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    • Planning Programs for Adult Learners成年人学习计划——教育工作者、培训师及员工管理者
    •   ( 1 条评论 )
    • Rosemary S. Caffarella 著 /2001-11-01/
    • This second edition of Rosemary Caffarella's classic book, Planning Programs for Adult Learners, offers a concrete how-to guide and resource book for planning educational and training programs for adults in a variety of settings, from the corporate sector to educational organizations. This thoroughly revised and expanded resource includes a wealth of new material and fresh examples including the significance of discerning the planning context, the importance of addressing power dynamics and ethical issues encountered in the planning process, and current information about incorporating technology into the development and practice of adult education and training programs.

    • ¥237.8 折扣:7.9折
    • The End of Medicine: How Silicon Valley (and Naked Mice) Wil
    •   ( 1 条评论 )
    • Andy Kessler 著 /2007-08-01/ 音像供货
    • Kessler, bestselling author of Running Money, made his fortune speculating on Silicon Valley. Now he turns his nose for new technology to medicine. Will the same advances that revolutionized computers ripple through hospitals, changing how health care works? Kessler interviews doctors, technicians, radiologists and the businessmen behind technology in medicine. Advances in radiology—which encompasses all the ways we peek inside our bodies, from X-rays to MRIs—are beginning to make our hospitals look like Star Trek. New scanners can provide a high-resolution, three-dimensional image of the heart and allow doctors to spot blockages. Computer-aided diagnostic software is slowly replacing radiologists in looking for cancer in mammograms. But HMOs, lawsuits and patients' desire for personal care may prevent these new techniques from ever being used. As Kessler asks, "What if the future was here with no one to pay for it?" Kessler has a raconteur's ability to entertain, and his outsider's view of medicine is fa

    • ¥102.1 折扣:8.8折
    • 烦恼的增长:从企业家到公司管理专业化的转变 Growing Pains:
    •   ( 1 条评论 )
    • Eric G. FlamholtzYvonne Randle 著 /2007-01-01/ John Wiley & Sons
    • Since it was first published in 1986, Growing Pains has become a classic resource for understanding how start-ups can make the transition to become large, professionally-managed organizations that maintain the special spark that launched them. In the fourth edition of Growing Pains, authors Eric Flamholtz and Yvonne Randle have thoroughly revised and updated the book to include new ideas and concepts including information about strategic planning, Sarbanes-Oxley, family businesses, and overcoming growing pains, as well as new examples and cases of companies. 作者简介: Eric G. Flamholtz is a professor of management at the Anderson Graduate School of Management, University of California at Los Angeles. He is president and cofounder of Management Systems Consulting Corporation.

    • ¥397.8 折扣:8.8折
    • Executing Strategy for Business Results (Results-Driven Mana
    •   ( 2 条评论 )
    • Harvard Business School Press 著 /2007-07-01/
    • To survive and thrive under today's competitive conditions, companies must constantly formulate effective strategies - and they must execute those strategies flawlessly. Thankfully, mastering the skills needed to define and carry out strategy is possible. And this volume will help you. Learn about the common pitfalls of strategy creation as well as the tools to successfully surmount the challenges.

    • ¥109.5 折扣:7.5折
    • The New Market Wizards: Conversations with America’s Top Tra
    •   ( 1 条评论 )
    • Jack D. Schwager 著 /1994-01-01/
    • In these absorbing interviews with star performers in the financial markets, Schwager ( Market Wizards ) humanizes the mechanics and psychology behind billion-dollar daily world trading in such sophisticated instruments as currencies, stock options, commodity futures, and mutual-fund accounts by individuals, investment firms and group-trading computerized "money machines." One trader focuses on market response to news events, another calculates mathematical probabilities--one even cocks an ear to the noise level on the exchange floor. All rank assiduous research, self-confidence, a specific plan and the courage to cut losses among essentials to success. Few consider their work gambling, but Schwager entertainingly argues that a successful trader needs many of the qualities of a good poker player. Though the subject matter is esoteric, there is much here to attract the general reader, and Schwager appends a "primer" of technical basics. Copyright 1992 Reed Business Information, Inc. --This text refers to an o

