rule, Bob Sutton provides an uproarious account of the world-wide reaction to his best-se

From "Soccer Moms," the legendary swing voters of the mid-1990s, to "Late-Breaking Gays" such as former Gov. Games McGreevey (out at age 47), Burson-Marsteller CEO (and campaign adviser to Sen. Hillary Clinton) Penn delves into the ever-splintering societal subsets with which Americans are increasingly identifying, and what they mean. For instance, because of "Extreme Commuters," people who travel more than 90 minutes each way to work, carmakers must come up with ever more luxury seat features, and "fast food restaurants are coming out with whole meals that fit in cup holders." In a chapter titled "Archery Moms?", Penn reports on the "Niching of Sports": much to the consternation of Major League Baseball, "we don't like sports less, we just like little sports more." The net result of all this "niching" is "greater individual satisfaction"; as Penn notes, "not one of the fastest-growing sports in America... depends substantially on teamwork." Penn draws similar lessons in areas of business, culture, technology

This is a brilliant new book from the bestselling author of "TheTipping Point" and "Blink". Why are people successful? Forcenturies, humankind has grappled with this question, searching forthe secret to accomplishing great things. In this stunning newbook, Malcolm Gladwell takes us on an invigorating intellectualjourney to show us what makes an extreme overachiever. He revealsthat we pay far too much attention to what successful people arelike, and too little attention to where successful people are from:their culture, their family, and their generation. Gladwellexamines how the careers of Bill Gates and the performance ofworld-class football players are alike; what top fighter pilots andThe Beatles have in common; why so many top lawyers are Jewish; whyAsians are good at maths; and why it is correct to say that themathematician who solved Fermat's Theorem is not a genius. Just ashe did in "Blink", Gladwell overturns many of our conventionalnotions and creates an entirely new model for seeing the world.Brill