THE TIPPING POINT is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This bestselling book, in which Malcolm Gladwell brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
Two Wall Street Journal beat reporters, who were covering stock swindlers and energy companies far from the analysts, fund managers, and bankers who had been Enron's biggest cheer!eaders, uncovered the off-balance- sheet partnerships that had been used to hide Enron's losses.
It’s not good enough to want it. You’ve got to know how to get it. Real estate titan, bestselling author, and TV star Donald J. Trump is the man to teach you the billionaire mind-set–how to think about money, career skills, and life. Here is crucial advice on investing in real estate from the expert, everything from dealing with brokers to renovating to assessing the value of property, buying and selling, and securing a mortgage. Trump will show you how to cut costs, decide how much risk to assume in your investments, and divide up your portfolio. He’ll also teach you how to impress anyone, how to correct or criticize someone effectively, and how to know if your friends are loyal–everything you need to know to get ahead. And once you’ve earned your money, you’ve got to learn to spend it well. Trump presents his consumer guide to the best things in life, from wine to golf clubs to engagement rings. Check out the billionaire lifestyle–how they shop and what they buy. Even if you’re not s
Catapulted onto the world stage by a daring reform agenda, present-day China represents an experiment unique in human history. Its astonishing economic ascent and rapidly expanding consumer market has captured the global imagination. Bristling with amazing opportunities which may conceal considerable risks, engaging with China is inescapable for many firms. How to Do Business in China highlights 24 lessons that will facilitate your entry into China. Tips on avoiding common mishaps and enhancing your preparedness are outlined. This book provides valuable insights into：The nature of business environment、Strategic thinking、Negotiation、Cultural awareness、Anticipating problems、Understanding the bigger picture. This exhilarating and mostly untapped marketplace replete with idiosyncrasies is a dominant force shaping the 21st century. How to Do Business in China will sensitise you to the issues as it clearly depicts the challenges ahead. 作者简介： Nick Dallas, PHD, is a China watcher and we
Raing dags will never be dull and boring again!There are so mang creative and fun things for children to make and do, all here in the 365 Things to Make and Do book. Bg recgcling items and objects from around the home,and following simple step-bg-step instructions, a huge varietg of projects can easilg be made.
Revered management thinker Peter F. Drucker is our trusted guidein this thoughtful, day-by-day companion that offers hispenetrating and practical wisdom. Amid the multiple pressures ofour daily work lives, The Daily Drucker provides the inspirationand advice to meet the many challenges we face. With his trademarkclarity, vision, and humanity, Drucker sets out his ideas on abroad swath of key topics, from time management, to innovation, tooutsourcing, providing useful insights for each day of theyear. These 366 daily readings have been harvested from Drucker'slifetime of work. At the bottom of each page, the reader will findan action point that spells out exactly how to put Drucker's ideasinto practice. It is as if the wisest and most action-orientedmanagement consultant in the world is in the room, offering histimeless gems of advice. The Daily Drucker is for anyone who seeksto understand and put to use Drucker's powerful words andideas.
Whether political commentator,social critic,crusader or humorist,the newspaper columnist must combine opinion with personality. Many of the most popular and successful,from George Orwell and Damon 1kunyon to Keith Waterhouse and Auberon Waugh,wrote columns that spoke not just of the moment,but were also of lasting significance,speaking with a direct,individual -even provocative-voice to their readers. Whether they are acting as our conscience or reflecting our daily lives,the columnists cover every subject: from war correspondent Ernie Pyle's unforgettable de*ion of flotsam left on the D-Day beaches to the perversity of clothing by the incomparable Jill Tweedie. The column has become a mirror in which every facet of our lives is reflected,every day.
Eight years ago, Dr. Thomas J. Stanley swept aside the mythical magic curtain of wealth to reveal The Millionaire Next Door. America found out just who and how common the truly wealthy were in this country and we learned the characteristics and habits that made them so. Now the author of the follow-up The Millionaire Mind focuses on one of the least understood but increasingly rich demographics: Millionaire Women Next Door. Why write another book that profiles millionaires? Stanley asks. The vast majority of the millionaire respondents (92 percent) in The Millionaire Next Door were men. . . . I felt that it was indeed time for successful businesswomen of the self-made variety to be heard. And heard they are in this book that is destined to become every bit as informative, quoted, and inspirational as the author s earlier works. Readers everywhere will be fascinated by Stanley s thoroughly researched findings and conclusions. More than a simple extension of his studies of male millionaires, Millionair
These quick reads, based on McGraw-Hill bestsellers, are designed to meet the needs of busy people. Titles in the series focus on each book's main themes and action ideas, reduced to a manageable page count for on-the-go readers. A six-step program for hearing and understanding customers' needs, and then selling solutions instead of products.