    • ¥122.3 折扣:8.8折
    • The Case Study Handbook: How to Read, Discuss, and Write Per
    •   ( 1 条评论 )
    • William Ellet 著 /2007-04-01/
    • If you’re enrolled in an executive education or MBA program, you’ve probably encountered a powerful learning tool: the business case. But if you’re like many people, you may find analyzing cases and writing about them challenging or frustrating. That’s not surprising—cases are not simple narratives, and good ones are typically nonlinear and can even be purposefully misleading. Apply the conventional approach to understanding business cases, and you may waste time (at best) and arrive at weak or meager conclusions (at worst). The Case Study Handbook presents a powerful new approach for analyzing, discussing, and writing about cases. By using sample Harvard Business School cases, you’ll master a number of useful topics, including: How to recognize case situations and apply appropriate tools to solve problems, make decisions, or develop evaluations How to quickly establish a base of knowledge about a case How to write persuasive case-based essays How to talk about c

    • ¥183 折扣:7.5折
    • Reminiscences Of A Stock Operator 9780471770886
    •   ( 5 条评论 )
    • Edwin Lefèvre 著 /2006-01-01/ HarperCollins UK
    • -Worth magazine "The most entertaining book written on investing isReminiscences of a Stock Operator, by Edwin Lefèvre, firstpublished in 1923." -The Seattle Times "After twenty years and many re-reads, Reminiscences is stillone of my all-time favorites." -Kenneth L. Fisher, Forbes "A must-read classic for all investors, whether brand-new orexperienced." -William O'Neil, founder and Chairman, Investor's BusinessDaily "Whilst stock market tomes have come and gone, this remainspopular and in print eighty years on." -GQ magazine First published in 1923, Reminiscences of a Stock Operator isthe most widely read, highly recommended investment book ever.Generations of readers have found that it has more to teach themabout markets and people than years of experience. This is atimeless tale that will enrich your life-and your portfolio.

    • ¥156.4 折扣:7.9折
    • (房地产制胜策略:百万富翁给小投资者的忠告)TRUMP STRATEGIES FOR REAL ESTATE
    •   ( 1 条评论 )
    • George H. Ross 著 /2006-02-01/ 吉林长白山
    • Donald Trump is the world's most famous real estate billionaire. Now, George Ross, Trump's closest advisor for twenty-five years (and co-star of The Apprentice), reveals the core real estate investing strategies that made Trump so successful. More important, Ross shows how the average real estate investor, can use the same creative techniques to dramatically boost profits--even on a fixer-upper or a single-family house. 作者简介:George H. Ross is co-star of the hit TV show the Apprentice and executive vice president and senior counsel for the Trump Organization. Previously, he was a real estate attorney, private investor, and senior partner at a major law firm. He has served as business advisor, legal counsel, and negotiator for leading real estate owners and developers in New York City for 50 years. He confounded a radio station business in New York City for 50 Years. He confounded a radio station business that he sold for millions of dollars. Ross also teaches negotiation at NYU's School of

    • ¥130.5 折扣:8.8折
    • Classic Drucker: Wisdom from Peter Drucker from the Pages of
    •   ( 1 条评论 )
    • Peter Ferdinand Drucker 著 /2006-03-01/
    • This book gathers together Peter Drucker's articles from Harvard Business Review and frames them with a thoughtful introduction from the Review's Editor Tom Stewart One of this century's most highly regarded students of management, Drucker has sought out, identified, and examined the most important issues confronting managers, from corporate strategy to management style to social change. Through his unique lens, this volume gives us the rare opportunity to trace the evolution of the great shifts in our workplaces, and to understand more clearly the role of managers. This book gathers together Drucker's articles from Harvard Business Review and frames them with a thoughtful introduction from the review's editor Thomas A. Stewart.

    • ¥165 折扣:7.5折
    • Valuation, Fifth Edition: Measuring And Managing The Value O
    •   ( 3 条评论 )
    • Inc. McKinsey & Company, /2010-08-01/ Wiley
    • The number one guide to corporate valuation is back and betterthan ever Thoroughly revised and expanded to reflect business conditions intoday's volatile global economy, Valuation, Fifth Edition continuesthe tradition of its bestselling predecessors by providingup-to-date insights and practical advice on how to create, manage,and measure the value of an organization. Along with all new case studies that illustrate how valuationtechniques and principles are applied in real-world situations,this comprehensive guide has been updated to reflect newdevelopments in corporate finance, changes in accounting rules, andan enhanced global perspective. Valuation, Fifth Edition is filledwith expert guidance that managers at all levels, investors, andstudents can use to enhance their understanding of this importantdiscipline. * Contains strategies for multi-business valuation and valuationfor corporate restructuring, mergers, and acquisitions * Addresses how you can interpret the results of a

    • ¥647.8 折扣:7.9折
    • The Adventures of Johnny Bunko: The Last Career Guide You'll
    •   ( 6 条评论 )
    • Daniel H. Pink,Rob Ten Pas 编绘 /2008-04-01/ Penguin
    • There’s never been a career guide like THE ADVENTURES OFJOHNNY BUNKO: THE LAST CAREER GUIDE YOU'LL EVER NEED . Told inmanga – the Japanese comic book format that’s an internationalsensation – it’s the fully illustrated story of a young Everymanjust out of college who lands his first job. Johnny Bunko is new to the Boggs Corp., and he stumbles through hisearly months as a working stiff until a crisis prompts him torethink his approach. Step by step he builds a career, illustratingas he does the six core lessons of finding, keeping, andflourishing in satisfying work. A groundbreaking guide to survivingand flourishing in any career, THE ADVENTURES OF JOHNNYBUNKO is smart, engaging and insightful, and offers practicaladvice for anyone looking for a life of rewarding work.

    • ¥71.9 折扣:7.5折
    • 一分钟经理人(周年版)ONE MINUTE MANAGER ANNIVERSARY ED
    •   ( 1 条评论 )
    • Kenneth H. Blanchard 著 /1982-12-01/ Oversea Publishing House
    • For more than twenty years, millions of managers in Fortune 500 companies and small businesses nationwide have followed The One Minute Manager's techniques, thus increasing their productivity, job satisfaction, and personal prosperity. These very real results were achieved through learning the management techniques that spell profitability for the organization and its employees. The One Minute Manager is a concise, easily read story that reveals three very practical secrets: One Minute Goals, One Minute Praisings, and One Minute Reprimands. The book also presents several studies in medicine and the behavioral sciences that clearly explain why these apparently simple methods work so well with so many people. By the book's end you will know how to apply them to your own situation and enjoy the benefits. That's why The One Minute Manager has continued to appear on business bestseller lists for more than two decades, and has become an international sensation.

    • ¥154.9 折扣:8.8折
    • How to Sell Anything to Anybody无往不利的推销术
    •   ( 3 条评论 )
    • Joe Girard 著 /2006-01-01/ Simon & Schuster
    • Joe Girard was an example of a young man with perseverance and determination. Joe began his working career as a shoeshine boy. He moved on to be a newsboy for the Detroit Free Press at nine years old, then a dishwasher, a delivery boy, stove assembler, and home building contractor. He was thrown out of high school, fired from more than forty jobs, and lasted only ninety-seven days in the U.S. Army. Some said that Joe was doomed for failure. He proved them wrong. When Joe started his job as a salesman with a Chevrolet agency in Eastpointe, Michigan, he finally found his niche. Before leaving Chevrolet, Joe sold enough cars to put him in the "Guinness Book of World Records" as 'the world's greatest salesman' for twelve consecutive years. Here, he shares his winning techniques in this step-by-step book, including how to: read a customer like a book and keep that customer for life; convince people reluctant to buy by selling them the right way; develop priceless information from a two-minute phone call; make word