Durante más de diez a os, miles de managers de alto nivel y compa ías de la lista de Fortune 500 en todo el país, han seguido la metodología de este libro logrando así aumentar la productividad, la satisfacción laboral y la prosperidad personal. Estos resultados concretos se lograron mediante el aprendizaje de métodos directivos que se traducen en ganancias para la organización y sus empleados, razón por la cual se considera que son la respuesta a la Teoría Z del Japón. El Manager al Minuto es una historia concisa y fácil de leer que demuestra tres métodos directivos muy prácticos. El desenlace de la historia revela estudios llevados a cabo en el campo de la medicina y de las ciencias del comportamiento humano. Explican claramente por qué estos métodos, aparentemente sencillos, funcionan de forma tan eficaz para tantas personas. Al terminar de leer libro usted sabrá cómo aplicarlos a su propia situación. Es por eso que El Manager al Minuto se ha convertido en uno de los libros sobre
THE MCGRAW-HILL EXECUTIVE MBA SERIES "Executive education is suddenly every CEO's favorite strategic weapon."--BusinessWeek Now repackaged in easily transportable paperback editions, these informative titles--written by frontline executive education professors and modeled after the programs of the nation's top business schools--will find new popularity with today's on-the-go, every-second-counts executive.
These quick reads, based on McGraw-Hill bestsellers, aredesigned to meet the needs of busy people. Titles in the seriesfocus on each book's main themes and action ideas, reduced to amanageable page count for on-the-go readers. Specific strategies for understanding the 10 types of problempeople and influencing them to adopt positive behaviors.
These quick reads, based on McGraw-Hill bestsellers, are designed to meet the needs of busy people. Titles in the series focus on each book's main themes and action ideas, reduced to a manageable page count for on-the-go readers. Proven rules for encouraging teamwork, from forging a common goal and clarifying individual responsibilities to inviting positive conflict. 作者简介： Michael Maginn, Ed.D., is president and CEO of Singularity Group, Hamilton, MA. For more than two decades, Singularity Group has helped its clients achieve sustainable outcomes and improve performance in team effectiveness, leadership, sales, and management. The author of Effective Teamwork, Dr. Maginn has extensive consulting experience with companies in North America, Europe, and Asia.
Real estate titan, bestselling author, and TV impresario Donald J. Trump reveals the secrets of his success in this candid and unprecedented book of business wisdom and advice. Over the years, everyone has urged Trump to write on this subject, but it wasn’t until NBC and executive producer Mark Burnett asked him to star in The Apprentice that he realized just how hungry people are to learn how great personal wealth is created and first-class businesses are run. Thousands applied to be Trump’s apprentice, and millions have been watching the program, making it the highest rated debut of the season. In Trump: How To Get Rich, Trump tells all–about the lessons learned from The Apprentice, his real estate empire, his position as head of the 20,000-member Trump Organization, and his most important role, as a father who has successfully taught his children the value of money and hard work. With his characteristic brass and smarts, Trump offers insights on how to invest wisely impres
These quick reads, based on McGraw-Hill bestsellers, are designed to meet the needs of busy people. Titles in the series focus on each book's main themes and action ideas, reduced to a manageable page count for on-the-go readers. Proven rules for encouraging teamwork, from forging a common goal and clarifying individual responsibilities to inviting positive conflict. 作者简介： Michael Maginn, Ed.D., is president and CEO of Singularity Group, Hamilton, MA. For more than two decades, Singularity Group has helped its clients achieve sustainable outcomes and improve performance in team effectiveness, leadership, sales, and management. The author of Effective Teamwork, Dr. Maginn has extensive consulting experience with companies in North America, Europe, and Asia.