    • ¥98.2 折扣:7.9折
    • The Three Signs Of A Miserable Job: A Fable For Managers (An
    •   ( 2 条评论 )
    • Patrick M. Lencioni 著 /2007-08-01/ Wiley
    • Praise for The Three Signs of a Miserable Job "This is a page-turner that unravels the mystery of job satisfaction for any manager. Whether you manage six or sixty thousand people, it is essential reading." —Trevor Fetter, president and CEO, Tenet Healthcare Corporation "In a sea of generic books on employee engagement and empowerment, Lencioni throws us a life preserver. His book is a masterful tale which I highly recommend to leaders and anyone else trying to build more personal satisfaction in their work." —Kevin D. Wilde, vice president, chief learning officer, General Mills, Inc. "Lencioni provides a powerful message to all who lead people, one that will produce exceptional loyalty and results. This simple book can make a huge difference." —Robert W. Savage, chief operating officer, Taco Bell Corporation "I love this clever and insightful book! It will remind any manager, at any level, why they became a manager in the first place." —Greg Cross, senior vice president, Hilton Hotels Corporat

    • ¥170.6 折扣:7.9折
    • High Commitment, High Performance: How To Build A Resilient
    •   ( 1 条评论 )
    • Michael Beer 著 /2009-07-01/ HarperCollins UK
    • How to create the high–performance, high–commitment organizationIntegrating knowledge from strategic management, performance management, and organization design, strategic human resource expert and Harvard Business School Professor Michael Beer outlines what the high–commitment, high–performance organization looks like and provides practitioners with the transformation process to help them get there. Starting with leaders who have the right values, Beer shows how to weave together a complete system that includes top–to–bottom communication, organization design, HR policies, and leadership transformation process, and outlines what practitioners must do in HR, structure, systems, goals, culture, and strategy to create high–performance organizations.Michael Beer (Concord, MA) is Cahners–Rabb Professor of Business Administration, Emeritus at Harvard Business School and Chairman of True Point, a research–based consultancy.

    • ¥272.6 折扣:7.9折
    • The E-Myth Revisited: Why Most Small Businesses Don’t Work a
    •   ( 2 条评论 )
    • Michael E. Gerber 著 /1995-03-01/
    • In this first new and totally revised edition of the over two million copy bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. Next, he walks you through the steps in the life of a business -- from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed -- and shows how to apply the lessons of franchising to any business, whether it is a franchise or not. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.

    • ¥103.8 折扣:8.8折
    • Public Finance and Public Policy(ISBN=9780521738057)
    •   ( 1 条评论 )
    • Arye L. Hillman 著 /2009-04-01/ Cambridge University Press
    • The second edition of Public Finance and Public Policy retainsthe first edition's themes of investigation of responsibilities andlimitations of government. The present edition has been rewrittenand restructured. Public choice and political economy concepts andpolitical and bureaucratic principal-agent problems are introducedat the beginning for application to later topics. Fairness, envy,hyperbolic discounting, and other concepts of behavioral economicsare integrated throughout. The consequences of asymmetricinformation and the tradeoff between efficiency and ex-postequality are recurring themes. Key themes investigated are marketsand governments, institutions and governance, public goods, publicfinance for public goods, market corrections (externalities andpaternalist public policies), voting, social justice, entitlementsand equality of opportunity, choice of taxation, and the need forgovernment. The purpose of the book is to provide an accessibleintroduction to the use of public finance and public policy t

    • ¥623 折扣:8.8折
    • Talent on Demand: Managing Talent in an Age of Uncertainty 如
    •   ( 2 条评论 )
    • Peter Cappelli 著 /2008-04-01/
    • Executives everywhere acknowledge that finding, retaining, and growing talent counts among their toughest business challenges. Yet to address this concern, many are turning to talent management practices that no longer work?because the environment they were tailored to no longer exists. In today's uncertain world, managers can't forecast their business needs accurately, never mind their talent needs. An open labor market means inevitable leaks in your talent pipeline. And intensifying competition demands a maniacal focus on costs. Traditional investments in talent management wind up being hugely expensive, especially when employees you've carefully cultivated leave your firm for a rival. In Talent on Demand, Peter Cappelli examines the talent management problem through a radical new lens. Drawing from state-of-the-art supply chain management and numerous company examples, he presents four new principles for ensuring that your organization has the skills it needs--when it needs them. 作者

    • ¥268.5 折扣:7.5折
    • Lords of Finance 9780143116806
    •   ( 5 条评论 )
    • Liaquat Ahamed 著 /2009-02-01/ 广东影人视听传播有限公司
    • "A magisterial work...You can't help thinking about the economic crisis we're living through now." --The New York Times Book Review It is commonly believed that the Great Depression that began in 1929 resulted from a confluence of events beyond any one person's or government's control. In fact, as Liaquat Ahamed reveals, it was the decisions made by a small number of central bankers that were the primary cause of that economic meltdown, the effects of which set the stage for World War II and reverberated for decades. As yet another period of economic turmoil makes headlines today, Lords of Finance is a potent reminder of the enormous impact that the decisions of central bankers can have, their fallibility, and the terrible human consequences that can result when they are wrong.

    • ¥97.5 折扣:7.5折
    • Quest for Value价值探寻
    •   ( 1 条评论 )
    • G. Bennett Stewart 著 /1991-02-01/
    • In this bestselling classic of financial management, G. Bennett Stewart, III, raises and answers these provocative questions: Do dividends matter? Are earnings per share really accurate measures of corporate performance? What is the engine that really drives share prices? More than that, Stewart lays the foundation for EVAr, the financial management and incentive system now in place at nearly 300 companies around the world, and which is rapidly becoming the global standard for corporate governance. Managers, confused about what investors really want, often find it difficult to reach informed decisions regarding business strategy, acquisitions and divestitures, financial structure, dividend policy, and executive compensation. But now an EVAr -based revolution is providing a practical framework that managers can use to build a premium-valued company. At the forefront of this revolution is the consulting firm of Stern Stewart & Co., of which G. Bennett Stewart, III, author of

    • ¥340.6 折扣:8.8折
    • The 22 Immutable Laws of Marketing: Violate Them at Your Own
    •   ( 1 条评论 )
    • Al Ries 著 /1994-04-01/
    • The world-renowned marketing consultants and bestselling authors of Positioning, Marketing Warfare, and Bottom-Up Marketing offer a compendium of 22 innovative laws for understanding and succeeding in the international marketplace. Illustrations.

    • ¥97.7 折扣:8.8折
    • It’s Not the Big That Eat the Small...It’s the Fast That Eat
    •   ( 1 条评论 )
    • Jason Jennings 著 /2002-04-01/ 音像供货
    • Conventional wisdom once told us big companies are unbeatable... and eat smaller competitors for breakfast. Not anymore. These days It's Not the Big that Eat the Small... It's the FAST that Eat the Slow! Jason Jennings and Laurence Haughton discovered what separates today's icons of speed from everybody else. They asked questions like: What is the difference between speed and haste? Where does business go to spot trends before the competition? How can leaders help people stop dreading high velocity and rediscover the thrill of deciding, acting and staying fast? And studied the world's fastest companies like: H&M Europe's fast fashion phenomenon now poised to threaten apparel stores in America. AOL who gulped down Netscape and Time Warner in record time. Charles Schwab the new dominant name in discount and on-line financial services. The results are in this sensational book... a national bestseller, translated all over the globe and uni

    • ¥102.1 折扣:8.8折
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