These quick reads, based on McGraw-Hill bestsellers, are designed to meet the needs of busy people. Titles in the series focus on each book's main themes and action ideas, reduced to a manageable page count for on-the-go readers. A workplace-tested pre*ion for encouraging the behaviors and key drivers of effective leadership, from one of today's top training teams. 作者简介： John H. (Jack) Zenger, D.B.A., is executive vice president and a director of Provant,Inc., and the author or coauthor of a number of books on the drivers and principles of leadership, including The Extraordinary Leader and Results-Based Leadership.
These quick reads, based on McGraw-Hill bestsellers, aredesigned to meet the needs of busy people. Titles in the seriesfocus on each book's main themes and action ideas, reduced to amanageable page count for on-the-go readers. Goal-focused, commonsense techniques for stimulating greaterproductivity in the workplace and fostering true commitment.
Wondering how the most accomplished leaders from around the globe have tackled their toughest challenges? Now you can find out with Lessons Learned. Concise and engaging, each volume in this new series offers 12-14 insightful essays by top leaders in industry, the public sector, and academia on the most pressing issues they ve faced. The contributors share surprisingly personal anecdotes and offer authoritative and practical advice drawn from their years of hard-earned experience. A crucial resource for today s busy executive, Lessons Learned gives you instant access to the wisdom and expertise of the world s most talented leaders. 50 Lessons digital library holds more than 500 individual lessons from over 100 high-profile leaders from industry, the public sector, and academia from companies and institutions around the world.
Project Management reviews the steps in organizing and managing projects, from how to build a realistic schedule to how to measure both success and failure. Project Management discusses team building, timing, the planning process, estimating project costs, managing project interfaces, risk management, and more. 作者简介： Gary R.Heerkens,P.M.P,C.B.M.,P.E.,is president of Management Solutions Group,Inc.,a provider projict management educational solutions and organi-zational support.He is also the author of Project Management in McGraw-Hill's Briefcase Books series.
THE TIPPING POINT is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This bestselling book, in which Malcolm Gladwell brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
Who Says Elephants Can't Dance? sums up Lou Gerstner's historic business achievement, bringing IBM back from the brink of insolvency to lead the computer business once again.Offering a unique case study drawn from decades of experience at some of America's top companies — McKinsey, American Express, RJR Nabisco — Gerstner's insights into management and leadership are applicable to any business, at any level.Ranging from strategy to public relations, from finance to organization, Gerstner reveals the lessons of a lifetime running highly successful companies. 作者简介： Lou Gerstner, Jr., served as chairman and chief executive officer of IBM from April 1993 until March 2002, when he retired as CEO. He remained chairman of the board through the end of 2002. Before joining IBM, Mr. Gerstner served for four years as chairman and CEO of RJR Nabisco, Inc. This was preceded by an eleven-year career at the American Express Company, where he was president of the parent company and chairman and CEO of its
More and more, people are finding that chasing only material success feels hollow, unfulfilling. What people desire now is a career that stems from their highest personal vision and deepest creativity, and that is richly enjoyable and fruitful not just materially but on personal and spiritual levels. Top life coach Fiona Harrold has talked to some of the world's most successful people and discovered the rules that they live by to make their astonishing achievements. She presents interviews with a wide range of people – from celebrities to entrepreneurs to people from her own background – who have found their passion and made it into their career. Fiona sets out in clear, accessible form the rules of their success, and shows the reader how to apply these rules to their own situation. Written in Fiona's trademark no-nonsense, but always inspiring style, this is the ultimate guide, from successful people, to attaining the success and fulfilment you always dreamed of.
Leadership books most often cite interviews with high-profile business executives while offering do-and-don't case studies of different corporate initiatives in action. But some of the world's most extraordinary leaders work their magic outside the world of business. Their ability to gain the enthusiastic commitment of their people -- when something other, and perhaps greater, than profit is at stake -- demonstrates a fundamental human connection that their counterparts in the corporate sector would do well to emulate. The Art of Winning Commitment presents the unique perspectives of a diverse group of leaders that includes: * educators * religious and spiritual leaders * heads of not-for-profit social services * an orchestra conductor * a professional storyteller Readers will also learn leadership secrets from former Philadelphia 76ers' executive Pat Croce, former Chief of the Cherokee Nation Wilma Mankiller, and politician and retired U.S. Army General Wesley Clark, and others. I
